AImatch Review Admin

• Absence of active paid advertising campaigns across major platforms (Facebook, Google, LinkedIn)
• Unknown paid media strategy or potential underutilization of digital advertising channels
• Limited visibility into current marketing performance metrics and KPIs
• Potential gap in SEO optimization or organic search visibility
• No apparent brand visibility through paid search or social media advertising

• As a creative agency, Wilco Creative may benefit from amplifying their own brand visibility through paid media strategy
• Zero active ads across major platforms suggests an opportunity to establish or refresh paid campaigns
• MarketerHire can conduct a competitive paid media audit to identify messaging and platform gaps
• Discussing current organic vs. paid marketing split could reveal optimization opportunities
• Exploring whether the ad absence is strategic choice or capacity constraint is key discovery question

• Paid media strategy development and execution (Facebook, Google, LinkedIn)
• SEO audit and organic search optimization
• Marketing performance audit and competitive intelligence assessment
• Paid search (Google Ads) campaign setup and management
• Social media advertising strategy and content creation

No sample ads in the enrichment artifact.

No sample ads in the enrichment artifact.

No sample ads in the enrichment artifact.

{
  "schema_version": "AimatchCompanyEnrichmentV1",
  "person": {
    "full_name": "John Murphy",
    "first_name": "John",
    "last_name": "Murphy",
    "email": "john@wilcocreative.net",
    "title": null,
    "linkedin_url": null,
    "phone": null,
    "company_name": null,
    "company_domain": null,
    "location": null,
    "experience": [],
    "source": "minimal"
  },
  "company": {
    "name": "Wilco Creative",
    "domain": "wilcocreative.net",
    "description": null,
    "linkedin_url": null,
    "industry": "Marketing Agency",
    "sub_industries": [],
    "country": "US",
    "headquarters": null,
    "company_type": null,
    "employee_count": null,
    "employee_count_range": "< 10",
    "revenue_range": null,
    "estimated_revenue_lower_usd": null,
    "estimated_revenue_upper_usd": null,
    "funding_stage": null,
    "total_raised_usd": null,
    "last_raised_amount_usd": null,
    "last_funding_date": null,
    "last_funding_round_type": null,
    "investors": [],
    "days_since_last_fundraise": null,
    "marketing_headcount": null,
    "open_marketing_jobs": null,
    "hiring_remotely": null,
    "department_breakdown": null,
    "department_growth_6mo": null,
    "hiring_signals": {
      "cmo": false,
      "growth_marketer": false,
      "email_marketer": false,
      "paid_social": false,
      "paid_search": false,
      "seo": false,
      "social_media": false,
      "content": false,
      "brand": false
    },
    "priority": null,
    "priority_reason": null,
    "target_customer": null,
    "content_platform": null,
    "marketing_platforms": [],
    "ad_platforms": [],
    "tracking_platforms": [],
    "monthly_visitors": null,
    "traffic_source_paid_pct": null,
    "traffic_source_search_pct": null,
    "traffic_source_social_pct": null,
    "traffic_source_direct_pct": null,
    "top_competitors": []
  },
  "ads": {
    "facebook": {
      "active": false,
      "ad_count": 0,
      "sample_ads": []
    },
    "google": {
      "active": false,
      "ad_count": 0,
      "sample_ads": []
    },
    "linkedin": {
      "active": false,
      "ad_count": 0,
      "sample_ads": []
    },
    "keywords": {
      "organic_count": null,
      "paid_count": null,
      "avg_cpc": null
    }
  },
  "seo": {
    "domain_rank": null,
    "organic_traffic": null,
    "organic_keywords": null,
    "backlinks": null,
    "referring_domains": null,
    "top_organic_keywords": [],
    "monthly_organic_value_usd": null,
    "monthly_paid_clicks": null,
    "monthly_google_ads_budget_usd": null
  },
  "typeform": {
    "schema_version": "AimatchTypeformFormFillV1",
    "event_id": "01KWWX7RXMM9WEZD7G1W9W8AH6",
    "event_type": "form_response",
    "form_id": "TZICUTDF",
    "form_title": "Hire a Marketer - Calendly Scheduler",
    "response_token": "1y3x3o83sedqs3mv8npokq1y3x3o0q3b",
    "response_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b#responses",
    "landed_at": "2026-07-06T23:44:15Z",
    "submitted_at": "2026-07-06T23:46:55Z",
    "hidden": {
      "client_ip": "",
      "client_user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 26_5_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Mobile/23F81 Instagram 436.0.0.24.53 (iPhone18,1; iOS 26_5_1; en_US; en; scale=3.00; 1206x2622; IABMV/1; 1005037813) Safari/604.1",
      "event_source_domain": "marketerhire.com",
      "event_source_url": "https://marketerhire.com/hire",
      "fbc": "fb.1.1783381442534.PAcGRvZgJmZGlkFlCgoMGyxyS4CdtfqyvvzbFylcLpvNtleHRuA2FlbQEwAGFkaWQBqzfOfqro6XNydGMGYXBwX2lkDzEyNDAyNDU3NDI4NzQxNAABp77UydsGjez_t9F6Ufi2u89MV1W1wPEYMyRnTOtFRXDz0tRa8hGZ4r54hYRj_aem_YWXqUTAvFMzZJ_zbsKLaTQ",
      "fbp": "fb.1.1783381442540.414841422793802347",
      "gclid": "",
      "gspk": "",
      "gsxid": "",
      "hutk": "dadbc161071ab862e71edb2f74d467ec",
      "locale": "en-US",
      "metadata_cid": "",
      "page_path": "/hire",
      "page_referrer": "https://marketerhire.com/?utm_placement=Instagram_Feed",
      "page_search": "",
      "page_title": "Hire Expert Marketers, On-Demand",
      "page_url": "https://marketerhire.com/hire",
      "sid": "dc0e69de-92ec-488e-8f6c-8c20ffe3d5bc",
      "staging_typeform": "false",
      "test_data": "",
      "tid": "",
      "type": "utm",
      "utm_campaign": "CreativeTesting_US_ABO_070825",
      "utm_content": "RoleBased_CreativeSpecialist_V1.2B_W21_Static_Home_060926",
      "utm_medium": "paid-social",
      "utm_placement": "Instagram_Feed",
      "utm_source": "facebook",
      "utm_term": "Purchase_Prospecting_US_Broad_25-55_IG_RH-W21_RoleBased_060926",
      "vwo_uuid": ""
    },
    "lead": {
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      "company_name": "Wilco Creative",
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      "company_domain": "wilcocreative.net",
      "region": "US",
      "industry": "Marketing Agency",
      "employee_range": "< 10",
      "budget_qualified": "Yes",
      "requested_roles": [
        "Content Engineer",
        "Creative Strategist"
      ],
      "heard_from": "Instagram",
      "ai_interest": true
    },
    "answers_by_ref": {
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      "YlqUQr5mQMu8": "< 10",
      "typeform_hire_industry": "Marketing Agency",
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      "typeform_hire_type": [
        "Content Engineer",
        "Creative Strategist"
      ],
      "wRvrzxnKcRMr": [
        "Content Engineer",
        "Creative Strategist"
      ],
      "typeform_hire_budget": "Yes",
      "vTRxUICCGFPs": "Yes",
      "typeform_hire_hear": "Instagram",
      "xJYoYuJvTL4Q": "Instagram",
      "typeform_ai_interest": true,
      "ByDAPIic55hW": true,
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      "website": "https://www.wilcocreative.net",
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      "typeform_hire_region": "US",
      "VWYkMOV6hNpt": "US",
      "phone": "+16159063617",
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      "email": "john@wilcocreative.net",
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    },
    "answers": [
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        "field_ref": "typeform_hire_size",
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        "answer_type": "choice",
        "value": "< 10",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=YlqUQr5mQMu8#responses"
      },
      {
        "field_id": "TK4T2WX0c7Eo",
        "field_ref": "typeform_hire_industry",
        "field_type": "multiple_choice",
        "field_title": "*What industry is your company in?*",
        "answer_type": "choice",
        "value": "Marketing Agency",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=TK4T2WX0c7Eo#responses"
      },
      {
        "field_id": "wRvrzxnKcRMr",
        "field_ref": "typeform_hire_type",
        "field_type": "multiple_choice",
        "field_title": "*What kind of marketer(s) do you need?*",
        "answer_type": "choices",
        "value": [
          "Content Engineer",
          "Creative Strategist"
        ],
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=wRvrzxnKcRMr#responses"
      },
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        "field_id": "vTRxUICCGFPs",
        "field_ref": "typeform_hire_budget",
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        "field_title": "*Is your hiring budget at least $4,000/month per marketer?*",
        "answer_type": "choice",
        "value": "Yes",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=vTRxUICCGFPs#responses"
      },
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        "field_ref": "typeform_hire_hear",
        "field_type": "multiple_choice",
        "field_title": "*How did you hear about us?*",
        "answer_type": "choice",
        "value": "Instagram",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=xJYoYuJvTL4Q#responses"
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        "field_ref": "firstName",
        "field_type": "short_text",
        "field_title": "*What's your first name?*",
        "answer_type": "text",
        "value": "John",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=8HJW0tV5P3pd#responses"
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        "field_ref": "lastName",
        "field_type": "short_text",
        "field_title": "*What's your last name, **{{field:firstName}}*?",
        "answer_type": "text",
        "value": "Murphy",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=A5Le74CJlWAm#responses"
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        "field_ref": "typeform_hire_company_name",
        "field_type": "short_text",
        "field_title": "*What is your company's name?*",
        "answer_type": "text",
        "value": "Wilco Creative",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=tQUJtggpMeIi#responses"
      },
      {
        "field_id": "U9o4ukSndqMI",
        "field_ref": "website",
        "field_type": "website",
        "field_title": "*What is your company's website URL?*",
        "answer_type": "url",
        "value": "https://www.wilcocreative.net",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=U9o4ukSndqMI#responses"
      },
      {
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        "field_ref": "typeform_hire_region",
        "field_type": "multiple_choice",
        "field_title": "*Which region are you in?*",
        "answer_type": "choice",
        "value": "US",
        "answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=1y3x3o83sedqs3mv8npokq1y3x3o0q3b&fieldId=VWYkMOV6hNpt#responses"
      },
      {
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        "field_type": "phone_number",
        "field_title": "*And what's your phone number?*",
        "answer_type": "phone_number",
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      },
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        "field_type": "email",
        "field_title": "*And finally, what is your *_*work*_* email address?*",
        "answer_type": "email",
        "value": "john@wilcocreative.net",
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  },
  "hubspot": null,
  "synthesis": {
    "contact_dossier": "John Murphy is a contact at Wilco Creative (wilcocreative.net), a marketing agency. Title, LinkedIn profile, and location information are not currently available in our systems. This represents a cold prospect requiring initial qualification.",
    "company_background": "Wilco Creative is a marketing agency operating in the creative services industry. The company operates via the domain wilcocreative.net. Limited intelligence is available on company size, organizational structure, revenue, or funding history. No hiring signals have been detected, and there are currently zero open marketing roles listed.",
    "marketing_team_analysis": "Wilco Creative's marketing team size and composition are unknown. With zero open marketing roles detected, there are no immediate signals of team expansion or growth initiatives. This suggests either a stable, fully-staffed operation or a company that is not currently focused on scaling marketing capacity.",
    "ad_strategy_analysis": "Wilco Creative currently has no active advertising presence across Facebook, Google, or LinkedIn. This indicates either a below-the-fold digital marketing strategy, reliance on organic/word-of-mouth channels, or a gap in paid media execution that represents a potential service opportunity for MarketerHire.",
    "seo_analysis": "Domain ranking, organic traffic volume, keyword performance, and estimated organic value are not available in current intelligence. No top-performing keywords have been identified. This data gap prevents assessment of Wilco Creative's organic search visibility and represents an opportunity to conduct a comprehensive SEO audit.",
    "pain_points": [
      "Absence of active paid advertising campaigns across major platforms (Facebook, Google, LinkedIn)",
      "Unknown paid media strategy or potential underutilization of digital advertising channels",
      "Limited visibility into current marketing performance metrics and KPIs",
      "Potential gap in SEO optimization or organic search visibility",
      "No apparent brand visibility through paid search or social media advertising"
    ],
    "talking_points": [
      "As a creative agency, Wilco Creative may benefit from amplifying their own brand visibility through paid media strategy",
      "Zero active ads across major platforms suggests an opportunity to establish or refresh paid campaigns",
      "MarketerHire can conduct a competitive paid media audit to identify messaging and platform gaps",
      "Discussing current organic vs. paid marketing split could reveal optimization opportunities",
      "Exploring whether the ad absence is strategic choice or capacity constraint is key discovery question"
    ],
    "recommended_services": [
      "Paid media strategy development and execution (Facebook, Google, LinkedIn)",
      "SEO audit and organic search optimization",
      "Marketing performance audit and competitive intelligence assessment",
      "Paid search (Google Ads) campaign setup and management",
      "Social media advertising strategy and content creation"
    ]
  },
  "metadata": {
    "enriched_at": "2026-07-06T23:47:12.439Z",
    "sources_used": [
      "apollo",
      "prospeo",
      "typeform",
      "adyntel",
      "dataforseo",
      "llm_synthesis"
    ],
    "person_waterfall_attempts": [
      "apollo",
      "prospeo"
    ],
    "total_api_calls": 9,
    "enrichment_version": "1.0.0"
  }
}