[
  {
    "role_key": "growth-marketer",
    "role_title": "Growth Marketer",
    "summary": "A single blended growth marketer to own both strategy and execution: build the full marketing infrastructure (funnels, customer journeys), expand digital channels (email/SMS/WhatsApp mass, programmatic, paid search/SEM), run the US go-to-market launch for the Credit Elevator product, and drive conversion optimization to lift conversion rate 10-15% and grow sales from ~300 to 500. Agent recommended a growth marketer over a CMO and Yahairie agreed. Budget is not yet committed (contingent on seeing scope), but the role itself is the agreed active starting point with high urgency.",
    "confidence": "high",
    "source_quotes": [
      "Based on everything you've shared, I'd recommend a growth marketer that's someone who handles both strategy and execution.",
      "It's a better fit than a CMO for right now because you need someone who's actually doing the work, not just directing it.",
      "Yes. Perfect.",
      "the primary purpose for recruiter growth is create a whole AI marketing platform, create the funnel, create journeys, open access to new digital marketing channels in various structured way and then increase our sales and growth in a scalable way.",
      "We need to increase the sales as soon as possible at 500.",
      "How soon Are you looking to get someone started as soon as possible?"
    ],
    "priority_rank": 1,
    "status": "active",
    "active_now": true,
    "proceed_to_matching": true,
    "reason_not_active": null
  }
]