[
{
"role_key": "paid-social-media-marketer",
"role_title": "Paid Social Media Marketer",
"summary": "A senior/peer-level paid social specialist to own ad strategy and execution across Meta, Google, and TikTok, manage 20+ campaigns, and handle monthly reporting for two clients (including a major one) at 15-20 hours/week. Programmatic (Propellant) is a nice-to-have, and awareness of AI/generative search impact on content is a priority within this same blended role. This is the clear starting-point active hire.",
"confidence": "high",
"source_quotes": [
"I need more hands on deck. We are bombarded with work right now",
"somebody who could do more of what I do... I'm almost looking for a lower level duplicate of myself",
"Paid social, possibly programmatic",
"How soon are you looking to get someone started? Jennifer: Asap.",
"I think a Paid social media marketer is the core fit here",
"It does... I do think the primary focus is exactly what you said",
"it could be 15 to 20 hours a week... probably 20 plus campaigns... report out results for two clients each month"
],
"priority_rank": 1,
"status": "active",
"active_now": true,
"proceed_to_matching": true,
"reason_not_active": null
}
]