[
  {
    "role_key": "growth-marketer",
    "role_title": "Growth Marketer",
    "summary": "Full-stack growth marketer to own the marketing function across strategy, paid social (primary channel), email, SEO, and analytics. Will report to Eric Kelly (Chief of Operations) and collaborate with senior copywriter and founder. Responsible for lead flow, CAC/ROAS optimization, reporting, and strategy meetings. Requires startup experience, scrappiness, and ability to work within GoHighLevel, Mailgun, Meta Ads Manager, and Google Analytics. Budget: $12,000–$15,000/month all-in. Target start: within one month.",
    "confidence": "high",
    "source_quotes": [
      "I am trying to scale something that has been deficient and really been on the shoulders of myself and the founder as the CEO.",
      "I need a key player, a full stack marketer really to help us grow.",
      "Owning strategy, managing a significant ad budget, optimizing CAC and roas reporting, coordinating across the team, this is a pretty full plate.",
      "this is a solid full scope growth marketer engagement that typically runs around 12 to 15,000 a month all in.",
      "No, I think that's kind of what I expected using a service like this.",
      "Within a month.",
      "I will be working with them... But they will also liaison with the rest of the team, like our senior copywriter and our founder."
    ],
    "priority_rank": 1,
    "status": "active",
    "active_now": true,
    "proceed_to_matching": true,
    "reason_not_active": null
  }
]