VP — Content Marketing for Services | Software & Tech | Content Marketer
Jason Etter helps businesses turn good stories into real growth. Whether you're a startup finding your voice or an enterprise refining your message, he knows how to drive awareness, demand, and pipeline that lead to real results. With leadership roles at OnlineRewards, Ripple IT, Staffbase, Ainstein AI, Big Network, and Lycoming College—plus serving as President at Profound Cloud—Jason has built demand engines that move the needle. He connects brand, content, and go-to-market strategy so companies don’t just talk about growth—they achieve it. A master networker, Jason thrives on making the right connections. If you have a challenge, he knows someone who can solve it (or knows someone who does). He also serves on the Rutgers Business School Digital Marketing Master’s board, helping shape the next wave of marketers. If you need a connector, a strategist, and a marketing leader who builds awareness and pipeline, Jason’s your guy.
Selected companies and brands from Jason's background.
Byte Technology, a pioneering company in fresh food retail, enables retailers of all sizes to sell fresh food through innovative self-service kiosks. Strategically located in high-traffic areas such as workplaces, universities, apartments, and hospitals, Byte brings fresh, top-quality...
The School of MindHacking (https://schoolofmindhacking.com) is a project by Hiba Balfaqih, a globally recognized psychologist with advanced expertise in trauma release, quantum healing, and NLP. Hiba is launching a podcast and is looking for a Growth Marketer to...
With 20 years of experience, I drive high-value meetings and content-led strategies like webinars and podcasts to position OnlineRewards and WorkProud as leaders in employee engagement. I align sales and marketing, refine funnels, and scale community efforts—ensuring growth...
Big Network (http://bignetwork.com) is a company focused on providing 100% uptime service levels to Tier 2 and Tier 3 ISPs and business-class customers. They are currently seeking to enhance their marketing efforts to build awareness and create a...
goConfirm is a consumer-focused trust platform that helps people confidently buy, sell, or rent from strangers on social media by verifying identities, enabling secure messaging and payments, and offering fraud protection. It also provides business-oriented capabilities for data...
With over 20 years of experience, I specialize in people-first marketing strategies that simplify complex concepts into engaging narratives. My approach focuses on driving engagement, accelerating growth, and delivering tangible business outcomes. I help businesses expand their reach...
Developed buyer journey maps and dual-segment strategies for enterprise food operators and entrepreneur-led installs.
Executed full-funnel campaigns and nurture flows to an over 20k list of untouched prospects.
Designed a founder-led growth strategy