{
  "schema_version": "BriefQcV1",
  "verdict": "GO",
  "checks": {
    "transcript_fidelity": {
      "status": "pass",
      "notes": "Brief faithfully reflects the transcript. Company description, ICP (wholesale fashion: Levy Group, Revised Clothing, Indigo Rain selling into Macy's/Walmart/Costco/TJ Maxx/Dillard's/Dick's), tool stack (Canva, Claude Design, VEED, Webflow, exploring Ploy, GA4), social channels (LinkedIn ~1,200, Instagram ~2,100), and success signals (high visual output, daily posting, messaging cleanup, follower/traffic growth) all match evidence. HubSpot company identity (Make the Dot, makethedot.com) verified and consistent with transcript; no identity conflict to preserve. No unsupported facts inferred."
    },
    "role_alignment": {
      "status": "pass",
      "notes": "Client originally requested a 'graphic designer good at B2B product marketing'; agent reframed to a product marketer blending visual storytelling + B2B product marketing, and client agreed ('Yes, that sounds good'). Brief correctly centers Role 1 (Product Marketer) and appropriately scopes must-haves (B2B product marketing, hands-on visual/graphic + video, messaging + creative execution). ABM and growth experimentation are correctly framed as future/groundwork rather than the near-term core, matching internal-note guidance to avoid over-scoping."
    },
    "budget_realism": {
      "status": "flag",
      "notes": "Firm cap of $7,000/month is materially below MarketerHire's quoted $10-15K (most clients ~$11-12K); agent's $9K counter was declined ('For now, 7000 is a firm cap'). budget_below_provider_pricing is real: expect seniority/scope trade-offs at $7K against the full described plate. Budget correctly excluded from the public brief. Advisory only — client is open to increasing post-trial. Not a blocker; present to Marketplace at $7K, best match available."
    },
    "niche_requirements": {
      "status": "pass",
      "notes": "Niche ICP (wholesale fashion / B2B AI design platform) is captured, with fashion/design/creative-tool familiarity appropriately listed as a nice-to-have rather than a hard filter, which keeps the match pool viable. AEO/AI-search experience also correctly a nice-to-have (that's the separate Role 2). Reasonable handling of a narrow vertical."
    },
    "single_marketer_feasibility": {
      "status": "flag",
      "notes": "Call surfaced two distinct roles (product marketer vs. AEO specialist). Brief correctly scopes only Role 1 to a single marketer, keeping it feasible. Remaining tension: at a $7K cap, the combined ask (high-volume graphic + short-form + case-study video production AND positioning/ICP messaging AND ABM groundwork) is a full plate for one senior specialist and may skew toward execution-heavy or mid-level talent. Feasible as scoped for near-term core (visual content + messaging cleanup); ABM/growth should remain future expansion. Advisory only."
    },
    "multi_role_split": {
      "status": "flag",
      "notes": "no_agreed_role_split / lump_sum_split_estimated: full $7K effectively allocated to the Product Marketer for now; AEO/SEO role unpriced and deferred. Auto-QTB needs_review. Correctly documented in internal notes and excluded from public brief. Not a blocker for Role 1 matching."
    }
  },
  "escalation": {
    "action": "advise_proceed",
    "edit_or_question": "Proceed with matching Role 1 (Product Marketer). When presenting candidates, set client expectations that at the $7K firm cap the strongest fits will likely be execution-strong product marketers rather than the full senior 'visual + positioning + ABM' unicorn quoted at $10-15K; flag any seniority/scope trade-offs at shortlist. Keep ABM/growth as future expansion, not near-term deliverables. Track the deferred AEO/SEO role separately (needs_review) and revisit budget/split if client expands after the two-week trial.",
    "rationale": "Brief has strong transcript fidelity and clear, correctly-scoped role alignment; the open items are advisory (budget below provider pricing, single-marketer full-plate feasibility, and an unpriced deferred second role). None warrant blocking matching, so this is an advisory GO with expectation-setting notes for the matcher."
  }
}