{
  "schema_version": "BriefQcV1",
  "verdict": "GO",
  "checks": {
    "transcript_fidelity": {
      "status": "pass",
      "notes": "Brief accurately reflects transcript: 7-year-old, 26-person Amazon marketing agency serving premium DTC brands; building internal marketing function for first time; in-house designers maxed on client work. Asset types (website, sales collateral, landing pages, newsletters, client onboarding materials) all directly stated by Rob. Team structure (CMO Rob, growth marketer, director of marketing being hired) accurately captured. No fabricated facts; volume/output correctly omitted since Rob said 'I don't know right now' and lost service."
    },
    "role_alignment": {
      "status": "pass",
      "notes": "Public brief correctly scopes this as the ongoing, execution-focused graphic designer for marketing asset production, cleanly distinguished from the parallel project-scoped creative strategist/brand designer role (style guide refresh). Must-haves (versatile execution across web/sales/email/collateral, working within an updated brand style guide, self-directed with light onboarding) align well with the transcript's stated needs."
    },
    "budget_realism": {
      "status": "pass",
      "notes": "Agreed workable range $5,000-$7,000/month retainer; role_budget midpoint $6,000/month. Agent explicitly stated $5,000 is the practical floor for the retainer model and that the stronger end yields a more senior shortlist. $6,000/month is realistic for a versatile ongoing marketing graphic designer. Budget correctly excluded from the public-facing brief. Multi-role deal (combined $15k/mo) flagged for needs_review — advisory only."
    },
    "niche_requirements": {
      "status": "pass",
      "notes": "No specialized/niche tools or platforms required. No specific design software (Figma/Adobe) named in call, and brief correctly avoids inferring any. Agency/DTC eCommerce experience listed appropriately as nice-to-have, not a hard filter. Requirements are broad and matchable."
    },
    "single_marketer_feasibility": {
      "status": "pass",
      "notes": "Scope is executable by one ongoing graphic designer at retainer level. Asset production across web, sales collateral, landing pages, newsletters, and onboarding materials is standard versatile-designer work. Brand strategy/style-guide creation is handled by the separate creative strategist role, so this role stays within a single-marketer's realistic remit. Undefined monthly volume is a minor scoping open-item, not a feasibility blocker."
    },
    "crm_conflict": {
      "status": "flag",
      "notes": "HubSpot deal name 'Voice Agent - Rob' conflicts with the transcript content (design roles for an Amazon marketing agency). Conflict is correctly preserved in internal notes rather than merged. No verified company name/domain; website URL left UNKNOWN. Advisory only — does not affect public brief quality."
    }
  },
  "escalation": {
    "action": "none",
    "rationale": "Public brief is accurate, well-scoped, and matchable as-is. No blocking issues. Two advisory items for awareness: (1) undefined monthly output volume — recommend confirming expected asset volume/mix in the email recap to calibrate the shortlist and set delivery expectations; (2) CRM deal-name vs. transcript conflict ('Voice Agent - Rob') is properly preserved in internal notes and does not affect matching. Advisory GO — proceed with matching.",
    "edit_or_question": "Optional follow-up for Rob in the recap email: approximate monthly asset volume and priority mix (e.g., landing pages vs. email vs. collateral) to sharpen the graphic designer shortlist."
  }
}