[
  {
    "role_key": "paid-social-media-marketer",
    "role_title": "Paid Social Media Marketer",
    "summary": "Full end-to-end ownership of a single paid acquisition channel (Meta/TikTok paid social, with App Store ads factored in) for Peggy's launch. Owns strategy, video creative iteration, reporting, and optimization to find one winning channel and creative combo that drives positive LTV:CAC. Works directly with Nick, the founder. Fluent in AppsFlyer attribution and app install campaigns.",
    "confidence": "high",
    "source_quotes": [
      "We are planning to launch in six weeks in a major way and want to create lots of video creative and constantly iterate on it to generate positive LTV to cac.",
      "I want everything full stack, but I want it focused specifically on that single channel. Everything related to one channel basically.",
      "I think a paid social media marketer is the strongest fit here.",
      "7 To 8,000amonth.",
      "Asap."
    ],
    "priority_rank": 1,
    "status": "active",
    "active_now": true,
    "proceed_to_matching": true,
    "reason_not_active": null
  }
]