{
"schema_version": "AimatchCompanyEnrichmentV1",
"person": {
"full_name": "Sam Mellone",
"first_name": "Sam",
"last_name": "Mellone",
"email": "samantha@bebonia.com",
"title": null,
"linkedin_url": null,
"phone": null,
"company_name": null,
"company_domain": null,
"location": null,
"experience": [],
"source": "minimal"
},
"company": {
"name": "Bebonia",
"domain": "bebonia.com",
"description": null,
"linkedin_url": null,
"industry": "E-Commerce",
"sub_industries": [],
"country": "US",
"headquarters": null,
"company_type": null,
"employee_count": null,
"employee_count_range": "< 10",
"revenue_range": null,
"estimated_revenue_lower_usd": null,
"estimated_revenue_upper_usd": null,
"funding_stage": null,
"total_raised_usd": null,
"last_raised_amount_usd": null,
"last_funding_date": null,
"last_funding_round_type": null,
"investors": [],
"days_since_last_fundraise": null,
"marketing_headcount": null,
"open_marketing_jobs": null,
"hiring_remotely": null,
"department_breakdown": null,
"department_growth_6mo": null,
"hiring_signals": {
"cmo": false,
"growth_marketer": false,
"email_marketer": false,
"paid_social": false,
"paid_search": false,
"seo": false,
"social_media": false,
"content": false,
"brand": false
},
"priority": null,
"priority_reason": null,
"target_customer": null,
"content_platform": null,
"marketing_platforms": [],
"ad_platforms": [],
"tracking_platforms": [],
"monthly_visitors": null,
"traffic_source_paid_pct": null,
"traffic_source_search_pct": null,
"traffic_source_social_pct": null,
"traffic_source_direct_pct": null,
"top_competitors": []
},
"ads": {
"facebook": {
"active": true,
"ad_count": 11,
"sample_ads": [
{
"landing_page": "https://www.facebook.com/ads/library?id=974794615037654"
},
{
"landing_page": "https://www.facebook.com/ads/library?id=998624933154860"
},
{
"landing_page": "https://www.facebook.com/ads/library?id=1525489335735581"
},
{
"landing_page": "https://www.facebook.com/ads/library?id=1920750525280491"
},
{
"landing_page": "https://www.facebook.com/ads/library?id=2687609891703651"
}
]
},
"google": {
"active": true,
"ad_count": 43,
"sample_ads": [
{
"media_type": "Text"
},
{
"media_type": "Text"
},
{
"media_type": "Video"
},
{
"media_type": "Text"
},
{
"media_type": "Text"
}
]
},
"linkedin": {
"active": false,
"ad_count": 0,
"sample_ads": []
},
"keywords": {
"organic_count": null,
"paid_count": null,
"avg_cpc": null
}
},
"seo": {
"domain_rank": null,
"organic_traffic": null,
"organic_keywords": null,
"backlinks": null,
"referring_domains": null,
"top_organic_keywords": [
{
"keyword": "clip ins hair extensions",
"position": 47,
"search_volume": 90500
},
{
"keyword": "dhl international tracking number",
"position": 68,
"search_volume": 90500
},
{
"keyword": "hair clip ons extensions",
"position": 17,
"search_volume": 90500
},
{
"keyword": "bounce curl brush",
"position": 32,
"search_volume": 49500
},
{
"keyword": "bouncecurl brush",
"position": 25,
"search_volume": 49500
},
{
"keyword": "clarifying shampoo for curly hair",
"position": 69,
"search_volume": 22200
},
{
"keyword": "hair trends for curly hair",
"position": 38,
"search_volume": 22200
},
{
"keyword": "bounce curl define edgelift brush",
"position": 13,
"search_volume": 14800
},
{
"keyword": "curl extension hairstyle",
"position": 3,
"search_volume": 12100
},
{
"keyword": "curly hair attachments",
"position": 1,
"search_volume": 12100
}
],
"monthly_organic_value_usd": null,
"monthly_paid_clicks": null,
"monthly_google_ads_budget_usd": null
},
"typeform": {
"schema_version": "AimatchTypeformFormFillV1",
"event_id": "01KWYKZ0G03PME5JJRDG6VTCFZ",
"event_type": "form_response",
"form_id": "TZICUTDF",
"form_title": "Hire a Marketer - Calendly Scheduler",
"response_token": "oauzdyrmm2twz9atkesoauzd72o5724p",
"response_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p#responses",
"landed_at": "2026-07-07T15:39:01Z",
"submitted_at": "2026-07-07T15:43:19Z",
"hidden": {
"client_ip": "",
"client_user_agent": "Mozilla/5.0 (X11; CrOS x86_64 14541.0.0) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/147.0.0.0 Safari/537.36",
"event_source_domain": "marketerhire.com",
"event_source_url": "https://marketerhire.com/hire?_gl=1*ihbkse*_up*MQ..*_gs*MQ..",
"fbc": "",
"fbp": "fb.1.1783438033386.527194399119333281",
"gclid": "CjwKCAjwx7LSBhB3EiwAjcodxIYHoXN8OI30YqpHToiSNVHvflbTUCgs__PDAdnP56mvZHV1Fr-N_BoCcbQQAvD_BwE",
"gspk": "",
"gsxid": "",
"hutk": "f8891bd818cb3436cec93d9751fefd54",
"locale": "en-US",
"metadata_cid": "",
"page_path": "/hire",
"page_referrer": "https://marketerhire.com/role/marketing-analyst?utm_placement=g",
"page_search": "?_gl=1*ihbkse*_up*MQ..*_gs*MQ..",
"page_title": "Hire Expert Marketers, On-Demand",
"page_url": "https://marketerhire.com/hire?_gl=1*ihbkse*_up*MQ..*_gs*MQ..",
"sid": "a7c41b16-2c01-421e-91af-d0ad6830e94e",
"staging_typeform": "false",
"test_data": "",
"tid": "",
"type": "utm",
"utm_campaign": "NA-Search-Non-Brand-DSA",
"utm_content": "",
"utm_medium": "Google",
"utm_placement": "g",
"utm_source": "Paid",
"utm_term": "All-Pages",
"vwo_uuid": ""
},
"lead": {
"first_name": "Sam",
"last_name": "Mellone",
"full_name": "Sam Mellone",
"email": "samantha@bebonia.com",
"phone": "+15512420625",
"company_name": "Bebonia",
"website": "https://www.bebonia.com/",
"company_domain": "bebonia.com",
"region": "US",
"industry": "E-Commerce",
"employee_range": "< 10",
"budget_qualified": "No",
"requested_roles": [
"Email Marketer"
],
"heard_from": "Other",
"ai_interest": false
},
"answers_by_ref": {
"typeform_hire_size": "< 10",
"YlqUQr5mQMu8": "< 10",
"typeform_hire_industry": "E-Commerce",
"TK4T2WX0c7Eo": "E-Commerce",
"typeform_hire_type": [
"Email Marketer"
],
"wRvrzxnKcRMr": [
"Email Marketer"
],
"typeform_hire_budget": "No",
"vTRxUICCGFPs": "No",
"typeform_hire_hear": "Other",
"xJYoYuJvTL4Q": "Other",
"typeform_hire_hear_other": "Another person on the platform",
"Jq3HoHsxTvVy": "Another person on the platform",
"typeform_ai_interest": false,
"ByDAPIic55hW": false,
"firstName": "Sam",
"8HJW0tV5P3pd": "Sam",
"lastName": "Mellone",
"A5Le74CJlWAm": "Mellone",
"typeform_hire_company_name": "Bebonia",
"tQUJtggpMeIi": "Bebonia",
"website": "https://www.bebonia.com/",
"U9o4ukSndqMI": "https://www.bebonia.com/",
"typeform_hire_region": "US",
"VWYkMOV6hNpt": "US",
"phone": "+15512420625",
"lOOwyIkq2Wqn": "+15512420625",
"email": "samantha@bebonia.com",
"QlH0uYKsMtI3": "samantha@bebonia.com"
},
"answers": [
{
"field_id": "YlqUQr5mQMu8",
"field_ref": "typeform_hire_size",
"field_type": "multiple_choice",
"field_title": "*How many employees are at your company?*",
"answer_type": "choice",
"value": "< 10",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=YlqUQr5mQMu8#responses"
},
{
"field_id": "TK4T2WX0c7Eo",
"field_ref": "typeform_hire_industry",
"field_type": "multiple_choice",
"field_title": "*What industry is your company in?*",
"answer_type": "choice",
"value": "E-Commerce",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=TK4T2WX0c7Eo#responses"
},
{
"field_id": "wRvrzxnKcRMr",
"field_ref": "typeform_hire_type",
"field_type": "multiple_choice",
"field_title": "*What kind of marketer(s) do you need?*",
"answer_type": "choices",
"value": [
"Email Marketer"
],
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=wRvrzxnKcRMr#responses"
},
{
"field_id": "vTRxUICCGFPs",
"field_ref": "typeform_hire_budget",
"field_type": "multiple_choice",
"field_title": "*Is your hiring budget at least $4,000/month per marketer?*",
"answer_type": "choice",
"value": "No",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=vTRxUICCGFPs#responses"
},
{
"field_id": "xJYoYuJvTL4Q",
"field_ref": "typeform_hire_hear",
"field_type": "multiple_choice",
"field_title": "*How did you hear about us?*",
"answer_type": "choice",
"value": "Other",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=xJYoYuJvTL4Q#responses"
},
{
"field_id": "Jq3HoHsxTvVy",
"field_ref": "typeform_hire_hear_other",
"field_type": "short_text",
"field_title": "*How did you hear about us?*",
"answer_type": "text",
"value": "Another person on the platform",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=Jq3HoHsxTvVy#responses"
},
{
"field_id": "ByDAPIic55hW",
"field_ref": "typeform_ai_interest",
"field_type": "yes_no",
"field_title": "*Are you interested in transforming your marketing organization with AI?*",
"answer_type": "boolean",
"value": false,
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=ByDAPIic55hW#responses"
},
{
"field_id": "8HJW0tV5P3pd",
"field_ref": "firstName",
"field_type": "short_text",
"field_title": "*What's your first name?*",
"answer_type": "text",
"value": "Sam",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=8HJW0tV5P3pd#responses"
},
{
"field_id": "A5Le74CJlWAm",
"field_ref": "lastName",
"field_type": "short_text",
"field_title": "*What's your last name, **{{field:firstName}}*?",
"answer_type": "text",
"value": "Mellone",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=A5Le74CJlWAm#responses"
},
{
"field_id": "tQUJtggpMeIi",
"field_ref": "typeform_hire_company_name",
"field_type": "short_text",
"field_title": "*What is your company's name?*",
"answer_type": "text",
"value": "Bebonia",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=tQUJtggpMeIi#responses"
},
{
"field_id": "U9o4ukSndqMI",
"field_ref": "website",
"field_type": "website",
"field_title": "*What is your company's website URL?*",
"answer_type": "url",
"value": "https://www.bebonia.com/",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=U9o4ukSndqMI#responses"
},
{
"field_id": "VWYkMOV6hNpt",
"field_ref": "typeform_hire_region",
"field_type": "multiple_choice",
"field_title": "*Which region are you in?*",
"answer_type": "choice",
"value": "US",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=VWYkMOV6hNpt#responses"
},
{
"field_id": "lOOwyIkq2Wqn",
"field_ref": "phone",
"field_type": "phone_number",
"field_title": "*And what's your phone number?*",
"answer_type": "phone_number",
"value": "+15512420625",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=lOOwyIkq2Wqn#responses"
},
{
"field_id": "QlH0uYKsMtI3",
"field_ref": "email",
"field_type": "email",
"field_title": "*And finally, what is your *_*work*_* email address?*",
"answer_type": "email",
"value": "samantha@bebonia.com",
"answer_url": "https://admin.typeform.com/form/TZICUTDF/results?responseId=oauzdyrmm2twz9atkesoauzd72o5724p&fieldId=QlH0uYKsMtI3#responses"
}
]
},
"hubspot": null,
"synthesis": {
"contact_dossier": "Sam Mellone | Title: Unknown | Company: Bebonia | Location: Unknown | LinkedIn: Unknown | Experience: Unknown",
"company_background": "Bebonia (bebonia.com) is an e-commerce company operating in the hair extensions and curly hair care space. The company operates without visible LinkedIn hiring signals and maintains an active paid advertising presence across Facebook (11 active ads) and Google (43 active ads). Company size, revenue, funding status, and detailed organizational structure remain unknown.",
"marketing_team_analysis": "Bebonia's marketing team status is unknown, with zero open roles detected. However, the company maintains a substantial paid advertising portfolio (54 total active ads across Facebook and Google), indicating active digital marketing operations. The absence of LinkedIn ads and unknown team size suggests potential gaps in LinkedIn presence and possibly stretched marketing resources managing multiple channels.",
"ad_strategy_analysis": "Bebonia runs 43 Google Ads and 11 Facebook ads with no detected LinkedIn presence. The Google Ads portfolio suggests significant investment in search marketing, likely targeting product-specific keywords. Facebook ads indicate focus on social commerce and brand awareness. The lack of LinkedIn advertising presence represents a potential gap for B2C audience engagement and brand positioning in the professional/lifestyle space.",
"seo_analysis": "Bebonia ranks for 8 tracked keywords in the curly hair care and hair extensions vertical. Rankings show mid-range positions (mostly 13-69) in competitive product categories: \"hair clip ons extensions\" (pos 17), \"bounce curl define edgelift brush\" (pos 13), \"bouncecurl brush\" (pos 25), \"hair trends for curly hair\" (pos 38), and others. This indicates organic visibility but with room for optimization. Exact domain rank, organic traffic volume, and monthly organic value are unknown, limiting full SEO performance assessment.",
"pain_points": [
"Unknown marketing team composition and capacity - makes it difficult to assess resource constraints",
"Mid-range SEO rankings across key product terms - indicating competitive pressure and optimization opportunities",
"No LinkedIn advertising presence - missing engagement with lifestyle and professional audiences",
"Limited visibility into overall organic traffic and keyword strategy performance",
"Unknown executive/decision-maker context - Sam Mellone's role at Bebonia is unclear"
],
"talking_points": [
"Bebonia's Google Ads portfolio (43 active ads) shows strong search marketing commitment - opportunity to discuss efficiency gains through creative testing or keyword optimization",
"Curly hair care vertical shows growing consumer interest - aligns with trending lifestyle and beauty content marketing",
"Mid-range organic rankings suggest opportunity for SEO-driven content strategy to capture higher-intent search traffic",
"Facebook ad presence indicates brand awareness efforts - could complement with audience insights and performance analysis",
"Unknown marketing team capacity may indicate need for fractional marketing support or specialized expertise"
],
"recommended_services": [
"SEO Optimization & Content Strategy - target higher rankings in key product categories (e.g., 'bounce curl,' 'hair extensions')",
"PPC Campaign Audit & Optimization - review 43 active Google Ads for efficiency and performance improvements",
"LinkedIn Advertising Strategy - fill gap in LinkedIn presence for brand authority and audience diversification",
"Marketing Operations & Analytics - implement measurement framework to track organic and paid performance",
"Fractional Marketing Director or Specialist - assess capacity needs given active multi-channel advertising"
]
},
"metadata": {
"enriched_at": "2026-07-07T15:43:46.484Z",
"sources_used": [
"apollo",
"prospeo",
"typeform",
"adyntel",
"dataforseo",
"llm_synthesis"
],
"person_waterfall_attempts": [
"apollo",
"prospeo"
],
"total_api_calls": 9,
"enrichment_version": "1.0.0"
}
}