Growth Marketer V2 Production Review

All runs / Matching Agent <> Yahairie V2 / Growth Marketer

Growth Marketer V2 production

A hands-on growth marketer to own both strategy and execution: build the full marketing infrastructure (funnels, customer journeys), lead the US go-to-market launch for the Credit Elevator product, expand digital channels (Meta, email, SMS, WhatsApp, programmatic/geofencing), and drive conversion optimization to lift conversion 10-15%, reduce CPL/CPA, and grow sales from ~300 toward 500+. Yahairie explicitly agreed this role fits her needs now.

Run ID: 00c300e9-72b6-4326-a706-7fb76feffc31 - Role key: growth-marketer - Status: active

brief JSON job brief markdown brief QC JSON legacy role page

Role Pipeline Overview

13requirements

200merged pool

10hard screens

0evaluations

0selected

5eval errors

Sourcing lanes: structured 50 content 150 companies 20 channels 50

Brief

Generated client/freelancer brief and internal notes.

Requirements

Classified requirement set used to evaluate candidates.

Search Plan

Search terms sent into sourcing lanes.

Sourcing

Per-lane candidate discovery outputs.

Hard Screens

Candidate pass/fail checks before final evaluation.

Evaluations

LLM evidence review for each evaluated candidate.

Final Selection

Rubric, rerank, and selected candidates.

Cache / Errors

Evaluation cache and failure audit trail.

GLM vs Opus

No GLM shadow artifacts found for this run.

Role Packets And Prompt Cache

role-brief-internal-packet.md

present

open artifact

candidate-evaluation-role-packet.md

present

open artifact

role-prompt-cache.json

present

open artifact

Brief Generation Context?

This is the data and prompt envelope used by the v2 brief stage. Current runs persist the input packets and LLM attempt metadata; the system instruction is read from the deployed v2 pipeline source when a standalone prompt artifact is not present.

Data Sources?

Prompt Part	Source	Artifact	Notes
1	Call evidence packet	inputs/call-evidence-packet.md	Distilled context plus transcript evidence. The brief writer is instructed not to infer facts beyond this packet.
2	Engagement brief template and public rules	inputs/brief-template-rules-packet.md	Public/internal separation rules, forbidden language, and the 8-section brief template.
3	Role-specific task	generated in pipeline	Role title/key, role summary, and source quotes from role detection.

Prompt Cache / Packet Summary?

Explicit stage cache

false

Active role count

Call evidence chars

24164

Brief rules chars

5834

System Prompt?

You write compact MarketerHire freelancer-facing engagement briefs with strict public/internal separation.

Role-Specific Task Prompt?

Generate the structured role brief for Growth Marketer (growth-marketer).
Return public job brief markdown, internal notes markdown, and legacy-compatible formData.
Use the call evidence packet and engagement brief template/rules from the previous prompt parts.
Role summary: A hands-on growth marketer to own both strategy and execution: build the full marketing infrastructure (funnels, customer journeys), lead the US go-to-market launch for the Credit Elevator product, expand digital channels (Meta, email, SMS, WhatsApp, programmatic/geofencing), and drive conversion optimization to lift conversion 10-15%, reduce CPL/CPA, and grow sales from ~300 toward 500+. Yahairie explicitly agreed this role fits her needs now.
Source quotes: Growth marketeer Got it. | the primary purpose for recruiter growth is create a whole AI marketing platform, create the funnel, create journeys, open access to new digital marketing channels in various structured way and then increase our sales and growth in a scalable way. | This scope is really pointing to a growth marketer. Someone who can do both strategy and execution across channels. | Yes. Perfect. | How soon Are you looking to get someone started as soon as possible? | We're a little late because we're supposed to do these metrics right now in mid year and we are not achieved yet.

Role Detection Source Quotes?

Growth marketeer Got it.
the primary purpose for recruiter growth is create a whole AI marketing platform, create the funnel, create journeys, open access to new digital marketing channels in various structured way and then increase our sales and growth in a scalable way.
This scope is really pointing to a growth marketer. Someone who can do both strategy and execution across channels.
Yes. Perfect.
How soon Are you looking to get someone started as soon as possible?
We're a little late because we're supposed to do these metrics right now in mid year and we are not achieved yet.

Brief Stage Attempt?

Provider	Model	Effort	Prompt Version	Input Tokens	Output Tokens	Latency	Request / Response	Validation
anthropic	claude-opus-4-8	medium	role-brief:v3-compact-prefix	11937	2608	33s	req_011CcmP7QNnJSFNeAefGML4X / msg_01VhPLUyJKvPY6qVRQGR96xB	ok

Input files?

Output files?

Raw prompt-cache.json

{
  "schema_version": "AImatchPromptCacheV1",
  "generated_at": "2026-07-06T19:48:07.802Z",
  "explicit_stage_cache_enabled": false,
  "active_role_count": 1,
  "min_roles_for_stage_cache": 2,
  "ttl": null,
  "packets": {
    "call_evidence": {
      "file": "call-evidence-packet.md",
      "chars": 24164
    },
    "brief_template_rules": {
      "file": "brief-template-rules-packet.md",
      "chars": 5834
    }
  },
  "notes": [
    "Candidate evaluation uses explicit prompt caching whenever enough candidates are evaluated.",
    "Run evidence/template packets are explicit-cache-enabled only for same-stage multi-role reuse, because Anthropic cache reads do not cross different structured-output schemas/tools.",
    "Gemini receives stable prefix-first prompt parts for implicit caching when supported by the configured model."
  ]
}

Prompt Part 1: Call Evidence Packet? 24164 chars

This packet is the main factual source for the generated brief. It includes distilled context and transcript evidence.

open raw inputs/call-evidence-packet.md

# AImatch Call Evidence Packet

Use this packet as source evidence. Do not infer facts that are not supported here.

## Verified HubSpot Context

Use this read-only HubSpot context as verified CRM evidence for company identity.
Prefer the verified company name/domain over generic transcript descriptors unless the transcript explicitly says the client is stealth, unnamed, or TBD.
If HubSpot and the transcript conflict, preserve the conflict in internal notes rather than inventing a merged fact.
- Deal ID: 62312810886
- Deal name: Voice Agent - Yahairie Tapia
- Company ID: 17564841319
- Company name: Harmoney
- Company domain: harmoneysolutions.com
- Company website: https://harmoneysolutions.com
- Company description: Harmoney is a company that provides access to Multi Micro Loans and helps individuals build their credit through an advanced accelerated program. The company offers a multi loan program with flexible payment terms and approves additional loans as custo...
- Company industry: FINANCIAL_SERVICES
- Company size: 11
- Primary contact: Yahairie Tapia
- Primary contact company: Harmoney Financial

## Company Profile

## Company Profile

**Company:** Harmoney (HubSpot: Harmoney / Harmoney Financial, domain harmoneysolutions.com)

**Industry:** Financial services — subprime / non-traditional financial products.

**Description:** Harmoney provides access to multi micro loans and helps individuals build, improve, or fix their credit through an accelerated program, and provides access to loans. Per the transcript, the company is "a financial company focused on non traditional financial financial product and subprime market" helping "people to build their credit, improve their credit, fix their credit and give the access to getting loan."

**Stage:** "We are in series A to B we have attraction." The company has been "in the market for 10 years" and started in Puerto Rico, where it claims to be "the first one company there."

**Flagship product:** "Credit Elevator" — "a compound product... a multi product which include multiple small loans all in one with pre approval," selling since "the end of 2022" (about three years live). It integrates a previously separate credit-repair product line.

**Geography:** Currently operating in Puerto Rico; expanding across the US mainland, starting from offices in Miami, Florida.

**Size:** HubSpot lists company size as 11.

**Contact / role:** Yahairie Tapia, CEO and President.

*Note: HubSpot company name "Harmoney" is used per verified CRM context; the transcript does not name the company.*

## Point Of Contact

## Point of Contact

**Primary contact:** Yahairie Tapia — CEO and President of Harmoney.

Yahairie confirmed she will personally be the marketer's direct point of contact for now: "until now was myself. I am the CEO, president of the company. I need to be on charge directly until we are going to recruit any CMO to be CDMO or any marketing manager or marketing director."

The engagement structure anticipates that once a CMO/CDMO or marketing director is hired, the growth marketer would report into that role. Until then, Yahairie manages the relationship directly.

**MarketerHire host:** raaja@marketerhire.com (call run by the MarketerHire AI assistant).

## Budget

## Budget

**MarketerHire engagement quote:** "Engagements typically run around 12 to 15,000amonth. All in. That covers the marketer's rate plus us. No separate recruiting fee, no platform fee, no cancellation fee." And: "Most clients at this scope land around 13,000."

**Current ad spend:** "12,000. 12,000 For digital marketing and 50,000 per massive marketing. So around everything. 25 To 30,000 per month." (The stated figures are internally inconsistent — $12K digital plus a $50K figure vs. a $25–30K total — preserved as spoken. Agent summarized total as "around 25 to 30,000amonth in ad spend.")

**Client budget posture:** Yahairie made commitment conditional on seeing the scope: "Depend depend on this code. I cannot compromise any any investment, any budget if I don't see the scope from your site. So I have to see the scope." She also emphasized cost efficiency and reallocation: "if we invest right now 12 to 15,000, we're not one to invest the same amount in the same channels. We have to distribute this with other channels. Reduce the cost, increase the benefits or increase the return of investment."

Note: The marketer fee ($12–15K) is separate from ad spend, per the agent ("That's separate from what you'd pay the marketer").

## Structured Budget Decision

# Structured Budget Decision

Schema: BudgetDecisionV3
Matching budget: NONE
Basis: not_determinable
Range: NONE-NONE
Hard cap: NONE
Billing model: undetermined
Currency: USD
Confidence: high
Auto-QTB: needs_review (V3 budget requires review due to flags: possible_adspend_confusion.)
Flags: provider_pricing_not_accepted, scope_before_budget, possible_adspend_confusion
Multi-role: no
Combined monthly investment: NONE

Roles:
- Growth Marketer | original=growth marketer | role_budget=NONE | basis=not_determinable | scope=heavy | billing=undetermined | confidence=high | agent_range=$12,000/month-$15,000/month | flags=provider_pricing_not_accepted,scope_before_budget

Evidence:
Growth Marketer: Agent quoted 'around 12 to 15,000 a month. All in... Most clients at this scope land around 13,000.' Lead agreed to the role ('Yes. Perfect.') but did NOT accept pricing: 'I cannot compromise any any investment, any budget if I don't see the scope from your site.'

Notes:
Growth Marketer role agreed, but Yahairie (CEO, Harmoney) declined any budget commitment until she sees the scope; agent quoted 12-15K/mo (provider pricing, not accepted). Next step: emailed recap and jointly built scope before committing.

## Timeline

## Timeline

**Urgency:** High. Yahairie stated they are behind on mid-year metrics: "We're a little late because we're supposed to do these metrics right now in mid year and we are not achieved yet. We are around 300, almost 300 sales with 3,000 leads average." She wants to hit ~500 sales "as soon as possible."

**Start timing:** When asked how soon to get someone started, the framing was "as soon as possible" (agent's phrasing, affirmed by context of being behind on targets).

**Product launch driver:** Credit Elevator (live since end of 2022) needs a properly structured US go-to-market launch.

**Next steps agreed:**
- MarketerHire to send an email recap of the discussion.
- Build the scope together so Yahairie can review before committing budget.

Agent: "I'll follow up by email with a full recap of everything we discussed today and we can put together the scope together from there so you can see exactly what you're getting before committing to any budget." Yahairie: "Yes. Perfect. Excellent."

## Tools Mentioned

## Tools & Tech Stack

**Currently in use:**
- **Meta** — Facebook, Instagram, WhatsApp: "Right now we use just meta which is included Facebook, Instagram, WhatsApp."
- **Google SEM** — minimal investment and underperforming: "Right now we use Google with a minimum investment, Google SEO, sorry, SEM with a minimal investment. But we need to do well because something is not working with the channel."
- **Programmatic & geofencing** — at a low level: "We do right now programmatic and geofence but in low level way we have to do this very strong."
- **Traditional media** — top/primary radio show in Puerto Rico and Telemundo network (Spanish) in the US for brand awareness.

**Not used but wanted:**
- **CRM / marketing automation** — none currently: "We don't use in this, but we want it. We definitely, definitely can analyze to use it." HubSpot and Salesforce were named by the agent as examples.
- **Email, SMS, WhatsApp mass messaging** — not used consistently: "We don't use constantly email, SMS or WhatsApp massive yet we need to use more digital marketing channel."

## Transcript

# Matching Agent <> Yahairie
Meeting ID: 01KWW29SXXJF9HMM286KB0B1JP
Date: 2026-07-06T15:55:00.000Z
Host: raaja@marketerhire.com
Agent: Hey Yahiri, thanks for hopping on.
Agent: I'm the AI assistant from Marketer Hire and I'll be running our intro chat today.
Agent: I've been trained on over 30,000 of our marketer matches so I can help zero in on the right fit for you.
Agent: Fast to start.
Agent: Would it help if I gave a quick overview of how we work or would you rather jump straight into what you're looking for?
Yahairie: Growth marketeer Got it.
Agent: Perfect.
Agent: Let's dive in then.
Agent: Can you give me a quick overview of the company, what you do and what stage you're at?
Yahairie: We are in series A to B we have attraction.
Yahairie: The company stayed in the market for 10 years for the last 10 years is a financial company which who who provides services non traditional financial products for give the access to the people to build their credit, improve their credit, fix their credit and give the access to getting loan.
Yahairie: We provide a small loan right now.
Yahairie: So in this stage is a financial company focused on non traditional financial financial product and subprime market.
Agent: Got it.
Agent: So you're in the subprime financial services space helping people build, improve or fix their credit and Access small loans.
Agent: 10 Years in the market series A to B solid traction.
Agent: That's a really interesting space with a clear mission.
Agent: What are your current marketing challenges and what are you trying to accomplish?
Agent: Right now.
Yahairie: We need to create the whole AI marketing structure, platform structure for the company for provide access to improve.
Yahairie: The conversion of our leads.
Yahairie: We get a lot of leads but the conversion is poor.
Yahairie: Also for expand in USA the company is starting in Puerto Rico 10 years ago and is the first one company there.
Yahairie: I want to expand in whole states right now since or from Miami, Florida where we have offices.
Yahairie: So the purpose, the primary purpose for recruiter growth is create a whole AI marketing platform, create the funnel, create journeys, open access to new digital marketing channels in various structured way and then increase our sales and growth in a scalable way.
Agent: That's a really clear picture.
Agent: Thank you.
Agent: So you've got strong lead volume coming in but conversion is the gap.
Agent: And on top of that you're looking to expand from Puerto Rico into the US mainland starting with Florida.
Agent: The goal is building out the full marketing infrastructure funnels, customer journeys, new digital channels in a scalable structured way.
Agent: That's a meaty scope.
Agent: What does your marketing function look like today?
Agent: Do you have an in house team?
Agent: Are you working with an agency or is it more ad hoc right now?
Yahairie: Yes, we have our own.
Yahairie: We have one guy creative content director in house but the digital marketing agency is a Third party south side agency It's a small one a small boutique digital marketing agency and working on it right now.
Yahairie: We with our lead and funnels for Puerto Rico market We need the same for USA market and create a whole bonification and go to the market go to market lounge for the star products which is a new product is no new new one because the product is starting selling on 2022 at the end of 2022 so is the product has three years in the market selling right now but we need to create the correct lounge very structured with the whole planification and the go to the market plan ification for this product.
Yahairie: The name of the product is Credit Elevator and is a compound product.
Yahairie: Is it a multi product which include multiple small loans all in one with pre approval since the customer buy the services or our product.
Yahairie: So it's very significant product that going to impact any economy of any market.
Yahairie: I mean going to impact any economy market where we going to selling.
Agent: Okay, that's really helpful context.
Agent: So you've got a boutique agency handling Puerto Rico 1 in house creative Director and now you need to build out the US go to market for Credit Elevator a compound credit product that's been live since 2022 but needs a proper structured launch for the mainland.
Agent: That's a significant lift.
Agent: Which channels are you most focused on for this US expansion?
Agent: Are you thinking paid social, paid search, email content or a mix of several.
Yahairie: Also let me add to the previous question also in this.
Yahairie: In this round we need to create a team.
Yahairie: We need to recruit people.
Yahairie: That's why we have to start for the growth or and or CMMO Chief Digital Marketing Officer either one in order to create team structure like in house but but through professional services and then achieve the total goals.
Yahairie: But right now we have to hit the numbers we have to hit the financial with the minimum variable team for answer the next question.
Yahairie: Can you repeat the question please?
Agent: Sure.
Agent: Which channels are you most focused on for the US Expansion?
Agent: Thinking paid social, paid search, email content or a mix of several.
Yahairie: Right now we use just meta which is included Facebook, Instagram, WhatsApp.
Yahairie: We don't use constantly email, SMS or WhatsApp massive yet we need to use more digital marketing channel.
Yahairie: We do right now programmatic and geofence but in low level way we have to do this very strong.
Yahairie: So in other words we have traction because we have a long term in the market and the market know our brand, recognize our brand and we use also massive channel.
Yahairie: Right now we use the the top and primary radio show in Puerto Rico which help us and also TeleMundo network in USA which is a Spanish channel.
Yahairie: But for American consumer and American territory we have to have, we have to use.
Yahairie: Sorry, we have to use digital marketing.
Yahairie: Very strong.
Yahairie: Definitely.
Agent: Got it.
Agent: So right now it's primarily meta, some programmatic and geofencing at a lighter level.
Agent: Plus traditional media like radio and Telemundo for brand awareness for the US Push, you need to go much heavier on digital expanding channels, building out email, SMS and really scaling the programmatic side.
Agent: That makes a lot of sense for the subprime market.
Agent: What would success look like in the first 60 to 90 days for whoever you bring on and how do you measure it?
Agent: Are you thinking in terms of conversion rates, cost per acquisition, loan applications, something like that?
Yahairie: Yes.
Yahairie: We have a metric already with trends.
Yahairie: We need to increase minimum 10 to 15% in conversion rate.
Yahairie: We receive right now around 3,000 new leads per month which is a lot just with.
Yahairie: Just with Puerto Rico area.
Yahairie: So and part from Florida.
Yahairie: So I don't have any doubt that we're going to be successful in getting leads.
Yahairie: But we have to create the correct campaign, digital campaign for the product, around the product and then have the correct digital marketing channels in order.
Yahairie: In order to impact and increase the conversion.
Yahairie: So we have to increase the conversion rate.
Yahairie: We have to increase, we have to decrease the cost per lead, the cost per acquisition and accelerate the process of the conversion time around the customer.
Agent: Perfect.
Agent: So the core metrics are clear.
Agent: Increase conversion rate by 10 to 15%, bring down cost per lead and cost per acquisition and shorten the conversion cycle.
Agent: And you've already got 3,000 leads a month coming in just from Puerto Rico and Florida.
Agent: So the volume is there.
Agent: It's really about optimizing the funnel and the campaigns around Credit Elevator.
Agent: That's a very concrete brief.
Yahairie: We need to increase the sales as soon as possible at 500.
Yahairie: In the past we made up to 1,600 just with Puerto Rico market with another company that we're having Credit Repair and this company integrate both company one both product in one on behalf of Credit Elevator products.
Yahairie: So there's no reason that we cannot do this as soon as possible.
Yahairie: But we have to do the correct marketing or it's not happening right now.
Agent: Got it.
Agent: So you've got a proven track record of up to 1, 600 sales in Puerto Rico alone with the Credit repair side and now with Credit Elevator combining both products.
Agent: The potential is clearly there.
Agent: It's really about getting the right marketing engine in place to unlock it.
Agent: How soon Are you looking to get someone started as soon as possible?
Yahairie: We're a little late because we're supposed to do these metrics right now in mid year and we are not achieved yet.
Yahairie: We are around 300, almost 300 sales with 3,000 leads average.
Agent: Understood.
Agent: So you're at roughly 300 sales on 3,000 leads and you need to get to 500 and beyond.
Agent: That's about a 10% conversion.
Agent: Got it.
Agent: And you're already behind where you wanted to be mid year.
Agent: So urgency is real.
Agent: That makes sense.
Agent: Will you be working with this marketer directly or will it be someone else on your team coordinating with them?
Yahairie: Pardon me?
Agent: Will you be working directly with the marketer yourself or will someone else on your team be their main point of contact?
Yahairie: Great question.
Yahairie: No, until now was myself.
Yahairie: I am the CEO, president of the company.
Yahairie: I need to be on charge directly until we are going to recruit any CMO to be CDMO or any marketing manager or marketing director.
Yahairie: So yes, until now, me.
Agent: Got it.
Agent: So you'd be the direct point of contact for now.
Agent: And eventually this person would report into a CMO or marketing director once that hire is made, that makes sense.
Agent: For where you are on the paid side, roughly what are you spending on ad budget each month right now?
Agent: That's separate from what you'd pay the marketer.
Yahairie: Pardon me?
Agent: Sure.
Agent: Roughly how much are you spending each month on ads like your meta budget?
Agent: Programmatic spend?
Yahairie: 12,000.
Yahairie: 12,000 For digital marketing and 50,000 per massive marketing.
Yahairie: So around everything.
Yahairie: 25 To 30,000 per month.
Agent: Got it.
Agent: So roughly 12,000 on digital and the rest on traditional like radio and Telemundo.
Agent: Totaling around 25 to 30,000amonth in ad spend.
Agent: That's a solid budget to work with.
Agent: What does your current tools stack look like?
Agent: Are you using anything like HubSpot, a CRM?
Agent: Any marketing automation analytics tools?
Yahairie: Can you repeat that?
Agent: Sure.
Agent: What tools are you currently using?
Agent: Things like a CRM, Marketing Automation Analytics, HubSpot, Salesforce, Google Analytics, anything like that.
Yahairie: Right now we use Google with a minimum investment, Google SEO, sorry, SEM with a minimal investment.
Yahairie: But we need to.
Yahairie: But we need to do well because something is not working with the channel.
Agent: Okay, got it.
Agent: And in terms of tools like a CRM to manage your leads or any marketing automation platform, something like HubSpot, Salesforce, or anything you're using to track and nurture those 3,000 leads coming in each month.
Yahairie: Army,.
Agent: Do you have a CRM or any system to manage and follow up with your leads like HubSpot Salesforce or something similar.
Yahairie: We don't use in this, but we want it.
Yahairie: We definitely, definitely can analyze to use it.
Yahairie: Definitely.
Agent: Got it.
Agent: So that's actually part of what needs to be built out, which makes total sense given the scope you're describing.
Agent: I want to make sure I give you a proper recommendation before we wrap up.
Agent: Based on everything you've shared, the go to market build, funnel creation, multi channel expansion, conversion optimization and eventually building a team.
Agent: This scope is really pointing to a growth marketer.
Agent: Someone who can do both strategy and execution across channels.
Agent: Build out the funnel and journeys and help you hit those conversion numbers fast.
Agent: Does that sound like it lines up with what you're looking for?
Yahairie: Could you repeat that please?
Agent: Sure.
Agent: Based on everything you've shared, I'd recommend a growth marketer that's someone who handles both strategy and execution.
Agent: They can build out your funnels, customer journeys, expand your digital channels and drive the conversion improvements you need.
Agent: It's a better fit than a CMO for right now because you need someone who's actually doing the work, not just directing it.
Agent: Does that sound right to you?
Yahairie: Yes.
Yahairie: Perfect.
Agent: Great.
Agent: And given the scope you've described, multichannel expansion, full funnel build, go to market for credit elevator conversion optimization plus eventually helping structure a team.
Agent: This is a heavy full plate for a growth marketer at that scope.
Agent: Engagements typically run around 12 to 15,000amonth.
Agent: All in.
Agent: That covers the marketer's rate plus us.
Agent: No separate recruiting fee, no platform fee, no cancellation fee.
Agent: Most clients at this scope land around 13,000.
Agent: Does that range work for you or is there a specific number you need to stay within?
Yahairie: Can you repeat again please?
Agent: Of course.
Agent: For a growth marketer at the scope you've described, the typical monthly investment runs around 12 to 15,000amonth.
Agent: All in.
Agent: That's one flat number that covers everything.
Agent: The marketer's rate plus marketer hire, no extra fees.
Agent: Given everything you're building the full funnel, multi channel expansion, go to market for credit elevator.
Agent: Most clients at this level land around 13,000amonth.
Agent: Does that range work for you?
Yahairie: Depend depend on this code.
Yahairie: I cannot compromise any any investment, any budget if I don't see the scope from your site.
Yahairie: So I have to see the scope.
Yahairie: Of course I don't have any problem, but we don't going to have any problem with.
Yahairie: We have to see the scope and the whole picture.
Agent: That's completely fair and that's exactly how it works.
Yahairie: And also I am looking for a team in house to reduce the cost and increase the return of investment.
Yahairie: So if we invest right now 12 to 15,000, we're not one to invest the same amount in the same channels.
Yahairie: We have to distribute this with other channels.
Yahairie: Reduce the cost, increase the benefits or increase the return of investment.
Yahairie: And also to reduce the cost per human resources.
Yahairie: So that's what I'm looking for also more efficiency, less cost.
Agent: That makes total sense.
Agent: And that's actually a great fit for how marketer hire works.
Agent: The growth marketer we match you with would help you build that efficient structure.
Agent: And because it's month to month, as you build your in house team over time you can scale accordingly.
Agent: No long term commitment locking you in.
Agent: Here's what I'd suggest as a next step.
Agent: I'll follow up by email with a full recap of everything we discussed today and we can put together the scope together from there so you can see exactly what you're getting before committing to any budget.
Agent: We already have your contact details so you'll hear from us shortly.
Agent: Does that work for you?
Yahairie: Yes.
Yahairie: Perfect.
Yahairie: Excellent.
Agent: Fantastic.
Agent: This was a really great conversation.
Agent: You've got a compelling business and a clear need and I think we can find you a strong match.
Agent: I'll get the recap over to you shortly with next steps.
Agent: Have a great rest of your day.
Agent: Ending the call now.
Agent: Thank you so much for your time.
Agent: Take care.
Yahairie: Excellent.
Yahairie: I'm going to waiting for your side.
Yahairie: Right?
Yahairie: I don't have to talk.

Prompt Part 2: Brief Template And Public Rules? 5834 chars

This packet defines the public brief structure, forbidden language, and public/internal separation rules.

open raw inputs/brief-template-rules-packet.md

# Compact Freelancer Brief Template And Public Rules

The public `job_brief_markdown` is the short brief freelancers see before deciding whether to engage. It should be quick to scan, specific enough to understand fit, and much shorter than the full Granola brief.

Compact public brief rules:
- Target 250-450 words. Absolute maximum: 650 words.
- Use 4-6 short sections with bullets. Do not use the old 8-section engagement brief structure.
- Prefer concrete scope, outcomes, channels, tools, team context, and must-have fit signals over background exposition.
- Omit empty/unknown sections entirely. Do not write placeholders such as 'not discussed' or 'recommend GM clarify'.
- Keep company overview to 1-2 bullets total.
- Keep POC/team context to one concise bullet unless it directly affects freelancer fit.
- Keep must-haves to the few criteria that would actually change who accepts or passes matching.
- Keep nice-to-haves optional and brief.
- No retainer, hourly, project fee, budget, pricing, media spend, or paid-media-budget language unless the role itself is paid media.
- No hours, weekly capacity, part-time/full-time, or workload percentage language.
- No internal-only commentary, no placeholders about missing information, no GM clarification notes, no XM/XA routing outside an appendix, and no visible AI-matching/meta labels.
- Never include the phrase 'Keywords for AI matching' or a similar matching-keywords section.
- Use the verified HubSpot company name in the brief title and company overview when available, unless the call explicitly says the brand is stealth, unnamed, or TBD.
- Use client/freelancer-facing language.
- If something is not discussed and is not required by the public brief, omit it rather than adding a placeholder.
Internal notes should preserve budget, routing, and other excluded details for matching analysis.

## Compact Brief Template

# Compact Engagement Brief Template

This file is the source of truth for the standard AImatch `job-brief.md`.
The Granola brief has its own separate template and should remain longer and
more detailed. This standard brief is intentionally compact: it is the fast,
freelancer-facing version someone can scan before deciding whether they want to
continue.

One role gets one standalone compact brief. Multi-role calls still produce one
brief per active role.

---

## Hard Rules

1. Audience is client and freelancer. Use polished, public-safe language.
2. Keep the public brief short: target 250-450 words, absolute max 650 words.
3. Do not use the old 8-section structure. Use the compact structure below.
4. Use bullets. Avoid long paragraphs.
5. Omit unknowns. Do not include placeholders like "not discussed" or "GM should clarify."
6. Do not include retainers, hourly rates, project fees, budget ranges, weekly hours, capacity, part-time/full-time language, or workload percentages.
7. Do not include internal routing, XM/XA codes, matching commentary, or "Keywords for AI matching."
8. Use the verified HubSpot company name when available unless the call explicitly says the brand is stealth, unnamed, or TBD.
9. Keep enough channel, tool, industry, and deliverable specificity for freelancer fit, but do not turn the brief into a requirements encyclopedia.
10. If media spend is directly relevant to a paid-media role, include it only as factual scope context and never as a freelancer fee or budget discussion. Otherwise omit spend entirely.

Internal notes should preserve budget, pricing, routing, uncertainty, and any
details excluded from the public brief.

---

## Compact Public Brief Structure

Use this structure unless the call clearly calls for a minor adjustment. Omit a
section if there is no useful signal for it.

```
MarketerHire Brief - {{company_name}} {{role_title}}

## Snapshot

- **Company:** {{1 bullet on what the company does, audience, market, and stage}}
- **Need:** {{1 bullet on why they are hiring now}}
- **Role:** {{1 bullet on the kind of marketer/freelancer they need}}

## What You'd Work On

- {{core responsibility or project}}
- {{core responsibility or project}}
- {{core responsibility or project}}
- {{optional fourth bullet only if important}}

## Must-Have Fit

- {{non-negotiable skill, channel, tool, industry, or working style}}
- {{non-negotiable skill, channel, tool, industry, or working style}}
- {{non-negotiable skill, channel, tool, industry, or working style}}

## Helpful Context

- **Tools/channels:** {{specific tools, platforms, channels, or content formats}}
- **Team/collaboration:** {{POC, collaborators, reporting line, decision-maker access, or review rhythm}}
- **Success signals:** {{specific KPI or outcome if discussed; otherwise omit this bullet}}
- **Nice-to-haves:** {{optional preferences, concise list; omit if weak}}
```

---

## Writing Guidance

- Lead with what matters to the freelancer: the company, the problem, the work,
and what makes someone a strong fit.
- Keep company context tight. One strong company bullet is better than three
generic background bullets.
- Merge overlapping details. For example, do not separately list "goals,"
"deliverables," and "role-specific details" when one scope section can cover
them.
- Use natural, specific terms such as B2B SaaS, DTC eCommerce, healthcare,
lifecycle marketing, paid social, Meta Ads, Google Ads, Klaviyo, HubSpot,
Shopify, Webflow, GA4, SEO, CRO, ABM, demand generation, positioning, UGC, or
influencer marketing when supported by the call.
- Do not exaggerate scope. If the client wants a strategic operator, say so. If
they want hands-on execution, say so. If they want both, frame the primary
need first and keep it achievable.
- Keep must-haves strict and short. Preferences belong in Helpful Context.
- Never reveal matching mechanics, internal concerns, or operational notes.

V2 Generated Brief?

MarketerHire Brief - Harmoney Growth Marketer

Snapshot

Company: Harmoney is a subprime / non-traditional financial services company (10 years in market) providing multi micro loans and an accelerated credit-building program; it started in Puerto Rico and is now expanding into the US mainland from a Miami base.
Need: Strong lead volume (~3,000/month) but weak conversion, plus a US go-to-market launch needed for the flagship Credit Elevator product. They're behind on mid-year targets and want to move fast.
Role: A hands-on growth marketer who owns both strategy and execution across the full funnel and multiple channels.

What You'd Work On

Build the full marketing infrastructure: funnels, customer journeys, and a structured, scalable acquisition-to-conversion engine.
Lead the US go-to-market launch for Credit Elevator (a compound multi-loan/credit product) for the mainland market.
Expand digital channels beyond Meta into email, SMS, WhatsApp mass messaging, and stronger programmatic/geofencing.
Drive conversion optimization: lift conversion rate 10-15%, reduce cost per lead and cost per acquisition, and shorten the conversion cycle to grow from ~300 sales toward 500+.

Must-Have Fit

Full-funnel growth operator who can both strategize and personally execute campaigns and lifecycle flows.
Proven multi-channel expansion experience across Meta (Facebook/Instagram/WhatsApp), paid search, email/SMS, and programmatic/geofencing.
Conversion rate optimization and funnel-building expertise in a high-lead-volume, direct-response environment.
Comfort building marketing infrastructure and CRM/automation from a near-zero starting point.

Helpful Context

Tools/channels: Meta (FB/IG/WhatsApp), Google SEM, programmatic + geofencing, traditional media (radio, Telemundo). No CRM/marketing automation today—likely HubSpot or Salesforce to be stood up. Spanish-language market experience is highly relevant.
Team/collaboration: Works directly with the CEO/President (Yahairie Tapia) for now; there is one in-house creative content director and a boutique agency handling Puerto Rico. Would eventually report into a future CMO/marketing director.
Success signals: +10-15% conversion rate, lower CPL/CPA, faster conversion time, and sales growth from ~300 toward 500+ (proven track record of up to 1,600 sales historically in PR).
Nice-to-haves: Financial services / fintech / subprime lending background; experience helping structure and scale an in-house team over time.

V2 Internal Notes

Internal Notes (Not Client/Freelancer Facing)

Role & Confidence

Role: Growth Marketer (heavy scope). CEO explicitly agreed the role fits ("Yes. Perfect.") after agent recommended GM over CMO (needs a doer, not just a director).
Confidence: high on role; scope is broad (funnel build, US GTM, multi-channel expansion, CRO, eventual team build).

Budget (EXCLUDED from public brief)

BudgetDecisionV3: Matching budget = NONE; basis = not_determinable; billing model = undetermined; currency USD; confidence high.
Agent quoted $12,000-$15,000/month all-in, "most clients at this scope land around $13,000."
Client did NOT accept pricing. Yahairie: "I cannot compromise any any investment, any budget if I don't see the scope from your site." Scope-before-budget posture.
Flags: provider_pricing_not_accepted, scope_before_budget, possible_adspend_confusion.
Auto-QTB: needs_review.
Cost-efficiency emphasis: wants to reallocate spend across channels, reduce cost, increase ROI, and reduce human-resource cost by building efficient structure.

Ad Spend (EXCLUDED from public brief; not a paid-media-only role)

Stated figures internally inconsistent: "$12,000 for digital marketing and $50,000 per massive marketing... around everything $25 to $30,000 per month." Preserved as spoken; agent summarized as ~$25-30K/mo total. Separate from marketer fee.

Company / CRM Reconciliation

HubSpot verified: Company "Harmoney" (primary contact company "Harmoney Financial"), domain harmoneysolutions.com, industry FINANCIAL_SERVICES, size 11.
Transcript does NOT name the company. Not stealth/TBD, so used verified HubSpot name "Harmoney" per rules.
Conflict preserved: HubSpot lists both "Harmoney" and "Harmoney Financial"; do not invent a merged legal entity.

Timeline / Urgency

High urgency: behind on mid-year metrics. Currently ~300 sales on ~3,000 leads/month; wants 500+ ASAP.
Product driver: Credit Elevator live since end of 2022 (~3 yrs) but needs a properly structured US GTM launch.

POC / Reporting

Direct POC: Yahairie Tapia, CEO/President. She manages the relationship until a CMO/CDMO or marketing director is hired, at which point GM would report into that role.

Next Steps (agreed)

MarketerHire to send email recap and build scope jointly before any budget commitment.

Matching Rationale

Prioritize candidates with fintech/subprime lending or regulated financial-services experience.
Spanish-language market fluency valuable (PR + Telemundo + US Hispanic mainland expansion from Miami).
Must be hands-on execution + strategy; capable of standing up CRM/marketing automation from scratch and building lifecycle (email/SMS/WhatsApp) programs.
Multi-role note: single role only (Growth Marketer). CDMO/CMO mentioned as future hire, not scoped now.

Classified Requirements

Tier	Category	Label	Value	Source
HARD	Seniority	Hands-on growth marketer (strategy + execution)	Growth Marketer who both strategizes and personally executes across the full funnel; not a director-only profile	Agent: 'I'd recommend a growth marketer that's someone who handles both strategy and execution... you need someone who's actually doing the work, not just directing it.' Yahairie: 'Yes. Perfect.'
HARD	Skill	Full-funnel build & marketing infrastructure from near-zero	Ability to build the full marketing infrastructure: funnels, customer journeys, and a structured scalable acquisition-to-conversion engine from a near-zero starting point	Yahairie: 'create a whole AI marketing platform, create the funnel, create journeys, open access to new digital marketing channels in various structured way and then increase our sales and growth in a scalable way.'
HARD	Skill	Conversion rate optimization (CRO)	Proven CRO expertise to lift conversion rate 10-15%, reduce CPL/CPA, and shorten conversion cycle in a high-lead-volume direct-response environment	Yahairie: 'We need to increase minimum 10 to 15% in conversion rate... decrease the cost per lead, the cost per acquisition and accelerate the process of the conversion time.'
HARD	Channel	Meta paid social (Facebook/Instagram/WhatsApp)	Experience running and scaling Meta ads across Facebook, Instagram, and WhatsApp (current primary channel)	Yahairie: 'Right now we use just meta which is included Facebook, Instagram, WhatsApp.'
HARD	Skill	US go-to-market launch for Credit Elevator	Ability to lead a structured US mainland go-to-market launch for the flagship Credit Elevator compound multi-loan/credit product	Yahairie: 'we need to create the correct lounge very structured with the whole planification and the go to the market plan ification for this product. The name of the product is Credit Elevator.'
IMPORTANT	Channel	Email / SMS / WhatsApp mass lifecycle messaging	Experience building and running email, SMS, and WhatsApp mass-messaging lifecycle programs (currently not used consistently, wanted)	Yahairie: 'We don't use constantly email, SMS or WhatsApp massive yet we need to use more digital marketing channel.'
IMPORTANT	Channel	Programmatic & geofencing	Ability to scale programmatic and geofencing campaigns (currently run at a low level, needs to be much stronger)	Yahairie: 'We do right now programmatic and geofence but in low level way we have to do this very strong.'
IMPORTANT	Channel	Paid search / Google SEM	Google SEM experience to fix an underperforming channel with minimal current investment	Yahairie: 'Right now we use Google with a minimum investment, Google SEO, sorry, SEM with a minimal investment. But we need to do well because something is not working with the channel.'
IMPORTANT	Tool	CRM / marketing automation stand-up (HubSpot/Salesforce)	Ability to select and stand up a CRM / marketing automation platform (e.g., HubSpot or Salesforce) from scratch to manage/nurture ~3,000 leads/month	Yahairie: 'We don't use in this, but we want it. We definitely, definitely can analyze to use it.' Agent referenced HubSpot/Salesforce.
IMPORTANT	Industry	Financial services / fintech / subprime lending experience	Background in financial services, fintech, or subprime / non-traditional lending and credit products	Yahairie: 'a financial company focused on non traditional financial financial product and subprime market' helping 'people to build their credit... and give the access to getting loan.'
PREFERRED	Audience	Spanish-language / US Hispanic market experience	Fluency and experience marketing to Spanish-language / US Hispanic audiences (Puerto Rico, Telemundo, Miami-based US expansion)	Yahairie: 'we use also... the top and primary radio show in Puerto Rico... and also TeleMundo network in USA which is a Spanish channel.'
PREFERRED	Skill	Help structure and scale an in-house team	Experience helping structure and scale an efficient in-house marketing team over time (cost-efficiency focus)	Yahairie: 'I am looking for a team in house to reduce the cost and increase the return of investment... more efficiency, less cost.'
PREFERRED	Budget	Fits ~$12-15K/month all-in engagement (not accepted)	Growth marketer engagement quoted at ~$12,000-$15,000/month all-in (~$13K typical); pricing NOT accepted pending scope review	Agent: 'Engagements typically run around 12 to 15,000 a month. All in... Most clients at this scope land around 13,000.' Yahairie: 'I cannot compromise any... budget if I don't see the scope from your site.'

Raw requirements JSON

[
  {
    "id": "req-001",
    "category": "Seniority",
    "tier": "HARD",
    "label": "Hands-on growth marketer (strategy + execution)",
    "value": "Growth Marketer who both strategizes and personally executes across the full funnel; not a director-only profile",
    "source": "Agent: 'I'd recommend a growth marketer that's someone who handles both strategy and execution... you need someone who's actually doing the work, not just directing it.' Yahairie: 'Yes. Perfect.'"
  },
  {
    "id": "req-002",
    "category": "Skill",
    "tier": "HARD",
    "label": "Full-funnel build & marketing infrastructure from near-zero",
    "value": "Ability to build the full marketing infrastructure: funnels, customer journeys, and a structured scalable acquisition-to-conversion engine from a near-zero starting point",
    "source": "Yahairie: 'create a whole AI marketing platform, create the funnel, create journeys, open access to new digital marketing channels in various structured way and then increase our sales and growth in a scalable way.'"
  },
  {
    "id": "req-003",
    "category": "Skill",
    "tier": "HARD",
    "label": "Conversion rate optimization (CRO)",
    "value": "Proven CRO expertise to lift conversion rate 10-15%, reduce CPL/CPA, and shorten conversion cycle in a high-lead-volume direct-response environment",
    "source": "Yahairie: 'We need to increase minimum 10 to 15% in conversion rate... decrease the cost per lead, the cost per acquisition and accelerate the process of the conversion time.'"
  },
  {
    "id": "req-004",
    "category": "Channel",
    "tier": "HARD",
    "label": "Meta paid social (Facebook/Instagram/WhatsApp)",
    "value": "Experience running and scaling Meta ads across Facebook, Instagram, and WhatsApp (current primary channel)",
    "source": "Yahairie: 'Right now we use just meta which is included Facebook, Instagram, WhatsApp.'"
  },
  {
    "id": "req-005",
    "category": "Skill",
    "tier": "HARD",
    "label": "US go-to-market launch for Credit Elevator",
    "value": "Ability to lead a structured US mainland go-to-market launch for the flagship Credit Elevator compound multi-loan/credit product",
    "source": "Yahairie: 'we need to create the correct lounge very structured with the whole planification and the go to the market plan ification for this product. The name of the product is Credit Elevator.'"
  },
  {
    "id": "req-006",
    "category": "Channel",
    "tier": "IMPORTANT",
    "label": "Email / SMS / WhatsApp mass lifecycle messaging",
    "value": "Experience building and running email, SMS, and WhatsApp mass-messaging lifecycle programs (currently not used consistently, wanted)",
    "source": "Yahairie: 'We don't use constantly email, SMS or WhatsApp massive yet we need to use more digital marketing channel.'"
  },
  {
    "id": "req-007",
    "category": "Channel",
    "tier": "IMPORTANT",
    "label": "Programmatic & geofencing",
    "value": "Ability to scale programmatic and geofencing campaigns (currently run at a low level, needs to be much stronger)",
    "source": "Yahairie: 'We do right now programmatic and geofence but in low level way we have to do this very strong.'"
  },
  {
    "id": "req-008",
    "category": "Channel",
    "tier": "IMPORTANT",
    "label": "Paid search / Google SEM",
    "value": "Google SEM experience to fix an underperforming channel with minimal current investment",
    "source": "Yahairie: 'Right now we use Google with a minimum investment, Google SEO, sorry, SEM with a minimal investment. But we need to do well because something is not working with the channel.'"
  },
  {
    "id": "req-009",
    "category": "Tool",
    "tier": "IMPORTANT",
    "label": "CRM / marketing automation stand-up (HubSpot/Salesforce)",
    "value": "Ability to select and stand up a CRM / marketing automation platform (e.g., HubSpot or Salesforce) from scratch to manage/nurture ~3,000 leads/month",
    "source": "Yahairie: 'We don't use in this, but we want it. We definitely, definitely can analyze to use it.' Agent referenced HubSpot/Salesforce."
  },
  {
    "id": "req-010",
    "category": "Industry",
    "tier": "IMPORTANT",
    "label": "Financial services / fintech / subprime lending experience",
    "value": "Background in financial services, fintech, or subprime / non-traditional lending and credit products",
    "source": "Yahairie: 'a financial company focused on non traditional financial financial product and subprime market' helping 'people to build their credit... and give the access to getting loan.'"
  },
  {
    "id": "req-011",
    "category": "Audience",
    "tier": "PREFERRED",
    "label": "Spanish-language / US Hispanic market experience",
    "value": "Fluency and experience marketing to Spanish-language / US Hispanic audiences (Puerto Rico, Telemundo, Miami-based US expansion)",
    "source": "Yahairie: 'we use also... the top and primary radio show in Puerto Rico... and also TeleMundo network in USA which is a Spanish channel.'"
  },
  {
    "id": "req-012",
    "category": "Skill",
    "tier": "PREFERRED",
    "label": "Help structure and scale an in-house team",
    "value": "Experience helping structure and scale an efficient in-house marketing team over time (cost-efficiency focus)",
    "source": "Yahairie: 'I am looking for a team in house to reduce the cost and increase the return of investment... more efficiency, less cost.'"
  },
  {
    "id": "req-013",
    "category": "Budget",
    "tier": "PREFERRED",
    "label": "Fits ~$12-15K/month all-in engagement (not accepted)",
    "value": "Growth marketer engagement quoted at ~$12,000-$15,000/month all-in (~$13K typical); pricing NOT accepted pending scope review",
    "source": "Agent: 'Engagements typically run around 12 to 15,000 a month. All in... Most clients at this scope land around 13,000.' Yahairie: 'I cannot compromise any... budget if I don't see the scope from your site.'"
  }
]

Form Data

companyName

Harmoney

websiteUrl

https://harmoneysolutions.com

marketerTypes

Growth Marketer

industry

Financial Services

companySize

freeformRequest

Harmoney, a 10-year-old subprime/non-traditional financial services company (multi micro loans + credit-building), needs a hands-on growth marketer to own both strategy and execution. Scope: build the full marketing infrastructure (funnels and customer journeys), lead the US go-to-market launch for the Credit Elevator product (expanding from Puerto Rico into the US mainland from a Miami base), expand digital channels beyond Meta into email, SMS, WhatsApp, and programmatic/geofencing, and drive conversion optimization. They receive ~3,000 leads/month but conversion is poor; goals are to lift conversion 10-15%, reduce CPL/CPA, shorten conversion time, and grow from ~300 sales toward 500+ as soon as possible. Reports directly to the CEO for now, later to a future CMO/marketing director.

Raw formData JSON

{
  "companyName": "Harmoney",
  "websiteUrl": "https://harmoneysolutions.com",
  "marketerTypes": [
    "Growth Marketer"
  ],
  "industry": "Financial Services",
  "companySize": "11",
  "freeformRequest": "Harmoney, a 10-year-old subprime/non-traditional financial services company (multi micro loans + credit-building), needs a hands-on growth marketer to own both strategy and execution. Scope: build the full marketing infrastructure (funnels and customer journeys), lead the US go-to-market launch for the Credit Elevator product (expanding from Puerto Rico into the US mainland from a Miami base), expand digital channels beyond Meta into email, SMS, WhatsApp, and programmatic/geofencing, and drive conversion optimization. They receive ~3,000 leads/month but conversion is poor; goals are to lift conversion 10-15%, reduce CPL/CPA, shorten conversion time, and grow from ~300 sales toward 500+ as soon as possible. Reports directly to the CEO for now, later to a future CMO/marketing director."
}

Escalation

Action: advise

Edit/question: Confirm budget realism against the jointly built scope before final match; ensure candidate expectations account for a near-zero CRM/automation starting point and the client's cost-reallocation/efficiency emphasis.

Advisory GO. Brief is transcript-faithful, role is correctly scoped and client-confirmed (GM over CMO), and niche/language requirements are well captured. Two soft flags do not block matching: (1) budget is unconfirmed with provider pricing not accepted and Auto-QTB needs_review—resolve via the agreed scope-build + email recap before committing; (2) scope breadth (infra build + US GTM + multi-channel + CRM stand-up + CRO + eventual team) is heavy for a single marketer, so set expectations that the GM leads strategy and prioritized execution rather than deep hands-on across every channel at once.

Checks

Transcript Fidelity pass

No details.

Role Alignment pass

No details.

Budget Realism advisory

No details.

Niche Requirements pass

No details.

Single Marketer Feasibility advisory

No details.

Raw QC JSON

{
  "schema_version": "BriefQcV1",
  "verdict": "GO",
  "checks": {
    "transcript_fidelity": {
      "status": "pass",
      "notes": "Public brief accurately reflects the transcript: ~3,000 leads/month, weak conversion, US GTM for Credit Elevator, expansion from Puerto Rico via Miami, 10-15% conversion lift target, growth from ~300 toward 500+ sales, and historical 1,600 sales in PR. Channel inventory (Meta FB/IG/WhatsApp, Google SEM, programmatic/geofencing, radio, Telemundo) and no CRM/automation are all supported. Company name 'Harmoney' correctly sourced from verified HubSpot per rules (transcript does not name company). No unsupported facts introduced."
    },
    "role_alignment": {
      "status": "pass",
      "notes": "Growth Marketer is well-aligned. CEO explicitly agreed to GM over CMO ('Yes. Perfect.') after agent framed the need for a hands-on doer. Brief correctly emphasizes strategy + execution across full funnel and multi-channel expansion, matching the stated need to build infrastructure, funnels, journeys, and CRO."
    },
    "budget_realism": {
      "status": "advisory",
      "notes": "Budget correctly EXCLUDED from public brief. Client did NOT accept pricing (scope-before-budget posture); BudgetDecisionV3 = NONE/not_determinable, Auto-QTB needs_review. Agent quoted $12-15K/mo all-in. Realistic for a heavy-scope GM, but pricing acceptance is pending scope build. Cost-efficiency/reallocation emphasis from client noted. Not a matching blocker, but budget is unconfirmed and should be resolved via the agreed scope + recap step."
    },
    "niche_requirements": {
      "status": "pass",
      "notes": "Niche fit captured: subprime/non-traditional fintech lending background prioritized, Spanish-language market fluency (PR + Telemundo + Miami Hispanic mainland) flagged as highly relevant, and ability to stand up CRM/marketing automation from near-zero. Regulated financial-services experience is a meaningful constraint on candidate pool but is appropriately surfaced as a priority rather than an absolute must."
    },
    "single_marketer_feasibility": {
      "status": "advisory",
      "notes": "Scope is broad for one person: full marketing infrastructure build, US GTM launch, multi-channel expansion (email/SMS/WhatsApp/programmatic), CRM/automation stand-up, CRO, and eventual team structuring. Feasible for a senior full-funnel growth operator as a strategy+execution lead, but expectation-setting is warranted—one GM cannot execute all channels deeply and stand up CRM simultaneously at scale. In-house creative director + boutique PR agency provide some leverage. Single-role designation is correct; CMO/CDMO is a future hire, not scoped now."
    }
  },
  "escalation": {
    "action": "advise",
    "rationale": "Advisory GO. Brief is transcript-faithful, role is correctly scoped and client-confirmed (GM over CMO), and niche/language requirements are well captured. Two soft flags do not block matching: (1) budget is unconfirmed with provider pricing not accepted and Auto-QTB needs_review—resolve via the agreed scope-build + email recap before committing; (2) scope breadth (infra build + US GTM + multi-channel + CRM stand-up + CRO + eventual team) is heavy for a single marketer, so set expectations that the GM leads strategy and prioritized execution rather than deep hands-on across every channel at once.",
    "edit_or_question": "Confirm budget realism against the jointly built scope before final match; ensure candidate expectations account for a near-zero CRM/automation starting point and the client's cost-reallocation/efficiency emphasis."
  }
}

Search Plan

raw search-plan.json

Roles	Growth Marketer Growth Marketing Manager Head of Growth Performance Marketing Manager Demand Generation Manager Digital Marketing Manager Lifecycle Marketing Manager Acquisition Marketing Manager
Skills	Full-funnel growth marketing Conversion rate optimization Paid social Paid search / SEM Programmatic advertising Geofencing Lifecycle marketing Email & SMS marketing Marketing automation Go-to-market strategy Funnel building CPL/CPA optimization
Tools	Meta Ads Manager Facebook Ads Google Ads HubSpot Salesforce Twilio WhatsApp Business Klaviyo Google Analytics The Trade Desk
Industries	Financial services Fintech Subprime lending Consumer lending Credit building Personal finance Direct-to-consumer
Companies	Credit Karma Self Financial Chime Dave MoneyLion Petal OppFi Oportun Kikoff Brigit Possible Finance Avant
Channels	Meta Facebook Instagram WhatsApp Google SEM Paid search Email SMS Programmatic Geofencing
Content Keywords	full-funnel conversion rate optimization CRO cost per acquisition cost per lead lifecycle marketing go-to-market launch Hispanic market Spanish-language marketing lead nurturing marketing automation subprime lending Meta Ads Manager Facebook Ads Google Ads HubSpot Salesforce Twilio WhatsApp Business Klaviyo Google Analytics The Trade Desk Full-funnel growth marketing Paid social Paid search / SEM Programmatic advertising Geofencing Email & SMS marketing Go-to-market strategy Funnel building CPL/CPA optimization Meta Facebook Instagram WhatsApp Google SEM Paid search Email SMS Programmatic

Rationale

Targets hands-on full-funnel growth marketers who both strategize and execute (req-001, req-002). Roles emphasize growth/performance/lifecycle/demand-gen operator titles rather than director-only. Skills and channels mirror the exact stack: Meta (FB/IG/WhatsApp), Google SEM, programmatic + geofencing, and email/SMS lifecycle (req-004,006,007,008), plus CRO and CPL/CPA optimization for the high-volume direct-response funnel (req-003). Tools include Meta/Google plus HubSpot/Salesforce and Twilio/Klaviyo/WhatsApp Business for standing up CRM/automation from near-zero (req-009). Industries and comparable companies focus on fintech/subprime/credit-building consumer lenders to match domain experience and the Credit Elevator GTM (req-005,010). Content keywords surface Spanish-language/US Hispanic market experience (req-011) and team-scaling/GTM signals. Values kept to 3-12 high-signal terms likely to match Neon role/category names and profile text.

Raw search plan JSON

{
  "schema_version": "SearchPlanV1",
  "roles": [
    "Growth Marketer",
    "Growth Marketing Manager",
    "Head of Growth",
    "Performance Marketing Manager",
    "Demand Generation Manager",
    "Digital Marketing Manager",
    "Lifecycle Marketing Manager",
    "Acquisition Marketing Manager"
  ],
  "skills": [
    "Full-funnel growth marketing",
    "Conversion rate optimization",
    "Paid social",
    "Paid search / SEM",
    "Programmatic advertising",
    "Geofencing",
    "Lifecycle marketing",
    "Email & SMS marketing",
    "Marketing automation",
    "Go-to-market strategy",
    "Funnel building",
    "CPL/CPA optimization"
  ],
  "tools": [
    "Meta Ads Manager",
    "Facebook Ads",
    "Google Ads",
    "HubSpot",
    "Salesforce",
    "Twilio",
    "WhatsApp Business",
    "Klaviyo",
    "Google Analytics",
    "The Trade Desk"
  ],
  "industries": [
    "Financial services",
    "Fintech",
    "Subprime lending",
    "Consumer lending",
    "Credit building",
    "Personal finance",
    "Direct-to-consumer"
  ],
  "companies": [
    "Credit Karma",
    "Self Financial",
    "Chime",
    "Dave",
    "MoneyLion",
    "Petal",
    "OppFi",
    "Oportun",
    "Kikoff",
    "Brigit",
    "Possible Finance",
    "Avant"
  ],
  "channels": [
    "Meta",
    "Facebook",
    "Instagram",
    "WhatsApp",
    "Google SEM",
    "Paid search",
    "Email",
    "SMS",
    "Programmatic",
    "Geofencing"
  ],
  "content_keywords": [
    "full-funnel",
    "conversion rate optimization",
    "CRO",
    "cost per acquisition",
    "cost per lead",
    "lifecycle marketing",
    "go-to-market launch",
    "Hispanic market",
    "Spanish-language marketing",
    "lead nurturing",
    "marketing automation",
    "subprime lending",
    "Meta Ads Manager",
    "Facebook Ads",
    "Google Ads",
    "HubSpot",
    "Salesforce",
    "Twilio",
    "WhatsApp Business",
    "Klaviyo",
    "Google Analytics",
    "The Trade Desk",
    "Full-funnel growth marketing",
    "Paid social",
    "Paid search / SEM",
    "Programmatic advertising",
    "Geofencing",
    "Email & SMS marketing",
    "Go-to-market strategy",
    "Funnel building",
    "CPL/CPA optimization",
    "Meta",
    "Facebook",
    "Instagram",
    "WhatsApp",
    "Google SEM",
    "Paid search",
    "Email",
    "SMS",
    "Programmatic"
  ],
  "rationale": "Targets hands-on full-funnel growth marketers who both strategize and execute (req-001, req-002). Roles emphasize growth/performance/lifecycle/demand-gen operator titles rather than director-only. Skills and channels mirror the exact stack: Meta (FB/IG/WhatsApp), Google SEM, programmatic + geofencing, and email/SMS lifecycle (req-004,006,007,008), plus CRO and CPL/CPA optimization for the high-volume direct-response funnel (req-003). Tools include Meta/Google plus HubSpot/Salesforce and Twilio/Klaviyo/WhatsApp Business for standing up CRM/automation from near-zero (req-009). Industries and comparable companies focus on fintech/subprime/credit-building consumer lenders to match domain experience and the Credit Elevator GTM (req-005,010). Content keywords surface Spanish-language/US Hispanic market experience (req-011) and team-scaling/GTM signals. Values kept to 3-12 high-signal terms likely to match Neon role/category names and profile text."
}

Structured Lane 50

raw candidates-structured.json

#	Candidate	Strategy	Roles	Skills	Tools
1	Sam Omidi sam@bravemedia.com profile markdown	structured	CMO, Email Marketer, Growth Marketer, Marketer in Residence, XM Vetter	A/B testing, Agency management, Analytics implementation, CRO - Website, Campaign management (ideation, coordination, reporting), Chatbots, Copywriting (short form), Cross-channel strategy, Customer segmentation, Data analytics, Dynamic co...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, CRMs (Salesforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, E...
2	Thu Nelson thuphamnelson@blankbrief.com profile markdown	structured	Email Marketer, Growth Marketer	A/B testing, Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Cross-channel strategy, Customer segmentation, Dyna...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, Attentive (SMS), Braze, CRMs (Salesforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photosh...
3	Ori Herschmann oherschmann@gmail.com profile markdown	structured	Email Marketer, Growth Marketer, Paid Search Marketer, Paid Social Media Marketer	A/B testing, Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Campaign management (ideation, coordination, reporting), Chatbots, Cold email campaigns & strategy, Cross-chan...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, Attentive (SMS), Braze, CRMs (Salesforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photosh...
4	Roxane Chabassier marketing@roxanech.com profile markdown	structured	Email Marketer, Growth Marketer, Marketer in Residence, Paid Search Marketer, Paid Social Media Marketer	A/B testing, Account audit, Account-Based Marketing (ABM), Agency management, Analytics and reporting, Campaign management (ideation, coordination, reporting), Campaign optimization & attribution, Campaign structure & budgeting, Community ...	A/B testing tools (Optimizely, VWO, etc), AdEspresso, Attentive (SMS), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Excel/Sheets, Facebook, Google Ana...
5	Erynn Hart erynn@ethicagency.com profile markdown	structured	Content Marketer, Growth Marketer	Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Agency management, Analytics implementation, Chatbots, Content analytics & tracking, Content strategy, Copywriting, Cross-channel strategy, E...	Ahrefs, CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Ta...
6	Jason Etter JasonJamesEtter@gmail.com	structured	Content Marketer, Growth Marketer, Product Marketer	Account-Based Marketing (ABM), Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Agency management, Analytics implementation, Asset organization and distribution, Brand voice strategy, Chatbo...	Ahrefs, CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Ta...
7	Nick Natale nnatale001@gmail.com profile markdown	structured	Email Marketer, Growth Marketer	A/B testing, Account-Based Marketing (ABM), Agency management, Campaign management (ideation, coordination, reporting), Chatbots, Cold email campaigns & strategy, Copywriting (short form), Cross-channel strategy, Customer segmentation, Dat...	ActiveCampaign, CRMs (Salesforce, HubSpot, etc), Canva, Constant Contact, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, G...
8	Elise Pickersgill eliselauren.p@gmail.com	structured	Content Marketer, Growth Marketer	Account-Based Marketing (ABM), Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Asset organization and distribution, Brand voice strategy, CRO - Marketing channel, CRO - Website, Chatbots, C...	A/B testing tools (Optimizely, VWO, etc), Ahrefs, CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/She...
9	Angela Lee angela.may.lee@gmail.com	structured	Content Marketer, Growth Marketer	Account-Based Marketing (ABM), Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Agency management, Asset organization and distribution, Chatbots, Content analytics & tracking, Content strate...	CRMs (Salesforce, HubSpot, etc), Canva, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, HubSpot, Instagram, Landing page tools (Instapage, Unbounc...
10	Sharon Jack marketthisconsulting@gmail.com	structured	Email Marketer, Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywritin...	CRMs (Salesforce, HubSpot, etc), Constant Contact, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, HubSpot, Mailchimp, Salesforce, Zoho
11	Christy Noel 1christynoel@gmail.com	structured	Content Marketer, Growth Marketer	Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Brand voice strategy, CRO - Marketing channel, Chatbots, Content analytics & tracking, Content strategy, Copywriting, Creative development ma...	CRMs (Salesforce, HubSpot, etc), Canva, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, HubSpot, Instagram, LinkedIn, Photoshop, Survey tools (Sur...
12	Leonard Payne lipayne9@gmail.com	structured	Growth Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, Email acquisition strategy & optimiz...	ActiveCampaign, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Mailchimp, Pardot, Sales...
13	Neha Divanji nehadivanji@gmail.com	structured	CMO, Growth Marketer, Paid Search Marketer, Paid Social Media Marketer	Account-Based Marketing (ABM), Agency management, CRO - Marketing channel, CRO - Website, Customer segmentation, GTM - Execution, GTM - Strategy, Landing page optimization, Lead generation, Marketing stack / technologies, New brand launch,...	CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Instagram, Landin...
14	David Wabel davidwabel@gmail.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Landing page optimization, Lead generation, Marketing...	CRMs (Salesforce, HubSpot, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Instagram, LinkedIn, Survey tools (SurveyMonkey, Typeform, etc)
15	Ryan Adami ryanadami@gmail.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics ...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, Ins...
16	Kevin Quang kevinquangchicagobooth@gmail.com profile markdown	structured	Growth Marketer	ASO (App store optimization), Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, Data science, GTM - Execution,...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
17	Jonathan Leung jleung1205@gmail.com	structured	Growth Marketer	Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, Data science, GTM - Execution, GTM - Strategy, Google Analytics implementation, G...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
18	Garrison Yang g@u13n.com profile markdown	structured	Growth Marketer, Paid Search Marketer, Paid Social Media Marketer	A/B testing, ASO (App store optimization), Account audit, Account-Based Marketing (ABM), Ad & URL Trafficking, Agency management, Analytics implementation, Bidding optimization, Blacklisting and whitelisting, Budget recommendations, CRO, C...	A/B testing tools (Optimizely, VWO, etc), AdEspresso, AdRoll, CRMs (Salesforce, HubSpot, etc), Canva, Doubleclick, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp,...
19	Chris Ahn useracquisitionconsultant@gmail.com profile markdown	structured	Growth Marketer, Marketer in Residence, Paid Search Marketer, Paid Social Media Marketer, XA Vetter	ASO (App store optimization), Agency management, Customer segmentation, GTM - Execution, GTM - Strategy, Landing page optimization, Lead generation, Marketing stack / technologies, New marketing channel launch, Omni-channel strategy, Testi...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Instagram, Looker, Pint...
20	Mohammad Alsulimi md.alsulimi@gmail.com	structured	Brand Marketer, Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics implementa...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manag...
21	Bobby Gaffin robertgaffiniv@gmail.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics ...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
22	Kevin Charette kcharettejobs@gmail.com profile markdown	structured	Growth Marketer, Marketer in Residence, Paid Social Media Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Data analytics, GTM - Execution, GTM - Strategy, Landing page optimization, Lead gen...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Google Analytics, Google Tag Manager, Heap, Landing...
23	David Lorango dlorango@gmail.com profile markdown	structured	Growth Marketer, Marketer in Residence, Paid Search Marketer, Paid Social Media Marketer	Agency management, CRO, CRO - Marketing channel, Chatbots, Cross-channel strategy, GTM - Strategy, Google Analytics implementation, Google Tag Manager implementation, Lead generation, New marketing channel launch, New product launch, Omni-...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
24	Brendan Guiney bdguiney@gmail.com	structured	Growth Marketer	Agency management, CRO - Website, Cross-channel strategy, Data analytics, GTM - Execution, GTM - Strategy, Lead generation, Marketing stack / technologies, New brand launch, New product launch, Omni-channel strategy	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, ...
25	Neel Natarajan neel@navigatedigitalmarketing.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, Data science, GTM - Execution, GTM - Strategy, Google Analyt...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
26	Wail Amrani info@oderpy.com	structured	Growth Marketer	Agency management, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, Google Analytics implementation, Google Tag Manager implementation, Landing page optimization, Lead generat...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, ...
27	Brad Giddens b.a.giddens@gmail.com	structured	Growth Marketer	ASO (App store optimization), Agency management, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, Landing page optimization, Lead generation, Omni-channel strategy	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Google Ana...
28	Lauren Blake lblake676@gmail.com	structured	Growth Marketer, Paid Search Marketer	Account audit, Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Campaign structure & budgeting, Competitive analysis, Copywriting, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Exe...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Doubleclick, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Goo...
29	Omari Allen hi@omariallen.com	structured	Email Marketer, Growth Marketer	Customer segmentation, Data analytics, Data science, Landing page optimization, Marketing stack / technologies, New marketing channel launch, Omni-channel strategy, SQL	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Instagram, Landi...
30	Juda Borrayo juda.borrayo@gmail.com profile markdown	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manage...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
31	Tiffany Tibbot tiffanytibbot@gmail.com	structured	Growth Marketer	Agency management, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Data analytics, GTM - Strategy, Landing page optimization, Lead generation, Marketing stack / technologies, New brand launch, New marketing channel launch, ...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
32	Raquel Bowles raquel@raquelbowles.com profile markdown	structured	Brand Marketer, Growth Marketer, XM Vetter	Agency management, Analytics implementation, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Graphic design, Landing page optimization, Lead generation, Marketing stack / technologi...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
33	Faisal AlKhalidi fkalkhalidi@gmail.com	structured	Growth Marketer	Agency management, Analytics implementation, CRO - Marketing channel, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manager implementation, Landi...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
34	Androniki Bossonis abossonis@gmail.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, Data science, GTM - Execution, GTM - Strategy, Goo...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
35	Mindy Anderson ibreathemarketing@gmail.com	structured	CMO, Growth Marketer	Account-Based Marketing (ABM), Affiliate programs, Agency management, Analytics implementation, Brand positioning, Brand strategy, Budget ownership, CRO - Marketing channel, Chatbots, Communication strategy, Competitive analysis, Creative ...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Goo...
36	Narayan Prasath nprasath2511@gmail.com profile markdown	structured	Growth Marketer	Account-Based Marketing (ABM), Analytics implementation, CRO - Website, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manager implementation, Graphic design, Landing page optimization, Lead generation, Market...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, Ins...
37	Diogo Monteiro diogoom011@gmail.com	structured	Growth Marketer	Agency management, Analytics implementation, CRO - Marketing channel, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, Google Analytics implementation, Lead generation, Marketing stack / technologies, New brand laun...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
38	Matt Thomas matthew.n.thomas88@gmail.com	structured	Growth Marketer	ASO (App store optimization), Agency management, Analytics implementation, CRO - Marketing channel, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics implementation, Marketing ...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, Ins...
39	Bianca Nieves bianca.r.nieves@gmail.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, Data science, GTM - Execution, GTM - Strategy, Goo...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
40	Tapiwa Chikopera mail@iamtapiwa.com	structured	Growth Marketer	Analytics implementation, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manager implementation,...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
41	Barri Coen barri@risemarketing.uk profile markdown	structured	Growth Marketer	ASO (App store optimization), Analytics implementation, CRO, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Data analytics, Data science, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manager...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
42	Eugene Park eugenepark81@gmail.com profile markdown	structured	Growth Marketer	ASO (App store optimization), Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO, CRO - Marketing channel, CRO - Website, Chatbots, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, ...
43	Ahmed Youssef ASE.Youssef@gmail.com	structured	Growth Marketer	ASO (App store optimization), Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Customer segmentation, Data analytics, GTM - Execution, Google Analytics implementation, Goog...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
44	Romea Mirzani romea@93-i.com	structured	CMO, Growth Marketer	Account-Based Marketing (ABM), Affiliate programs, Agency management, Analytics implementation, Brand positioning, Brand strategy, Budget ownership, CRO - Marketing channel, CRO - Website, Chatbots, Communication strategy, Competitive anal...	A/B testing tools (Optimizely, VWO, etc), Airtable, Amazon, Asana, CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo...
45	Ro Ahuja ro@roahmarketing.com profile markdown	structured	Growth Marketer, Marketer in Residence, Paid Search Marketer, Paid Social Media Marketer	A/B testing, Account-Based Marketing (ABM), Ad & URL Trafficking, Agency management, Analytics implementation, Bidding optimization, Budget recommendations, CRO - Marketing channel, CRO - Website, Chatbots, Creative recommendations, Cross-...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
46	Amanda Jardine jardineamandac@gmail.com	structured	Growth Marketer	ASO (App store optimization), CRO - Marketing channel, CRO - Website, Customer segmentation, Marketing stack / technologies, New marketing channel launch, Testing framework	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
47	Annabelle Wilson annabellewilson.info@gmail.com profile markdown	structured	Growth Marketer	Account-Based Marketing (ABM), Analytics implementation, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Landing page optimization, Lead generation, Ma...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Instagram, Landi...
48	Shahar Fridman fridmanmedia@gmail.com	structured	Growth Marketer	Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, Cross-channel strategy, Customer segmentation, GTM - Strategy, Landing page optimization, Lead generation, Marketing stack / technologies,...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
49	Shaungh Wolf shaungh.wolf@gmail.com profile markdown	structured	Growth Marketer	Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manager implem...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Fac...
50	Todd Hovey hoveyone@msn.com	structured	CMO, Growth Marketer	Account-Based Marketing (ABM), Affiliate programs, Agency management, Analytics implementation, Brand positioning, Brand strategy, Budget ownership, CRO - Marketing channel, CRO - Website, Chatbots, Communication strategy, Competitive anal...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, ...

Content Lane 150

raw candidates-content.json

#	Candidate	Score	Strategy
1	Roxane Chabassier marketing@roxanech.com profile markdown	181	content
2	Ro Ahuja ro@roahmarketing.com profile markdown	165	content
3	Youssef Kholeif yykholeif@gmail.com profile markdown	163	content
4	David Lorango dlorango@gmail.com profile markdown	156	content
5	Bing Han bing.han33@gmail.com profile markdown	150	content
6	Kirill Lantsouzovski kurlyrtr@gmail.com profile markdown	142	content
7	Lucas Mondora lucas.mondora@gmail.com profile markdown	137	content
8	Jake Madoff jakemadoff210@gmail.com profile markdown	134	content
9	Andrew Parker andrew@effectivemarketinginc.com profile markdown	127	content
10	Brian Cliette brian@briancliette.me profile markdown	127	content
11	Dillon Zolnierczyk dillon@theconvertlab.com profile markdown	125	content
12	Alex Del Salto mosaicdigital.ads@gmail.com	125	content
13	Garrison Yang g@u13n.com profile markdown	124	content
14	Michael DiLillo michael@cirrusmktgroup.com	123	content
15	Andreas Karlsson me@karlssonandreas.com	122	content
16	Antonio Romo tony@blastoffppc.com profile markdown	121	content
17	EJ Willis ericjwillis22@gmail.com	118	content
18	Harry Watson harry@harrywatson.com	118	content
19	Jhana Ellard jhana.ellard@gmail.com profile markdown	118	content
20	Trevor Jones trevorjones37@yahoo.com	118	content
21	Paarth Powale ppaarth@gmail.com	117	content
22	Kevin Charette kcharettejobs@gmail.com profile markdown	116	content
23	Lisa Jeannet lisa.vjeannet@gmail.com	115	content
24	Kamil Patel patelkamil299@gmail.com	115	content
25	Paul Didwall paul@farfalla.io	114	content
26	Claudio Conceicao claudio.conceicao78@gmail.com	112	content
27	Cynthia Caridad cynthia.hutchens@gmail.com profile markdown	112	content
28	Shane Mulcahy shane@ownedgrowth.com profile markdown	111	content
29	Cristian Calls Insa cristiancalls@gmail.com	110	content
30	Michael Emiliani mikeemiliani@gmail.com	110	content
31	Esteban Martinez addicted2ppc@gmail.com profile markdown	108	content
32	Jarred Whicker jarred@leadmavericks.com	108	content
33	Kate Zbrzezny kzbrzezny@yahoo.com profile markdown	107	content
34	Raquel Bowles raquel@raquelbowles.com profile markdown	107	content
35	Andre Lucha andreylucha@gmail.com profile markdown	106	content
36	Katya Bovykina katya.bovykina@gmail.com	105	content
37	Rob Levin rlevin1792@gmail.com profile markdown	105	content
38	Barri Coen barri@risemarketing.uk profile markdown	104	content
39	Gabe Harris gabe@facqt.com	103	content
40	Natalie Sonnier natalie.sonnier@gmail.com	103	content
41	Vikash Shah vikash@betheretoday.co	103	content
42	Baldev Kumar Asnanie baldev.asnanie@gmail.com profile markdown	102	content
43	Annabelle Wilson annabellewilson.info@gmail.com profile markdown	101	content
44	Dan Cassidy dan@brand-hopper.com	101	content
45	Ellie Stamouli ellie.stamouli@hotmail.com profile markdown	101	content
46	Hammad Mahmood hammadcbr@gmail.com	101	content
47	Sarina Quinlan hello@sarinaquinlan.com	101	content
48	Tom Jacobs thomas.jacobs16@gmail.com	100	content
49	Eugene Park eugenepark81@gmail.com profile markdown	99	content
50	Janky Patel janky.patel@gmail.com profile markdown	99	content
51	Paige Barrett paigejbarrett@gmail.com	99	content
52	Felix Chen felix.chen06@gmail.com	97	content
53	Lyndon Hector lyndonhector3@gmail.com	97	content
54	Lindsay Martino martinolindsay@gmail.com	97	content
55	Jegannath Ramanathan r.jegan2388@gmail.com	97	content
56	Cesar Restrepo cesar.augusto.opera@gmail.com	96	content
57	Jonah Katz jonahjkatz1@gmail.com	96	content
58	Mike Elias melias04@gmail.com	96	content
59	Robin Horace robinhorace7@gmail.com	96	content
60	KC Patrick kc@kcpatrick.com	95	content
61	Keely Saye keely@keelysaye.com	95	content
62	Mike K. Tatum mikektatum@gmail.com profile markdown	95	content
63	Christopher Di Grazia cdigrazia.freelancer@gmail.com profile markdown	94	content
64	Donald Kim donaldkimba@gmail.com	94	content
65	Jason Huett jason@fifthdegreemarketing.com	94	content
66	Jason Tabuzo jtabuzo@gmail.com	94	content
67	Laquel Wright Chester laquelwc@gmail.com	94	content
68	Pedro Menezes Pereira pedro.menezes.pereira@gmail.com	94	content
69	Scott DeRoche scott_deroche@yahoo.com	94	content
70	Shaungh Wolf shaungh.wolf@gmail.com profile markdown	94	content
71	Adam Okune a.okune@gmail.com	93	content
72	Ashlee Campbell ashlee.campbell1@outlook.com	93	content
73	Daniel Cheek dancheek1@gmail.com	93	content
74	Elizabeta Stamenkovic elizabetastamenkovic@gmail.com	93	content
75	Toni Gary anthonigaryis@gmail.com	92	content
76	Mychal Turpin mychal.turpin@gmail.com profile markdown	92	content
77	Terry Redmond terry@ibimarketing.com	92	content
78	David Boender davidmboender@gmail.com	91	content
79	Holly Robowski holly@hiattdigital.com	91	content
80	Mitch Bradford mitch@brandyourstoryonline.com	91	content
81	Bobby Taslimi b@316-interactive.com	90	content
82	Sascha Stutz contactstutz@gmail.com	90	content
83	Jeremy Sniezko jsniezko@gmail.com profile markdown	90	content
84	Alice Bedward alice.bedward@gmail.com	89	content
85	Dave Patnaik dave.k.patnaik@gmail.com	89	content
86	Leah Lockyer leah.lockyer@gmail.com	89	content
87	Marcus Genzlinger marcus@megainteractive.com	89	content
88	Andy Lau andylau.biz@gmail.com	88	content
89	Daryl Williams darylwilliams02@gmail.com profile markdown	88	content
90	Joe Reynolds jtreynolds88@gmail.com	88	content
91	Jay Rathell yamaro83@gmail.com	88	content
92	Juan Guillermo Jaramillo 1001juanjaramillo@gmail.com	87	content
93	Andrew Kenneth Plonskier andy51990@aol.com	87	content
94	Aaron Sagotsky asagotsky@gmail.com	87	content
95	Cambrie Gagliardi cambrie@bloom-growth.com	87	content
96	Kylee Lutz kyleelutz11@gmail.com	87	content
97	Stephen Shew stephen.shew@gmail.com profile markdown	87	content
98	Christopher White cawhite205@gmail.com	86	content
99	Kevin Finley kfinley@getknowticed.com	86	content
100	Gabriele Guarneri mail@gabrieleguarneri.com	86	content
101	Pat Gibson pgibson.growth@gmail.com	86	content
102	Ralph Sibanda ralph@bespokeanalytica.com	86	content
103	Bo-Peter Laanen" bo@blaanen.com	85	content
104	John Akre jakre12@gmail.com	85	content
105	Juda A Borrayo juda.borrayo@gmail.com profile markdown	85	content
106	Kasey Bayne kasey.bayne@gmail.com	85	content
107	Clara Asch mcasch@gmail.com	85	content
108	stanley kirshner-breen" stanleykbreen@gmail.com	85	content
109	Claire Mahon clairedellamahon@gmail.com	84	content
110	Eric Dickmann edickmann@fiveechelon.com	84	content
111	Gloria Chik gloria@roguestories.com profile markdown	84	content
112	Jesse Tilner jesse.tilner@gmail.com	84	content
113	Chris Ahn useracquisitionconsultant@gmail.com profile markdown	84	content
114	Anastasia Kornilova anakornilova@gmail.com	83	content
115	Eric Carlin ericcarlin01@gmail.com	83	content
116	Kevin Quang kevinquangchicagobooth@gmail.com profile markdown	83	content
117	Anya Lichtenstein lichtenan@gmail.com	83	content
118	Rachael Kozlowski rachael@demandquest.com	83	content
119	Alessandro Di Gianfilippo a.digianfilippo93@gmail.com	82	content
120	Alex Allrich alex@allrichholdinggroup.com	82	content
121	Cindy Lee cmclee22@gmail.com	82	content
122	Collin Perry collinjperry@gmail.com	82	content
123	Erynn LaFlamme erynn@ethicagency.com profile markdown	82	content
124	Maddi Douglas madisondouglas468@gmail.com	82	content
125	Mihaela Vlad mihaela.vlad1980@icloud.com	82	content
126	Nikhil Rao nikhil@nikhilrao.io profile markdown	82	content
127	Sarah Guan sarah.guan95@gmail.com	82	content
128	Terri-Ann Graham" tgraham0720@gmail.com	82	content
129	Anika Aleyne aaleyne12@gmail.com	81	content
130	Michael Berreth berreth.michael@gmail.com	81	content
131	Pete Opakunle peter.opakunle@gmail.com	81	content
132	Tim Davidson tadavidson41@gmail.com	81	content
133	Allan Lunkenheimer allan.lunkenheimer@gmail.com	80	content
134	Amanda Garren amandaelizabethgarren@gmail.com	80	content
135	Emily Hills emilyahills1@gmail.com	80	content
136	Karan Nanda karan_nanda@hotmail.com	80	content
137	Nancy Le nancy.bnle@gmail.com	80	content
138	Narayan Prasath nprasath2511@gmail.com profile markdown	80	content
139	Brendan Dugan brendan259@gmail.com	79	content
140	Cydney Schwartz cydschwartz@gmail.com	79	content
141	Egan Jover eganjover@gmail.com profile markdown	79	content
142	Eric Poole eric@brodieinteractive.com	79	content
143	James Bragg jbraggmh@gmail.com	79	content
144	Jose Moreno josemoreno82@gmail.com	79	content
145	Sergio Felix sergio@sfelixmarketing.com	79	content
146	Alexei Ivanov alex_ivanov4@hotmail.com	78	content
147	Anthony Sharot anthony@marketappeal.co.uk	78	content
148	Anthony Jack anthonyjackmarketing@gmail.com	78	content
149	Aqeel Ahmed aqeelparagon@gmail.com	78	content
150	Ashley Canning ashley.parker.chambers@gmail.com	78	content

Companies Lane 20

raw candidates-companies.json

#	Candidate	Strategy	Roles	Skills	Tools
1	Sam Al Esai sam.al.esai@gmail.com	companies	Creative Strategist
2	Jonathan Dunavant jonathandunavant@gmail.com	companies
3	Carlos Freitas oirevolta@gmail.com	companies
4	Rahim Dhrolia rahim.dhrolia01@gmail.com	companies	Growth Marketer, Paid Social Media Marketer	CRO - Website, Chatbots, Cross-channel strategy, GTM - Execution, Google Analytics implementation, Google Tag Manager implementation, Landing page optimization, Lead generation, New brand launch, New marketing channel launch, Omni-channel ...	A/B testing tools (Optimizely, VWO, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google T...
5	Jashan Gupta digitalnomadjashan@gmail.com	companies
6	David Yohe dyohe@cox.net	companies
7	Nikhil Rao nikhil@nikhilrao.io profile markdown	companies	Paid Search Marketer, Paid Social Media Marketer	A/B testing, Account audit, Agency management, Campaign optimization & attribution, Campaign structure & budgeting, Competitive analysis, Copywriting, Creative strategy/direction, Keyword analysis & prioritization, Landing page optimizatio...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Doubleclick, Ecommerce tools (Shopify, Magento, etc), Excel/Sheets, Google Analytics, Landing pag...
8	Donnasia Harper donnasiaharper01@gmail.com	companies
9	Baldev Asnanie baldev.asnanie@gmail.com profile markdown	companies	Paid Search Marketer, Paid Social Media Marketer, Programmatic Marketer	A/B testing, Account audit, Ad & URL Trafficking, Agency management, Bidding optimization, Budget recommendations, Campaign optimization & attribution, Campaign structure & budgeting, Competitive analysis, Copywriting, Creative recommendat...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Doubleclick, Ecommerce tools (Shopify, Magento, etc), Excel/Sheets, Google Analytics, Google Camp...
10	Amit Kurhekar amitkurhekar@kelloggalumni.northwestern.edu	companies
11	Vishal Korlipara vkorlipara3@gmail.com	companies	Growth Marketer	ASO (App store optimization), Agency management, Analytics implementation, CRO - Website, Cross-channel strategy, Customer segmentation, Data analytics, Data science, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google...	A/B testing tools (Optimizely, VWO, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google T...
12	RJ Harris rj@greenwoodave.co	companies
13	Justin Zychowicz justinzychowicz@gmail.com	companies	Agency Account Manager
14	Dan Dhillon dan@dandhillon.com	companies
15	Shane LaChance shane.lachance24@gmail.com	companies
16	Savannah Davenport savannah@rpdlawfirm.com	companies
17	Jeremy Sniezko jsniezko@gmail.com profile markdown	companies	Growth Marketer, Paid Search Marketer	Account audit, Account-Based Marketing (ABM), CRO - Website, Campaign structure & budgeting, Competitive analysis, Copywriting, Cross-channel strategy, Keyword analysis & prioritization, Landing page optimization, Lead generation, Marketin...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Doubleclick, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Exce...
18	Justin Cohen justin@colabs.vc	companies	CMO, Growth Marketer	ASO (App store optimization), Affiliate programs, Agency management, Analytics implementation, Brand positioning, Brand strategy, Budget ownership, Communication strategy, Competitive analysis, Creative direction, Cross-channel strategy, C...	A/B testing tools (Optimizely, VWO, etc), Airtable, Asana, CRMs (Salesforce, HubSpot, etc), Canva, Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics,...
19	Marissa Fortson marissa@wolvesonmars.com	companies	Brand Marketer
20	Jacinta Sherris jacintasherris@gmail.com	companies	Content Marketer	Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Content analytics & tracking, Content strategy, Copywriting, Creative development management, Editing, Long form - Blog / Website, Long form ...	Ahrefs, Canva, Frase.io, Google Analytics, SEMRush, Squarespace, Wordpress

Channels Lane 50

raw candidates-channels.json

#	Candidate	Strategy	Roles	Skills	Tools
1	Thu Nelson thuphamnelson@blankbrief.com profile markdown	channels	Email Marketer, Growth Marketer	A/B testing, Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Cross-channel strategy, Customer segmentation, Dyna...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, Attentive (SMS), Braze, CRMs (Salesforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photosh...
2	Ori Herschmann oherschmann@gmail.com profile markdown	channels	Email Marketer, Growth Marketer, Paid Search Marketer, Paid Social Media Marketer	A/B testing, Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - Website, Campaign management (ideation, coordination, reporting), Chatbots, Cold email campaigns & strategy, Cross-chan...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, Attentive (SMS), Braze, CRMs (Salesforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photosh...
3	Roxane Chabassier marketing@roxanech.com profile markdown	channels	Email Marketer, Growth Marketer, Marketer in Residence, Paid Search Marketer, Paid Social Media Marketer	A/B testing, Account audit, Account-Based Marketing (ABM), Agency management, Analytics and reporting, Campaign management (ideation, coordination, reporting), Campaign optimization & attribution, Campaign structure & budgeting, Community ...	A/B testing tools (Optimizely, VWO, etc), AdEspresso, Attentive (SMS), CRMs (Salesforce, HubSpot, etc), Ecommerce tools (Shopify, Magento, etc), Excel/Sheets, Facebook, Google Ana...
4	Steve Apter apter.sk@gmail.com	channels	Email Marketer, Social Media Manager	A/B testing, Agency management, Analytics and reporting, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Community management, Content asset creation management, Content asset management, Content c...	Attentive (SMS), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Facebook, Google Analytics, HubSpo...
5	Bethany Wallace bethanyjoy.wallace@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimizat...	Attentive (SMS), Campaign Monitor, Constant Contact, Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Listrak, Loyalty tools (ReferralCandy, Yot...
6	Sam Omidi sam@bravemedia.com profile markdown	channels	CMO, Email Marketer, Growth Marketer, Marketer in Residence, XM Vetter	A/B testing, Agency management, Analytics implementation, CRO - Website, Campaign management (ideation, coordination, reporting), Chatbots, Copywriting (short form), Cross-channel strategy, Customer segmentation, Data analytics, Dynamic co...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, CRMs (Salesforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, E...
7	Egan Jover eganjover@gmail.com profile markdown	channels	Email Marketer, Marketer in Residence, XM Vetter	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	ActiveCampaign, Attentive (SMS), Braze, Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, ...
8	Melanie Balke melanie@theemailmarketers.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), ESP migration / new account set up, Email acquisition...	ActiveCampaign, Attentive (SMS), Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot...
9	Jamie Shroyer jcain0582@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	ActiveCampaign, Attentive (SMS), Braze, Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, ...
10	Mel Vandersteen hey@melvandersteen.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	ActiveCampaign, Attentive (SMS), Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot...
11	Joann Doan joannbdoan@gmail.com	channels	Email Marketer, Marketer in Residence, Product Marketer	A/B testing, ASO (App store optimization), Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Cross-channel strategy,...	A/B testing tools (Optimizely, VWO, etc), ActiveCampaign, Attentive (SMS), Braze, CRMs (Salesforce, HubSpot, etc), Canva, Design tools (Photoshop, Canva, etc), Drip, Ecommerce too...
12	Aman Mehta amannikhilmehta@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition s...	ActiveCampaign, Attentive (SMS), Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Listrak...
13	Angela Ko angelako87@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, Email acquisition strategy & optimiz...	Attentive (SMS), Design tools (Photoshop, Canva, etc), Google Analytics, Iterable, Loyalty tools (ReferralCandy, Yotpo, etc), Mailchimp, Pardot, SendGrid / Mandrill, Survey tools ...
14	Megan Siegfried megansiegfried@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	Attentive (SMS), Constant Contact, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Keap (fka Infusionsoft), Kla...
15	Galina Rodriguez socialgirlgalina@gmail.com	channels	Social Media Manager	A/B testing, Agency management, Analytics and reporting, Campaign management (ideation, coordination, reporting), Community management, Content asset creation management, Content asset management, Content creation - High volume, Content cr...	ActiveCampaign, Canva, Constant Contact, Ecommerce tools (Shopify, Magento, etc), Facebook, Google Analytics, Hootsuite, HubSpot, Instagram, Klaviyo, Later, Magento, Mailchimp, Ph...
16	Stephen Shew stephen.shew@gmail.com profile markdown	channels	Email Marketer, Marketing Automation	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimizat...	Constant Contact, Google Analytics, HubSpot, Mailchimp, Pardot, Salesforce, Survey tools (SurveyMonkey, Typeform, etc), Testing tools (Litmus, Email on Acid, etc), Zapier
17	Christopher Schramm chris@chrisschramm.com	channels	Email Marketer, Marketing Automation	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email delivera...	Constant Contact, Pardot, Salesforce, Survey tools (SurveyMonkey, Typeform, etc), Testing tools (Litmus, Email on Acid, etc)
18	Brittany Young brittannyoung@gmail.com profile markdown	channels	Email Marketer, Marketer in Residence, XA Vetter	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	Attentive (SMS), Constant Contact, Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Mailchimp, Salesforce, Shopify, Survey tools (SurveyMonkey, T...
19	Kristin Eberth kristin.eberth@gmail.com	channels	Content Marketer, Email Marketer, Growth Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	Campaign Monitor, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Loyalty tools (ReferralCandy, Yotpo, etc...
20	Brent Bradley brentibradley@gmail.com	channels	Email Marketer, Marketer in Residence	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	Braze, Campaign Monitor, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Klaviyo, Listrak, Loyalty tools ...
21	Haley Brown haleyljunggren@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	ActiveCampaign, Campaign Monitor, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, Mailchimp, Pardot, Salesforce, Shopify, Survey t...
22	Carrie Williams cannw713@yahoo.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Loyalty tools (ReferralCandy, Yotpo, etc), Mailchimp, Pardot, Sales...
23	Frank Dorval frank.a.dorval@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & opti...	Attentive (SMS), Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Klaviyo, Loyalty tools (ReferralCandy, Yotpo, ...
24	Nick Natale nnatale001@gmail.com profile markdown	channels	Email Marketer, Growth Marketer	A/B testing, Account-Based Marketing (ABM), Agency management, Campaign management (ideation, coordination, reporting), Chatbots, Cold email campaigns & strategy, Copywriting (short form), Cross-channel strategy, Customer segmentation, Dat...	ActiveCampaign, CRMs (Salesforce, HubSpot, etc), Canva, Constant Contact, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, G...
25	Lolly Dormido ldormido@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition s...	ActiveCampaign, Attentive (SMS), Klaviyo, Listrak, Salesforce, Testing tools (Litmus, Email on Acid, etc)
26	Lisa Brown woodslisa3@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, Email acquisition strategy & optimization, Email delive...	Attentive (SMS), Constant Contact, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Loyalty tools (ReferralCandy,...
27	Glenn Harris gtharris88@gmail.com profile markdown	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, Email acquisition strategy & optimiz...	Design tools (Photoshop, Canva, etc), Google Analytics, HubSpot, Loyalty tools (ReferralCandy, Yotpo, etc), Mailchimp, Salesforce, SendGrid / Mandrill, Survey tools (SurveyMonkey,...
28	Kari Massoth kari.massoth@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email deliverability testing & optimization, Em...	Attentive (SMS), Campaign Monitor, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, Keap (fka Infusionsoft), Klaviyo, Loyalty...
29	Lisa Mitchell MissLisaMitchell@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & opti...	Attentive (SMS), Braze, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Mailchimp, Salesforce, Shopify, Survey tools (Sur...
30	Karissa Barnett karissa.barnett@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Email acquisition strategy & optimization, Email deliverability testing & optimization, Email marketing analytics, Email marketing chann...	Attentive (SMS), Braze, Constant Contact, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Mailchimp, Survey tool...
31	Ebonie Dunstan eboniedunstan@icloud.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimizat...	ActiveCampaign, Campaign Monitor, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, Loyalty tools (ReferralCandy, Yotpo, etc), Mailc...
32	Christopher Di Grazia cdigrazia.freelancer@gmail.com profile markdown	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition s...	Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Loyalty tools (ReferralCandy, Yotpo, etc), Mailchimp, Pardot, Sales...
33	Joshua Rainford-Blackett josh@silkemail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & opti...	Attentive (SMS), Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Klaviyo, Loyalty tools (ReferralCandy, Yotpo, etc), Magento, Mailchimp, Shopify, Su...
34	Travis Clemens travis@travisclemens.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimizat...	Campaign Monitor, Google Analytics, HubSpot, Mailchimp, Pardot, Salesforce, Survey tools (SurveyMonkey, Typeform, etc), Testing tools (Litmus, Email on Acid, etc), Zapier
35	Renee Balgobin rgbalgobin@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email deliverability testing & optimization, Email mar...	Campaign Monitor, Constant Contact, Drip, Google Analytics, Mailchimp, Salesforce, Survey tools (SurveyMonkey, Typeform, etc), Testing tools (Litmus, Email on Acid, etc)
36	Monique Lundstedt moniquelundstedt@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, Email acquisition strategy & optimization, Email marketing analytics, Emai...	Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Klaviyo, Salesforce, Shopify, Survey tools (SurveyMonkey, Typeform, etc), Testing tools (Litmus, Emai...
37	Jami Gonzalez j.kolina2619@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition s...	Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Klaviyo, Mailchimp, Pardot, Salesforce, SendGrid / Mandri...
38	Amanda Luke digitalexpertamanda@gmail.com profile markdown	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email del...	Attentive (SMS), Constant Contact, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, Klaviyo, Mailchimp, Shopify, Survey tools (Surv...
39	Jason Hui jason@takendigital.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email deliverability testing...	ActiveCampaign, Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Loyalt...
40	Makenna Nielsen kennanielsen@gmail.com	channels	Brand Marketer, Content Marketer, Email Marketer	A/B testing, Ad Copy (Facebook), Ad Copy (Google Display), Ad Copy (LinkedIn), Agency & freelancer management, Agency management, Brand voice strategy, Campaign management (ideation, coordination, reporting), Cold email campaigns & strateg...	Attentive (SMS), Campaign Monitor, Canva, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Klaviyo, Mailchimp, P...
41	John Barbato jrbarbato2@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition s...	Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), HubSpot, Mailchimp, Pardot, Salesforce, SendGrid / Mandrill, Shopify, Survey...
42	Jamie Braxton braxt1jd@gmail.com	channels	Email Marketer, Paid Search Marketer	A/B testing, Ad & URL Trafficking, Bidding optimization, Blacklisting and whitelisting, Budget recommendations, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Creative re...	ActiveCampaign, Braze, Constant Contact, Design tools (Photoshop, Canva, etc), Doubleclick, Ecommerce tools (Shopify, Magento, etc), Google Analytics, Google Campaign Manager, Goo...
43	Charley Wilcock charleywilcock@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email deliverability testing & optimizat...	Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Keap (fka Infusionsoft), Mailch...
44	Jacky Dubail jacky@scratchthediet.com	channels	Email Marketer	A/B testing, Agency management, Analytics implementation, Campaign management (ideation, coordination, reporting), Copywriting (long form / newsletter), Copywriting (short form), Cross-channel strategy, Customer segmentation, Data analytic...	A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), ...
45	Cynthia Caridad cynthia.hutchens@gmail.com profile markdown	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & opti...	ActiveCampaign, Braze, Design tools (Photoshop, Canva, etc), Ecommerce tools (Shopify, Magento, etc), Google Analytics, Iterable, Loyalty tools (ReferralCandy, Yotpo, etc), Mailch...
46	Dory Blair dorylblair@gmail.com	channels	Email Marketer	A/B testing, Campaign management (ideation, coordination, reporting), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email deliverability testing & optimization, Email marketing analytics, E...	ActiveCampaign, Iterable, Mailchimp, Pardot, Testing tools (Litmus, Email on Acid, etc), Zapier
47	Olivia Thompson owise67@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (long form / newsletter), Copywriting (short form), Dynamic content, ESP migration / new account set up, ...	ActiveCampaign, Braze, Campaign Monitor, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable...
48	Michelle St Ange mgw0728@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Cold email campaigns & strategy, Copywriting (short form), Dynamic content, Email acquisition strategy & optimization, Email deliverability testing & ...	Braze, Google Analytics, Salesforce, Survey tools (SurveyMonkey, Typeform, etc), Testing tools (Litmus, Email on Acid, etc)
49	Christopher Mera chrismera@gmail.com	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email marketing analytics, Email marketing channel aud...	Braze, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Iterable, Klaviyo, Listrak, Magento, Mailc...
50	Daryl Williams darylwilliams02@gmail.com profile markdown	channels	Email Marketer	A/B testing, Agency management, Campaign management (ideation, coordination, reporting), Copywriting (short form), Dynamic content, ESP migration / new account set up, Email acquisition strategy & optimization, Email deliverability testing...	ActiveCampaign, Attentive (SMS), Braze, Campaign Monitor, Constant Contact, Ecommerce tools (Shopify, Magento, etc), Google Analytics, HubSpot, Klaviyo, Mailchimp, Salesforce, Sho...

Merged Pool 200

raw merged-ranked.json

#	Candidate	Score	Strategy
1	Roxane Chabassier marketing@roxanech.com profile markdown	3	structured, channels, content
2	Ro Ahuja ro@roahmarketing.com profile markdown	2	structured, content
3	David Lorango dlorango@gmail.com profile markdown	2	structured, content
4	Garrison Yang g@u13n.com profile markdown	2	structured, content
5	Kevin Charette kcharettejobs@gmail.com profile markdown	2	structured, content
6	Cynthia Caridad cynthia.hutchens@gmail.com profile markdown	2	channels, content
7	Raquel Bowles raquel@raquelbowles.com profile markdown	2	structured, content
8	Barri Coen barri@risemarketing.uk profile markdown	2	structured, content
9	Annabelle Wilson annabellewilson.info@gmail.com profile markdown	2	structured, content
10	Baldev Asnanie baldev.asnanie@gmail.com profile markdown	2	companies, content
11	Eugene Park eugenepark81@gmail.com profile markdown	2	structured, content
12	Shaungh Wolf shaungh.wolf@gmail.com profile markdown	2	structured, content
13	Christopher Di Grazia cdigrazia.freelancer@gmail.com profile markdown	2	channels, content
14	Jeremy Sniezko jsniezko@gmail.com profile markdown	2	companies, content
15	Daryl Williams darylwilliams02@gmail.com profile markdown	2	channels, content
16	Stephen Shew stephen.shew@gmail.com profile markdown	2	channels, content
17	Juda Borrayo juda.borrayo@gmail.com profile markdown	2	structured, content
18	Chris Ahn useracquisitionconsultant@gmail.com profile markdown	2	structured, content
19	Kevin Quang kevinquangchicagobooth@gmail.com profile markdown	2	structured, content
20	Erynn Hart erynn@ethicagency.com profile markdown	2	structured, content
21	Narayan Prasath nprasath2511@gmail.com profile markdown	2	structured, content
22	Nikhil Rao nikhil@nikhilrao.io profile markdown	2	companies, content
23	Egan Jover eganjover@gmail.com profile markdown	2	channels, content
24	Nick Natale nnatale001@gmail.com profile markdown	2	structured, channels
25	Ori Herschmann oherschmann@gmail.com profile markdown	2	structured, channels
26	Sam Omidi sam@bravemedia.com profile markdown	2	structured, channels
27	Thu Nelson thuphamnelson@blankbrief.com profile markdown	2	structured, channels
28	Youssef Kholeif yykholeif@gmail.com profile markdown	1	content
29	Bing Han bing.han33@gmail.com profile markdown	1	content
30	Kirill Lantsouzovski kurlyrtr@gmail.com profile markdown	1	content
31	Lucas Mondora lucas.mondora@gmail.com profile markdown	1	content
32	Jake Madoff jakemadoff210@gmail.com profile markdown	1	content
33	Andrew Parker andrew@effectivemarketinginc.com profile markdown	1	content
34	Brian Cliette brian@briancliette.me profile markdown	1	content
35	Alex Del Salto mosaicdigital.ads@gmail.com	1	content
36	Dillon Zolnierczyk dillon@theconvertlab.com profile markdown	1	content
37	Michael DiLillo michael@cirrusmktgroup.com	1	content
38	Andreas Karlsson me@karlssonandreas.com	1	content
39	Antonio Romo tony@blastoffppc.com profile markdown	1	content
40	EJ Willis ericjwillis22@gmail.com	1	content
41	Harry Watson harry@harrywatson.com	1	content
42	Jhana Ellard jhana.ellard@gmail.com profile markdown	1	content
43	Trevor Jones trevorjones37@yahoo.com	1	content
44	Paarth Powale ppaarth@gmail.com	1	content
45	Kamil Patel patelkamil299@gmail.com	1	content
46	Lisa Jeannet lisa.vjeannet@gmail.com	1	content
47	Paul Didwall paul@farfalla.io	1	content
48	Claudio Conceicao claudio.conceicao78@gmail.com	1	content
49	Shane Mulcahy shane@ownedgrowth.com profile markdown	1	content
50	Cristian Calls Insa cristiancalls@gmail.com	1	content
51	Michael Emiliani mikeemiliani@gmail.com	1	content
52	Esteban Martinez addicted2ppc@gmail.com profile markdown	1	content
53	Jarred Whicker jarred@leadmavericks.com	1	content
54	Kate Zbrzezny kzbrzezny@yahoo.com profile markdown	1	content
55	Andre Lucha andreylucha@gmail.com profile markdown	1	content
56	Katya Bovykina katya.bovykina@gmail.com	1	content
57	Rob Levin rlevin1792@gmail.com profile markdown	1	content
58	Gabe Harris gabe@facqt.com	1	content
59	Natalie Sonnier natalie.sonnier@gmail.com	1	content
60	Vikash Shah vikash@betheretoday.co	1	content
61	Dan Cassidy dan@brand-hopper.com	1	content
62	Ellie Stamouli ellie.stamouli@hotmail.com profile markdown	1	content
63	Hammad Mahmood hammadcbr@gmail.com	1	content
64	Sarina Quinlan hello@sarinaquinlan.com	1	content
65	Tom Jacobs thomas.jacobs16@gmail.com	1	content
66	Janky Patel janky.patel@gmail.com profile markdown	1	content
67	Paige Barrett paigejbarrett@gmail.com	1	content
68	Felix Chen felix.chen06@gmail.com	1	content
69	Jegannath Ramanathan r.jegan2388@gmail.com	1	content
70	Lindsay Martino martinolindsay@gmail.com	1	content
71	Lyndon Hector lyndonhector3@gmail.com	1	content
72	Cesar Restrepo cesar.augusto.opera@gmail.com	1	content
73	Jonah Katz jonahjkatz1@gmail.com	1	content
74	Mike Elias melias04@gmail.com	1	content
75	Robin Horace robinhorace7@gmail.com	1	content
76	KC Patrick kc@kcpatrick.com	1	content
77	Keely Saye keely@keelysaye.com	1	content
78	Mike K. Tatum mikektatum@gmail.com profile markdown	1	content
79	Donald Kim donaldkimba@gmail.com	1	content
80	Jason Huett jason@fifthdegreemarketing.com	1	content
81	Jason Tabuzo jtabuzo@gmail.com	1	content
82	Laquel Wright Chester laquelwc@gmail.com	1	content
83	Pedro Menezes Pereira pedro.menezes.pereira@gmail.com	1	content
84	Scott DeRoche scott_deroche@yahoo.com	1	content
85	Adam Okune a.okune@gmail.com	1	content
86	Ashlee Campbell ashlee.campbell1@outlook.com	1	content
87	Daniel Cheek dancheek1@gmail.com	1	content
88	Elizabeta Stamenkovic elizabetastamenkovic@gmail.com	1	content
89	Mychal Turpin mychal.turpin@gmail.com profile markdown	1	content
90	Terry Redmond terry@ibimarketing.com	1	content
91	Toni Gary anthonigaryis@gmail.com	1	content
92	David Boender davidmboender@gmail.com	1	content
93	Holly Robowski holly@hiattdigital.com	1	content
94	Mitch Bradford mitch@brandyourstoryonline.com	1	content
95	Bobby Taslimi b@316-interactive.com	1	content
96	Sascha Stutz contactstutz@gmail.com	1	content
97	Alice Bedward alice.bedward@gmail.com	1	content
98	Dave Patnaik dave.k.patnaik@gmail.com	1	content
99	Leah Lockyer leah.lockyer@gmail.com	1	content
100	Marcus Genzlinger marcus@megainteractive.com	1	content
101	Andy Lau andylau.biz@gmail.com	1	content
102	Jay Rathell yamaro83@gmail.com	1	content
103	Joe Reynolds jtreynolds88@gmail.com	1	content
104	Aaron Sagotsky asagotsky@gmail.com	1	content
105	Andrew Kenneth Plonskier andy51990@aol.com	1	content
106	Cambrie Gagliardi cambrie@bloom-growth.com	1	content
107	Juan Guillermo Jaramillo 1001juanjaramillo@gmail.com	1	content
108	Kylee Lutz kyleelutz11@gmail.com	1	content
109	Christopher White cawhite205@gmail.com	1	content
110	Gabriele Guarneri mail@gabrieleguarneri.com	1	content
111	Kevin Finley kfinley@getknowticed.com	1	content
112	Pat Gibson pgibson.growth@gmail.com	1	content
113	Ralph Sibanda ralph@bespokeanalytica.com	1	content
114	Bo-Peter Laanen" bo@blaanen.com	1	content
115	Clara Asch mcasch@gmail.com	1	content
116	John Akre jakre12@gmail.com	1	content
117	Kasey Bayne kasey.bayne@gmail.com	1	content
118	stanley kirshner-breen" stanleykbreen@gmail.com	1	content
119	Claire Mahon clairedellamahon@gmail.com	1	content
120	Eric Dickmann edickmann@fiveechelon.com	1	content
121	Gloria Chik gloria@roguestories.com profile markdown	1	content
122	Jesse Tilner jesse.tilner@gmail.com	1	content
123	Anastasia Kornilova anakornilova@gmail.com	1	content
124	Anya Lichtenstein lichtenan@gmail.com	1	content
125	Eric Carlin ericcarlin01@gmail.com	1	content
126	Rachael Kozlowski rachael@demandquest.com	1	content
127	Alessandro Di Gianfilippo a.digianfilippo93@gmail.com	1	content
128	Alex Allrich alex@allrichholdinggroup.com	1	content
129	Cindy Lee cmclee22@gmail.com	1	content
130	Collin Perry collinjperry@gmail.com	1	content
131	Maddi Douglas madisondouglas468@gmail.com	1	content
132	Mihaela Vlad mihaela.vlad1980@icloud.com	1	content
133	Sarah Guan sarah.guan95@gmail.com	1	content
134	Terri-Ann Graham" tgraham0720@gmail.com	1	content
135	Anika Aleyne aaleyne12@gmail.com	1	content
136	Michael Berreth berreth.michael@gmail.com	1	content
137	Pete Opakunle peter.opakunle@gmail.com	1	content
138	Tim Davidson tadavidson41@gmail.com	1	content
139	Allan Lunkenheimer allan.lunkenheimer@gmail.com	1	content
140	Amanda Garren amandaelizabethgarren@gmail.com	1	content
141	Emily Hills emilyahills1@gmail.com	1	content
142	Karan Nanda karan_nanda@hotmail.com	1	content
143	Nancy Le nancy.bnle@gmail.com	1	content
144	Brendan Dugan brendan259@gmail.com	1	content
145	Cydney Schwartz cydschwartz@gmail.com	1	content
146	Eric Poole eric@brodieinteractive.com	1	content
147	James Bragg jbraggmh@gmail.com	1	content
148	Jose Moreno josemoreno82@gmail.com	1	content
149	Sergio Felix sergio@sfelixmarketing.com	1	content
150	Alexei Ivanov alex_ivanov4@hotmail.com	1	content
151	Anthony Jack anthonyjackmarketing@gmail.com	1	content
152	Anthony Sharot anthony@marketappeal.co.uk	1	content
153	Aqeel Ahmed aqeelparagon@gmail.com	1	content
154	Ashley Canning ashley.parker.chambers@gmail.com	1	content
155	Ahmed Youssef ASE.Youssef@gmail.com	1	structured
156	Amanda Jardine jardineamandac@gmail.com	1	structured
157	Androniki Bossonis abossonis@gmail.com	1	structured
158	Angela Lee angela.may.lee@gmail.com	1	structured
159	Bianca Nieves bianca.r.nieves@gmail.com	1	structured
160	Bobby Gaffin robertgaffiniv@gmail.com	1	structured
161	Brad Giddens b.a.giddens@gmail.com	1	structured
162	Brendan Guiney bdguiney@gmail.com	1	structured
163	Christy Noel 1christynoel@gmail.com	1	structured
164	David Wabel davidwabel@gmail.com	1	structured
165	Diogo Monteiro diogoom011@gmail.com	1	structured
166	Elise Pickersgill eliselauren.p@gmail.com	1	structured
167	Faisal AlKhalidi fkalkhalidi@gmail.com	1	structured
168	Jason Etter JasonJamesEtter@gmail.com	1	structured
169	Jonathan Leung jleung1205@gmail.com	1	structured
170	Lauren Blake lblake676@gmail.com	1	structured
171	Leonard Payne lipayne9@gmail.com	1	structured
172	Matt Thomas matthew.n.thomas88@gmail.com	1	structured
173	Mindy Anderson ibreathemarketing@gmail.com	1	structured
174	Mohammad Alsulimi md.alsulimi@gmail.com	1	structured
175	Neel Natarajan neel@navigatedigitalmarketing.com	1	structured
176	Neha Divanji nehadivanji@gmail.com	1	structured
177	Omari Allen hi@omariallen.com	1	structured
178	Romea Mirzani romea@93-i.com	1	structured
179	Ryan Adami ryanadami@gmail.com	1	structured
180	Shahar Fridman fridmanmedia@gmail.com	1	structured
181	Sharon Jack marketthisconsulting@gmail.com	1	structured
182	Tapiwa Chikopera mail@iamtapiwa.com	1	structured
183	Tiffany Tibbot tiffanytibbot@gmail.com	1	structured
184	Todd Hovey hoveyone@msn.com	1	structured
185	Wail Amrani info@oderpy.com	1	structured
186	Aman Mehta amannikhilmehta@gmail.com	1	channels
187	Amanda Luke digitalexpertamanda@gmail.com profile markdown	1	channels
188	Angela Ko angelako87@gmail.com	1	channels
189	Bethany Wallace bethanyjoy.wallace@gmail.com	1	channels
190	Brent Bradley brentibradley@gmail.com	1	channels
191	Brittany Young brittannyoung@gmail.com profile markdown	1	channels
192	Carrie Williams cannw713@yahoo.com	1	channels
193	Charley Wilcock charleywilcock@gmail.com	1	channels
194	Christopher Mera chrismera@gmail.com	1	channels
195	Christopher Schramm chris@chrisschramm.com	1	channels
196	Dory Blair dorylblair@gmail.com	1	channels
197	Ebonie Dunstan eboniedunstan@icloud.com	1	channels
198	Frank Dorval frank.a.dorval@gmail.com	1	channels
199	Galina Rodriguez socialgirlgalina@gmail.com	1	channels
200	Glenn Harris gtharris88@gmail.com profile markdown	1	channels

Candidate Hard Screens 10

raw candidate-hard-screens.json

Schema Version

CandidateHardScreensV1

Generated At

2026-07-06T20:03:36.281Z

Role Key

growth-marketer

Selected Count

Llm Evaluated Count

Screened Count

Disabled Rules

role_tag_mismatch, required_tool_absence, required_industry_absence

Disabled Rules Note

Fuzzy fit screens remain disabled until replay validation proves they are safe.

Raw candidate-hard-screens.json

{
  "schema_version": "CandidateHardScreensV1",
  "generated_at": "2026-07-06T20:03:36.281Z",
  "role_key": "growth-marketer",
  "selected_count": 50,
  "llm_evaluated_count": 45,
  "screened_count": 5,
  "rules": [
    {
      "code": "invalid_candidate_identity",
      "behavior": "Screens malformed candidate records before profile refresh."
    },
    {
      "code": "missing_profile",
      "behavior": "Screens candidates with neither a live Neon profile nor a stale profile markdown fallback."
    },
    {
      "code": "offboarded_or_unavailable",
      "behavior": "Screens live profiles that explicitly indicate offboarded or unavailable status."
    }
  ],
  "screened_candidates": [
    {
      "candidate_id": "nnatale001_at_gmail_com",
      "email": "nnatale001@gmail.com",
      "name": "Nick Natale",
      "code": "offboarded_or_unavailable",
      "reason": "Profile status is inactive.",
      "evidence": "---\n# Identity\nemail: \"nnatale001@gmail.com\"\nname: Nick Natale\nwebsite_url: \"\"\nlocation: WEBSTER, New York, US\npreferred_hourly_pay_rate: $65/hr\n\n# Status (live from Neon)\nstatus: inactive\nhas_availability: true\nonboarded_at: 2021-09-02\n\n# Classifications (live from Neon)\nroles:\n  - Email Marketer\n  - Growth Marketer\nindustries:\n  - Apps\n  - Local Businesses\n  - Marketplaces\n  - Services\n  - Software & Tech\naudiences:\n  - Businesses (B2B)\nskills:\n  - A/B testing\n  - Account-Based Marketing (ABM)",
      "source": "profile"
    },
    {
      "candidate_id": "oherschmann_at_gmail_com",
      "email": "oherschmann@gmail.com",
      "name": "Ori Herschmann",
      "code": "offboarded_or_unavailable",
      "reason": "Profile status is inactive.",
      "evidence": "---\n# Identity\nemail: \"oherschmann@gmail.com\"\nname: Ori Herschmann\nwebsite_url: \"\"\nlocation: Palo Alto, California, US\npreferred_hourly_pay_rate: $125/hr\n\n# Status (live from Neon)\nstatus: inactive\nhas_availability: true\nonboarded_at: 2021-08-02\n\n# Classifications (live from Neon)\nroles:\n  - Growth Marketer\n  - Paid Search Marketer\n  - Paid Social Media Marketer\n  - Email Marketer\nindustries:\n  - Apps\n  - Ecommerce\n  - Local Businesses\n  - Marketing Agencies\n  - Marketplaces\n  - Media\n  - Servic",
      "source": "profile"
    },
    {
      "candidate_id": "yykholeif_at_gmail_com",
      "email": "yykholeif@gmail.com",
      "name": "Youssef Kholeif",
      "code": "offboarded_or_unavailable",
      "reason": "Profile status is OFFBOARDED.",
      "evidence": "---\n# Identity\nemail: \"yykholeif@gmail.com\"\nname: Youssef Kholeif\nstatus: OFFBOARDED\n\n# Availability\nhas_availability: false\noffboarded_at: 2026-06-01\n\n# Metadata\nsource: neon (live)\ngenerated_at: 2026-07-06T19:58:18.482496+00:00\nneon_updated_at: 2026-06-01T16:45:40.067957+00:00\n---\n\n# Youssef Kholeif\n\n> **STATUS: OFFBOARDED** as of 2026-06-01.\n> Reason: Offboarded from active matching due to ongoing disconnects in communication, engagement check-ins, and adherence to internal processes.\n>\n> Thi",
      "source": "profile"
    },
    {
      "candidate_id": "kurlyrtr_at_gmail_com",
      "email": "kurlyrtr@gmail.com",
      "name": "Kirill Lantsouzovski",
      "code": "offboarded_or_unavailable",
      "reason": "Profile status is OFFBOARDED.",
      "evidence": "---\n# Identity\nemail: \"kurlyrtr@gmail.com\"\nname: Kirill Lantsouzovski\nstatus: OFFBOARDED\n\n# Availability\nhas_availability: false\noffboarded_at: 2023-10-24\n\n# Metadata\nsource: neon (live)\ngenerated_at: 2026-07-06T19:58:40.044508+00:00\nneon_updated_at: 2025-10-12T08:22:55.929864+00:00\n---\n\n# Kirill Lantsouzovski\n\n> **STATUS: OFFBOARDED** as of 2023-10-24.\n> Reason: Supply Audit - Offboarded as a part of the Network Review conducted in October 2023. If the freelancer reaches out to get reapproved o",
      "source": "profile"
    },
    {
      "candidate_id": "tony_at_blastoffppc_com",
      "email": "tony@blastoffppc.com",
      "name": "Antonio Romo",
      "code": "offboarded_or_unavailable",
      "reason": "Profile status is OFFBOARDED.",
      "evidence": "---\n# Identity\nemail: \"tony@blastoffppc.com\"\nname: Antonio Romo\nstatus: OFFBOARDED\n\n# Availability\nhas_availability: false\noffboarded_at: 2025-11-25\n\n# Metadata\nsource: neon (live)\ngenerated_at: 2026-07-06T20:02:22.857980+00:00\nneon_updated_at: 2025-11-25T18:04:48.468872+00:00\n---\n\n# Antonio Romo\n\n> **STATUS: OFFBOARDED** as of 2025-11-25.\n> Reason: Multiple negative feedback from the clients on FL performance. 11/25/2025 - approved by Miguel\n>\n> This freelancer is **no longer available** for ne",
      "source": "profile"
    }
  ],
  "disabled_rules": [
    "role_tag_mismatch",
    "required_tool_absence",
    "required_industry_absence"
  ],
  "disabled_rules_note": "Fuzzy fit screens remain disabled until replay validation proves they are safe."
}

Candidate Recall Signals 7

raw candidate-recall-signals.json

Schema Version

CandidateRecallSignalsV1

Generated At

2026-07-06T19:52:06.452Z

Role Key

growth-marketer

Sourced Count

200

Recall Terms

Growth Marketer, Growth Marketing Manager, Head of Growth, Performance Marketing Manager, Demand Generation Manager, Digital Marketing Manager, Lifecycle Marketing Manager, Acquisition Marketing Manager, Full-funnel growth marketing, Conversion rate optimization, Paid social, Paid search / SEM, Programmatic advertising, Geofencing, Lifecycle marketing, Email & SMS marketing, Marketing automation, Go-to-market strategy, Funnel building, CPL/CPA optimization, Meta Ads Manager, Facebook Ads, Google Ads, HubSpot, Salesforce, Twilio, WhatsApp Business, Klaviyo, Google Analytics, The Trade Desk, Financial services, Fintech, Subprime lending, Consumer lending, Credit building, Personal finance, Direct-to-consumer, Credit Karma, Self Financial, Chime, Dave, MoneyLion, Petal, OppFi, Oportun, Kikoff, Brigit, Possible Finance, Avant, Meta, Facebook, Instagram, WhatsApp, Google SEM, Paid search, Email, SMS, Programmatic, full-funnel, CRO, cost per acquisition, cost per lead, go-to-market launch, Hispanic market, Spanish-language marketing, lead nurturing, Hands-on growth marketer strategy + execution, Full-funnel build & marketing infrastructure from near-zero, Conversion rate optimization CRO, Meta paid social Facebook/Instagram/WhatsApp, US go-to-market launch for Credit Elevator, Email / SMS / WhatsApp mass lifecycle messaging, Programmatic & geofencing, Paid search / Google SEM, CRM / marketing automation stand-up HubSpot/Salesforce, Financial services / fintech / subprime lending experience, klaviyo flows, email flows, abandoned cart, abandoned checkout, abandoned questionnaire, browse abandon, winback, welcome flow, post purchase, lifecycle, retention, campaign calendar, a/b testing, email revenue, flow revenue, shopify, dtc, ecommerce, subscription, meta ads, media buying, performance marketing, roas, acquisition

Raw candidate-recall-signals.json

{
  "schema_version": "CandidateRecallSignalsV1",
  "generated_at": "2026-07-06T19:52:06.452Z",
  "role_key": "growth-marketer",
  "sourced_count": 200,
  "selection_policy": {
    "eval_limit": 50,
    "merged_take": 30,
    "recall_take": 20,
    "recall_added_count": 20,
    "fill_to_limit": true,
    "recall_terms_count": 100,
    "notes": [
      "The first pass preserves top deterministic merged-rank candidates.",
      "The recall pass boosts sourced candidates whose local profile text strongly matches hard/important requirement terms.",
      "No LLM is used for candidate recall scoring."
    ]
  },
  "recall_terms": [
    "Growth Marketer",
    "Growth Marketing Manager",
    "Head of Growth",
    "Performance Marketing Manager",
    "Demand Generation Manager",
    "Digital Marketing Manager",
    "Lifecycle Marketing Manager",
    "Acquisition Marketing Manager",
    "Full-funnel growth marketing",
    "Conversion rate optimization",
    "Paid social",
    "Paid search / SEM",
    "Programmatic advertising",
    "Geofencing",
    "Lifecycle marketing",
    "Email & SMS marketing",
    "Marketing automation",
    "Go-to-market strategy",
    "Funnel building",
    "CPL/CPA optimization",
    "Meta Ads Manager",
    "Facebook Ads",
    "Google Ads",
    "HubSpot",
    "Salesforce",
    "Twilio",
    "WhatsApp Business",
    "Klaviyo",
    "Google Analytics",
    "The Trade Desk",
    "Financial services",
    "Fintech",
    "Subprime lending",
    "Consumer lending",
    "Credit building",
    "Personal finance",
    "Direct-to-consumer",
    "Credit Karma",
    "Self Financial",
    "Chime",
    "Dave",
    "MoneyLion",
    "Petal",
    "OppFi",
    "Oportun",
    "Kikoff",
    "Brigit",
    "Possible Finance",
    "Avant",
    "Meta",
    "Facebook",
    "Instagram",
    "WhatsApp",
    "Google SEM",
    "Paid search",
    "Email",
    "SMS",
    "Programmatic",
    "full-funnel",
    "CRO",
    "cost per acquisition",
    "cost per lead",
    "go-to-market launch",
    "Hispanic market",
    "Spanish-language marketing",
    "lead nurturing",
    "Hands-on growth marketer strategy + execution",
    "Full-funnel build & marketing infrastructure from near-zero",
    "Conversion rate optimization CRO",
    "Meta paid social Facebook/Instagram/WhatsApp",
    "US go-to-market launch for Credit Elevator",
    "Email / SMS / WhatsApp mass lifecycle messaging",
    "Programmatic & geofencing",
    "Paid search / Google SEM",
    "CRM / marketing automation stand-up HubSpot/Salesforce",
    "Financial services / fintech / subprime lending experience",
    "klaviyo flows",
    "email flows",
    "abandoned cart",
    "abandoned checkout",
    "abandoned questionnaire",
    "browse abandon",
    "winback",
    "welcome flow",
    "post purchase",
    "lifecycle",
    "retention",
    "campaign calendar",
    "a/b testing",
    "email revenue",
    "flow revenue",
    "shopify",
    "dtc",
    "ecommerce",
    "subscription",
    "meta ads",
    "media buying",
    "performance marketing",
    "roas",
    "acquisition"
  ],
  "candidates": [
    {
      "email": "marketing@roxanech.com",
      "name": "Roxane Chabassier",
      "candidate_id": "marketing_at_roxanech_com",
      "merged_rank": 1,
      "strategies": [
        "structured",
        "channels",
        "content"
      ],
      "strategy_hits": 3,
      "strategy_score": 189,
      "profile_signal_score": 624,
      "matched_terms": [
        "email revenue",
        "subscription",
        "a/b testing",
        "email flows",
        "Klaviyo",
        "Google Ads",
        "retention",
        "ecommerce",
        "Direct-to-consumer",
        "meta ads",
        "shopify",
        "Growth Marketing Manager",
        "Go-to-market strategy",
        "performance marketing",
        "Personal finance",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Salesforce"
      ],
      "snippets": [
        "gns boosted brand visibility by 200%, international sales by 175%, and conversion rates by 140%. - Increased email revenue from 6% to 24% in 12 months, doubling initial contribution from 6% to 14%. - Increased email revenue from 6%",
        "hieving a 96% increase in email subscribers, an 18% increase in CTR, and a 27% increase in app and newsletter subscriptions. Her strategic approach included audience segmentation, personalized messaging, and continuous optimization,",
        "umers (B2C) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - Ahrefs - Amazon - Amazon DSP - Amazon Search - Asana - Attentive (SMS)",
        "to monthly revenue, growing from 6% to 24% within a year. This was achieved through the implementation of key email flows and the optimization of the brand's newsletter strategy. *Alo Yoga offers yoga apparel and accessories (legg",
        "ld Tribune (2/1/24 - 12/31/24) Roxane managed World Tribune’s email marketing campaign with Saya Digital and Klaviyo, achieving a 96% increase in email subscribers, an 18% increase in CTR, and a 27% increase in app and newslet"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "email": "ro@roahmarketing.com",
      "name": "Ro Ahuja",
      "candidate_id": "ro_at_roahmarketing_com",
      "merged_rank": 2,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 170,
      "profile_signal_score": 308,
      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "Direct-to-consumer",
        "shopify",
        "Growth Marketer",
        "Programmatic",
        "Paid social",
        "Paid search",
        "full-funnel",
        "acquisition",
        "Salesforce",
        "meta ads",
        "Instagram",
        "Facebook",
        "HubSpot",
        "Twilio",
        "a/b testing",
        "Marketing automation",
        "Google Analytics",
        "Email"
      ],
      "snippets": [
        "29:06.256175 --- # Ro Ahuja ## Career Highlights - Achieved a 600% ROAS on all digital media spend on Google Ads for all eCommerce Sales - Achieved a 600% ROAS on all digital media spend on Google Ads for all eCommerce Sa",
        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services - Software & Tech audiences: - Businesses",
        "Tree Distillery (zero-waste production of Copalli Rum), and Copal Tree Lodge (eco-tourism). The site markets direct-to-consumer rum, sh...* ### Unknown Role at Alaniz Marketing (- Present) Janet Alexander played a key role in content",
        "lities tools: - ActiveCampaign - AdRoll - CRMs (Salesforce - Data Analyics - Ecommerce tools (Shopify - Email tools (Mailchimp - Facebook - Figma - Google Adwords - Google Analytics - Google Bu",
        "- Developed full-funnel paid Meta strategy complete with Top Funnel and Remarketing ## Work History ### Growth Marketer at Gene Juarez Salon & Spa (12/11/25 - Present) *Gene Juarez Salons & Spas operates thirteen salon and spa l"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "dlorango@gmail.com",
      "name": "David  Lorango",
      "candidate_id": "dlorango_at_gmail_com",
      "merged_rank": 3,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 161,
      "profile_signal_score": 573,
      "matched_terms": [
        "abandoned cart",
        "subscription",
        "Klaviyo",
        "Google Ads",
        "lifecycle",
        "retention",
        "ecommerce",
        "shopify",
        "welcome flow",
        "Direct-to-consumer",
        "a/b testing",
        "Go-to-market strategy",
        "meta ads",
        "Growth Marketer",
        "Head of Growth",
        "Paid social",
        "Paid search",
        "acquisition",
        "dtc",
        "Conversion rate optimization"
      ],
      "snippets": [
        "ecuted a multi-channel strategy that included the deployment of SMS retargeting campaigns aimed at recovering abandoned carts and browses. In partnership with the CRM team, he identified and targeted key times for customer engagement,",
        ": Robert Half, Aquent, Toptale, AppleOne, 99 Cent Store, Raleys, and Capital Bank. - Drove 120%+ increase in subscriptions, adding on a new channel (CTV) that made up half of the increase - Drove 120%+ increase in subscriptions, a",
        "- Google Analytics - Google Display Network - Google Tag Manager - Indeed.com - Instagram - Klaviyo - LinkedIn - Pinterest - SEMRush - Segment - Shopify - Tiktok - Twitter - Youtube ma",
        "is looking for an expert Growth Marketer to manage their marketing strategy and execution across Paid Search (Google Ads) and Email to increase e-commerce sales. The team understands what offers work best but need you to audit and",
        "ohesive marketing strategy across multiple channels ## Role Full-Stack Growth Manager _(Paid Media • Lifecycle Tech • CRO / Dev)_ - Engagement: 30 Jun → 31 Aug (extendable) - Time: ≈ 30 h / week or fixed monthly reta"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "email": "g@u13n.com",
      "name": "Garrison Yang",
      "candidate_id": "g_at_u13n_com",
      "merged_rank": 4,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 129,
      "profile_signal_score": 426,
      "matched_terms": [
        "Lifecycle marketing",
        "subscription",
        "lifecycle",
        "ecommerce",
        "shopify",
        "performance marketing",
        "Direct-to-consumer",
        "Conversion rate optimization",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "dtc",
        "Credit Karma",
        "Facebook",
        "Fintech",
        "full-funnel",
        "Financial services",
        "Klaviyo",
        "Google Analytics"
      ],
      "snippets": [
        "ance their marketing efforts, focusing on integrating top-of-funnel acquisition strategies with existing user lifecycle marketing to stimulate growth. His strategy encompassed a blend of immediate and long-term tactics, including paid mark",
        "l return on ad spend but also reinforced the effectiveness of the paid social media strategy upon customer re-subscription. Managing daily advertising budgets on Facebook between $100K to $150K, Yang contributed to Curology's imp",
        "ance their marketing efforts, focusing on integrating top-of-funnel acquisition strategies with existing user lifecycle marketing to stimulate growth. His strategy encompassed a blend of immediate and long-term tactics, including",
        "ialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Marketplaces - Media - Services - Software & Tech",
        "d aiding in the brand's market expansion efforts. His proficiency with essential DTC e-commerce tools such as Shopify and Klaviyo, coupled with his adaptability to various marketing technology stacks, further underscores his ve"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "email": "kcharettejobs@gmail.com",
      "name": "Kevin Charette",
      "candidate_id": "kcharettejobs_at_gmail_com",
      "merged_rank": 5,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 121,
      "profile_signal_score": 316,
      "matched_terms": [
        "a/b testing",
        "retention",
        "shopify",
        "subscription",
        "Marketing automation",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Salesforce",
        "ecommerce",
        "Facebook",
        "HubSpot",
        "Klaviyo",
        "Google Analytics",
        "Google Ads",
        "Email",
        "Meta",
        "roas",
        "CRO"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - CRMs (Salesforce - Canva - Data Analyics - Date enrichment tools",
        "ted insights, session replay, and integration capabilities to help businesses improve conversion, activation, retention, and customer experience...* ### Unknown Role at Marketo (- Present) During his engagement with Heap, a B",
        "ers Already live with major enterprise clients like Wayfair and Gap Key differentiators: Shopify-first approach with international expansion potential Backed by enterprise company resources while mai",
        "oing support, with a response time of within 24 hours on weekdays. *The best way to sell and deliver podcast subscriptions, audiobooks, courses, and other exclusive benefits.* ### Growth Marketer at Friendbuy (09/01/24 - Present",
        "ject to build and scale a predictable lead generation funnel for their agency. The role requires expertise in marketing automation, data analysis, landing page optimization, and Meta ads management. They will start with $1k budgeted for tes"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "email": "cynthia.hutchens@gmail.com",
      "name": "Cynthia Caridad",
      "candidate_id": "cynthia_hutchens_at_gmail_com",
      "merged_rank": 6,
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 116,
      "profile_signal_score": 302,
      "matched_terms": [
        "Lifecycle marketing",
        "a/b testing",
        "lifecycle",
        "retention",
        "Marketing automation",
        "Google Analytics",
        "full-funnel",
        "acquisition",
        "Salesforce",
        "abandoned cart",
        "ecommerce",
        "Klaviyo",
        "Email",
        "SMS",
        "CRO",
        "Facebook",
        "Paid search",
        "HubSpot",
        "Meta"
      ],
      "snippets": [
        "21410 --- # Cynthia Caridad Senior marketing leader with over 10 years of experience in email, CRM and lifecycle marketing, specializing in driving retention for fast paced startups and consumer brands. Proven track record of build",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - Amplitude - Braze - CRMs (Salesforce - Canva - Data An",
        "21410 --- # Cynthia Caridad Senior marketing leader with over 10 years of experience in email, CRM and lifecycle marketing, specializing in driving retention for fast paced startups and consumer brands. Proven track recor",
        "keting leader with over 10 years of experience in email, CRM and lifecycle marketing, specializing in driving retention for fast paced startups and consumer brands. Proven track record of building multi-channel marketing automat",
        "driving retention for fast paced startups and consumer brands. Proven track record of building multi-channel marketing automation programs, executing mobile app engagement campaigns, and leveraging data-driven strategies to increase produc"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "raquel@raquelbowles.com",
      "name": "Raquel Bowles",
      "candidate_id": "raquel_at_raquelbowles_com",
      "merged_rank": 7,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 112,
      "profile_signal_score": 285,
      "matched_terms": [
        "Google Ads",
        "retention",
        "a/b testing",
        "ecommerce",
        "shopify",
        "Growth Marketer",
        "acquisition",
        "Head of Growth",
        "lead nurturing",
        "Facebook",
        "HubSpot",
        "Google Analytics",
        "subscription",
        "Conversion rate optimization",
        "Klaviyo",
        "Paid social",
        "Geofencing",
        "Salesforce",
        "lifecycle",
        "Email"
      ],
      "snippets": [
        "s project, including Brevo, Cloudbed, Expedia Partner Central, Yardi Corum, Google Hotel Megasearch, SemRush, Google Ads, Google Analytics, Facebook Ads Manager, LinkedIn Ads, Monday, and social media platforms such as Instagram,",
        "r Acquisition (Google, Facebook, Instagram, LinkedIn, YouTube, Pinterest) - Customer Journey Optimization & Retention Strategies - CRM Build-Outs & Database Integration - Omni-channel Marketing Strategy & Execution - AI-B",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - Asana - CRMs (Salesforce - Canva - Data Analyics - Design tool",
        "y: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Marketplaces - Media - Services - Software & Tech",
        "Asana - CRMs (Salesforce - Canva - Data Analyics - Design tools (Photoshop - Ecommerce tools (Shopify - Email on Acid - Email tools (Mailchimp - Excel/Sheets - Facebook - Figma - Free Tools SEO"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "barri@risemarketing.uk",
      "name": "Barri Coen",
      "candidate_id": "barri_at_risemarketing_uk",
      "merged_rank": 8,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 109,
      "profile_signal_score": 360,
      "matched_terms": [
        "Lifecycle marketing",
        "subscription",
        "lifecycle",
        "retention",
        "ecommerce",
        "Google Ads",
        "performance marketing",
        "Klaviyo",
        "Growth Marketer",
        "acquisition",
        "shopify",
        "Facebook",
        "Instagram",
        "Google Analytics",
        "Paid social",
        "Salesforce",
        "Email",
        "CRO",
        "Digital Marketing Manager",
        "Go-to-market strategy"
      ],
      "snippets": [
        ", affiliates, and mobile marketing. I leverage data and insights to optimize user acquisition, retention, and lifecycle marketing across multiple channels and platforms. I also mentor early stage and up-and-coming founders across marketing",
        "blishing and expanding the marketing function for StreamLocator, an eCommerce company offering a hardware and subscription service for bypassing geolocation restrictions on streaming services. His role commenced post-launch in Canad",
        ", affiliates, and mobile marketing. I leverage data and insights to optimize user acquisition, retention, and lifecycle marketing across multiple channels and platforms. I also mentor early stage and up-and-coming founders across",
        "ps, influencers, affiliates, and mobile marketing. I leverage data and insights to optimize user acquisition, retention, and lifecycle marketing across multiple channels and platforms. I also mentor early stage and up-and-coming",
        "Stage # Capabilities tools: - ActiveCampaign - CRMs (Salesforce - Canva - Data Analyics - Ecommerce tools (Shopify - Email tools (Mailchimp - Facebook - Figma - Google Adwords - Google Analytics"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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        "lifecycle",
        "Marketing automation",
        "retention",
        "Klaviyo",
        "email flows",
        "Facebook",
        "HubSpot",
        "Salesforce",
        "Financial services",
        "Google Analytics",
        "Growth Marketer",
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        "Meta",
        "CRO",
        "Digital Marketing Manager",
        "Instagram",
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        "y. No need for multiple contractors, I handle strategy, execution, and results. - Marketing Strategy & Lifecycle Marketing - Meta Advertising - Email Marketing Campaigns - Content Marketing - Website and SEO Op",
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        "months Email Marketing Campaigns: I create and manage targeted email campaigns that nurture leads, boost retention, and drive repeat business. Using platforms like Pardot, Marketing Cloud, and HubSpot, I automate customer jo",
        "- Google Analytics - Google Business Manager - Google Campaign Manager - HubSpot - Instagram - Klaviyo - LinkedIn max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies:"
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        "content"
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        "Facebook Ads",
        "Paid social",
        "Paid search",
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        "Growth Marketing Manager",
        "ecommerce",
        "Facebook",
        "Programmatic",
        "Performance Marketing Manager",
        "Klaviyo",
        "Google Analytics",
        "Google Ads",
        "Salesforce",
        "CRO",
        "Marketing automation",
        "Instagram",
        "Email",
        "HubSpot"
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        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Amazon DSP - Amazon Search - Asana - Attentive (SMS) - CRMs (Salesforce",
        "e with an innovative pricing model, built on social currency and technology-enabled. Their mission...* ### Performance Marketing Manager at Contentfly (06/1/21 - 05/1/22) - Owned and optimized Contentfly's paid marketing strategy: Helped",
        "s across a variety of industries worldwide ## Career Highlights - Boosted lead generation by +30% QoQ via Facebook ads - Boosted lead generation by +30% QoQ via Facebook ads - Boosted lead generation by +30% QoQ via Facebook a",
        "ie linkedin: \"https://www.linkedin.com/in/daveasnanie\" location: Canada # Experience primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Marketing Agenc",
        "strategy for 5+ B2B and/or B2C clients with total budgets of $2-3 million annually. ## Work History ### Paid Search Marketer at Trainor Associates (4/8/25 - Present) COMPANY OVERVIEW TRAINOR Associates - Digital m"
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        "Klaviyo",
        "Google Analytics",
        "Growth Marketer",
        "acquisition",
        "shopify",
        "Paid search",
        "Salesforce",
        "Marketing automation",
        "Direct-to-consumer",
        "Paid social",
        "Facebook",
        "Email",
        "CRO",
        "Conversion rate optimization",
        "HubSpot",
        "Programmatic",
        "Meta"
      ],
      "snippets": [
        "g-sourced opportunities - Project manage web development team, sprint planning, and web optimization through A/B testing. - Project manage web development team, sprint planning, and web optimization through A/B testing. - Projec",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Media - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages: -",
        "on strategy, achieving a 20% YoY increase in high intent conversions. - Lead Technicolor’s Business Units in go-to-market strategy of high profile initiatives to drive brand awareness and demand generation. - Lead Technicolor’s Business U",
        "e Analytics - Google Campaign Manager - Google Search Console - Google Tag Manager - HubSpot - Klaviyo - LinkedIn max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies:",
        "commerce tools (Shopify - Email on Acid - Email tools (Mailchimp - Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Google Search Console - Google Tag Manager - HubSpot - Klaviyo"
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      "email": "shaungh.wolf@gmail.com",
      "name": "Shaungh Wolf",
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      "merged_rank": 12,
      "strategies": [
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        "Klaviyo",
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        "retention",
        "Head of Growth",
        "acquisition",
        "dtc",
        "cost per acquisition",
        "Google Ads",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Facebook Ads",
        "subscription",
        "Paid social",
        "Conversion rate optimization",
        "Growth Marketer",
        "media buying",
        "shopify",
        "Meta"
      ],
      "snippets": [
        "ional Expertise • Growth Strategy · Paid Media · CRO • LTV:CAC Analysis · Payback Modeling · Attribution • Lifecycle Automation · Offer Development · Creative Strategy • Modular Testing · Funnel Optimization · Landing Pages",
        "- Google Adwords - Google Analytics - Google Tag Manager - Grin - HubSpot - Instagram - Klaviyo - Looker max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_compa",
        "d media ROI - 10x Amazon Growth: Scaled from $200K to $2M+, resulting in #1 BSR in category - Consulting on performance marketing creative, landing pages, and ppc for venture-backed web3 projects. - Consulting on performance marketing cre",
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      "email": "cdigrazia.freelancer@gmail.com",
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        "ecommerce",
        "shopify",
        "Marketing automation",
        "Salesforce",
        "Facebook Ads",
        "HubSpot",
        "Facebook",
        "Google Analytics",
        "lifecycle",
        "Email",
        "Demand Generation Manager",
        "CRO",
        "Meta"
      ],
      "snippets": [
        "plement and manage all marketing technology platforms including Shopify, Facebook Ads Manager, Pinterest Ads, Google Ads, Hubspot, Later (Social), GTM, and Hotjar. - Manage website (and eCommerce backend) via Shopify using Liquid",
        "y_specialty: Email Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
        "e agency relationships and partnerships. - Implement and manage all marketing technology platforms including Shopify, Facebook Ads Manager, Pinterest Ads, Google Ads, Hubspot, Later (Social), GTM, and Hotjar. - Manage website",
        "ment with Askuity, a data-analytics SaaS provider, Christopher Di Grazia was tasked with content curation and marketing automation, including the management of the company's email communications. Over a 2-year period, Christopher played a k",
        "1/20) - Build and promote Marketing strategy internally to drive results - Manage the entire Martech stack (Salesforce, Pardot, Mailchimp, Apollo, Google Ads, Linkedin Campaign Manager, Twitter Ads, Buffer) - Project manage al"
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      "strategies": [
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        "content"
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      "strategy_score": 93,
      "profile_signal_score": 162,
      "matched_terms": [
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        "Paid social",
        "Paid search",
        "acquisition",
        "Google Ads",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Possible Finance",
        "Conversion rate optimization",
        "cost per lead",
        "shopify",
        "Meta",
        "roas",
        "CRO",
        "Instagram",
        "meta ads",
        "Email",
        "Facebook Ads"
      ],
      "snippets": [
        "- Google Tag Manager - Instagram - Instapage - Kajabi max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Possible Finance - Zazzle - Luxury Nonstop has_quantified",
        "S by 20% - Achieved a 37% increase in paid search revenue while increasing ROAS by 20% - Efficiently scaled paid social spend 3x - Efficiently scaled paid social spend 3x - Efficiently scaled paid social spend 3x - Efficiently",
        "sion rate optimization, and email and content marketing ## Career Highlights - Achieved a 37% increase in paid search revenue while increasing ROAS by 20% - Achieved a 37% increase in paid search revenue while increasing ROAS",
        "with 30% margins ## Work History ### Growth Marketer at Sleep Cycle (08/01/25 - Present) Leading paid acquisition for the world's most popular sleep tracking app ### Founder at Stealth Local Services Startup (02/01/25 -",
        "ncreased the advertising budget by 50% while achieving an 80% reduction in cost per lead on both Facebook and Google Ads platforms. This was facilitated by the integration of PCI's CRM with Google Analytics, which allowed for the"
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        "content"
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        "Marketing automation",
        "Salesforce",
        "ecommerce",
        "subscription",
        "Direct-to-consumer",
        "Email",
        "SMS",
        "CRO",
        "HubSpot",
        "Meta"
      ],
      "snippets": [
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        "umers (B2C) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - Amplitude - Asana - Attentive (SMS) - Braze - CRMs (Salesforce - Data A",
        "- Braze - CRMs (Salesforce - Data Analyics - Email tools (Mailchimp - HubSpot - Iterable - Klaviyo - Salesforce - VWO - eMarketer - etc) max_ad_spend: Unknown channels: - Email Marketer #",
        "delivery across product, marketing, and data teams. Improved visibility, prioritisation, and execution across lifecycle campaigns, experiments, and stakeholder requests. - Led a multi-phase data integration between Amplitude,",
        "reer Highlights - Established successful experiments, leading to a 30.16% revenue increase - Increased user retention rate to 80% within three months - Established successful experiments, leading to a 30.16% revenue increase"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
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    {
      "email": "stephen.shew@gmail.com",
      "name": "Stephen Shew",
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      "merged_rank": 16,
      "strategies": [
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        "content"
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      "strategy_hits": 2,
      "strategy_score": 91,
      "profile_signal_score": 269,
      "matched_terms": [
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        "retention",
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        "Marketing automation",
        "subscription",
        "winback",
        "acquisition",
        "Salesforce",
        "Lifecycle marketing",
        "email flows",
        "Google Ads",
        "HubSpot",
        "Google Analytics",
        "a/b testing",
        "performance marketing",
        "media buying",
        "Email",
        "CRO",
        "Go-to-market strategy",
        "Instagram"
      ],
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        "lt their first automation campaigns: Welcome, Upsell, Renewal, and Lead Nurture—reaching millions and driving lifecycle engagement. - Built their first automation campaigns: Welcome, Upsell, Renewal, and Lead Nurture—reaching mi",
        "ive and efficient. 2. **Creation of Repeat Business Services**: Recognizing the importance of customer retention, Stephen introduced services that incentivized repeat visits. These services provided customers with compelli",
        "rimary_specialty: Email Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Marketplaces - Services - Software & Tech audiences",
        "fessional development resources to help teachers enhance classroom learning and integrate technology.* ### Marketing Automation Consultant at Stephen Shew Digital Marketing Consultant (03/1/22 - Present) I help businesses increase their",
        "8/31/23) Marketing Platform: Sendinblue and Hubspot Whop, an eCommerce community marketplace launching a subscription service for reselling tools, trading, sports betting, and gaming solutions. I helped them integrate Mailmodo"
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      "email": "juda.borrayo@gmail.com",
      "name": "Juda Borrayo",
      "candidate_id": "juda_borrayo_at_gmail_com",
      "merged_rank": 17,
      "strategies": [
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        "content"
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      "strategy_hits": 2,
      "strategy_score": 90,
      "profile_signal_score": 231,
      "matched_terms": [
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        "a/b testing",
        "Direct-to-consumer",
        "Google Ads",
        "performance marketing",
        "Growth Marketer",
        "Growth Marketing Manager",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "Paid social",
        "acquisition",
        "cost per lead",
        "Salesforce",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "Conversion rate optimization",
        "HubSpot"
      ],
      "snippets": [
        "imary_specialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Bing Webmaster Tools - CRMs (Salesforce - Canva - Claude - Design tools (P",
        "arious Google Ads platforms. The case of Steelfit USA illustrates Borrayo's ability to craft and implement direct-to-consumer (DTC) marketing strategies that span multiple channels. His focus on new user acquisition and funnel optimiza",
        "outh accounts, rewards) as well as business banking and lending services for local companies, plus...* ### Google Ads and YouTube Ads Manager at Motivating the Masses (01/01/21 - Present) Leveraged YouTube Advertising for Lisa",
        "08/1/20 - 01/1/21) ### Unknown Role at Lamark Media (06/01/19 - 08/01/20) *Lamark Media provides integrated performance marketing solutions and proprietary technology to help brands and partners grow, offering strategy, execution, white-la"
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      "profile_source": "fallback_profile",
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    {
      "email": "useracquisitionconsultant@gmail.com",
      "name": "Chris Ahn",
      "candidate_id": "useracquisitionconsultant_at_gmail_com",
      "merged_rank": 18,
      "strategies": [
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        "content"
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      "strategy_hits": 2,
      "strategy_score": 89,
      "profile_signal_score": 352,
      "matched_terms": [
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        "a/b testing",
        "retention",
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        "shopify",
        "Growth Marketer",
        "Head of Growth",
        "Paid social",
        "Paid search",
        "acquisition",
        "Google Ads",
        "lifecycle",
        "ecommerce",
        "Instagram",
        "Facebook",
        "Financial services",
        "meta ads",
        "Google Analytics",
        "Email",
        "Meta"
      ],
      "snippets": [
        "v generated_at: 2026-01-11T18:29:05.644977 --- # Chris Ahn ## Career Highlights - Decreased Cost Per Subscription by over 40% through thoughtful creative a/b testing framework and focused audience targeting. - Decreased Co",
        "Chris Ahn ## Career Highlights - Decreased Cost Per Subscription by over 40% through thoughtful creative a/b testing framework and focused audience targeting. - Decreased Cost Per Subscription by over 40% through thoughtful c",
        "y the company. He developed marketing tactics that effectively reduced acquisition costs while enhancing user retention and increasing the overall lifetime value of customers. Metrics indicating the success of Ahn's strategies",
        "ng scalable user acquisition and optimizing campaigns for ROI across multiple channels. - Owned $20M+/annual performance marketing budget across 2K's mobile portfolio, with positive ROI. - Owned $20M+/annual performance marketing budget ac",
        "coin. Coinbase makes it easy for people, businesses, and developers to us...* ### Growth Marketing Lead at Shopify (03/01/22 - Present) I lead paid growth strategy and execution for Shopify across TikTok, Pinterest, and Red"
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      "profile_source": "fallback_profile",
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      "selected_reason": [
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    {
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      "name": "Kevin Quang",
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      "merged_rank": 19,
      "strategies": [
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        "content"
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      "strategy_hits": 2,
      "strategy_score": 88,
      "profile_signal_score": 254,
      "matched_terms": [
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        "Google Ads",
        "ecommerce",
        "Klaviyo",
        "performance marketing",
        "a/b testing",
        "Growth Marketer",
        "subscription",
        "acquisition",
        "Digital Marketing Manager",
        "Marketing automation",
        "Instagram",
        "Facebook",
        "meta ads",
        "Google Analytics",
        "Programmatic",
        "Salesforce",
        "Email",
        "Meta",
        "Paid social"
      ],
      "snippets": [
        "- Amazon Seller Central - Braze - CRMs (Salesforce - Canva - Doubleclick - Ecommerce tools (Shopify - Email tools (Mailchimp - Facebook - Google Adwords - Google Analytics - Google Display Netwo",
        "ge, multi-million-dollar campaigns. My expertise spans across all major paid advertising platforms, including Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, and programmatic platforms, enabling me to tailor solutions to",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C)",
        "nagement, audience targeting, and be able to direct strategy to nurture new leads through email marketing via Klaviyo. Responsibilities include managing and optimizing paid ad campaigns, revamping email marketing flows, and lev",
        "gital campaigns, CRM, and data analytics, budget - Led digital campaigns, CRM, and data analytics, budget - Performance Marketing Strategist | 15+ Years Driving Revenue Growth - Performance Marketing Strategist | 15+ Years Driving Revenue"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
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    {
      "email": "erynn@ethicagency.com",
      "name": "Erynn Hart",
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      "merged_rank": 20,
      "strategies": [
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        "content"
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      "strategy_hits": 2,
      "strategy_score": 87,
      "profile_signal_score": 174,
      "matched_terms": [
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        "ecommerce",
        "Klaviyo",
        "Growth Marketer",
        "Marketing automation",
        "Lifecycle marketing",
        "Google Analytics",
        "Salesforce",
        "HubSpot",
        "full-funnel",
        "lifecycle",
        "Email",
        "Meta",
        "CRO",
        "Digital Marketing Manager",
        "Financial services",
        "Direct-to-consumer",
        "Facebook",
        "lead nurturing",
        "acquisition"
      ],
      "snippets": [
        "nd agency services. Key initiatives undertaken by Erynn for AAR Partners included: - Developing a gated subscription service providing exclusive new business services and lead opportunities for agencies. - Creating quarterly",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Agencies - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (",
        "tools (Mailchimp - Excel/Sheets - Facebook - Google Adwords - Google Analytics - HubSpot - Klaviyo - LinkedIn - Photoshop - SEMRush max_ad_spend: Unknown channels: - Growth Marketer # Quality",
        "cs - HubSpot - Klaviyo - LinkedIn - Photoshop - SEMRush max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - BoltToday - The Budget Savvy Bride - silverwax.ca has_qua",
        "rtising, social media management, lead generation, public relations, direct marketing, content marketing, and marketing automation campaigns. -Grow new leads by converting site traffic through calls-to-action, landing pages, and lead ge"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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    {
      "email": "nprasath2511@gmail.com",
      "name": "Narayan Prasath",
      "candidate_id": "nprasath2511_at_gmail_com",
      "merged_rank": 21,
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 85,
      "profile_signal_score": 169,
      "matched_terms": [
        "a/b testing",
        "performance marketing",
        "Growth Marketer",
        "acquisition",
        "Salesforce",
        "lifecycle",
        "Paid search",
        "Klaviyo",
        "Google Analytics",
        "Paid social",
        "Google Ads",
        "Email",
        "Meta",
        "CRO",
        "Conversion rate optimization",
        "Growth Marketing Manager",
        "Marketing automation",
        "Facebook",
        "HubSpot",
        "lead nurturing"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - Ahrefs - Bing Adcenter - Bing Webmaster Tools - CRMs (Sal",
        "eter with over 8 years of experience, Narayan specializes in demand generation & new customer acquisition via performance marketing. Narayan's expertise is in creating revenue-boosting paid search & social campaigns, by orchestrating end",
        "oogle Analytics - Google Display Network - Google Search Console max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Demand Local, Inc - Reduxio Systems (Ionir now) - ComboCur",
        "ack Digital Marketer with over 8 years of experience, Narayan specializes in demand generation & new customer acquisition via performance marketing. Narayan's expertise is in creating revenue-boosting paid search & social campa",
        "ing tools (Optimizely - ActiveCampaign - Ahrefs - Bing Adcenter - Bing Webmaster Tools - CRMs (Salesforce - Data Analyics - Email tools (Mailchimp - Excel/Sheets - Facebook - Figma - Google Adwords"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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    {
      "email": "nikhil@nikhilrao.io",
      "name": "Nikhil Rao",
      "candidate_id": "nikhil_at_nikhilrao_io",
      "merged_rank": 22,
      "strategies": [
        "companies",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 85,
      "profile_signal_score": 232,
      "matched_terms": [
        "subscription",
        "shopify",
        "Paid social",
        "Paid search",
        "acquisition",
        "Lifecycle marketing",
        "Financial services",
        "lifecycle",
        "ecommerce",
        "Growth Marketing Manager",
        "Klaviyo",
        "Google Analytics",
        "Programmatic",
        "Facebook",
        "Avant",
        "Email",
        "Meta",
        "CRO",
        "Conversion rate optimization",
        "performance marketing"
      ],
      "snippets": [
        "onal marketing channels. - Lead Generation: Rao successfully increased lead volume by 300% for the company's subscription products. - Lead Generation: Rao successfully increased lead volume by 300% for the company's subscription p",
        "Bing Adcenter - Braze - Campaign Monitor - Canva - Design tools (Photoshop - Ecommerce tools (Shopify - Email tools (Mailchimp - Excel/Sheets - Figma - Glassdoor - Google Adwords - Google Analy",
        "elopment and scaling of various digital marketing channels. He successfully launched and managed paid search, paid social, and email syndication campaigns, integrating them with Avant's suite of credit products. His technical acume",
        "edin: \"https://www.linkedin.com/in/nikhilrao913\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Local Businesses - Media",
        "g. Metrics and Accomplishments: Despite the eightfold increase in ad spend, Nikhil maintained the Customer Acquisition Cost (CAC), ensuring that the expansion of the budget did not negatively impact the efficiency of the marketi"
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    {
      "email": "eganjover@gmail.com",
      "name": "Egan Jover",
      "candidate_id": "eganjover_at_gmail_com",
      "merged_rank": 23,
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 83,
      "profile_signal_score": 341,
      "matched_terms": [
        "Lifecycle marketing",
        "Klaviyo",
        "lifecycle",
        "retention",
        "ecommerce",
        "shopify",
        "Direct-to-consumer",
        "subscription",
        "Marketing automation",
        "email flows",
        "acquisition",
        "Salesforce",
        "a/b testing",
        "Email",
        "Meta",
        "SMS",
        "CRO",
        "performance marketing",
        "lead nurturing",
        "dtc"
      ],
      "snippets": [
        "progress between Snowflake, Shopify, Klaviyo JOB DESCRIPTION * Looking for someone with deep knowledge in lifecycle marketing and CRM * Strategic + hands-on lifecycle/CRM marketing leader needed * Key responsibilities: * Drive l",
        "ition efforts * Launching new loyalty program * Data reconciliation in progress between Snowflake, Shopify, Klaviyo JOB DESCRIPTION * Looking for someone with deep knowledge in lifecycle marketing and CRM * Strategic + h",
        "promotions * Not a fast fashion brand, emphasis on quality and customer retention * Moving into more active lifecycle/lifestage marketing and personalization POINT OF CONTACT AND MARKETING ORG BACKGROUND * POC: Caroline Whi",
        "customer value vs short-term revenue/promotions * Not a fast fashion brand, emphasis on quality and customer retention * Moving into more active lifecycle/lifestage marketing and personalization POINT OF CONTACT AND MARKETIN",
        "y: Email Marketing years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Media - Software & Tech audiences: - Consumers (B2C"
      ],
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      "selected_reason": [
        "merged_rank",
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    {
      "email": "nnatale001@gmail.com",
      "name": "Nick Natale",
      "candidate_id": "nnatale001_at_gmail_com",
      "merged_rank": 24,
      "strategies": [
        "structured",
        "channels"
      ],
      "strategy_hits": 2,
      "strategy_score": 7,
      "profile_signal_score": 66,
      "matched_terms": [
        "a/b testing",
        "Klaviyo",
        "Google Analytics",
        "Salesforce",
        "lifecycle",
        "ecommerce",
        "shopify",
        "Email",
        "Growth Marketer",
        "acquisition",
        "Instagram",
        "Facebook",
        "HubSpot",
        "CRO"
      ],
      "snippets": [
        "{\"email\":\"nnatale001@gmail.com\",\"full_name\":\"Nick Natale\",\"roles\":\"Email Marketer, Growth Marketer\",\"skills\":\"A/B testing, Account-Based Marketing (ABM), Agency management, Campaign management (ideation, coordination, reporting), C",
        "rce, HubSpot, etc), Canva, Constant Contact, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, Instagram, Landing page tools (Instapage",
        "arketing channel audit & recommendations, Email optimization across devices, GTM - Execution, GTM - Strategy, Google Analytics implementation, Google Tag Manager implementation, Graphic design, Graphic design (basic), Landing page optim",
        "), Template development (drag and drop), Testing framework, Trigger campaigns\",\"tools\":\"ActiveCampaign, CRMs (Salesforce, HubSpot, etc), Canva, Constant Contact, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Kla",
        "g Manager implementation, Graphic design, Graphic design (basic), Landing page optimization, Lead generation, Lifecycle campaigns & strategy, List segmentation & cleaning, Marketing stack / technologies, New brand launch, New mar"
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      "selected_reason": [
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    {
      "email": "oherschmann@gmail.com",
      "name": "Ori Herschmann",
      "candidate_id": "oherschmann_at_gmail_com",
      "merged_rank": 25,
      "strategies": [
        "structured",
        "channels"
      ],
      "strategy_hits": 2,
      "strategy_score": 7,
      "profile_signal_score": 119,
      "matched_terms": [
        "a/b testing",
        "Klaviyo",
        "media buying",
        "ecommerce",
        "shopify",
        "Google Analytics",
        "Salesforce",
        "lifecycle",
        "Email",
        "HubSpot",
        "CRO",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Instagram",
        "Facebook",
        "SMS"
      ],
      "snippets": [
        "chmann\",\"roles\":\"Email Marketer, Growth Marketer, Paid Search Marketer, Paid Social Media Marketer\",\"skills\":\"A/B testing, Account-Based Marketing (ABM), Agency management, Analytics implementation, CRO - Marketing channel, CRO - W",
        "Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, HubSpot, Instagram, Iterable, Klaviyo, L",
        "hnologies, New brand launch, New marketing channel launch, New product launch, Omni-channel strategy, Podcast media buying, Radio media buying, Revenue responsibility, SMS marketing, SQL, Testing framework\",\"tools\":\"A/B testing tool",
        "sforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytic",
        "etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag M"
      ],
      "profile_source": "candidate_source",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "sam@bravemedia.com",
      "name": "Sam Omidi",
      "candidate_id": "sam_at_bravemedia_com",
      "merged_rank": 26,
      "strategies": [
        "structured",
        "channels"
      ],
      "strategy_hits": 2,
      "strategy_score": 7,
      "profile_signal_score": 99,
      "matched_terms": [
        "a/b testing",
        "Klaviyo",
        "ecommerce",
        "shopify",
        "Google Analytics",
        "Salesforce",
        "lifecycle",
        "Email",
        "HubSpot",
        "Growth Marketer",
        "acquisition",
        "CRO",
        "Instagram",
        "Facebook",
        "SMS"
      ],
      "snippets": [
        "_name\":\"Sam Omidi\",\"roles\":\"CMO, Email Marketer, Growth Marketer, Marketer in Residence, XM Vetter\",\"skills\":\"A/B testing, Agency management, Analytics implementation, CRO - Website, Campaign management (ideation, coordination, rep",
        "Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, HubSpot, Instagram, Klaviyo, Landing pag",
        "sforce, HubSpot, etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytic",
        "etc), Campaign Monitor, Canva, Constant Contact, Design tools (Photoshop, Canva, etc), Drip, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag M",
        "mail marketing analytics, Email marketing channel audit & recommendations, Email optimization across devices, Google Analytics implementation, Google Tag Manager implementation, Graphic design, Graphic design (basic), Landing page optim"
      ],
      "profile_source": "candidate_source",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "thuphamnelson@blankbrief.com",
      "name": "Thu Nelson",
      "candidate_id": "thuphamnelson_at_blankbrief_com",
      "merged_rank": 27,
      "strategies": [
        "structured",
        "channels"
      ],
      "strategy_hits": 2,
      "strategy_score": 7,
      "profile_signal_score": 217,
      "matched_terms": [
        "lifecycle",
        "a/b testing",
        "subscription",
        "retention",
        "ecommerce",
        "Growth Marketing Manager",
        "Growth Marketer",
        "acquisition",
        "email flows",
        "HubSpot",
        "Klaviyo",
        "Salesforce",
        "Email",
        "CRO",
        "Direct-to-consumer",
        "Google Analytics",
        "Paid search",
        "full-funnel",
        "Meta"
      ],
      "snippets": [
        "ephora.com (11/01/24 - Present) Challenge: No promo engine for creator storefronts My Solution: Value-based lifecycle focused on: Exclusive content and early access Creator spotlights and success stories Educational content",
        "(B2C) company_stages: - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - After Effects - Ahrefs - Airtable - Amplitude - Asana",
        "data science team, she developed a win-back and welcome email series that significantly boosted retention, re-subscription, and lead submission rates. Her data-driven testing approach yielded a 30% increase in email open rates, a",
        "ting with the data science team, she developed a win-back and welcome email series that significantly boosted retention, re-subscription, and lead submission rates. Her data-driven testing approach yielded a 30% increase in em",
        "ry_specialty: Growth Marketing years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Local Businesses - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B)"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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    {
      "email": "yykholeif@gmail.com",
      "name": "Youssef Kholeif",
      "candidate_id": "yykholeif_at_gmail_com",
      "merged_rank": 28,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 164,
      "profile_signal_score": 369,
      "matched_terms": [
        "a/b testing",
        "ecommerce",
        "Programmatic advertising",
        "Go-to-market strategy",
        "performance marketing",
        "cost per acquisition",
        "subscription",
        "retention",
        "Growth Marketer",
        "Programmatic",
        "Paid social",
        "Paid search",
        "acquisition",
        "dtc",
        "Financial services",
        "Instagram",
        "Facebook",
        "Fintech",
        "Google Analytics",
        "cost per lead"
      ],
      "snippets": [
        "book, Twitter, TikTok, and Snapchat, with a focus on the UAE and Saudi Arabian markets. Through meticulous A/B testing, Youssef identified Facebook as the most cost-effective platform for app installs within the UAE, leading to",
        "y: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Apps - Ecommerce - Marketing Agencies - Marketplaces - Media - Services - Software & Tech audiences: - Busi",
        "one of the company's premier accounts, HBO, through cross-channel performance marketing - ⦁ Paid Search and Programmatic advertising strategist for enterprise performance clients - ⦁ Paid Search and Programmatic advertising strategist for en",
        "focus on client acquisition and aligning initiatives with broader business objectives. - ⦁ Developed global go-to-market strategy for Snapchat’s new ad product, Ads in Chat, generating over $8M in incremental revenue - ⦁ Developed global",
        "d the prestigious Founder's Club recognition for exceptional results and consistently surpassing targets as a Performance Marketing Lead at Snapchat (top 1% globally). • Negotiated 11 upfront deals with global agencies (OMD) and DTC perfo"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank",
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    },
    {
      "email": "bing.han33@gmail.com",
      "name": "Bing Han",
      "candidate_id": "bing_han33_at_gmail_com",
      "merged_rank": 29,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 151,
      "profile_signal_score": 313,
      "matched_terms": [
        "a/b testing",
        "Google Ads",
        "Marketing automation",
        "subscription",
        "retention",
        "ecommerce",
        "Conversion rate optimization",
        "Growth Marketer",
        "Paid search",
        "acquisition",
        "Salesforce",
        "abandoned cart",
        "lead nurturing",
        "cost per lead",
        "cost per acquisition",
        "Facebook",
        "Klaviyo",
        "Google Analytics",
        "HubSpot",
        "shopify"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - Ahrefs - CRMs (Salesforce - Canva - Email tools (Mailchim",
        "ew patient enrollments and appointments. The freelancer's responsibilities at WellPsyche included managing Google Ads, experimenting with new advertising channels such as Facebook and Instagram ads, Reddit, Nextdoor, LinkedIn,",
        "Medical Group (12/1/22 - 11/1/23) Lead new enrollments and patient acquisition: growth strategies, SEM/SEO, marketing automation, CRO, website rebrand, GTM. ### SEM Marketing Consultant at WellPsyche Medical Group (07/1/22 - 12/1/22)",
        "ab involved several key marketing initiatives aimed at driving product sign-ups and converting them into paid subscriptions for two of Nulab's products, which are a diagramming and project management tool. Her responsibilities in",
        "marketers. - Marketing planning, budgeting, and forecasting. - Plan, implement & optimize acquisition and retention channels incl. SEO/SEM, CRO, email automation, and content marketing. ### Director of Marketing at Nulab ("
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "kurlyrtr@gmail.com",
      "name": "Kirill Lantsouzovski",
      "candidate_id": "kurlyrtr_at_gmail_com",
      "merged_rank": 30,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 143,
      "profile_signal_score": 300,
      "matched_terms": [
        "subscription",
        "a/b testing",
        "Google Ads",
        "ecommerce",
        "Google Analytics",
        "Paid social",
        "Paid search",
        "acquisition",
        "cost per acquisition",
        "Direct-to-consumer",
        "Facebook",
        "Facebook Ads",
        "full-funnel",
        "Instagram",
        "cost per lead",
        "media buying",
        "retention",
        "Email",
        "roas",
        "CRO"
      ],
      "snippets": [
        "- Present) Engagement: Kirill Lantsouzovski partnered with GainzBox, a direct-to-consumer e-commerce fitness subscription service, to enhance their growth through digital marketing channels. His primary focus was on scaling the com",
        "imization. Developed full-funnel strategies, integrated offline conversion tracking, and implemented rigorous A/B testing protocols to maximize CPL efficiency. *GTA Restoration is a full‑service property restoration and remediatio",
        "nt -Non Profit -Technology -Goods and Services -Retail ## Career Highlights - Developed and executed Google Ads strategy to increase the business’s online visibility and boosted conversions 3x. - Developed and executed G",
        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Media - Services audiences: - Businesses (B2B) -",
        "click - Excel/Sheets - Facebook - Figma - Floodlight - Free Tools SEO - Google Adwords - Google Analytics - Google Business Manager max_ad_spend: \"$500K - $1M\" channels: - Paid Search Marketer # Quality S"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "merged_rank"
      ]
    },
    {
      "email": "lucas.mondora@gmail.com",
      "name": "Lucas Mondora",
      "candidate_id": "lucas_mondora_at_gmail_com",
      "merged_rank": 31,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 138,
      "profile_signal_score": 446,
      "matched_terms": [
        "subscription",
        "Klaviyo",
        "Google Ads",
        "retention",
        "ecommerce",
        "shopify",
        "a/b testing",
        "Conversion rate optimization",
        "meta ads",
        "Growth Marketer",
        "Paid search",
        "acquisition",
        "dtc",
        "Financial services",
        "Google Analytics",
        "lifecycle",
        "Facebook",
        "Facebook Ads",
        "cost per acquisition",
        "cost per lead"
      ],
      "snippets": [
        "gets up to $190K/mo. Experience in unlocking additional growth by optimizing offer positioning, AOV, LTV, and subscription programs to achieve MER and growth targets. Championed growth strategy in client facing roles as fractional m",
        "etwork - Google Experiments Feature - Google Search Console - Google Tag Manager - Instagram - Klaviyo max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - K",
        "- Grew sales by 200% while doubling ad budget, helping Fyrtorr achieve increased ROAS and Profitability from Google Ads. - Grew sales by 200% while doubling ad budget, helping Fyrtorr achieve increased ROAS and Profitability fro",
        "'s Supplement Brand from $9,000/mo Google Ads Revenue to over $60,000/mo while maintaining ROAS KPIs and high retention metrics. Led Paid Acquisition and Retention Efforts for a Feminine Hygiene Brand, scaling Multi-Channel Ad",
        "y_specialty: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Ecommerce - Marketing Agencies - Marketplaces - Software & Tech audiences: - Businesses (B2B) - Consume"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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      ]
    },
    {
      "email": "jakemadoff210@gmail.com",
      "name": "Jake Madoff",
      "candidate_id": "jakemadoff210_at_gmail_com",
      "merged_rank": 32,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 135,
      "profile_signal_score": 365,
      "matched_terms": [
        "subscription",
        "Google Ads",
        "ecommerce",
        "cost per acquisition",
        "Financial services",
        "meta ads",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "full-funnel",
        "acquisition",
        "Direct-to-consumer",
        "shopify",
        "Instagram",
        "Facebook",
        "Head of Growth",
        "a/b testing",
        "dtc",
        "Conversion rate optimization",
        "Growth Marketing Manager"
      ],
      "snippets": [
        "d accessibility of functional plants and mushrooms. The company specializes in creating convenient e-commerce subscription options that allow customers to easily incorporate cognitive-enhancing products into their daily routines. *",
        "The/Studio, a B2B and B2C custom manufacturing platform for products. He managed $200K/month across Meta and Google Ads (PMax/Search), generating qualified leads for SMBs and enterprise buyers. Campaigns targeted a 3.5+ ROAS, wit",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Agencies - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (",
        "d a 3.6 ROAS - Optimized audience targeting and ad creative strategies, which resulted in a reduction of the cost per acquisition from $75 to under $50. - Optimized audience targeting and ad creative strategies, which resulted in a reduct",
        "es that Jake Madoff has experience working with Copperleaf Capital as part of his portfolio of clients in the financial services sector. However, the details of his work with Copperleaf Capital are not explicitly outlined in the case stud"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "profile_signal_boost"
      ]
    },
    {
      "email": "andrew@effectivemarketinginc.com",
      "name": "Andrew Parker",
      "candidate_id": "andrew_at_effectivemarketinginc_com",
      "merged_rank": 33,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 128,
      "profile_signal_score": 400,
      "matched_terms": [
        "Lifecycle marketing",
        "a/b testing",
        "abandoned cart",
        "lifecycle",
        "subscription",
        "ecommerce",
        "Marketing automation",
        "lead nurturing",
        "acquisition",
        "Salesforce",
        "Conversion rate optimization",
        "retention",
        "shopify",
        "HubSpot",
        "Direct-to-consumer",
        "Facebook",
        "Klaviyo",
        "winback",
        "Google Ads",
        "Email"
      ],
      "snippets": [
        "email strategy that spoke directly to subscriber needs, driving 18% more clicks - Developed and executed B2B lifecycle marketing campaigns, enhancing lead nurturing and accelerating the sales pipeline by 32%. - Developed and executed B2B",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - CRMs (Salesforce - Canva - Constant Contact - Data Analyi",
        "ted key automations into Klaviyo and built revenue-driving workflows, including welcome/onboarding sequences, abandoned cart recovery, post-purchase nurturing, and seasonal reactivation flows. Leveraged automation, A/B testing, and re",
        "email strategy that spoke directly to subscriber needs, driving 18% more clicks - Developed and executed B2B lifecycle marketing campaigns, enhancing lead nurturing and accelerating the sales pipeline by 32%. - Developed and ex",
        "rketer at HDpiano (6/1/24 - 12/31/24) Served as email marketing consultant to help the organization grow its subscription business. Was able to institute several new automated flows for abandon cart, winback and customer acquisitio"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "profile_signal_boost"
      ]
    },
    {
      "email": "brian@briancliette.me",
      "name": "Brian Cliette",
      "candidate_id": "brian_at_briancliette_me",
      "merged_rank": 34,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 128,
      "profile_signal_score": 348,
      "matched_terms": [
        "a/b testing",
        "ecommerce",
        "lifecycle",
        "retention",
        "Conversion rate optimization",
        "Programmatic advertising",
        "Google Analytics",
        "Growth Marketer",
        "Programmatic",
        "acquisition",
        "dtc",
        "performance marketing",
        "shopify",
        "Facebook",
        "Twilio",
        "subscription",
        "Growth Marketing Manager",
        "Marketing automation",
        "Salesforce",
        "Email"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - Ahrefs - Airtable - Bing Adcenter - CRMs (Salesforce - Clearsc",
        ": Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
        "nthly recurring revenue by $5 million. My role encompasses managing all facets of the conversion optimization lifecycle—from hypothesis generation and test design to thorough implementation and meticulous analytics interpretation",
        "h consumer and enterprise applications, resulting in a 20% increase in user acquisition and a 15% increase in retention while utilizing data acumen to inform lifecycle strategy. • Facilitated the growth of the executive team by",
        "mizing marketing strategies. My role encompassed a wide range of responsibilities including Programmatic SEO, Conversion Rate Optimization (CRO), and extensive data analysis using tools like Google Tag Manager for pixel placement and troubleshootin"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "profile_signal_boost"
      ]
    },
    {
      "email": "mosaicdigital.ads@gmail.com",
      "name": "Alex Del Salto",
      "candidate_id": "mosaicdigital_ads_at_gmail_com",
      "merged_rank": 35,
      "strategies": [
        "content"
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        "0,000 companies,...* ### Unknown Role at Unknown (- Present) Engagement: A/B Testing and Optimization for Klaviyo A marketing freelancer was engaged by Klaviyo to enhance their digital marketing efforts through comprehen",
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        "Paid social",
        "acquisition",
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        "Instagram",
        "Facebook",
        "Google Analytics",
        "Paid search",
        "full-funnel",
        "Marketing automation"
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        "HubSpot",
        "Google Analytics",
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        "Paid search",
        "Email",
        "Meta",
        "CRO",
        "Conversion rate optimization",
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        "aimed at capturing leads, specifically targeting HR professionals. The ideal candidate will be proficient in Google Ads strategy, paid social media campaigns, and possess a strong understanding of HubSpot for CRM and pixel manage",
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        "dtc",
        "Klaviyo",
        "Paid social",
        "Paid search",
        "Instagram",
        "shopify",
        "Email",
        "Meta",
        "roas"
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        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Media - Services - Software & Tech audiences: - Businesses (B2B) - Co",
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        "Google Display Network - Google Search Console - Google Tag Manager max_ad_spend: $1M+ channels: - Growth Marketer # Quality Signals recent_companies: - G Squared - Brydens Lawyers - WeSmile has_quantified_resu",
        "arketer at Manettas Seafood (04/01/19 - Present) Reaching Deloitte 50 Fastest Growing Tech Companies From Facebook Ads to Full-Scale Strategy I was initially engaged to run Manettas Facebook Ads, and drive sales via their onlin"
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        "dtc",
        "Conversion rate optimization",
        "Google Analytics",
        "Programmatic",
        "cost per acquisition",
        "Direct-to-consumer",
        "Facebook",
        "Email",
        "roas",
        "CRO",
        "Programmatic advertising",
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        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdEspresso - AdRoll - Ahrefs - Asana - Bing Adcenter - Data Analyics",
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        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Media - Services - Software & Tech audiences: -",
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        "Facebook",
        "Programmatic",
        "Google Ads",
        "Salesforce",
        "Email",
        "CRO",
        "Full-funnel growth marketing",
        "Programmatic advertising"
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        "rimary_specialty: Growth Marketing years_experience: 0 seniority: VP # Classifications industries: - Ecommerce - Media - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages: -",
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        "in $20 million in funding. His responsibilities also extended to the implementation of Hubspot as the primary marketing automation platform for lifecycle messaging and lead generation. EJ's leadership skills were further demonstrated throug",
        "strategic direction of Zipify’s Marketing Department, overseeing initiatives that drive customer acquisition, retention, and revenue growth for a B2B SaaS product. - Manage multi-channel marketing campaigns across paid social,"
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        "HubSpot",
        "Paid social",
        "Salesforce",
        "Growth Marketing Manager",
        "Google Analytics",
        "Facebook Ads",
        "lifecycle",
        "Email",
        "CRO",
        "Conversion rate optimization",
        "Digital Marketing Manager",
        "Go-to-market strategy"
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      "snippets": [
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        "- Excel/Sheets - Facebook - Google Analytics - LinkedIn max_ad_spend: \"$0 - $25K\" channels: - Growth Marketer # Quality Signals recent_companies: - SquareOne Development Group - Canal - WaitlistPlus.com ha",
        "ata-driven approach, incorporating extensive market analysis and consumer research. He spearheaded a targeted Paid Search campaign that yielded a 2x return on investment and facilitated the acquisition of over 50 users within the i",
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        "services. In summary, Harry Watson's tenure with Simpliwork reflects his proficiency in product launches, marketing automation with HubSpot, and successful execution of paid search strategies that enhance user base and attract investmen"
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        "Paid search",
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        "dtc",
        "Facebook Ads",
        "media buying",
        "Instagram",
        "Facebook",
        "performance marketing",
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        "Head of Growth",
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        "m $30,000 to $250,000 monthly spend - Launched paid acquisition programs from scratch on Linkedin, Meta, and Google Ads. 6-figure monthly budgets. - Launched paid acquisition programs from scratch on Linkedin, Meta, and Google A",
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        "e # Capabilities tools: - Bing Adcenter - CRMs (Salesforce - Data Analyics - Ecommerce tools (Shopify - Excel/Sheets - Facebook - Figma - Google AdMob - Google Adwords - Google Analytics - G",
        "i-platform strategies. These efforts have consistently contributed to enhanced sales performance and customer retention for his clients. *TikTok, owned by ByteDance, is a popular short-form video hosting service that allows user"
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        "CRO",
        "Digital Marketing Manager",
        "performance marketing",
        "cost per acquisition",
        "cost per lead",
        "Programmatic",
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        "h & Early Stage # Capabilities tools: - Canva - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Instagram - LinkedIn - Pinterest - Reddit - Slack - Sprout S",
        "tps://www.linkedin.com/in/trevor-jones-b8058892\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Local Businesses - Services",
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        "1T18:29:06.554375 --- # Trevor Jones I'm a digital marketing specialist with expertise in paid social, paid search, SEO, and comprehensive digital marketing strategies. I excel in optimizing internal funnels, managing email/"
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        "Salesforce",
        "CRO",
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        "Instagram",
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        "ective was to attract new customers through digital channels. During his tenure, Paarth's strategic use of Google Ads significantly contributed to a revenue increase for Nudestix, with a reported growth of over $600,000 attribu",
        "e primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Media - Services audiences: - Businesses (B2B) -",
        "rding to the case study with ID 1186533, the freelancer was responsible for planning, executing, and managing programmatic advertising spends for Ancestry with the goal of increasing brand awareness and purchases. The freelancer managed quarter",
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        "their clients, Truthteatment.com scaled revenue from 10k a month to 100k a month ## Work History ### Programmatic Marketer at Propellic (10/24/25 - Present) *Propellic is the destination digital marketing agency for travel"
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        "Facebook",
        "Facebook Ads",
        "Instagram",
        "media buying",
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        "Salesforce",
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        "imizing various aspects of the campaigns to enhance performance metrics and drive growth. *ABCmouse offers a subscription-based early learning platform with a structured curriculum (reading, math, science, arts, music) and features",
        "esults I bring over 13 years of hands-on experience in digital marketing with a deep focus on Paid Search (Google Ads), Social Ads (Meta), and Performance Marketing. I've consistently helped businesses—from local service provid",
        "_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
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        "umers (B2C) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - Amazon Seller Central - Asana - Bing Adcenter - CRMs (Salesforce"
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        "Paid search",
        "Growth Marketer",
        "acquisition",
        "shopify",
        "Facebook",
        "subscription",
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        "dtc",
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        "Experience with ecommerce brands, preferably apparel brands, is a hard requirement. *JOTT operates an online direct-to-consumer fashion store offering men's, women's, and children's apparel (notably outerwear such as down jackets), with",
        "& Established - Pre-Launch & Early Stage # Capabilities tools: - Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Google Display Network - LinkedIn - Meta App Campaigns - Unbounce",
        "tech startups, small businesses, agencies, and Fortune 500 companies. Specializing in SEM, with expertise in Facebook Ads and Google Ads (Google Ads and Analytics certified, Bing certified). Focused on e-commerce since 2018, with a"
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        "Direct-to-consumer",
        "Paid search",
        "retention",
        "dtc",
        "Instagram",
        "Facebook",
        "subscription",
        "acquisition",
        "Salesforce",
        "performance marketing",
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        "ialty: Paid Social years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Services - Software & Tech audiences: - Businesses",
        "p://rgrmarketing.com) is an online performance marketing company specializing in lead generation for consumer financial services. Their services include mortgage leads, solar leads, tax settlement leads, client branded lead campaigns and",
        "orm that connects, enriches, and transforms siloed enterprise data to drive sales & marketing impact.* ### Growth Marketer at First Delivery (07/01/25 - Present) Paul worked with First Delivery to run paid media campaign focused on",
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        "Direct-to-consumer",
        "HubSpot",
        "Meta",
        "Email"
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        "rics, with a strong focus on international markets across B2B Lead generation and B2C verticals. Certified in Google Ads, Bing Ads, and Display Advertising, and known for excellent communication skills and a data-driven approach t",
        "ecialty: Paid Search years_experience: 0 seniority: Senior # Classifications industries: - Apps - Ecommerce - Marketing Agencies - Media - Services - Software & Tech audiences: - Businesses (B2B) -",
        "rts to meet global targets ## Career Highlights - Achieved a 75% increase in leads and a 48% reduction in cost per acquisition (CPA) while delivering strong ROI - Achieved a 75% increase in leads and a 48% reduction in cost per acquisi",
        "teaches children money skills, with parental controls and parent-facing features. It operates on a per-child subscription model and targets families and parents looking to manage their child’s finances and teach financial responsib",
        "### Unknown Role at AEG (- Present) Claudio Conceicao's work with AEG likely involved managing PPC, SEO, and Paid Social strategies for their e-commerce platform, focusing on optimizing advertising budgets, driving conversions, an"
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      "merged_rank": 49,
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        "Google Ads",
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        "ecommerce",
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        "Salesforce",
        "Google Analytics",
        "Growth Marketer",
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        "of the group's prominent brands. **Challenge:** Natura US was facing challenges in customer retention and lifecycle marketing. The brand needed to audit and revamp its email marketing strategy to improve engagement and increase revenue",
        "verability and sender reputation due to improved segmentation strategy - In the first 90 days, new automated email flows drove $74,690 in additional revenue - In the first 90 days, new automated email flows drove $74,690 in addit",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Attentive (SMS) - CRMs (Salesforce - Canva - Data Analyics - Design tools",
        "ies: Demand Generation | Email Marketing Automation | Paid Search (Google Ads) | Paid Social (Linkedin Ads) | Klaviyo | HubSpot | A/B Testing & Experimentation | Data analysis ## Career Highlights - Achieved a total ROAS (t",
        "September, marking a notable increase over a two-month period. Additionally, he enhanced the automated email flow revenue, which is a pivotal element of lifecycle email marketing, contributing to an annual increase of seven figures"
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      "email": "cristiancalls@gmail.com",
      "name": "Cristian Calls Insa",
      "candidate_id": "cristiancalls_at_gmail_com",
      "merged_rank": 50,
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      "strategy_hits": 1,
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        "a/b testing",
        "Go-to-market strategy",
        "Paid search",
        "acquisition",
        "Head of Growth",
        "Google Ads",
        "Facebook",
        "HubSpot",
        "Fintech",
        "Google Analytics",
        "Programmatic",
        "performance marketing",
        "Growth Marketer",
        "Salesforce",
        "lifecycle",
        "retention",
        "ecommerce",
        "Email",
        "CRO",
        "Performance Marketing Manager"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Ahrefs - Bing Adcenter - CRMs (Salesforce - Canva - Data Analyics - Exc",
        "CPL - Exceeded lead targets by 189%, reducing 65% CPL - Exceeded lead targets by 189%, reducing 65% CPL - Go-to-market strategy to attract mid-sized fintech business - Go-to-market strategy to attract mid-sized fintech business - Go-to",
        "ds YoY and a 5 percentage points increase in unaided brand awareness. Managed a budget of $4M through Google Paid Search, Google Display, Discovery ads, Programmatic Display, YouTube, Facebook & LinkedIn. *Elavon provides payment",
        "ness - Go-to-market strategy to attract mid-sized fintech business - Identifying segments, mapping customer acquisition journey testing creatives to improve conversion rates by 25% - Identifying segments, mapping customer acquis",
        "oss Europe ## Work History ### Senior Performance Marketing Manager at Aircall (03/1/25 - Present) ### Head of growth marketing at Rootstock Labs (8/1/23 - Present) *RootstockLabs builds on Bitcoin by providing developer tools"
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      "email": "mikeemiliani@gmail.com",
      "name": "Michael Emiliani",
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      "merged_rank": 51,
      "strategies": [
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      "strategy_hits": 1,
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      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "retention",
        "shopify",
        "Programmatic",
        "Paid social",
        "Paid search",
        "Facebook Ads",
        "media buying",
        "Facebook",
        "Google Analytics",
        "Email",
        "CRO",
        "Programmatic advertising",
        "Marketing automation",
        "Direct-to-consumer",
        "full-funnel",
        "acquisition",
        "Meta"
      ],
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        "mpany's first paid media program shortly after receiving Series A funding round. - Created the brand's first Google Ads campaign and grew it from 2500/month to 500,000/month in ad spend. - Created the brand's first Google Ads ca",
        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Agencies - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B",
        "am. While a manager, I managed team of 3 direct reports & assisted in their respective portfolios’ growth and retention. I also continued ongoing client portfolio management for clients in eCommerce, retail, SaaS, healthcare & ot",
        "anva - Data Analyics - Date enrichment tools (Apollo - Design tools (Photoshop - Ecommerce tools (Shopify - Excel/Sheets max_ad_spend: \"$100K - $500K\" channels: - Paid Search Marketer # Quality Signals r",
        "experience managing technical programs and teams. Managed and oversaw teams managing Paid Search, Social and Programmatic as well as marketing-related business analytics and business optimization programs and initiatives. Managed a"
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      "email": "addicted2ppc@gmail.com",
      "name": "Esteban Martinez",
      "candidate_id": "addicted2ppc_at_gmail_com",
      "merged_rank": 52,
      "strategies": [
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      "strategy_hits": 1,
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        "Klaviyo",
        "Google Ads",
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        "shopify",
        "Direct-to-consumer",
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        "Paid search",
        "acquisition",
        "Google Analytics",
        "lifecycle",
        "dtc",
        "Facebook",
        "cost per acquisition",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "Digital Marketing Manager"
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      "snippets": [
        ", scalp health, or hair loss, with a focus on wellness and clean beauty The Challenge: Increasing LTV in a Subscription-Friendly, Yet Competitive Space Divi had a standout hero product—the Scalp Serum—that saw strong traction an",
        "ue and requires a bespoke strategy built towards increasing ROI. ### Unknown Role at Unknown (- Present) *Klaviyo offers intelligent email marketing, SMS, and automation services for ecommerce businesses, empowering brands",
        "ted 2 PPC Online Marketing Agency (04/1/20 - Present) I love helping others become successful online through Google Ads (formerly Google AdWords). Having worked both client and agency side since 2002, I've learnt how to succes",
        "ccessories, upgrades, and product line expansion Improve post-purchase engagement to build brand loyalty and retention Launch personalized communication strategies to drive long-term relationships with customers *TUSHY is a mo",
        "_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Marketplaces - Media - Services - Software & Tech"
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      "email": "jarred@leadmavericks.com",
      "name": "Jarred Whicker",
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      "merged_rank": 53,
      "strategies": [
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      "strategy_hits": 1,
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        "ecommerce",
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        "acquisition",
        "Lifecycle marketing",
        "shopify",
        "Facebook",
        "subscription",
        "Direct-to-consumer",
        "Programmatic",
        "media buying",
        "Salesforce",
        "lifecycle",
        "retention",
        "Email"
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        "t full-funnel strategies that drive revenue, optimize customer acquisition, and maximize lifetime value. From Google Ads and Meta to TikTok and YouTube, I know how to scale across platforms while ensuring efficiency and profitabil",
        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Media - Services - Software & Tech audiences: -",
        "id Search Marketers.csv generated_at: 2026-01-11T18:29:06.443185 --- # Jarred Whicker As a growth and performance marketing executive, I specialize in scaling businesses through strategic execution across paid media, creative, and co",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Amazon - Amazon DSP - Asana - Attentive (SMS) - Bing Adcenter - CRMs (S",
        "- Doubled revenue to $1.3B - Doubled revenue to $1.3B - Doubled revenue to $1.3B ## Work History ### Growth Marketer at WB Brands LLC (07/29/25 - Present) *A promotional product retailer offering customized items (lanyards, w"
      ],
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      "email": "kzbrzezny@yahoo.com",
      "name": "Kate Zbrzezny",
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      "merged_rank": 54,
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        "Google Ads",
        "retention",
        "ecommerce",
        "abandoned cart",
        "Go-to-market strategy",
        "Google Analytics",
        "Growth Marketer",
        "Paid search",
        "acquisition",
        "shopify",
        "Facebook",
        "subscription",
        "Paid social",
        "Direct-to-consumer",
        "Instagram",
        "Email",
        "CRO",
        "performance marketing",
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        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Ahrefs - Amazon Search - Amazon Seller Central - Asana - Bing Adcenter",
        "optimal business growth and the most efficient customer acquisition and retention - '- Successfully managed Google Ads and Bing Search Marketing accounts grossing over $13M in revenue, while improving ROI by over 150% YOY - - S",
        "growth marketing, digital media, and AI-driven content creation. Adept at developing consumer acquisition and retention strategies, leading cross-functional teams, and optimizing paid and organic marketing channels for maximum im",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketplaces audiences: - Businesses (B2B) - Consumers (B2C) company_stage",
        "al role in the integration of product promotion across different email campaign types, including newsletters, abandoned cart emails, and weekly blasts. Her strategic input was also critical in the creation of an email content calendar"
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      "email": "andreylucha@gmail.com",
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      "merged_rank": 55,
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      "strategy_hits": 1,
      "strategy_score": 107,
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        "Klaviyo",
        "ecommerce",
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        "Direct-to-consumer",
        "lifecycle",
        "Google Analytics",
        "Growth Marketer",
        "Programmatic",
        "acquisition",
        "Conversion rate optimization",
        "Facebook",
        "Fintech",
        "dtc",
        "Programmatic advertising",
        "shopify",
        "Email",
        "CRO"
      ],
      "snippets": [
        "umers (B2C) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - AdRoll - Adobe Dynamic Tag Manager - Facebook - Figma",
        "- Free Tools SEO - Google AdMob - Google Analytics - Google Experiments Feature - Google UAC - Klaviyo - Liftoff) - Meta App Campaigns - Mobile Ad Networks (e.g. Applovin max_ad_spend: Unknown channels",
        "rimary_specialty: Growth Marketing years_experience: 0 seniority: VP # Classifications industries: - Ecommerce - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
        "SaaS aspect of FitTrack, particularly with the 'Hume' app. He led the transition from a freemium to a premium subscription model, which saw a 45% growth in user adoption in a few months. His efforts in app-focused expansion and ASO",
        "with Groupe Dynamite, a prominent fashion retailer, was marked by his leadership in directing acquisition and lifecycle marketing channels. His responsibilities encompassed a range of digital marketing strategies, including email marketing"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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    {
      "email": "katya.bovykina@gmail.com",
      "name": "Katya Bovykina",
      "candidate_id": "katya_bovykina_at_gmail_com",
      "merged_rank": 56,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 106,
      "profile_signal_score": 234,
      "matched_terms": [
        "Google Ads",
        "Conversion rate optimization",
        "subscription",
        "ecommerce",
        "Klaviyo",
        "Growth Marketer",
        "Go-to-market strategy",
        "email flows",
        "lifecycle",
        "HubSpot",
        "Fintech",
        "Salesforce",
        "Google Analytics",
        "retention",
        "Facebook",
        "Email",
        "CRO",
        "Digital Marketing Manager",
        "Marketing automation",
        "Financial services"
      ],
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        "nic traffic has increased by 30% and the number of leads from organic traffic source has increased by 32%. Google Ads Katya manages an external vendor responsive for running an optimizing Google Ads. Under her management, Appa",
        "ally utilizing Google Ads. Additionally, she collaborated with SchoolQ's parent company, HoodQ.ca, to develop conversion rate optimization (CRO)-friendly real estate listing pages that were integrated with a fintech SaaS company, Senso.ai. Her role",
        "t in January 2023. *Aithentic offers an asset intelligence platform that provides visibility into IT assets, subscriptions, and services; it automates asset management tasks and supports spend forecasting, compliance, and security",
        "y_specialty: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Marketplaces - Services - Software & Tech audiences",
        "will be responsible for a range of tasks including HubSpot setup and optimization, contact list management in Klaviyo, and developing a LinkedIn InMail strategy for their sales team. They will work on building and refining sale"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
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    },
    {
      "email": "rlevin1792@gmail.com",
      "name": "Rob Levin",
      "candidate_id": "rlevin1792_at_gmail_com",
      "merged_rank": 57,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 106,
      "profile_signal_score": 327,
      "matched_terms": [
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        "a/b testing",
        "retention",
        "ecommerce",
        "Google Ads",
        "Conversion rate optimization",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "abandoned cart",
        "Programmatic",
        "Facebook",
        "Google Analytics",
        "Head of Growth",
        "Email",
        "CRO",
        "performance marketing",
        "Direct-to-consumer",
        "dtc"
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        "journey mapping, customer interviews, creative testing, etc.) to help companies grow. Expertise includes subscription-based products, entertainment, eCommerce, healthcare, financial, for profit, not for profit. Experience i",
        "ention, and increase monetization opportunities. I combine science (growth modeling, regression modeling, a/b testing, etc.) and art (use case and buyer's journey mapping, customer interviews, creative testing, etc.) to help co",
        "you \"trying lots of things\" but not getting traction? I use a tried and true framework to scale acquisition, retention and monetization that's helped me score enormous wins at companies like startups like Curiosity, mid-sized co",
        "sv generated_at: 2026-01-11T18:29:05.917208 --- # Rob Levin ## Work History ### Fractional Head of eCommerce Marketing at Yardsy (11/1/25 - Present) ### Fractional Chief Growth Officer at VetraFi (07/1/25 - Present)",
        "cription-based streaming service, faced the challenge of increasing their conversion volume from Facebook and Google Ads. The company aimed to double the number of conversions, a goal that required a strategic and effective market"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
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      "email": "gabe@facqt.com",
      "name": "Gabe Harris",
      "candidate_id": "gabe_at_facqt_com",
      "merged_rank": 58,
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        "content"
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      "strategy_hits": 1,
      "strategy_score": 104,
      "profile_signal_score": 170,
      "matched_terms": [
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        "performance marketing",
        "cost per acquisition",
        "cost per lead",
        "Paid social",
        "acquisition",
        "Conversion rate optimization",
        "ecommerce",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "Meta",
        "CRO",
        "Marketing automation",
        "Paid search",
        "Email"
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        "o their own case study when I lowered Keap's CPA by 70% with one video. ## Work History ### Paid Social Performance Marketing Manager at Gridwise (12/01/23 - Present) I led paid social advertising for Gridwise, a ride share app for gig worker",
        "o their own case study when I lowered Keap's CPA by 70% with one video. ## Work History ### Paid Social Performance Marketing Manager at Gridwise (12/01/23 - Present) I led paid social advertising for Gridwise, a ride share app for gi",
        "ioning and resource limitations at the time of his engagement. Metrics and Accomplishments: - Reduced the Cost Per Acquisition (CPA) by 85% within two months. - Quadrupled lead generation without increasing the marketing budget. - Mai",
        "se's CPI by 50% - I lowered Gridwise's CPI by 50% - I lowered Gridwise's CPI by 50% - I lowered Modumate's cost per lead by 85% - I lowered Modumate's cost per lead by 85% - I lowered Modumate's cost per lead by 85% - I lowered",
        "edin: \"https://www.linkedin.com/in/gharrismedia\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Local Bu"
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      "email": "natalie.sonnier@gmail.com",
      "name": "Natalie Sonnier",
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      "merged_rank": 59,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 104,
      "profile_signal_score": 144,
      "matched_terms": [
        "Google Ads",
        "Google Analytics",
        "Growth Marketer",
        "full-funnel",
        "Facebook",
        "HubSpot",
        "Facebook Ads",
        "Paid search",
        "Salesforce",
        "Instagram",
        "CRO",
        "Digital Marketing Manager",
        "performance marketing",
        "Head of Growth",
        "Paid social",
        "Meta",
        "Email"
      ],
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        "lish credibility that scales. What I've Done for Clients: → DTEX: Increased MQLs by 10% through optimized Google Ads and LinkedIn strategy. Leveraged Google Analytics to implement page-level performance tracking and inform sit",
        "- Asana - CRMs (Salesforce - Canva - Claude - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Google Display Network - HubSpot - Instagram - Instapage - Land",
        "- Instapage - Landing page tools (Instapage - LinkedIn max_ad_spend: \"$25K - $100K\" channels: - Growth Marketer # Quality Signals recent_companies: - FPG - Learnerbly - Logistics Marketing Advisors has_quant",
        "1T18:29:06.121295 --- # Natalie Sonnier I help B2B SaaS companies unlock meaningful growth by building full-funnel strategies that blend brand storytelling with rigorous performance marketing. My work is grounded in sharp po",
        "tage # Capabilities tools: - Asana - CRMs (Salesforce - Canva - Claude - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Google Display Network - HubSp"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
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    {
      "email": "vikash@betheretoday.co",
      "name": "Vikash Shah",
      "candidate_id": "vikash_at_betheretoday_co",
      "merged_rank": 60,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 104,
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      "matched_terms": [
        "ecommerce",
        "a/b testing",
        "Lifecycle marketing",
        "lifecycle",
        "retention",
        "Direct-to-consumer",
        "Growth Marketer",
        "Facebook Ads",
        "acquisition",
        "Google Ads",
        "shopify",
        "Facebook",
        "HubSpot",
        "Google Analytics",
        "Paid social",
        "dtc",
        "performance marketing",
        "Klaviyo",
        "Paid search",
        "Salesforce"
      ],
      "snippets": [
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Media - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - CRMs (Salesforce - Data Analyics - Date enrichment tools (Apollo - Ecommerce",
        "-players that repositioned GTM campaigns from only B2C to SMB B2B, with partner marketing, product marketing, lifecycle marketing, publishing, and analytics services ### Growth Marketer at National Adhesive Distributors (12/01/20 - 12/3",
        "k side-by-side with the Senior Manager of Customer Retention to collaborate on optimizing the entire customer lifecycle. Key responsibilities include overseeing and refining user acquisition channels including paid social, paid s",
        "he campaign achieved a 32% increase in customer Lifetime Value (LTV). This metric indicates enhanced customer retention and brand loyalty, contributing to sales and revenue growth for the brand. These engagements underscore Vi"
      ],
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    },
    {
      "email": "dan@brand-hopper.com",
      "name": "Dan Cassidy",
      "candidate_id": "dan_at_brand_hopper_com",
      "merged_rank": 61,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 102,
      "profile_signal_score": 110,
      "matched_terms": [
        "Klaviyo",
        "Google Ads",
        "shopify",
        "Email & SMS marketing",
        "Marketing automation",
        "Google Analytics",
        "Paid social",
        "Instagram",
        "ecommerce",
        "Email",
        "Facebook",
        "Paid search",
        "Meta",
        "SMS",
        "CRO",
        "roas"
      ],
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        "ll_name\":\"Dan Cassidy\",\"strategy\":\"content\",\"score\":101,\"matched_terms\":[\"marketing automation\",\"google ads\",\"klaviyo\",\"paid social\",\"google analytics\",\"paid search\",\"instagram\",\"facebook\",\"email\",\"meta\",\"cro\",\"email & sms mark",
        "pper.com\",\"full_name\":\"Dan Cassidy\",\"strategy\":\"content\",\"score\":101,\"matched_terms\":[\"marketing automation\",\"google ads\",\"klaviyo\",\"paid social\",\"google analytics\",\"paid search\",\"instagram\",\"facebook\",\"email\",\"meta\",\"cro\",\"email",
        "hannels: - Growth Market\",\"1/20 - Present) Brandhopper Digital helps e-commerce businesses launch and grow on Shopify with expertise in paid social media, search engine marketing, email & SMS marketing, website design and devel",
        "le ads\",\"klaviyo\",\"paid social\",\"google analytics\",\"paid search\",\"instagram\",\"facebook\",\"email\",\"meta\",\"cro\",\"email & sms marketing\",\"sms\"],\"snippets\":[\"cross Meta and Google - Build and optimized campaigns across Meta and Google - Built and",
        "{\"email\":\"dan@brand-hopper.com\",\"full_name\":\"Dan Cassidy\",\"strategy\":\"content\",\"score\":101,\"matched_terms\":[\"marketing automation\",\"google ads\",\"klaviyo\",\"paid social\",\"google analytics\",\"paid search\",\"instagram\",\"facebook\",\"email\",\"meta\","
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    {
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      "name": "Ellie Stamouli",
      "candidate_id": "ellie_stamouli_at_hotmail_com",
      "merged_rank": 62,
      "strategies": [
        "content"
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      "strategy_hits": 1,
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      "profile_signal_score": 401,
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        "email revenue",
        "Klaviyo",
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        "ecommerce",
        "shopify",
        "retention",
        "Paid social",
        "acquisition",
        "Lifecycle Marketing Manager",
        "welcome flow",
        "subscription",
        "a/b testing",
        "Marketing automation",
        "Direct-to-consumer",
        "Google Analytics",
        "Salesforce",
        "HubSpot",
        "dtc",
        "Email"
      ],
      "snippets": [
        "uplift. - Spearheaded optimization for Paid Social ## Work History ### Founder | Marketing Strategy & Lifecycle Marketing Consultant at Matterra (07/01/19 - Present) Matterra is a boutique consultancy I founded that offers marketi",
        "eters.csv generated_at: 2026-01-11T18:29:05.535641 --- # Ellie Stamouli ## Career Highlights - '+19% email revenue growth - +19% email revenue growth - +19% email revenue growth - +19% email revenue growth - +19% email r",
        "(Shopify - Email tools (Mailchimp - Excel/Sheets - Google Analytics - Hootsuite - HubSpot - Klaviyo - Looker - Loyalty tools (ReferralCandy - Magento max_ad_spend: Unknown channels: - Email Marke",
        "uplift. - Spearheaded optimization for Paid Social ## Work History ### Founder | Marketing Strategy & Lifecycle Marketing Consultant at Matterra (07/01/19 - Present) Matterra is a boutique consultancy I founded that offe",
        "y_specialty: Email Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketplaces - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages"
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      "name": "Hammad Mahmood",
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      "merged_rank": 63,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 102,
      "profile_signal_score": 163,
      "matched_terms": [
        "meta ads",
        "Google Ads",
        "Paid social",
        "Paid search",
        "Salesforce",
        "performance marketing",
        "Facebook",
        "Performance Marketing Manager",
        "HubSpot",
        "Google Analytics",
        "media buying",
        "full-funnel",
        "Instagram",
        "Meta",
        "CRO",
        "Acquisition Marketing Manager",
        "acquisition",
        "Email"
      ],
      "snippets": [
        "proved cost per application start and cost per application complete (2 primary goals) by 35% over 6 months on Meta Ads - Improved cost per application start and cost per application complete (2 primary goals) by 35% over 6 mont",
        "ul campaigns for enterprise SaaS, e-commerce, and retail brands, managing multi-million-dollar budgets across Google Ads, LinkedIn, Facebook, and emerging platforms. I specialize in building full-funnel paid media programs—from st",
        "h across ecom, SaaS, finance & startups. - Managed monthly budgets up to $100k per month across paid search, paid social and ABM - Managed monthly budgets up to $100k per month across paid search, paid social and ABM - Managed m",
        "//www.linkedin.com/in/hammadmahmood-paidmediamarketing\" location: Canada # Experience primary_specialty: Paid Search years_experience: 0 seniority: Senior # Classifications industries: - Local Businesses - Services",
        "atforms. I specialize in building full-funnel paid media programs—from strategy to execution—using tools like Salesforce, Marketo, HubSpot, and GA4. Whether scaling performance at startups or optimizing mature programs, I bring a"
      ],
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    {
      "email": "hello@sarinaquinlan.com",
      "name": "Sarina Quinlan",
      "candidate_id": "hello_at_sarinaquinlan_com",
      "merged_rank": 64,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 102,
      "profile_signal_score": 219,
      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "meta ads",
        "shopify",
        "Growth Marketer",
        "cost per lead",
        "Go-to-market strategy",
        "Facebook",
        "acquisition",
        "Google Analytics",
        "Salesforce",
        "retention",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "Marketing automation",
        "cost per acquisition",
        "Instagram",
        "HubSpot"
      ],
      "snippets": [
        "tandpoint, 41% of marketing bookings in 2024 came from our paid channel. - Generated qualified leads through Google Ads - Generated qualified leads through Google Ads - Generated qualified leads through Google Ads - Generated",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketplaces - Media - Services - Software & Tech audiences: - Busine",
        "- Increased unique site visitors by 118% - Increased unique site visitors by 118% - Pipeline ROAS 8.3 for Meta Ads - Pipeline ROAS 8.3 for Meta Ads - Pipeline ROAS 8.3 for Meta Ads - Pipeline ROAS 8.3 for Meta Ads - Pipe",
        "- Bing Webmaster Tools - CRMs (Salesforce - Canva - Data Analyics - Discord - Ecommerce tools (Shopify - Email tools (Mailchimp - Excel/Sheets - Facebook - Figma - Google Adwords - Google Analyt",
        "ogle Adwords - Google Analytics - Google Business Manager max_ad_spend: \"$25K - $100K\" channels: - Growth Marketer # Quality Signals recent_companies: - Replica Studios - CARET - D3 Security has_quantified_resu"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
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    {
      "email": "thomas.jacobs16@gmail.com",
      "name": "Tom Jacobs",
      "candidate_id": "thomas_jacobs16_at_gmail_com",
      "merged_rank": 65,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 101,
      "profile_signal_score": 159,
      "matched_terms": [
        "a/b testing",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "Facebook",
        "Programmatic",
        "Programmatic advertising",
        "Google Analytics",
        "Facebook Ads",
        "media buying",
        "Google Ads",
        "Salesforce",
        "ecommerce",
        "HubSpot",
        "Email",
        "CRO",
        "Growth Marketing Manager",
        "Instagram",
        "roas",
        "acquisition"
      ],
      "snippets": [
        ". He was adept at creating digital marketing playbooks, executing them across various channels, and employing A/B testing to optimize messaging. These competencies were integral to his role in driving forward Stripe's lead generati",
        "Spot - Instagram - LinkedIn - Screaming Frog - Wix max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Hudson Robotics - Mavenray - INFI has_quantified_results:",
        "ty firm, to develop and implement a comprehensive global media strategy. His role involved the integration of Paid Social, SEO, and Paid Search to enhance lead generation for the company's sales teams. *Keeper Security is the top-",
        "s (MQLs) growing from 800 to 3,500 per month. Jacobs' multi-platform strategy encompassed LinkedIn, Facebook, paid search, and programmatic advertising, targeting small restaurant businesses. Relevance: The consistent mention of",
        "& Early Stage # Capabilities tools: - Ahrefs - CRMs (Salesforce - Canva - Data Analyics - Facebook - Google Adwords - Google Analytics - Google Experiments Feature - Google Search Console - Goo"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "janky.patel@gmail.com",
      "name": "Janky Patel",
      "candidate_id": "janky_patel_at_gmail_com",
      "merged_rank": 66,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 100,
      "profile_signal_score": 389,
      "matched_terms": [
        "subscription",
        "a/b testing",
        "Klaviyo",
        "retention",
        "email flows",
        "ecommerce",
        "Direct-to-consumer",
        "lifecycle",
        "Growth Marketer",
        "Paid social",
        "full-funnel",
        "acquisition",
        "dtc",
        "Instagram",
        "Facebook",
        "cost per acquisition",
        "Google Analytics",
        "Email",
        "Meta",
        "roas"
      ],
      "snippets": [
        "ng, and influencer marketing. Ad Buying and Creative Strategy: Patel's strategy focused on optimizing for subscriptions and employing a variety of creative formats, including Facebook and Instagram stories, reels, and carousels.",
        "nted the email list and utilized best practice principles in email template design to enhance engagement. Her A/B testing efforts led to an 8% increase in email conversion rates and contributed to a 15% increase in overall revenue,",
        "ch & Early Stage # Capabilities tools: - Canva - Facebook - Google Analytics - Instagram - Klaviyo - Meta App Campaigns - Snapchat - TikTok Spark Ads - Tiktok - Youtube max_ad_spend: Unknown",
        "approach has been pivotal in scaling Glamour Jewelry Box's growth, improving revenue, and enhancing customer retention. Her expertise in various digital marketing disciplines has yielded significant performance improvements for",
        "e pop-ups, which led to a 71% increase in the email capture rate. Additionally, the introduction of automated email flows (Welcome Series, Abandon Series, and Replenishment Series) resulted in a 2.3% increase in conversion rates, w"
      ],
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      "selected_for_evaluation": true,
      "selected_reason": [
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    {
      "email": "paigejbarrett@gmail.com",
      "name": "Paige Barrett",
      "candidate_id": "paigejbarrett_at_gmail_com",
      "merged_rank": 67,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 100,
      "profile_signal_score": 202,
      "matched_terms": [
        "lifecycle",
        "Go-to-market strategy",
        "Marketing automation",
        "Klaviyo",
        "Growth Marketer",
        "acquisition",
        "Salesforce",
        "retention",
        "HubSpot",
        "Fintech",
        "winback",
        "Google Analytics",
        "Paid social",
        "ecommerce",
        "Facebook",
        "Email",
        "CRO",
        "Conversion rate optimization",
        "go-to-market launch",
        "Meta"
      ],
      "snippets": [
        "(3) Campaign Strategy: Designed and implemented integrated marketing campaigns aligned with buyer needs and lifecycle stages, improving both engagement and pipeline contribution. *Axero offers an enterprise intranet platform (",
        "here the agency has seen great success thus far, to inform strategy. The key focus will be on developing of a go-to-market strategy for new markets, and testing potential paid channels. You will drive multi-channel experimentation, conversio",
        "serving healthcare providers and salons with an integrated platform that spans EMR, practice management, and marketing automation. Paige led the marketing strategy and growth optimization initiatives across the company’s portfolio of p",
        "alytics - Google Campaign Manager - Google Display Network - Google Search Console - HubSpot - Klaviyo - LinkedIn - Looker - Meta App Campaigns max_ad_spend: \"$100K - $500K\" channels: - Growth Marke",
        "- Klaviyo - LinkedIn - Looker - Meta App Campaigns max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Shutterstock - CALL CRITERIA - Carbon Lighthouse has_quan"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "felix.chen06@gmail.com",
      "name": "Felix Chen",
      "candidate_id": "felix_chen06_at_gmail_com",
      "merged_rank": 68,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 98,
      "profile_signal_score": 164,
      "matched_terms": [
        "performance marketing",
        "Programmatic",
        "Paid search",
        "acquisition",
        "Google Analytics",
        "media buying",
        "a/b testing",
        "Salesforce",
        "Conversion rate optimization",
        "Marketing automation",
        "cost per acquisition",
        "Google Ads",
        "ecommerce",
        "shopify",
        "CRO",
        "Meta",
        "cost per lead",
        "Paid social",
        "full-funnel",
        "Email"
      ],
      "snippets": [
        "n SEM marketing ### Programmatic Media Buyer at DWA Media (1/1/18 - 12/31/18) Progressed through multiple performance marketing roles across SEM and programmatic display. Managed large budgets and worked with Fortune 500 B2B clients, own",
        "500 tech B2B companies with budgets of up to $12MM+ annually, $25k/mo min spend. - Managed cumulative $2MM programmatic display campaigns for US S&P 500 component B2B Tech firms - Notable clients: Salesforce, Cisco, Intel. - Ma",
        "en linkedin: \"https://www.linkedin.com/in/felixchen06\" location: Canada # Experience primary_specialty: Paid Search years_experience: 0 seniority: Senior # Classifications industries: - Marketing Agencies - Softwa",
        ", agencies, and enterprises.* ### Senior Lead, Paid Media at Leadpages (03/01/20 - 06/30/25) Led the paid acquisition function for a SaaS company, managing multi-million-dollar budgets across multiple channels (search, social,",
        "shed # Capabilities tools: - Ahrefs - Campaign Manager 360 - Floodlight - Google Adwords - Google Analytics - Google Business Manager - Google Campaign Manager - Google Experiments Feature - Google Search"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "r.jegan2388@gmail.com",
      "name": "Jegannath Ramanathan",
      "candidate_id": "r_jegan2388_at_gmail_com",
      "merged_rank": 69,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 98,
      "profile_signal_score": 225,
      "matched_terms": [
        "subscription",
        "a/b testing",
        "Google Ads",
        "Growth Marketer",
        "lead nurturing",
        "acquisition",
        "Lifecycle marketing",
        "Google Analytics",
        "Salesforce",
        "Facebook",
        "Klaviyo",
        "lifecycle",
        "retention",
        "HubSpot",
        "Email",
        "Meta",
        "CRO",
        "Demand Generation Manager",
        "Marketing automation",
        "full-funnel"
      ],
      "snippets": [
        "y Yupp TV) (9/1/15 - 6/30/18) Jegannath Ramanathan played a pivotal role in the growth of HeroTalkies, a B2C subscription start-up that was later acquired by YuppTV. As the lead for user acquisition, retention, and analytics, Jegan",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Ahrefs - Asana - Braze - CRMs (Salesforce - Clay - Date enrichment tool",
        "tical role extended to the examination of user behavior and marketing performance data from Google Analytics, Google Ads, and HubSpot. Utilizing Tableau, he transformed complex datasets into actionable insights for the management",
        "- Google Adwords - Google Analytics - Google Search Console max_ad_spend: \"$0 - $25K\" channels: - Growth Marketer # Quality Signals recent_companies: - Bandwango - Techvera - Nayya has_quantified_results: true",
        "oosted organic traffic 32% in 3 months with content strategy & 30+ AI assisted blogs. - Implemented an email lead nurturing program that improved MQL-to-SQL conversion rates by 27% and shortened the lead nurturing cycle by 32% - Imp"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "martinolindsay@gmail.com",
      "name": "Lindsay Martino",
      "candidate_id": "martinolindsay_at_gmail_com",
      "merged_rank": 70,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 98,
      "profile_signal_score": 126,
      "matched_terms": [
        "Google Ads",
        "Google Analytics",
        "Paid search",
        "Programmatic",
        "acquisition",
        "Facebook",
        "cost per lead",
        "Instagram",
        "Email",
        "CRO",
        "The Trade Desk",
        "Paid social",
        "Salesforce",
        "roas",
        "Meta"
      ],
      "snippets": [
        "es Residential (- Present) Lindsay Martino's engagement with Gables Residential focused on overhauling their Google Ads strategy to enhance lead generation and occupancy rates for their apartment communities. Over a four-month pe",
        "_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - Google Adwords - Google Analytics - Google Display Network - Google Search Console max_ad_spend: Unknown channels: - Paid Search Mar",
        "n: \"https://www.linkedin.com/in/lindsay-martino\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Marketing Agencies - Services",
        "e completion for transfer students. She devised and implemented a multi-channel marketing strategy, utilizing Programmatic/RTB Display, Facebook, Instagram, LinkedIn, paid search, and retargeting, with a budget of $225,000. *A univ",
        "ticals including membership, life insurance, and travel, sought to enhance its online presence and drive lead acquisition through paid search campaigns. To achieve this, they required a skilled marketer with a comprehensive underst"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "lyndonhector3@gmail.com",
      "name": "Lyndon Hector",
      "candidate_id": "lyndonhector3_at_gmail_com",
      "merged_rank": 71,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 98,
      "profile_signal_score": 246,
      "matched_terms": [
        "a/b testing",
        "Google Ads",
        "subscription",
        "media buying",
        "performance marketing",
        "Paid search",
        "acquisition",
        "cost per acquisition",
        "Salesforce",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Facebook Ads",
        "Meta",
        "roas",
        "CRO",
        "Performance Marketing Manager",
        "Conversion rate optimization",
        "Financial services",
        "meta ads"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Asana - Excel/Sheets - Facebook - Google Adwords - Google Analytics - G",
        "with 9+ years driving significant revenue growth ($100M+) and profitably scaling customer acquisition across Google Ads, YouTube, Meta, and Native platforms. Proven ability managing $50M+ in ad spend and $2M+ monthly budgets whil",
        "udget exceeding $500,000. Developed and executed data-driven strategies to enhance brand awareness and drive subscriptions for Fortune Magazine's financial newsletters. Conducted extensive keyword research, competitive analysis, a",
        "orous testing & optimization. *Translucid Consulting provides specialized financial marketing consulting and media buying services focused on compliance, helping financial brands across wealth management, crypto, investment publish",
        "enerated_at: 2026-01-11T18:29:06.322278 --- # Lyndon Hector Highly accomplished Senior Media Buyer and Performance Marketing Specialist with 9+ years driving significant revenue growth ($100M+) and profitably scaling customer acquisit"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "cesar.augusto.opera@gmail.com",
      "name": "Cesar Restrepo",
      "candidate_id": "cesar_augusto_opera_at_gmail_com",
      "merged_rank": 72,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 97,
      "profile_signal_score": 221,
      "matched_terms": [
        "lifecycle",
        "Marketing automation",
        "a/b testing",
        "retention",
        "Growth Marketer",
        "Lifecycle marketing",
        "Google Ads",
        "Salesforce",
        "Facebook",
        "Google Analytics",
        "acquisition",
        "Klaviyo",
        "Fintech",
        "Email",
        "Meta",
        "CRO",
        "Growth Marketing Manager",
        "Go-to-market strategy",
        "Financial services",
        "HubSpot"
      ],
      "snippets": [
        "results across international markets. ## Career Highlights - Created the GTM strategy for Paid Media and Lifecycle - Created the GTM strategy for Paid Media and Lifecycle - Created the GTM strategy for Paid Media and Lifec",
        "ith the analytics team to generate detailed reports and insights on marketing performance. In the realm of marketing automation, Cesar handled campaigns targeting new leads using Intercom and collaborated with Revenue Operations to autom",
        "ise in paid media (SEM, Meta, YouTube), lifecycle marketing, and marketing automation using Braze. Skilled in A/B testing, CRM, and cross-channel execution to drive engagement and conversions. Experienced in Google Analytics, Mode/",
        "rTap. Skilled in paid media, CRM, A/B testing, and data-driven strategy to drive acquisition, activation, and retention. Experienced in Google Analytics, Mode/Tableau, and first-party data utilization for real-time insights and p",
        "Google Search Console - Google Tag Manager - Google UAC max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Remitly - Q.ai - Cherry Trading LLC has_quantified_result"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "jonahjkatz1@gmail.com",
      "name": "Jonah Katz",
      "candidate_id": "jonahjkatz1_at_gmail_com",
      "merged_rank": 73,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 97,
      "profile_signal_score": 230,
      "matched_terms": [
        "shopify",
        "ecommerce",
        "a/b testing",
        "Growth Marketing Manager",
        "Marketing automation",
        "Google Analytics",
        "Growth Marketer",
        "Programmatic",
        "Facebook",
        "HubSpot",
        "subscription",
        "Paid social",
        "acquisition",
        "Salesforce",
        "retention",
        "CRO",
        "Demand Generation Manager",
        "lead nurturing",
        "Paid search",
        "Email"
      ],
      "snippets": [
        "ties through strategic demand gen plans across multiple digital channels. - Lead go-to-market activities for Shopify app launch, including page copy, layout, tracking, and inbound funnel optimizations. - Lead go-to-market act",
        "ty: Growth Marketing years_experience: 0 seniority: Senior # Classifications industries: - Apps - Ecommerce - Marketing Agencies - Services - Software & Tech audiences: - Businesses (B2B) company_stages:",
        "ered with Revenue Ops on lead qualification, routing, and ABM account selection within HubSpot - Implemented A/B testing via Amplitude to increase conversions for ABM campaigns Leveraged advanced marketing technology stack to d",
        "g for events, take-and-bake options, delivery, and a rewards program for individual customers.* ### Senior Growth Marketing Manager at Chorus Innovations (- Present) • Optimized conversion funnels across the customer journey, delivering a 3",
        "- Launched and managed targeted ABM programs using HubSpot for account tracking, engagement, and personalized marketing automation - Executed data-driven paid marketing campaigns across Facebook, LinkedIn, and Google, tailored for target a"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "melias04@gmail.com",
      "name": "Mike Elias",
      "candidate_id": "melias04_at_gmail_com",
      "merged_rank": 74,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 97,
      "profile_signal_score": 169,
      "matched_terms": [
        "Google Ads",
        "Growth Marketer",
        "Paid search",
        "acquisition",
        "Digital Marketing Manager",
        "cost per lead",
        "Facebook",
        "Salesforce",
        "Google Analytics",
        "Instagram",
        "retention",
        "CRO",
        "cost per acquisition",
        "Financial services",
        "meta ads",
        "Facebook Ads",
        "Programmatic",
        "Paid social",
        "Email",
        "Meta"
      ],
      "snippets": [
        "g Consultant at Freelance (05/01/24 - Present) Provide strategic consulting for customer acquisition through Google Ads, YouTube Ads Microsoft Ads, LinkedIn Ads, and Meta Ads. ### Growth Marketer at College HUNKS Hauling Junk",
        "- LinkedIn - Salesforce - Slack - Unbounce - etc) max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Truist - Welcomemat Services - 360i has_quantified_result",
        "sultant/Lead at Truist (6/1/22 - 4/30/24) Pioneered Affiliate Marketing program development while overseeing Paid Search campaigns across commercial business lines. Key Accomplishments: • Launched Affiliate Marketing program",
        "Elias With over 19 years of experience in digital marketing, I've consistently driven customer growth and acquisition through data-driven strategies. At Truist (Top 10 US Commercial Bank), I led the creation of an Affiliate Mar",
        "iciently streamlined AdWords campaigns to reduce Cost Per Lead (CPL) by 66% within four months. ### Senior Digital Marketing Manager at Generation Mortgage Co. (05/1/14 - 12/1/14) As one of the top Reverse Mortgage lenders in a highly compet"
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      "name": "Robin Horace",
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      "merged_rank": 75,
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        "Salesforce",
        "performance marketing",
        "Klaviyo",
        "Google Analytics",
        "Paid search",
        "Email",
        "CRO",
        "Go-to-market strategy",
        "Direct-to-consumer",
        "Facebook",
        "meta ads",
        "HubSpot"
      ],
      "snippets": [
        "umers (B2C) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - AdEspresso - Asana - CRMs (Salesforce - Canva - Constant Contact - Data",
        "nitigen, and DecisionNext. Her strategic initiatives led to the development of new revenue streams through programmatic advertising, social media, sponsorships, SEO/SEM, and trade show participation. These efforts contributed to a 700% incre",
        "DNA and data intelligence platforms (DNA TRACEBACK and DataLive) to deliver actionable knowledge about animal lifecycles and the food supply chain, enabling sustainability, better animal health, and consumer trust for business cu",
        "through A/B testing and multi-channel strategies, boosting brand awareness and driving client acquisition and retention. Led the paid media department in refining operations, implementing new processes, and establishing billing g",
        "Manager - Google Display Network - Google Search Console max_ad_spend: \"$25K - $100K\" channels: - Growth Marketer # Quality Signals recent_companies: - LA LUCKY IMPORT & EXPORT INC - Microsoft - EducationDynami"
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      "name": "KC Patrick",
      "candidate_id": "kc_at_kcpatrick_com",
      "merged_rank": 76,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 96,
      "profile_signal_score": 279,
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        "Lifecycle marketing",
        "lifecycle",
        "Growth Marketing Manager",
        "performance marketing",
        "a/b testing",
        "Growth Marketer",
        "full-funnel",
        "Google Ads",
        "Facebook",
        "Google Analytics",
        "subscription",
        "acquisition",
        "Salesforce",
        "Klaviyo",
        "Instagram",
        "retention",
        "roas",
        "HubSpot",
        "Email",
        "CRO"
      ],
      "snippets": [
        "by 20% through optimized growth experiments and a new SEO strategy. - Launch performance marketing, ABM and lifecycle marketing programs generating over $8.3 million in marketing sourced pipeline. - Launch performance marketing, ABM and",
        "by 20% through optimized growth experiments and a new SEO strategy. - Launch performance marketing, ABM and lifecycle marketing programs generating over $8.3 million in marketing sourced pipeline. - Launch performance marketin",
        "uctured site map for website for better user experience and inbound traffic. ## Work History ### Senior Growth Marketing Manager at Postman (7/1/22 - Present) Postman is a leading API platform that simplifies the API lifecycle and enhanc",
        "ebsite conversion rate from SEO by 20% through optimized growth experiments and a new SEO strategy. - Launch performance marketing, ABM and lifecycle marketing programs generating over $8.3 million in marketing sourced pipeline. - Launch p",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Agorapulse - Airtable - Amplitude - CRMs (Salesforce - Email tools (Mailch"
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      "email": "keely@keelysaye.com",
      "name": "Keely Saye",
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      "strategies": [
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      "strategy_hits": 1,
      "strategy_score": 96,
      "profile_signal_score": 115,
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        "full-funnel",
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        "Salesforce",
        "Email",
        "CRO",
        "Facebook",
        "HubSpot",
        "SMS",
        "Meta"
      ],
      "snippets": [
        "inkedin: \"https://www.linkedin.com/in/keelysaye\" location: United States # Experience primary_specialty: Marketing Automation years_experience: 0 seniority: VP # Classifications industries: - Software & Tech audiences: - B",
        ", SEM, PPC, and content syndication. - Advised B2B clients on full-funnel digital strategies using SEO, SEM, paid social, and automation to boost ROI and pipeline growth. - Advised B2B clients on full-funnel digital strategies us",
        "rowth in engagement and conversions through SEO, SEM, PPC, and content syndication. - Advised B2B clients on full-funnel digital strategies using SEO, SEM, paid social, and automation to boost ROI and pipeline growth. - Advised B",
        "und, outbound, and performance channels—SEO, SEM, paid social, SMS, and email automation—to optimize customer acquisition and lifetime value. Led market positioning initiatives through buyer persona research, competitive intelli",
        "Asana - Canva - Constant Contact - Facebook - Figma - Free Tools SEO - Google Adwords - Google Analytics - Google Business Manager - Google Campaign Manager - Google Display Network - Google Search Cons"
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      "profile_source": "fallback_profile",
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    {
      "email": "mikektatum@gmail.com",
      "name": "Mike K. Tatum",
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      "merged_rank": 78,
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        "content"
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      "strategy_hits": 1,
      "strategy_score": 96,
      "profile_signal_score": 350,
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        "subscription",
        "lifecycle",
        "Lifecycle Marketing Manager",
        "Klaviyo",
        "a/b testing",
        "ecommerce",
        "abandoned cart",
        "browse abandon",
        "acquisition",
        "Salesforce",
        "retention",
        "Facebook",
        "Marketing automation",
        "Google Analytics",
        "Growth Marketer",
        "lead nurturing",
        "HubSpot",
        "Email",
        "Conversion rate optimization"
      ],
      "snippets": [
        "wth Marketers.csv generated_at: 2026-01-11T18:29:06.141442 --- # Mike K. Tatum ## Work History ### Lifecycle Marketing Lead at Prismfly (06/1/25 - Present) ### Principle Lifecycle Marketing Consultant at Tatum Group (02/1/22 -",
        "20K in monthly ad spend. ‣ Developed and executed a product marketing pricing strategy by adding an annual subscription option which went on to increase monthly revenue by 14%. *A consumer-focused online platform providing price",
        "wth Marketers.csv generated_at: 2026-01-11T18:29:06.141442 --- # Mike K. Tatum ## Work History ### Lifecycle Marketing Lead at Prismfly (06/1/25 - Present) ### Principle Lifecycle Marketing Consultant at Tatum Group (",
        "that aligned with their individual growth aspirations. Helped one of my Program Specialists get promoted to Lifecycle Marketing Manager by setting clear promotion criteria and walking her through resources that completed the skill set she needed",
        "cs - Email tools (Mailchimp - Facebook - Figma - Google Analytics - HubSpot - Iterable - Klaviyo - LinkedIn - Salesforce - Survey tools (SurveyMonkey max_ad_spend: Unknown channels: - Growth M"
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    {
      "email": "donaldkimba@gmail.com",
      "name": "Donald Kim",
      "candidate_id": "donaldkimba_at_gmail_com",
      "merged_rank": 79,
      "strategies": [
        "content"
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      "strategy_hits": 1,
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        "Google Analytics",
        "Google Ads",
        "Salesforce",
        "Paid search",
        "Conversion rate optimization",
        "Facebook",
        "media buying",
        "Instagram",
        "Email",
        "Meta",
        "CRO",
        "meta ads",
        "Facebook Ads",
        "Programmatic"
      ],
      "snippets": [
        "h SalesForce, InsideView, SalesLoft, ToutApp (Email Tracking), LinkedIn SalesNavigator, Twitter, and Marketo (Marketing Automation), Infer Lead Scoring, Hootsuite (Social Media Management), and Socedo (Automated Social Media).<br> Certific",
        "SEO using SEMrush (keyword analysis; site audit; site visibility; backlink audit), MOZ (organic traffic), and Google Analytics. Successfully increased rankings to the first page of Google for several strategic keywords. • Built and or",
        "ate leads, clients, and customers through SEO (Search Engine Optimization - Organic), Paid Advertising - PPC (Google Ads), Facebook Ads. • Other areas of Expertise: E-commerce, Amazon Marketing & Advertising, CRO (Conversion Rate",
        "tomated email marketing campaigns based on target market using Campaign Monitor. • Deployed and implemented Salesforce CRM - Enterprise Edition, ToutApp (Email Tracking) ### Advisory Board Member at Simon Fraser University (1",
        "im linkedin: \"https://www.linkedin.com/in/donaldkimba\" location: Canada # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Services - Software & Tech au"
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      "email": "jason@fifthdegreemarketing.com",
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      "merged_rank": 80,
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        "content"
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        "ecommerce",
        "Marketing automation",
        "Go-to-market strategy",
        "Growth Marketer",
        "acquisition",
        "shopify",
        "subscription",
        "Klaviyo",
        "Google Analytics",
        "Salesforce",
        "Email",
        "Meta",
        "CRO",
        "Facebook",
        "HubSpot",
        "lead nurturing",
        "Paid social",
        "Instagram",
        "SMS"
      ],
      "snippets": [
        "efforts resulting in the listing of $13M in commercial assets in first 12 months of launch. - Managed annual Google Ads spend of $120,000 with 7% CTR. - Managed annual Google Ads spend of $120,000 with 7% CTR. - Managed annual",
        "y_specialty: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Ecommerce - Local Businesses - Media - Services - Software & Tech audiences: - Businesses (B2B) - Co",
        "tion of the company's marketing strategy 2) Development of organic social, paid social, Google Ads, SEO, and marketing automation efforts. 3) Strategic Partnerships *Collaborative Commercial is a full-service business brokerage firm that",
        "Huett was engaged by Simply Automate, Inc., a B2B SaaS company in the RPA sector, to develop and implement a Go-to-Market strategy aimed at customer acquisition and revenue growth. His primary objectives were to establish the brand’s messag",
        "usiness Manager - Google Display Network - Google Search Console max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - BetterEngineer - MyOutreach - Simply Automate, Inc. has_q"
      ],
      "profile_source": "fallback_profile",
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      "selected_reason": []
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    {
      "email": "jtabuzo@gmail.com",
      "name": "Jason Tabuzo",
      "candidate_id": "jtabuzo_at_gmail_com",
      "merged_rank": 81,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
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      "profile_signal_score": 251,
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        "ecommerce",
        "Paid social",
        "Paid search",
        "acquisition",
        "dtc",
        "cost per acquisition",
        "Google Ads",
        "shopify",
        "Facebook",
        "Fintech",
        "Facebook Ads",
        "Acquisition Marketing Manager",
        "meta ads",
        "Instagram",
        "Email",
        "CRO",
        "Digital Marketing Manager",
        "performance marketing",
        "Meta"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Amazon - Amazon DSP - Amazon Search - Amazon Seller Central - Asana - A",
        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Agencies - Marketplaces - Software & Tech audiences: - Businesses (B2B) - Consume",
        "8:29:06.427915 --- # Jason Tabuzo Performance Marketing Expert (in both strategy and execution) across paid social, paid search, DTC, Amazon, brand, and creative. Have led growth marketing efforts across a variety of industr",
        "kedin: \"https://www.linkedin.com/in/jasontabuzo\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Age",
        "pidly scaling winners and spend to over $1.2M/month - Launched TikTok Shop + scaled TikTok as a new customer acquisition channel - Launched TikTok Shop + scaled TikTok as a new customer acquisition channel - Launched TikTok Shop"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "laquelwc@gmail.com",
      "name": "Laquel Wright Chester",
      "candidate_id": "laquelwc_at_gmail_com",
      "merged_rank": 82,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 95,
      "profile_signal_score": 186,
      "matched_terms": [
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        "Marketing automation",
        "lifecycle",
        "retention",
        "acquisition",
        "Salesforce",
        "ecommerce",
        "Growth Marketer",
        "Paid search",
        "Facebook",
        "HubSpot",
        "Google Analytics",
        "Programmatic",
        "Email",
        "CRO",
        "performance marketing",
        "Paid social",
        "full-funnel",
        "Meta"
      ],
      "snippets": [
        "onsultant at Virago Advisors (12/1/20 - Present) ● Developed demand generation frameworks across paid media, lifecycle marketing, and product-led growth. ● Created integrated marketing plans aligned with sales and product strategies for",
        "customer-centric roadmaps focused on pipeline generation, sales enablement, and partner marketing. Advise on marketing automation and CRM systems (Salesforce, HubSpot, Pardot) to improve attribution and funnel visibility. ### Marketing",
        "onsultant at Virago Advisors (12/1/20 - Present) ● Developed demand generation frameworks across paid media, lifecycle marketing, and product-led growth. ● Created integrated marketing plans aligned with sales and product strat",
        "nder Laquel's direction not only engaged users more effectively but also played a significant role in driving retention and financial performance. *Hotwire is a travel site that offers low rates on airline tickets, hotel rooms,",
        "cessibility, AudioEye required a robust digital marketing strategy that would drive brand awareness, customer acquisition, and engagement. The company needed to optimize its marketing automation platforms and tools, and align its m"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "pedro.menezes.pereira@gmail.com",
      "name": "Pedro Menezes Pereira",
      "candidate_id": "pedro_menezes_pereira_at_gmail_com",
      "merged_rank": 83,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 95,
      "profile_signal_score": 286,
      "matched_terms": [
        "a/b testing",
        "Google Ads",
        "ecommerce",
        "subscription",
        "Performance Marketing Manager",
        "performance marketing",
        "Direct-to-consumer",
        "Google Analytics",
        "Facebook Ads",
        "Paid search",
        "Facebook",
        "acquisition",
        "shopify",
        "roas",
        "CRO",
        "Conversion rate optimization",
        "Digital Marketing Manager",
        "cost per acquisition",
        "Instagram",
        "Paid social"
      ],
      "snippets": [
        "keyword research, tracking, feed, and campaign structure improvements, informed by GA4 analysis and constant A/B testing *Marathon Watch Company sells Swiss-made, military-spec watches (e.g., CSAR, GSAR, OSAR, JDD) directly to co",
        "by 32%, adding $400K net income ## Work History ### Digital Marketing Specialist - Senior PPC Manager (Google Ads, Facebook Ads and Bing Ads) at Get Hyped (06/1/25 - Present) ### Senior PPC Manager Strategist (Google Ads &",
        "primary_specialty: Paid Search years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Local Businesses - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B)",
        ", free shipping/returns, and a consumer-focused product catalog (necklaces, earrings, bracelets, rings) and a subscription box. The brand also notes availability at Target, ind...* ### Senior PPC Manager Strategist (Google Ads &",
        "commerce storefront featuring a curated selection of skincare, beauty devices, and wellness products.* ### Performance Marketing Manager at D.Louise Jewellery: Waterproof Gold Jewellery (1/1/23 - 12/31/23) Increased the revenue by 400% in one ye"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "scott_deroche@yahoo.com",
      "name": "Scott DeRoche",
      "candidate_id": "scott_deroche_at_yahoo_com",
      "merged_rank": 84,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 95,
      "profile_signal_score": 162,
      "matched_terms": [
        "ecommerce",
        "Google Analytics",
        "Programmatic",
        "Paid social",
        "Paid search",
        "Growth Marketer",
        "performance marketing",
        "Direct-to-consumer",
        "Instagram",
        "Facebook",
        "The Trade Desk",
        "acquisition",
        "Google Ads",
        "shopify",
        "CRO",
        "Financial services",
        "Email",
        "roas",
        "Meta"
      ],
      "snippets": [
        "imary_specialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers",
        "- Consumers (B2C) company_stages: - Mature & Established # Capabilities tools: - Facebook - Google Analytics - Google Tag Manager - Instagram - LinkedIn max_ad_spend: Unknown channels: - Growth Marketer",
        "signed to capture potential customers in the mid-funnel stage, nurturing their journey towards conversion. Programmatic display advertising, particularly retargeting efforts, was another key component of Scott's strategy. By targ",
        "inuously refined to ensure the most cost-effective CPAs. In addition to paid search, Scott managed robust paid social media campaigns on platforms including Facebook, Instagram, and LinkedIn. These campaigns were designed to ca",
        "rings. **Approach:** Scott DeRoche's strategy was multifaceted and data-driven. He developed geo-targeted paid search programs with a focus on keyword optimization. This approach was continuously refined to ensure the most cost"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
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    {
      "email": "a.okune@gmail.com",
      "name": "Adam Okune",
      "candidate_id": "a_okune_at_gmail_com",
      "merged_rank": 85,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 94,
      "profile_signal_score": 158,
      "matched_terms": [
        "a/b testing",
        "ecommerce",
        "Marketing automation",
        "Google Analytics",
        "Paid search",
        "Salesforce",
        "HubSpot",
        "Direct-to-consumer",
        "Google Ads",
        "Facebook",
        "Email",
        "CRO",
        "Programmatic",
        "Paid social",
        "Meta"
      ],
      "snippets": [
        "esses (B2B) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - Ahrefs - Asana - Bing Adcenter - Bing Webmaster Tools - CRMs (Salesforce",
        "ccessories and bags (wallets, camera bags, purses, journals, and related products) through direct-to-consumer ecommerce.* ### Unknown Role at Ashlin BPG Marketing (- Present) *Ashlin Leather operates an online retailer offeri",
        "d run website A/B testing • Implement new solutions and processes • Build analytics reports with GA4 ### Marketing Automation Specialist at PartnerStack (11/1/21 - 1/31/23) Notable projects: • Developed a data-backed lead scoring mod",
        "aster Tools - CRMs (Salesforce - Email on Acid - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Search Console - Google Tag Manager - HubSpot - Iterable max_ad_spend: Unknown channel",
        "une linkedin: \"https://www.linkedin.com/in/adam-okune\" location: Canada # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Software & Tech audiences: -"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
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    {
      "email": "ashlee.campbell1@outlook.com",
      "name": "Ashlee Campbell",
      "candidate_id": "ashlee_campbell1_at_outlook_com",
      "merged_rank": 86,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 94,
      "profile_signal_score": 169,
      "matched_terms": [
        "retention",
        "Klaviyo",
        "Paid social",
        "ecommerce",
        "Facebook",
        "cost per lead",
        "subscription",
        "Google Analytics",
        "Head of Growth",
        "lead nurturing",
        "full-funnel",
        "acquisition",
        "Salesforce",
        "Instagram",
        "lifecycle",
        "Email",
        "CRO",
        "Go-to-market strategy",
        "cost per acquisition",
        "HubSpot"
      ],
      "snippets": [
        "have developed a deep understanding of the marketing and sales funnel, from lead generation to conversion and retention. My approach is data-driven, and I have experience utilizing tools and analytics to optimize campaigns and",
        "ory - Google Analytics - Google Search Console - Google Tag Manager - HubSpot - Instagram - Klaviyo - Pinterest max_ad_spend: \"$100K - $500K\" channels: - Paid Social Media Marketer # Quality Signals",
        "n: \"https://www.linkedin.com/in/ashlee-campbell\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Busines",
        "imary_specialty: Paid Social years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services - Software & Tech audiences: - Businesses",
        "esso - Attentive (SMS) - CRMs (Salesforce - Canva - Email tools (Mailchimp - Excel/Sheets - Facebook - FullStory - Google Analytics - Google Search Console - Google Tag Manager - HubSpot - Ins"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "dancheek1@gmail.com",
      "name": "Daniel Cheek",
      "candidate_id": "dancheek1_at_gmail_com",
      "merged_rank": 87,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 94,
      "profile_signal_score": 145,
      "matched_terms": [
        "cost per lead",
        "Paid social",
        "Financial services",
        "acquisition",
        "retention",
        "Instagram",
        "Facebook",
        "Meta Ads Manager",
        "Google Analytics",
        "Paid search",
        "full-funnel",
        "Google Ads",
        "lifecycle",
        "Email",
        "Meta",
        "cost per acquisition",
        "meta ads",
        "Salesforce",
        "CRO"
      ],
      "snippets": [
        "communicator, able to explain what’s happening and why—in plain English Results Delivered: • 69% drop in cost per lead for a financial services solopreneur within 30 days • 4x increase in return on ad spend for a health and w",
        "\"https://www.linkedin.com/in/daniel-c-a204b12a3\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Local Businesses - Services a",
        "that not only perform but also connect with your target audience. • Deep experience in health & wellness, financial services, and working directly with consultants, coaches, and solopreneurs • Comfortable leading the charge or plug",
        "t the Facebook business infrastructure, which included Marketing API (MAP) integration. This was a part of an acquisition strategy that utilized Facebook lead ads coupled with email automation to enhance the lead generation funnel.",
        "ts/design background Full-Funnel Strategy: • Owns the marketing process from attraction to conversion and retention Differentiators: • Combines left-brain data fluency (think Cost Per Action, Return On Ad Sped, Conversion"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
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        "Paid social",
        "full-funnel",
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        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers",
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        "e primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
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        "gy and execution with $300K–$500K monthly budget to drive new customer acquisition. ## Work History ### Performance Marketing Manager at Frida (05/1/24 - Present) ### Performance Marketing Manager at Frida Baby (5/1/24 - Present) *Fr",
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        "ion targets; ▪ Implemented comprehensive copy and ad asset testing, and spearheaded the redesign, build, and A/B testing of courier landing pages, resulting in a 7% average CVR uplift within the first month; ▪ Conducted in-depth",
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        "tools: - Ahrefs - Amplitude - Bing Adcenter - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Bigquery - Google Campaign Manager - Google Display Network - Google Experiments Feature"
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        "marketing freelancer was engaged with Fernish, a company specializing in furniture rentals, to optimize their Google Ads campaigns. Over a three-month period, the freelancer focused on enhancing the performance of the search adver",
        "primary_specialty: Paid Search years_experience: 0 seniority: Junior # Classifications industries: - Ecommerce - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
        "t Flux Footwear (- Present) Joe Reynolds was engaged by Flux Footwear to design and implement a go-to-market paid social strategy. During his tenure, Joe successfully surpassed the company's established benchmarks for cost per ema",
        "://www.linkedin.com/in/joseph-reynolds-b438b821\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Junior # Classifications industries: - Ecommerce - Marketing Agenc",
        "ing over $2 million in revenue for Braddock Masks since April 2020. He achieved this through his expertise in Facebook Ads and Snapchat marketing campaigns. Joe's approach to overcoming Facebook's mask promotion policies was"
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        "phefekt™, specifical...* ### Unknown Role at GoHenry (- Present) Aaron Sagotsky served as the Director of Performance Marketing at GoHenry, a fintech company, where he was tasked with managing and optimizing the company's paid channels,",
        "s premium MagSafe and Qi wireless charging accessories (trays, stands, pads) for consumer devices, sold via a direct-to-consumer online shop, with promotional discounts and gift features, and a wholesale program for business customers.*",
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        "din: \"https://www.linkedin.com/in/aaronsagotsky\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Marketin"
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        "Paid search",
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        "HubSpot",
        "Meta",
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        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - Amazon - Amazon Search - Amazon Seller Central - Amazon V",
        "otwear and related products, with industry-focused options and corporate safety programs, while also offering direct-to-consumer shopping for individuals across men’s and women’s footwear.* ### Unknown Role at Shoes For Crews (- Presen",
        "d website traffic from 10,000 unique visitors in 2018 to 18,000 in 2019, driven by content SEO enhancements & paid social campaigns - Increased website traffic from 10,000 unique visitors in 2018 to 18,000 in 2019, driven by conte",
        "ampaigns with a high ROAS across Google Ads, Meta Ads, and LinkedIn Ads, leveraging data analytics tools like Google Analytics, Tableau, Supermetrics, and Looker Studio to translate insights into actionable growth strategies, or integra"
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        "cost per lead",
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        "egy\",\"cost per acquisition\",\"cost per lead\",\"full-funnel\",\"meta\"],\"snippets\":[\"rket plan. ## Work History ### Growth Marketer at Bin There Dump That (05/01/25 - Present) Implemented Paid Social, SEO and Google Search campaigns that for",
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        ":\"cambrie@bloom-growth.com\",\"full_name\":\"Cambrie Gagliardi\",\"strategy\":\"content\",\"score\":87,\"matched_terms\":[\"paid social\",\"salesforce\",\"instagram\",\"facebook\",\"google analytics\",\"programmatic\",\"paid search\",\"email\",\"cro\",\"full-funn",
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        "meta ads",
        "a/b testing",
        "Growth Marketer",
        "Facebook Ads",
        "acquisition",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Head of Growth",
        "Programmatic",
        "Salesforce",
        "Meta",
        "CRO",
        "Digital Marketing Manager",
        "go-to-market launch",
        "Fintech",
        "Paid social"
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        "n crowdfunding and led to over $6M in revenue primarily through Meta ads. - Changed the product/service to a subscription model that increased lifetime value by 600% within 6 months. - Changed the product/service to a subscription",
        "n app-based B2B growth engine resulting in a revenue increase of 266% compared to previous year. - Built the go-to-market strategy, resulting in $1M+ in crowdfunding and led to over $6M in revenue primarily through Meta ads. - Built the go",
        "wth marketing executive with 15+ years of experience helping startups and high-growth companies scale through performance marketing, martech innovation, and go-to-market execution. I’ve led marketing teams, managed 8-figure budgets, and cons",
        "the go-to-market strategy, resulting in $1M+ in crowdfunding and led to over $6M in revenue primarily through Meta ads. - Built the go-to-market strategy, resulting in $1M+ in crowdfunding and led to over $6M in revenue primari",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Asana - Bing Adcenter - Braze - CRMs (Salesforce - Canva - Data Analyic"
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        "acquisition",
        "media buying",
        "Paid social",
        "ecommerce",
        "a/b testing",
        "performance marketing",
        "cost per acquisition",
        "Klaviyo",
        "Google Analytics",
        "Head of Growth",
        "Programmatic",
        "Google Ads",
        "Facebook",
        "shopify",
        "dtc",
        "Email"
      ],
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        "nsition to a healthcare-focused agency, resulting in a 45% revenue increase ($2.5M) and a 25% boost in client retention. - Strategic transition to a healthcare-focused agency, resulting in a 45% revenue increase ($2.5M) and a 25",
        "ling high-intent health & wellness demand. - Optimized landing page flows with paid search, boosting CVR and subscription trial starts. - Increased qualified leads by 50% year‑over‑year, and reduced cost‑per‑lead by 25% - Increas",
        "Console - Google Tag Manager - Google UAC - Hotjar - HubSpot max_ad_spend: $1M+ channels: - Growth Marketer # Quality Signals recent_companies: - Noom - Ideal Image - American Residential Services has_qu",
        "ess, sports, beauty, and e‑commerce. As a fractional CMO, she has architected full‑funnel strategies—spanning paid search, social, CTV, streaming audio, programmatic display, email, and CRM—that have generated more than $1 billion",
        "ting Mix Modeling, Kylee builds agile, cross‑functional teams and data‑driven roadmaps that optimize customer acquisition costs, elevate ROI, and unlock new growth opportunities across both established and emerging markets. ## C"
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        "lead nurturing",
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        "Google Analytics",
        "Programmatic",
        "Instagram",
        "Facebook",
        "Go-to-market strategy",
        "cost per acquisition",
        "Financial services",
        "cost per lead",
        "Email",
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        "tiative for the student credit card portfolio. This rebranding effort led to an 18% reduction in the Cost Per Acquisition (CPA) for Search Engine Marketing (SEM) and affiliate channels, indicating a successful optimization of marke",
        "& Early Stage # Capabilities tools: - Facebook - Google Analytics - Instagram - LinkedIn - Salesforce - Snapchat max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies:",
        "imary_specialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Media - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company",
        "e Analytics - Instagram - LinkedIn - Salesforce - Snapchat max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Mediabistro - Jeep Wrangler Headlights - MBO Partners has"
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      "email": "mail@gabrieleguarneri.com",
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      "strategy_hits": 1,
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        "acquisition",
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        "Google Analytics",
        "Facebook",
        "Growth Marketer",
        "lead nurturing",
        "Programmatic",
        "HubSpot",
        "Email",
        "CRO",
        "Instagram",
        "Meta"
      ],
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        "t of 80,000 Euros, allocated across Facebook, Google, LinkedIn, and Reddit Ads, to drive both acquisition and retention. The campaigns executed under Gabriele's direction resulted in a 250% increase in qualified leads and a 350%",
        "M & Email Marketing Manager at LumApps (08/1/24 - Present) * Pardot Administrator: Managed and optimized the marketing automation and CRM strategy * Redesigned lead nurturing strategies and improved the marketing funnel * Developed and e",
        "managed a budget of 80,000 Euros, allocated across Facebook, Google, LinkedIn, and Reddit Ads, to drive both acquisition and retention. The campaigns executed under Gabriele's direction resulted in a 250% increase in qualified lea",
        "aping, and marketing automations * Implemented CRM and tracking tools such as HubSpot, Google Analytics, and Salesforce * Optimized LinkedIn personal profiles and company pages, managed LinkedIn Ads campaigns, and automated outr",
        "ompany_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - Facebook - Google Analytics - LinkedIn - Reddit max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent"
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        "content"
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      "strategy_hits": 1,
      "strategy_score": 87,
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        "ecommerce",
        "shopify",
        "Paid social",
        "Paid search",
        "acquisition",
        "Instagram",
        "Digital Marketing Manager",
        "Google Analytics",
        "media buying",
        "Salesforce",
        "retention",
        "Facebook",
        "dtc",
        "Meta",
        "roas",
        "CRO",
        "Email"
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        "# Career Highlights - $20M in funding due to my successful growth campaigns launched on Meta, Instagram, and Google Ads - $20M in funding due to my successful growth campaigns launched on Meta, Instagram, and Google Ads - $20M",
        "imary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Agencies - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B",
        "- Bing Webmaster Tools - CRMs (Salesforce - Canva - Design tools (Photoshop - Ecommerce tools (Shopify - Email tools (Mailchimp - Facebook - Google Adwords - Google Analytics max_ad_spend: \"$100K - $",
        "resent) Kevin Finley has contributed to Walden University's marketing initiatives by managing and optimizing paid social media campaigns, leveraging his skills in audience targeting and ad creative development to support the unive",
        "edin: \"https://www.linkedin.com/in/kevinsfinley\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Age"
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      "email": "pgibson.growth@gmail.com",
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        "a/b testing",
        "shopify",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Direct-to-consumer",
        "abandoned cart",
        "Instagram",
        "Facebook",
        "Head of Growth",
        "media buying",
        "full-funnel",
        "lifecycle",
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        "cialty: Paid Social years_experience: 0 seniority: C-Level # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Media - Services - Software & Tech audiences: -",
        "y accounts. This is a client facing role and you will also be expected to work on performance across meta and google ads. The ad spend per account ranges from $10k pm to $100k per month. You will be working with their account mana",
        "zation for e-commerce, D2C brands and apps. With deep expertise in audience targeting, creative strategy, and performance marketing, I've partnered with companies like Snapchat, PredictionStrike, Jameson, P.F. Chang's and Rizz AI to help the",
        "mated Email campaigns that helped capture abandoned carts, re-engage lost customers, and incentivize upsale & subscription opportunities. These email campaigns generated over $50K in additional revenue. *kaü Health is a consumer we",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - Amazon Search - Amazon Seller Central - Amplitude - Applovin -"
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      "profile_source": "fallback_profile",
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    {
      "email": "ralph@bespokeanalytica.com",
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        "ecommerce",
        "meta ads",
        "a/b testing",
        "Growth Marketer",
        "Paid search",
        "acquisition",
        "Facebook Ads",
        "Google Ads",
        "Facebook",
        "Google Analytics",
        "Conversion rate optimization",
        "Klaviyo",
        "Salesforce",
        "Meta",
        "roas",
        "CRO",
        "performance marketing",
        "Marketing automation",
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        "k - Lead over 25 improvement team focused on building better customer journey, from acquisition to long term retention. - Lead over 25 improvement team focused on building better customer journey, from acquisition to long term",
        "primary_specialty: Paid Search years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Media - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company",
        "ion rate by 34% - Improved Leads conversion rate by 34% - Improved Leads conversion rate by 34% - Improved Meta ads CPA from $45 to $25 - Improved Meta ads CPA from $45 to $25 - Improved Meta ads CPA from $45 to $25 - Impr",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Bing Adcenter - CRMs (Salesforce - Canva - Data Analyics - Design tools (P",
        "for all paid advertising) over a 3 rolling month period, while increasing ad spend ## Work History ### Growth Marketer at Hire an Esquire (04/01/25 - Present) https://notes.granola.ai/p/c429f02e-38c9-4466-a48c-f1099d3dd63a *A"
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    {
      "email": "bo@blaanen.com",
      "name": "Bo-Peter Laanen\"",
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        "content"
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      "strategy_score": 86,
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        "ecommerce",
        "Growth Marketer",
        "Marketing automation",
        "acquisition",
        "Facebook",
        "Google Analytics",
        "subscription",
        "cost per acquisition",
        "HubSpot",
        "cost per lead",
        "Google Ads",
        "Salesforce",
        "CRO",
        "Instagram",
        "Email",
        "lead nurturing",
        "Facebook Ads",
        "Paid social",
        "dtc",
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      ],
      "snippets": [
        ": Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Local Businesses - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2",
        "rk - Google Search Console - Google Tag Manager - HubSpot max_ad_spend: \"$0 - $25K\" channels: - Growth Marketer # Quality Signals recent_companies: - Building blocks of the songstylist - Kadima Careers - Clic",
        "Conversation Design Institute (CDI) began with the objective of enhancing customer support communications and marketing automation efficiency. An audit of CDI's marketing automation systems revealed opportunities in lead conversion and cust",
        "uction of a lead nurturing and retargeting framework significantly reduced Yup Technologies' blended Cost Per Acquisition (CPA) by 80% and Cost Per Lead (CPL) by 50%, while concurrently scaling the ad budget to $35,000 per week ove",
        "hrefs - CRMs (Salesforce - Canva - Data Analyics - Design tools (Photoshop - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Business Manager - Google Display Network - Googl"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
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    },
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      "name": "Clara Asch",
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      "merged_rank": 115,
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        "content"
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      "profile_signal_score": 257,
      "matched_terms": [
        "abandoned cart",
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        "lifecycle",
        "Lifecycle marketing",
        "Marketing automation",
        "a/b testing",
        "retention",
        "media buying",
        "ecommerce",
        "HubSpot",
        "Google Analytics",
        "Salesforce",
        "shopify",
        "Email",
        "CRO",
        "Facebook",
        "WhatsApp",
        "lead nurturing",
        "full-funnel",
        "SMS"
      ],
      "snippets": [
        "ta. Implemented full-funnel lifecycle email strategies, including onboarding, retention, reactivation, and abandoned cart flows. Customized content and timing to increase engagement metrics such as open rates, CTR, and conversio",
        "Excel/Sheets - Facebook - Google Analytics - Google Search Console - Hootsuite - HubSpot - Klaviyo - Landing page tools (Instapage max_ad_spend: Unknown channels: - Email Marketer # Quality Signals",
        "les: - Email Marketers.csv generated_at: 2026-01-11T18:29:05.396229 --- # Clara Asch Data-Driven | Lifecycle Marketing | Marketing Automation I am a results-driven marketing professional with 10+ years of experience",
        "les: - Email Marketers.csv generated_at: 2026-01-11T18:29:05.396229 --- # Clara Asch Data-Driven | Lifecycle Marketing | Marketing Automation I am a results-driven marketing professional with 10+ years of experience in market",
        "ers.csv generated_at: 2026-01-11T18:29:05.396229 --- # Clara Asch Data-Driven | Lifecycle Marketing | Marketing Automation I am a results-driven marketing professional with 10+ years of experience in marketing automation, lifecyc"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "jakre12@gmail.com",
      "name": "John Akre",
      "candidate_id": "jakre12_at_gmail_com",
      "merged_rank": 116,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 86,
      "profile_signal_score": 201,
      "matched_terms": [
        "media buying",
        "ecommerce",
        "The Trade Desk",
        "Programmatic",
        "acquisition",
        "Growth Marketer",
        "Facebook",
        "Google Analytics",
        "Paid social",
        "performance marketing",
        "Head of Growth",
        "Google Ads",
        "Instagram",
        "lifecycle",
        "retention",
        "CRO",
        "Programmatic advertising",
        "Marketing automation",
        "Meta",
        "Email"
      ],
      "snippets": [
        "ee at The Trade Desk, I launched their Northern California operations, gaining deep expertise in programmatic media buying and CTV. This experience led me to Netflix, where I joined the programmatic media buying team focused on EMEA",
        "y_specialty: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Ecommerce - Marketplaces - Media - Services - Software & Tech audiences: - Businesses (B2B) - Consum",
        "Lead at Facebook, crafting optimization strategies for direct response advertisers. As the 30th employee at The Trade Desk, I launched their Northern California operations, gaining deep expertise in programmatic media buying and CTV",
        "e 30th employee at The Trade Desk, I launched their Northern California operations, gaining deep expertise in programmatic media buying and CTV. This experience led me to Netflix, where I joined the programmatic media buying team fo",
        "measurable results. ## Career Highlights - As a member of the growth marketing team, I contributed to the acquisition of over 400K new merchants leading up to the IPO. - As a member of the growth marketing team, I contributed"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "kasey.bayne@gmail.com",
      "name": "Kasey Bayne",
      "candidate_id": "kasey_bayne_at_gmail_com",
      "merged_rank": 117,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 86,
      "profile_signal_score": 177,
      "matched_terms": [
        "a/b testing",
        "Marketing automation",
        "retention",
        "acquisition",
        "Google Analytics",
        "Growth Marketer",
        "Salesforce",
        "HubSpot",
        "Instagram",
        "Facebook",
        "Email",
        "CRO",
        "Conversion rate optimization",
        "lead nurturing",
        "Fintech",
        "Meta",
        "SMS"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - CRMs (Salesforce - Data Analyics - Date enrichment tools (Apollo - Excel/Shee",
        "trol - let's talk! - Revenue Operations (RevOps) - Monthly, Quarterly, Annual Reports - Sales Pipelines - Marketing Automation - CAC, LTV, ARR: know which campaigns are working (and which aren't) - Investor and Board Meeting Prep - H",
        "ers to paid accounts, demonstrating a proficiency in creating systems that foster lead nurturing and customer retention. The case study of Kasey Bayne's engagement with Kashoo Accounting illustrates a strategic and results-ori",
        "particular emphasis on enhancing mobile platform engagement. During this period, Kasey's efforts in customer acquisition led to a doubling of trial signups, indicating an effective demand generation strategy and a deep understandi",
        "- Data Analyics - Date enrichment tools (Apollo - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Tag Manager - HubSpot - Instagram - LinkedIn - PDL - Twitter - VWO max_ad_spen"
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      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "stanleykbreen@gmail.com",
      "name": "stanley kirshner-breen\"",
      "candidate_id": "stanleykbreen_at_gmail_com",
      "merged_rank": 118,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 86,
      "profile_signal_score": 248,
      "matched_terms": [
        "a/b testing",
        "lifecycle",
        "ecommerce",
        "acquisition",
        "Direct-to-consumer",
        "Google Analytics",
        "welcome flow",
        "Paid search",
        "shopify",
        "subscription",
        "Paid social",
        "Salesforce",
        "Growth Marketing Manager",
        "cost per acquisition",
        "Klaviyo",
        "Growth Marketer",
        "retention",
        "Facebook",
        "Email",
        "CRO"
      ],
      "snippets": [
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - Ahrefs - CRMs (Salesforce - Ecommerce tools (Shopify - Em",
        "attributed GMV from $120k to $15m in 16 months through product integration, partnerships with sales/CX teams, lifecycle comms development, customer research and incentive experimentation. *DoorDash empowers small businesses to p",
        "y_specialty: Growth Marketing years_experience: 0 seniority: C-Level # Classifications industries: - Ecommerce - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C)",
        "al and search advertising campaigns, continuously analyzing performance and optimizing towards more efficient acquisition metrics. *A consumer-focused direct-to-consumer brand selling CBD-infused sparkling waters, mood powders, an",
        "nuously analyzing performance and optimizing towards more efficient acquisition metrics. *A consumer-focused direct-to-consumer brand selling CBD-infused sparkling waters, mood powders, and zero-proof beverage samplers for personal relax"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "clairedellamahon@gmail.com",
      "name": "Claire Mahon",
      "candidate_id": "clairedellamahon_at_gmail_com",
      "merged_rank": 119,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 85,
      "profile_signal_score": 117,
      "matched_terms": [
        "Paid social",
        "Paid search",
        "Direct-to-consumer",
        "Programmatic",
        "ecommerce",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "full-funnel",
        "roas",
        "CRO",
        "Digital Marketing Manager",
        "cost per lead",
        "Email",
        "Meta"
      ],
      "snippets": [
        "ps://www.linkedin.com/in/claire-mahon-3a0007122\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Local Businesse",
        "0, for clients in the e-commerce and travel industries. Her collaborative work with internal teams, including paid search, influencer marketing, client services, and programmatic marketing, demonstrates a versatile skill set in dig",
        "# Unknown Role at TAFT (- Present) *Taft Clothing sells handcrafted men’s designer boots and shoes through a direct-to-consumer retail model, offering a wide range of men’s footwear (sneakers, loafers, dress shoes, boots, slippers) with",
        "Her collaborative work with internal teams, including paid search, influencer marketing, client services, and programmatic marketing, demonstrates a versatile skill set in digital marketing. Her contributions have potentially influe",
        "primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "edickmann@fiveechelon.com",
      "name": "Eric Dickmann",
      "candidate_id": "edickmann_at_fiveechelon_com",
      "merged_rank": 120,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 85,
      "profile_signal_score": 161,
      "matched_terms": [
        "Marketing automation",
        "Financial services",
        "subscription",
        "lead nurturing",
        "acquisition",
        "Salesforce",
        "HubSpot",
        "Fintech",
        "Google Analytics",
        "Google Ads",
        "retention",
        "Email",
        "CRO",
        "meta ads",
        "Growth Marketer",
        "full-funnel",
        "Meta"
      ],
      "snippets": [
        "620% increase in organic web traffic for SunView Software. Additionally, the implementation of HubSpot as the marketing automation platform under his guidance enhanced lead attribution and engagement tracking capabilities. *SunView Softwar",
        "rategies and creating revenue engines for long-term growth. Eric's expertise spans various sectors, including financial services, fintech, Insurance, SaaS, technology, application software, professional services, systems integration, law,",
        "et customers.* ### Growth Mentor - Marketing Strategy at Unknown (10/01/22 - 10/01/22) *GrowthMentor is a subscription-based platform that connects founders and startups with hundreds of vetted growth, marketing, and product men",
        "verseeing implementation of targeted campaigns, leading and developing the demand generation team, optimizing lead nurturing processes, and working closely with sales for seamless alignment on lead quality and follow-up. Experience wi",
        "ble lead flow and shorter sales cycles. Eric's work also focused on enabling rapid impact by building a Q4 acquisition plan to close a profit gap, while developing a six-month roadmap to scale lead generation across priority ver"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "gloria@roguestories.com",
      "name": "Gloria Chik",
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      "merged_rank": 121,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 85,
      "profile_signal_score": 316,
      "matched_terms": [
        "Klaviyo",
        "ecommerce",
        "shopify",
        "Direct-to-consumer",
        "a/b testing",
        "Go-to-market strategy",
        "Growth Marketer",
        "Head of Growth",
        "acquisition",
        "dtc",
        "Lifecycle marketing",
        "email flows",
        "Instagram",
        "Facebook",
        "subscription",
        "winback",
        "Google Analytics",
        "Paid social",
        "Google Ads",
        "lifecycle"
      ],
      "snippets": [
        "toshop - Ecommerce tools (Shopify - Facebook - Google Analytics - Illustrator - Instagram - Klaviyo - Magento - Meta App Campaigns - Photoshop - Shopify - Twitter - etc) max_ad_spend: \"$0 -",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_st",
        "-Launch & Early Stage # Capabilities tools: - Canva - Design tools (Photoshop - Ecommerce tools (Shopify - Facebook - Google Analytics - Illustrator - Instagram - Klaviyo - Magento - Meta App C",
        "esale or enterprise solutions.* ### Unknown Role at Henkaa (- Present) Gloria Chik engaged with Henkaa, a direct-to-consumer handmade dress company, to enhance their marketing initiatives within a limited budget framework. Her respons",
        "l resources, aiming to increase brand visibility and customer engagement. Her approach included comprehensive A/B testing and the implementation of creative strategies to foster year-over-year growth. Metrics or specific accompl"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
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    },
    {
      "email": "jesse.tilner@gmail.com",
      "name": "Jesse Tilner",
      "candidate_id": "jesse_tilner_at_gmail_com",
      "merged_rank": 122,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 85,
      "profile_signal_score": 217,
      "matched_terms": [
        "ecommerce",
        "subscription",
        "Conversion rate optimization",
        "Direct-to-consumer",
        "Growth Marketer",
        "Paid social",
        "acquisition",
        "dtc",
        "cost per acquisition",
        "Facebook",
        "Google Analytics",
        "Instagram",
        "shopify",
        "Email",
        "Growth Marketing Manager",
        "CRO",
        "Programmatic",
        "Meta",
        "roas",
        "SMS"
      ],
      "snippets": [
        "imary_specialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies audiences: - Businesses (B2B) - Consumers (B2C) company",
        "o-consumer (DTC) sectors, played a pivotal role in advancing the marketing strategies of Four Sigmatic, a DTC subscription coffee brand. During his engagement, Jesse was responsible for overseeing various growth initiatives, includi",
        "s responsible for overseeing various growth initiatives, including paid advertising, affiliate marketing, and conversion rate optimization (CRO). *Four Sigmatic markets and sells mushroom-based beverages and supplements (notably the Original Mushr",
        "Unknown Role at Four Sigmatic (- Present) Jesse Tilner, a Growth Marketer with a focus on the eCommerce and direct-to-consumer (DTC) sectors, played a pivotal role in advancing the marketing strategies of Four Sigmatic, a DTC subscripti",
        "apabilities tools: - Facebook - Google Analytics - Instagram max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Koko & Karma - 2Betties - Cutting Edge Foods Inc has_quan"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "anakornilova@gmail.com",
      "name": "Anastasia Kornilova",
      "candidate_id": "anakornilova_at_gmail_com",
      "merged_rank": 123,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 84,
      "profile_signal_score": 154,
      "matched_terms": [
        "ecommerce",
        "Paid social",
        "Paid search",
        "Financial services",
        "cost per lead",
        "acquisition",
        "Facebook",
        "a/b testing",
        "Conversion rate optimization",
        "Google Analytics",
        "CRO",
        "Digital Marketing Manager",
        "Instagram",
        "Fintech",
        "Programmatic",
        "full-funnel",
        "Email",
        "Meta"
      ],
      "snippets": [
        "e primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Services - Software & Tech audiences: - Businesses (B2B) company_stages: - Expansion & Growth",
        "kedin: \"https://www.linkedin.com/in/ajkornilova\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Services - Soft",
        "lobal annual marketing budget exceeding $1 million, distributed across various digital media channels such as Paid Search, YouTube, Paid Social, and Publishers. This budget management responsibility reflects the freelancer's abilit",
        "Engagement: The freelancer was engaged by Kasasa, a company with dual functions as an in-house agency and a financial services brand, to spearhead their Paid Social Advertising program and execute B2B lead generation campaigns. *Kasasa",
        "o designed and A/B tested custom landing pages, resulting in a 20% uplift in conversion rates and halving the cost per lead. Advanced audience targeting and creative testing were employed, leading to a 10% broader reach and a 40% red"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "lichtenan@gmail.com",
      "name": "Anya Lichtenstein",
      "candidate_id": "lichtenan_at_gmail_com",
      "merged_rank": 124,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 84,
      "profile_signal_score": 229,
      "matched_terms": [
        "Lifecycle marketing",
        "lifecycle",
        "retention",
        "ecommerce",
        "Growth Marketer",
        "acquisition",
        "Paid social",
        "a/b testing",
        "Facebook",
        "Google Analytics",
        "cost per lead",
        "Google Ads",
        "Salesforce",
        "Email",
        "CRO",
        "Go-to-market strategy",
        "Marketing automation",
        "Instagram",
        "HubSpot",
        "Paid search"
      ],
      "snippets": [
        "with deep experience in product, lifecycle, growth, and digital marketing. In addition to leading product and lifecycle marketing for K-12 EdTech SaaS, I’ve successfully consulted with companies to enhance their marketing strategy, optimiz",
        "# Anya Lichtenstein I’m Anya Lichtenstein, a strategic marketing leader with deep experience in product, lifecycle, growth, and digital marketing. In addition to leading product and lifecycle marketing for K-12 EdTech SaaS,",
        "companies to enhance their marketing strategy, optimize digital campaigns, and drive customer acquisition and retention. I specialize in aligning go-to-market strategies with customer needs, launching impactful campaigns, and ena",
        "_specialty: Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_stages:",
        "MRush - Salesforce - Tiktok - Webflow - Wix - Wordpress max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - MYX - nXu (K-12 SEL curriculum startup) - Learning Ladders"
      ],
      "profile_source": "fallback_profile",
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      "selected_reason": []
    },
    {
      "email": "ericcarlin01@gmail.com",
      "name": "Eric Carlin",
      "candidate_id": "ericcarlin01_at_gmail_com",
      "merged_rank": 125,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 84,
      "profile_signal_score": 155,
      "matched_terms": [
        "ecommerce",
        "Google Analytics",
        "Growth Marketer",
        "Programmatic",
        "Marketing automation",
        "Google Ads",
        "acquisition",
        "Digital Marketing Manager",
        "Paid search",
        "Instagram",
        "Facebook",
        "CRO",
        "Financial services",
        "Meta",
        "lead nurturing",
        "Salesforce",
        "Email"
      ],
      "snippets": [
        "ead the digital growth initiatives for Empowered. His strategic approach encompassed several key areas: 1. **eCommerce Website Implementation**: Eric developed an eCommerce platform for Empowered, enabling a seamless process for",
        "- Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - Data Analyics - Facebook - Google Analytics - Instagram - Meta App Campaigns - Twitter max_ad_spend: Unknown channels: - Growth Marketer # Quali",
        "ook - Google Analytics - Instagram - Meta App Campaigns - Twitter max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Golf Simple - Ervin Cable Construction, LLC - Daikin Applied has",
        "lopment and optimization of paid marketing initiatives across multiple channels, including SEM, social media, programmatic display, and video, with the objectives of enhancing brand awareness, increasing website traffic, and generat",
        "g Manager at Daikin Applied Americas (06/1/22 - 07/1/22) ♦ Directly managed an intern to deliver results with marketing automation, analytics, and paid media; ♦ Coached teammates through stretch assignments to design bespoke lead nurture"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "rachael@demandquest.com",
      "name": "Rachael Kozlowski",
      "candidate_id": "rachael_at_demandquest_com",
      "merged_rank": 126,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 84,
      "profile_signal_score": 136,
      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "Paid search",
        "Google Analytics",
        "Facebook",
        "meta ads",
        "Paid social",
        "Email",
        "Meta",
        "CRO",
        "Digital Marketing Manager",
        "Direct-to-consumer",
        "cost per lead",
        "Facebook Ads",
        "dtc",
        "Instagram",
        "SMS",
        "roas"
      ],
      "snippets": [
        "ine optimization, affiliate management, email marketing management, and online advertising including managing Google Ads and Analytics campaigns, LinkedIn Advertising, and Meta Ads, Google Grants for Nonprofits. Currently vertical",
        "e primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers",
        ": \"https://www.linkedin.com/in/rachaelkozlowski\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses",
        "# Capabilities tools: - AdRoll - Amazon Seller Central - Bing Adcenter - Google Adwords - Google Analytics - Google Business Manager - Google Campaign Manager - Google Display Network - Google Tag Manager",
        "o works as a PPC consultant for advertising clients in which she creates and manages campaigns in Google Ads, Facebook Ads, Microsoft/Bing Ads, and more. She is part of the team that helps bring digital marketing in-house for co"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "a.digianfilippo93@gmail.com",
      "name": "Alessandro Di Gianfilippo",
      "candidate_id": "a_digianfilippo93_at_gmail_com",
      "merged_rank": 127,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 83,
      "profile_signal_score": 170,
      "matched_terms": [
        "cost per acquisition",
        "subscription",
        "Google Ads",
        "performance marketing",
        "Paid social",
        "acquisition",
        "ecommerce",
        "Facebook",
        "full-funnel",
        "Direct-to-consumer",
        "Google Analytics",
        "roas",
        "CRO",
        "Instagram",
        "Head of Growth",
        "Meta",
        "Fintech",
        "Email"
      ],
      "snippets": [
        "reach. Drove positive results through influencer collaborations and achieved a 20% year-on-year reduction in Cost Per Acquisition (CPA). *AbbVie UK is a global biopharmaceutical company focused on science-driven development of medicines,",
        "media followers, emphasizing the value of targeted fan engagement. *AC Milan official site content detailing subscriptions, merchandise, fixtures, kits, flagship store events, and fan services; primarily consumer-focused experience",
        "the initial 6 months in 2025. Directed activities across 26 countries and multiple platforms, including Meta, Google Ads, YouTube, LinkedIn, Stackadapt, PaymentDive, DV360, and Content Syndication for SMB and Enterprise. ### Ma",
        "l-service digital marketing agency that partners with brands to drive digital growth through services such as performance marketing, customer relationship management, and digital transformation. It targets business clients, from global enter",
        "://www.linkedin.com/in/alessandrodigianfilippo\" location: United Kingdom # Experience primary_specialty: Paid Social years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Age"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "alex@allrichholdinggroup.com",
      "name": "Alex Allrich",
      "candidate_id": "alex_at_allrichholdinggroup_com",
      "merged_rank": 128,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 83,
      "profile_signal_score": 176,
      "matched_terms": [
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        "Google Ads",
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        "Paid social",
        "Paid search",
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        "ecommerce",
        "Demand Generation Manager",
        "Digital Marketing Manager",
        "Google Analytics",
        "Facebook",
        "Email",
        "CRO",
        "Conversion rate optimization",
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        "Salesforce",
        "SMS",
        "Instagram",
        "Meta"
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        ", Massachusetts, Lionbridge maintains solution centers in 24 countries. Learn more at www.lionbridge.com. -Paid Social Media – LinkedIn Ad campaigns, B2B lead gen focus helpful -Google and Microsoft Ads – campaign set-up and on",
        "kedin: \"https://www.linkedin.com/in/alexallrich\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Director # Classifications industries: - Local Businesses - Servic"
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        "Marketing automation",
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        "Facebook",
        "Email",
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        "at: 2026-01-11T18:29:06.567741 --- # Cindy Lee ## Career Highlights - Managed, and strategized global programmatic display, paid search, and paid social campaigns to drive lead generation and brand awareness - Managed, and",
        "linkedin: \"https://www.linkedin.com/in/cmclee22\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Marketplaces - Software & Tech",
        "6.567741 --- # Cindy Lee ## Career Highlights - Managed, and strategized global programmatic display, paid search, and paid social campaigns to drive lead generation and brand awareness - Managed, and strategized global pr",
        "itional platforms within the first year. Key accomplishments include: - A 30% reduction in the cost per acquisition (CPA) for new clients on Facebook/Meta and Instagram, alongside a doubling of the return on ad spend (ROAS).",
        "y, and social ad campaigns to drive down cost per acquisition and maximize revenue -Designed and implemented A/B testing of the website, landing pages, and emails to increase conversion rate -Planned and executed internal events"
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      "email": "collinjperry@gmail.com",
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        "Direct-to-consumer",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "dtc",
        "Facebook",
        "Programmatic",
        "subscription",
        "Instagram",
        "Google Analytics",
        "Email",
        "CRO",
        "Conversion rate optimization",
        "Programmatic advertising",
        "performance marketing",
        "full-funnel",
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        "rimary_specialty: Growth Marketing years_experience: 0 seniority: VP # Classifications industries: - Ecommerce - Marketing Agencies audiences: - Businesses (B2B) - Consumers (B2C) company_stages: - Expansio",
        "kincare is a luxury skincare brand offering gemstone-infused, energy-programmed anti-aging products through a direct-to-consumer online store, with product lines organized by skin type and skincare benefits, plus gift sets and online prom",
        "ols: - Facebook - Google Analytics - Instagram - Pinterest max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - dLuxury Brands - Almond Clear - Synergie Skin has_quantif",
        ", developing a comprehensive marketing mix and helping surpass revenue goals by 8% - Managed paid search and paid social budgets ranging from $25k to $300k per month. - Managed paid search and paid social budgets ranging from $5k"
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      "email": "madisondouglas468@gmail.com",
      "name": "Maddi Douglas",
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        "Google Ads",
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        "Paid search",
        "acquisition",
        "cost per acquisition",
        "Lifecycle marketing",
        "ecommerce",
        "dtc",
        "Conversion rate optimization",
        "performance marketing",
        "Google Analytics",
        "lifecycle",
        "Facebook",
        "Email",
        "CRO",
        "Growth Marketing Manager",
        "Meta",
        "Paid social"
      ],
      "snippets": [
        "sitioning itself as a consumer-focused brand that improves kitchen air quality. The site emphasizes home use, direct-to-consumer online shopping, buyer guides, expert su...* ### Unknown Role at Hauslane (- Present) *Hauslane sells res",
        "Foods sells chef-crafted, plant-centric frozen meals delivered directly to consumers. The service centers on subscription-style meal plans with flexible delivery of ready-to-heat bowls, soups, pizzas, and family meals, marketed to",
        "i Douglas engaged with Broma, an e-commerce CPG company, to enhance their digital advertising strategy across Google Ads and Amazon. During her tenure, Maddi focused on optimizing and scaling the advertising accounts, which led to",
        "ged as the first growth hire at Mosaic Foods, tasked with spearheading the direct-to-consumer acquisition and retention strategies. Their responsibilities encompassed a broad spectrum of marketing disciplines, including paid medi",
        "in: \"https://www.linkedin.com/in/madisondouglas\" location: United States # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Marketplaces audi"
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      "email": "mihaela.vlad1980@icloud.com",
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      "merged_rank": 132,
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        "ecommerce",
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        "Paid search",
        "acquisition",
        "cost per acquisition",
        "Google Analytics",
        "Facebook Ads",
        "Facebook",
        "CRO",
        "performance marketing",
        "Salesforce",
        "Email",
        "Meta"
      ],
      "snippets": [
        "orce and progressed through the stages of the sales cycle. From December 2020 to May 2021, Mihaela managed Google Ads for Trustwave, which generated over 1300 qualified leads. The campaign's return on investment was quantifiabl",
        "e primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Marketing Agencies - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (",
        "in the cybersecurity industry. - Increased qualified leads within the cybersecurity industry. - Reduced the cost per lead (CPL) by 30% - Reduced the cost per lead (CPL) by 30% - Reduced the cost per lead (CPL) by 30% - Reduced t",
        "ps://www.linkedin.com/in/mihaela-vlad-4234643b\" location: United Kingdom # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Marketing Agencies",
        "rustwave, a B2B tech cybersecurity firm, was marked by a targeted paid media campaign aimed at scaling client acquisition. Her role, while at Lean Digital Media, involved the execution of a strategy that enticed business customers"
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      "email": "sarah.guan95@gmail.com",
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        "performance marketing",
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        "Paid search",
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        "ecommerce",
        "shopify",
        "Instagram",
        "Facebook",
        "roas",
        "Performance Marketing Manager",
        "Programmatic advertising",
        "Direct-to-consumer",
        "Meta",
        "Facebook Ads",
        "Programmatic",
        "CRO",
        "dtc",
        "Email"
      ],
      "snippets": [
        "el/Sheets - Facebook - Google Adwords - Google Analytics - Google Tag Manager - Instagram - Klaviyo - Pinterest - Shopify - Tiktok max_ad_spend: Unknown channels: - Paid Social Media Marketer",
        "nkedin: \"https://www.linkedin.com/in/sarahguan1\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Marketing Agenc",
        "cus on timeless style and elegance, the brand has been defining modern luxury since 1967 ...* ### Manager, Performance Marketing at Burrow (04/1/23 - 10/1/24) - Manages agencies for podcast and affiliate advertising, including successful",
        "s: - Asana - Data Analyics - Excel / Sheets - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Tag Manager - Instagram - Klaviyo - Pinterest - Shopify - Tiktok max_ad_spend: Un",
        "online performance and how it impacts paid channels. ### Media Manager at 360i (7/1/18 - 3/31/19) Managed paid search and shopping campaigns for Shiseido Americas (Laura Mercier and Clé de Peau Beauté). - Created and presente"
      ],
      "profile_source": "fallback_profile",
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      "email": "tgraham0720@gmail.com",
      "name": "Terri-Ann Graham\"",
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      "merged_rank": 134,
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        "Instagram",
        "Facebook",
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        "Salesforce",
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        "Email",
        "CRO",
        "Digital Marketing Manager",
        "performance marketing",
        "cost per acquisition",
        "HubSpot",
        "lead nurturing",
        "Facebook Ads",
        "Paid social",
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        "ient leads per month, a significant increase from a baseline of zero. Additionally, her strategies led to the acquisition of over 1,000 quality caregiver applications within eight months. *Tender Loving Family Care provides in-hom",
        "nt portfolios, driving 40% growth in MQLs and $750K+ in influenced pipeline through full-funnel campaigns and lifecycle marketing. Led and managed cross-functional teams—including designers, writers, SDRs, and developers—to launch omnic",
        "ipeline growth through webinars, nurture campaigns, website content, and live events. I develop and manage full-funnel, multi-channel strategies that connect paid, owned, and earned content to engage HR leaders, CFOs, and execut",
        "end and lead acquisition. With an annual advertising budget of $15K, distributed across Facebook, Indeed, and Google Ads, Terri-Ann maintained an average cost per acquisition of $21. Beyond lead generation, Terri-Ann's responsi",
        "ablished - Pre-Launch & Early Stage # Capabilities tools: - Canva - Facebook - Hootsuite - Instagram - Photoshop max_ad_spend: Unknown channels: - Social Media Manager # Quality Signals recent_compa"
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      "profile_source": "fallback_profile",
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    {
      "email": "aaleyne12@gmail.com",
      "name": "Anika Aleyne",
      "candidate_id": "aaleyne12_at_gmail_com",
      "merged_rank": 135,
      "strategies": [
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      "strategy_hits": 1,
      "strategy_score": 82,
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      "matched_terms": [
        "Programmatic",
        "Paid social",
        "Google Analytics",
        "ecommerce",
        "Facebook",
        "subscription",
        "acquisition",
        "Direct-to-consumer",
        "Google Ads",
        "Instagram",
        "CRO",
        "cost per acquisition",
        "Meta",
        "Growth Marketer",
        "Facebook Ads",
        "Salesforce",
        "Email",
        "roas"
      ],
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        ". Responsible for granular maintenance of monthly billing cycle, including buy actualization in Prisma ### Programmatic Analyst at Starcom (4/30/18 - 5/31/19) *Starcom Worldwide is a global communications planning and media agen",
        "nkedin: \"https://www.linkedin.com/in/anika-benn\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Marketing Agenc",
        "- Consumers (B2C) company_stages: - Mature & Established # Capabilities tools: - Excel/Sheets - Google Analytics max_ad_spend: Unknown channels: - Paid Social Media Marketer # Quality Signals recent_companies:",
        "primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce - Marketing Agencies - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C) company_",
        "ion, and monitoring of paid social campaigns. These campaigns spanned multiple platforms, including LinkedIn, Facebook, Twitter, and Reddit. *Microsoft Corporation, a technology leader since 1975, offers a diverse range of soft"
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    {
      "email": "berreth.michael@gmail.com",
      "name": "Michael Berreth",
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      "merged_rank": 136,
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        "cost per acquisition",
        "Growth Marketer",
        "Hispanic market",
        "acquisition",
        "ecommerce",
        "Facebook",
        "Instagram",
        "Google Analytics",
        "Facebook Ads",
        "full-funnel",
        "Google Ads",
        "Email",
        "CRO",
        "Meta",
        "SMS"
      ],
      "snippets": [
        "AdRoll - Email tools (Mailchimp - Excel/Sheets - Facebook - Google Analytics - Instagram - Klaviyo - LinkedIn - Mailchimp - Meta App Campaigns - Powerpoint / Keynote - Tiktok - Youtube -",
        ", HULU, PC Gamer, and Twitch. Notably, the Snapchat ad campaign he led resulted in purchases with a 20% lower cost per acquisition (CPA) than the target. Furthermore, he was instrumental in onboarding specialists for email and text marketin",
        "Campaigns - Powerpoint / Keynote - Tiktok - Youtube - etc) max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Miraculous Corp. - A division of Mediawan Kids & Family - No",
        "onsible for strategic marketing plans for rental titles within Home Entertainment Division and previously for Hispanic marketing within Theme Park Division.<br><br> Achieved record-breaking results on The Fast and the Furious home ent",
        "C Gamer, and Twitch. Notably, the Snapchat ad campaign he led resulted in purchases with a 20% lower cost per acquisition (CPA) than the target. Furthermore, he was instrumental in onboarding specialists for email and text marketin"
      ],
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    },
    {
      "email": "peter.opakunle@gmail.com",
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      "merged_rank": 137,
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        "content"
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        "a/b testing",
        "cost per acquisition",
        "ecommerce",
        "Direct-to-consumer",
        "Paid social",
        "acquisition",
        "retention",
        "shopify",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "meta ads",
        "full-funnel",
        "WhatsApp"
      ],
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        "and sells coffee beans (single origins, blends, decaf) directly to consumers through an online shop, offering subscriptions, bundles, and gear, while also targeting business customers with wholesale partnerships and cafe/specialty-c",
        "umers (B2C) company_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - A/B testing tools (Optimizely - AdEspresso - Canva - Excel/Sheets - Facebook - Google Analytics - Insta",
        "d leveraged creative insights to optimize advertising performance. His efforts resulted in a 35% reduction in Cost Per Acquisition (CPA) within the first two months and a significant improvement in Click-Through Rate (CTR). Pete's strate",
        "imary_specialty: Paid Social years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Local Businesses - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B)",
        "execution of a paid social strategy for Gillette's Gillette on Demand service, Procter and Gamble's inaugural direct-to-consumer subscription venture. His responsibilities included crafting and implementing a Paid social media acquisition"
      ],
      "profile_source": "fallback_profile",
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    {
      "email": "tadavidson41@gmail.com",
      "name": "Tim Davidson",
      "candidate_id": "tadavidson41_at_gmail_com",
      "merged_rank": 138,
      "strategies": [
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      "strategy_hits": 1,
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        "Google Analytics",
        "Paid social",
        "Paid search",
        "HubSpot",
        "a/b testing",
        "Facebook",
        "Meta",
        "Go-to-market strategy",
        "performance marketing",
        "Instagram",
        "CRO",
        "Email"
      ],
      "snippets": [
        "06/1/21) I help software companies generate more marketing sourced pipeline and revenue with paid media. -Google Ads management and strategy - Paid Social (LinkedIn, Facebook, Twitter) -Using ABM platforms (Terminus, 6sense",
        "for businesses by managing and optimizing SEM campaigns. I created and tracked Google Ads, analyzed data with Google Analytics, and focused on optimization, including budget, bid, and conversion tracking. My expertise includes paid soci",
        "edin: \"https://www.linkedin.com/in/tadavidson41\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: VP # Classifications industries: - Marketing Agencies audiences:",
        "d Metadata.io) management, strategy and execution -Demand Generation that drives pipeline and revenue ### Paid Search / PPC Manager at Tipping Point Communications (06/01/18 - 06/30/20) I drove quality leads for businesses by",
        "- $20M+ ad spend, 3x ROI, $460M rev, 329% opps, 175% more wins, $2.8M pipeline, featured in Gary Vee’s book, Hubspot & LinkedIn News. - $20M+ ad spend, 3x ROI, $460M rev, 329% opps, 175% more wins, $2.8M pipeline, featured in"
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      "email": "allan.lunkenheimer@gmail.com",
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      "merged_rank": 139,
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        "content"
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      "strategy_score": 81,
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        "Google Ads",
        "ecommerce",
        "cost per acquisition",
        "Growth Marketer",
        "acquisition",
        "Instagram",
        "Facebook",
        "Programmatic",
        "meta ads",
        "Google Analytics",
        "retention",
        "roas",
        "CRO",
        "HubSpot",
        "Email",
        "Meta",
        "Paid social"
      ],
      "snippets": [
        "d telehealth.* ### Unknown Role at NumberGuru (- Present) Allan Lunkenheimer was engaged by NumberGuru, a subscription-based service, to optimize their digital marketing efforts through the Google Ads network. His strategy invol",
        "engaged by NumberGuru, a subscription-based service, to optimize their digital marketing efforts through the Google Ads network. His strategy involved targeting multiple audiences and conducting creative variation tests with the",
        "umers and businesses, owning brands like BeenVerified, Bumper, and Ownerly.* ### Senior Campaign Manager - eCommerce at SimpleReach (03/01/15 - 12/31/16) • Trained/supervised junior campaign managers on the eCommerce team to",
        "erly marketing spend from $1.4 million to $2.8 million. 2. Optimize marketing campaigns to reduce the target Cost Per Acquisition (CPA). 3. Increase the Return on Ad Spend (ROAS) to ensure that the additional investment translated into hi",
        "ager - Google UAC - HubSpot - Instagram - LinkedIn max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Props - Pixis - The Lifetime Value Co. has_quantified_res"
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      "name": "Amanda Garren",
      "candidate_id": "amandaelizabethgarren_at_gmail_com",
      "merged_rank": 140,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 81,
      "profile_signal_score": 246,
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        "Digital Marketing Manager",
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        "Paid social",
        "acquisition",
        "dtc",
        "Direct-to-consumer",
        "shopify",
        "Instagram",
        "Facebook",
        "Paid search",
        "Google Analytics",
        "Salesforce",
        "retention",
        "Email",
        "Meta",
        "CRO",
        "Go-to-market strategy",
        "Fintech"
      ],
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        "cutting-edge platform revolutionizing photo and video content creation with its AI-powered tools. Offering a subscription model with premium features and pay-per-generation video credits, the platform caters to a tech-savvy audienc",
        "alty: Social Media years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Marketing Agencies - Marketplaces - Media - Services - Software & Tech audiences: - Busi",
        "rovides AI-powered marketing solutions to optimize strategies and enhance customer engagement.* ### Senior Digital Marketing Manager at Live Nation (10/1/24 - Present) ### Digital Marketing Lead at RubyWell (08/01/23 - Present) Manage org",
        "nning nearly four years, showcases her capacity to sustain and nurture a professional relationship within the financial services sector. During her engagement, she played a pivotal role in orchestrating marketing campaigns at Live Nation",
        "icitly mentioned, but appears to be handling most marketing functions in-house with some external support for paid social ads. Have used AI tools for content creation and social media scheduling. CURRENT SITUATION AND BACKGRO"
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      "profile_source": "fallback_profile",
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      "name": "Emily Hills",
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      "merged_rank": 141,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 81,
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        "Growth Marketing Manager",
        "Klaviyo",
        "Paid social",
        "full-funnel",
        "acquisition",
        "Direct-to-consumer",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Paid search",
        "shopify",
        "Meta",
        "Acquisition Marketing Manager",
        "cost per acquisition",
        "Instagram",
        "HubSpot",
        "Programmatic",
        "CRO",
        "Kikoff"
      ],
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        "ness to full-funnel, resulting in a 51% YoY revenue increase on Meta, while spend declined 28% - Oversaw B2B performance marketing strategy and budget, resulting in a +26% increase in revenue while media spend only increased +10% - Oversaw",
        "ition costs by 30%. - Transitioned media management from agency to in-house ## Work History ### Senior Growth Marketing Manager at Kikoff (05/1/25 - Present) ### Unknown Role at cocokind (- Present) Engagement: Emily Hills served as",
        "- Google Analytics - Google Bigquery - Google Tag Manager - Heap - HubSpot - Instagram - Klaviyo - Looker - PMAX Campaigns max_ad_spend: \"$100K - $500K\" channels: - Paid Social Media Marketer",
        "nkedin: \"https://www.linkedin.com/in/hillsemily\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Services aud",
        "ker and monthly budget and conversions forecasting model - Overhauled paid social strategy from awareness to full-funnel, resulting in a 51% YoY revenue increase on Meta, while spend declined 28% - Overhauled paid social strategy"
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        "lead nurturing",
        "Email",
        "CRO",
        "Growth Marketing Manager",
        "Financial services",
        "Direct-to-consumer"
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        "ecisions, optimize campaigns, and achieve measurable results. ## Career Highlights - 40% recovery rate on abandoned carts and 30% uplift in first-time purchases from the welcome series. - 40% recovery rate on abandoned carts and",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - ActiveCampaign - Asana - Braze - CRMs (Salesforce - Canva - Constant Co",
        "driven marketing strategies to drive significant business growth. Skilled in user acquisition, retention, and lifecycle marketing. Experienced in using advanced analytics to inform decisions, optimize campaigns, and achieve measurable resu",
        "by identifying high-potential leads and improving relationship management. - Create and manage multi-channel marketing automation campaigns, optimizing workflows for timely content delivery. - Create and manage multi-channel marketing aut",
        "aigns. Additionally, Nanda's initiatives to expand Cvent's email list included the integration of an email subscription link in the website footer, the introduction of a pop-up offering a free resource, and the creation of a cust"
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      "merged_rank": 143,
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        "Facebook",
        "Email",
        "CRO",
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        "lead nurturing",
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        "ata Analyics - Eloqua - Email tools (Mailchimp - Excel/Sheets - Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Google Tag Manager - HubSpot - Instagram - Klaviyo - LinkedIn",
        "### Marketing Analyst at Adaptive Security (09/24/25 - Present) *Adaptive - AI Security Platform* ### Sr. Marketing Automation Manager at Internet Brands (9/1/21 - Present) Design and manage marketing automation solutions and conversio",
        "Facebook - Google Adwords - Google Analytics - Google Campaign Manager - Google Tag Manager - HubSpot - Instagram - Klaviyo - LinkedIn max_ad_spend: \"$100K - $500K\" channels: - Marketing Analyst",
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        "shopify",
        "Paid social",
        "acquisition",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "Performance Marketing Manager",
        "performance marketing",
        "media buying",
        "retention",
        "Email",
        "SMS",
        "CRO",
        "Conversion rate optimization",
        "Growth Marketing Manager",
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        "Direct-to-consumer",
        "cost per lead",
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        "wth - Mature & Established # Capabilities tools: - Asana - Attentive (SMS) - Ecommerce tools (Shopify - Excel/Sheets - Facebook - Figma - Google Analytics - Instagram - Landing page tools (Inst",
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      "merged_rank": 145,
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        "acquisition",
        "Direct-to-consumer",
        "Programmatic",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "Paid search",
        "retention",
        "Email",
        "CRO",
        "Performance Marketing Manager",
        "Growth Marketing Manager",
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        "dtc"
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        "is likely that her role extended to include optimization, bid management, audience segmentation, copywriting, A/B testing, and detailed performance reporting, as evidenced by similar skills applied in her previous work with clients",
        "ialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Marketing Agencies - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (",
        "ining profitability goals. ### Unknown Role at Beek (- Present) Cydney Schwartz served as the head of the performance marketing department at Beek IO, a subscription e-book app targeting the LATAM market, for a period of one year. Her pr",
        "Facebook - Google Analytics - Instagram - Reddit - Twitter max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Savvy - ALYKA Health - Verve Romance has_quantified_resul"
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        "Paid search",
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        "Facebook",
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        "acquisition",
        "shopify",
        "CRO",
        "Digital Marketing Manager",
        "cost per acquisition",
        "lead nurturing",
        "Paid social",
        "Salesforce",
        "Email",
        "Meta"
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        "ormance marketing strategist with 20 years of experience helping B2B and B2C brands scale efficiently through Google Ads, SEO, AEO/GEO, and paid social. I specialize in lowering CAC, increasing lead quality, and turning underperfo",
        "adata source_files: - SEO Marketers.csv generated_at: 2026-01-11T18:29:06.744753 --- # Eric Poole Performance marketing strategist with 20 years of experience helping B2B and B2C brands scale efficiently through Google Ads, SEO,",
        "growth, optimized for today’s search landscape and the AI-driven future. ## Career Highlights - Increased paid search leads by 150% and reduced CPL by 30–50% across Google, Microsoft, Facebook, and LinkedIn. - Increased paid s",
        "ncrease in SQLs while reducing CAC by 55%. Known for blending data, creativity, and AI-powered tools, I build full-funnel strategies that deliver measurable, sustainable growth, optimized for today’s search landscape and the AI-dri",
        "al, email marketing, and automation workflows—tying all efforts back to measurable ROI. Client Reporting & Retention: Deliver transparent, data-rich monthly reporting and strategic roadmaps that deepen client trust, increase t"
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    {
      "email": "jbraggmh@gmail.com",
      "name": "James Bragg",
      "candidate_id": "jbraggmh_at_gmail_com",
      "merged_rank": 147,
      "strategies": [
        "content"
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      "strategy_hits": 1,
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      "profile_signal_score": 192,
      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "Growth Marketer",
        "acquisition",
        "Direct-to-consumer",
        "Instagram",
        "Facebook",
        "subscription",
        "a/b testing",
        "Conversion rate optimization",
        "cost per acquisition",
        "Google Analytics",
        "Paid social",
        "lifecycle",
        "dtc",
        "CRO",
        "Go-to-market strategy",
        "Financial services",
        "Fintech",
        "Paid search"
      ],
      "snippets": [
        ". He was responsible for conducting growth experiments across multiple channels, such as Facebook, Instagram, Google Ads, Snapchat, Reddit, Tapjoy, and Apple Search Ads, optimizing for key performance indicators like CPI, CPA (Cos",
        "ialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Apps - Ecommerce - Software & Tech audiences: - Consumers (B2C) company_stages: - Expansion & Growth # Capabilit",
        "cs - Instagram - Pinterest - Reddit - Snapchat - Tiktok max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Threadhub LLC - Soul Studio - Haus of Serpent Fire LLC ha",
        "HAiG is the name of my growth consulting practice, where I have helped several dozen companies grow through acquisition, engagement, and referral. At any given time, I work with 3-5 companies, supporting them to scale revenue and",
        "as to attract new customers in line with Inkbox's progression towards a Series B funding round. *Inkbox is a direct-to-consumer tattoo brand that empowers customers with the ultimate tool for self-expression. Their tattoos last 1-2 weeks"
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      "profile_source": "fallback_profile",
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      "selected_reason": []
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    {
      "email": "josemoreno82@gmail.com",
      "name": "Jose Moreno",
      "candidate_id": "josemoreno82_at_gmail_com",
      "merged_rank": 148,
      "strategies": [
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      "strategy_hits": 1,
      "strategy_score": 80,
      "profile_signal_score": 174,
      "matched_terms": [
        "subscription",
        "Google Ads",
        "Paid search",
        "cost per acquisition",
        "cost per lead",
        "ecommerce",
        "Google Analytics",
        "a/b testing",
        "acquisition",
        "Email",
        "CRO",
        "Growth Marketer",
        "Geofencing",
        "HubSpot",
        "Meta",
        "roas"
      ],
      "snippets": [
        "lass teacher instruction, real-time feedback, a large song library, and optional hardware bundles. It markets subscriptions for individuals and families (including keyboard bundles) and promotes a co...* ### Unknown Role at Playg",
        "n with CIENCE, a B2B Lead Generation service, marketing freelancer Jose was tasked with scaling the company's Google Ads account. He successfully increased the monthly ad spend from $14,000 to $55,000, which corresponded with a su",
        "linkedin: \"https://www.linkedin.com/in/morenothejose\" location: Portugal # Experience primary_specialty: Paid Search years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Marketing Agencies",
        "ising budget from four to five figures monthly. This increase in budget was accompanied by a 60% reduction in Cost Per Acquisition (CPA), indicating a more efficient allocation of ad spend. Furthermore, Jose's focus extended to the quality",
        "nded with a substantial increase in lead volume. Notably, the volume of leads generated quintupled, while the Cost Per Lead was reduced by 25%. Jose's methodology included a comprehensive overhaul of the Google Ads account structu"
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      "selected_reason": []
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    {
      "email": "sergio@sfelixmarketing.com",
      "name": "Sergio Felix",
      "candidate_id": "sergio_at_sfelixmarketing_com",
      "merged_rank": 149,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 80,
      "profile_signal_score": 123,
      "matched_terms": [
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        "Paid social",
        "Conversion rate optimization",
        "Google Ads",
        "Facebook",
        "full-funnel",
        "Google Analytics",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "cost per acquisition",
        "acquisition",
        "Instagram"
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      "snippets": [
        "e primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Marketing Agencies - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B",
        "edin: \"https://www.linkedin.com/in/sergio-felix\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Marketing Agencies",
        "arketing, ecommerce, web design, development, SEO, social advertising, email marketing, content marketing and conversion rate optimization.* ### Paid Social Media Marketer at Human (2/24/22 - 2/14/23) *Human is a full-service digital marketing",
        "Management: Oversaw and optimized various paid media campaigns, primarily across platforms like Facebook and Google Ads, ensuring maximum ROI for clients. Tracking Implementation: Set up and managed conversion tracking tools, en",
        "preceptors. His primary responsibilities included the formulation and execution of an advertising strategy on Facebook and Google, with a focus on audience quality optimization. *NPHub is a nurse practitioner preceptor matching"
      ],
      "profile_source": "fallback_profile",
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      "selected_reason": []
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    {
      "email": "alex_ivanov4@hotmail.com",
      "name": "Alexei Ivanov",
      "candidate_id": "alex_ivanov4_at_hotmail_com",
      "merged_rank": 150,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 79,
      "profile_signal_score": 89,
      "matched_terms": [
        "Paid social",
        "Google Analytics",
        "Facebook",
        "Facebook Ads",
        "Instagram",
        "Paid search",
        "acquisition",
        "CRO",
        "Digital Marketing Manager",
        "cost per acquisition",
        "Email",
        "Meta",
        "HubSpot",
        "roas"
      ],
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        "v linkedin: \"https://www.linkedin.com/in/alexvivanov\" location: Germany # Experience primary_specialty: Paid Social years_experience: 0 seniority: Mid # Classifications industries: - Local Businesses - Marketing A",
        "- Expansion & Growth - Mature & Established # Capabilities tools: - Canva - Excel/Sheets - Google Analytics max_ad_spend: Unknown channels: - Paid Social Media Marketer # Quality Signals recent_companies:",
        "..* ### Unknown Role at BlackRock Center for the Arts (- Present) **Case Study: Alexei Ivanov's Strategic Facebook Marketing for BlackRock Center for the Arts** **Client:** BlackRock Center for the Arts Website: blackro",
        "y with a focus on leveraging Facebook's e-commerce capabilities. Alexei's approach was multi-faceted: 1. **Facebook Ads Implementation:** Alexei initiated a robust Facebook advertising campaign. Starting from a baseline of $0",
        "and optimizing the company's marketing campaigns across multiple social media platforms, including Facebook, Instagram, Snapchat, and TikTok. His strategic approach to campaign structuring and creative development contributed to"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "anthonyjackmarketing@gmail.com",
      "name": "Anthony Jack",
      "candidate_id": "anthonyjackmarketing_at_gmail_com",
      "merged_rank": 151,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 79,
      "profile_signal_score": 142,
      "matched_terms": [
        "Direct-to-consumer",
        "Paid social",
        "Digital Marketing Manager",
        "Paid search",
        "ecommerce",
        "Facebook",
        "acquisition",
        "performance marketing",
        "cost per acquisition",
        "Instagram",
        "Google Analytics",
        "Email",
        "CRO",
        "SMS",
        "full-funnel",
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      ],
      "snippets": [
        "r One platform and Robo...* ### d at BalmLabs (01/01/23 - Present) Anthony Jack's tenure with BalmLabs, a direct-to-consumer e-commerce company, involved a strategic overhaul of their Facebook marketing campaigns to better align with",
        "edin: \"https://www.linkedin.com/in/anthonyjackk\" location: United States # Experience primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce audiences: - Con",
        "t. Giddy uses insights learned from its dialogue with users to develop innovative medical devices....* ### Digital Marketing Manager at We Are Rosie (10/1/21 - 11/1/22) - Global Marketing Agency Essence via We Are Rosie - Experience in Fash",
        "rketing, I have developed a wide range of skills across multiple channels. My expertise in paid social media, paid search, email marketing, influencer marketing, and brand strategy sets me apart as a well-rounded marketing professi",
        "primary_specialty: Paid Social years_experience: 0 seniority: Senior # Classifications industries: - Ecommerce audiences: - Consumers (B2C) company_stages: - Mature & Established - Pre-Launch & Early Stage"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
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    {
      "email": "anthony@marketappeal.co.uk",
      "name": "Anthony Sharot",
      "candidate_id": "anthony_at_marketappeal_co_uk",
      "merged_rank": 152,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 79,
      "profile_signal_score": 178,
      "matched_terms": [
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        "a/b testing",
        "Google Analytics",
        "Paid social",
        "Paid search",
        "performance marketing",
        "Growth Marketer",
        "shopify",
        "Salesforce",
        "Meta",
        "roas",
        "CRO",
        "Performance Marketing Manager",
        "Growth Marketing Manager",
        "WhatsApp",
        "Email",
        "WhatsApp Business",
        "Head of Growth",
        "Programmatic"
      ],
      "snippets": [
        "peak) - Managing global Google Search budgets up to $500k/month ($200k/week at its peak) - Recently doubled ecommerce revenue and ROAS with minimal additional ad spend for Hendel & Hendel. - Recently doubled ecommerce revenue",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Data Analyics - Google Adwords - Google Analytics - Google Display Network",
        "tage # Capabilities tools: - A/B testing tools (Optimizely - Data Analyics - Google Adwords - Google Analytics - Google Display Network - Google Experiments Feature - Google Search Console - LinkedIn - Met",
        "1/25 - Present) Promoted to lead the new centre of paid media excellence covering paid search, paid display, paid social and programmatic supporting global marketing teams with a $10M++ media budget. Leading innovation across a",
        "Media Team at Avalara (06/1/25 - Present) Promoted to lead the new centre of paid media excellence covering paid search, paid display, paid social and programmatic supporting global marketing teams with a $10M++ media budget."
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "aqeelparagon@gmail.com",
      "name": "Aqeel Ahmed",
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      "merged_rank": 153,
      "strategies": [
        "content"
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      "strategy_hits": 1,
      "strategy_score": 79,
      "profile_signal_score": 142,
      "matched_terms": [
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        "a/b testing",
        "Digital Marketing Manager",
        "Growth Marketer",
        "acquisition",
        "Facebook",
        "Google Analytics",
        "Instagram",
        "Paid social",
        "Salesforce",
        "Email",
        "CRO",
        "HubSpot",
        "Paid search",
        "Meta"
      ],
      "snippets": [
        "ampaigns, such as the number of new exhibitors or visitors directly attributed to Aqeel's PPC efforts, or the cost per acquisition (CPA) for these campaigns. However, his overall expertise in lead generation and event marketing, as well as",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - Adobe Dynamic Tag Manager - Campaign Monitor - Canva - Data Analy",
        "software really did. Undo’s products are used by thousands of developers to solve complex,...* ### Senior Digital Marketing Manager l Data analytics at Informa Markets (11/1/17 - 03/1/24) ### Digital Marketing Manager at Informa Markets (07",
        "nsole - Google Tag Manager - Instagram - LinkedIn - Looker max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Undo - Informa Healthcare - Sequin has_quantified_results",
        "such as the number of new exhibitors or visitors directly attributed to Aqeel's PPC efforts, or the cost per acquisition (CPA) for these campaigns. However, his overall expertise in lead generation and event marketing, as well as"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "ashley.parker.chambers@gmail.com",
      "name": "Ashley Canning",
      "candidate_id": "ashley_parker_chambers_at_gmail_com",
      "merged_rank": 154,
      "strategies": [
        "content"
      ],
      "strategy_hits": 1,
      "strategy_score": 79,
      "profile_signal_score": 162,
      "matched_terms": [
        "ecommerce",
        "Google Analytics",
        "Paid search",
        "acquisition",
        "Direct-to-consumer",
        "Instagram",
        "Facebook",
        "Growth Marketer",
        "Programmatic",
        "dtc",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "Digital Marketing Manager",
        "full-funnel",
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      ],
      "snippets": [
        "imary_specialty: Growth Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Software & Tech audiences: - Consumers (B2C) company_stages: - Expansion &",
        "ompany_stages: - Expansion & Growth - Mature & Established # Capabilities tools: - Facebook - Google Analytics - Instagram - Pinterest - Snapchat - Tiktok max_ad_spend: Unknown channels: - Growth Markete",
        "d the oversight of digital marketing performance and the execution of various advertising programs, including Paid Search, Affiliate Marketing, Social Prospecting, Remarketing, and Display Advertising. *Sperry is a consumer-focuse",
        "nsored Ads, Pinterest, YouTube and TikTok generating a 450% Return on Ad Spend (ROAS) while reducing customer acquisition costs (CAC). • Developed and executed an Amazon digital strategy including sponsored ads, branded content, A",
        "oined Sh*t That I Knit as the Senior Director of Ecommerce and has been instrumental in driving the company's direct-to-consumer (DTC) business. Within her tenure starting from August, she has achieved a notable 30% increase in DTC busine"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "ASE.Youssef@gmail.com",
      "name": "Ahmed Youssef",
      "candidate_id": "ase_youssef_at_gmail_com",
      "merged_rank": 155,
      "strategies": [
        "structured"
      ],
      "strategy_hits": 1,
      "strategy_score": 4,
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        "Salesforce",
        "CRO",
        "cost per acquisition",
        "Facebook",
        "cost per lead",
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        "Email",
        "HubSpot",
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        "nue across 12 countries. ## Work History ### Head of Digital at hearts-science (3/1/24 - 1/31/25) Lead performance marketing campaigns for top global clients *Hearts & Science, part of Omnicom Media Group, is a marketing agency focus",
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        "Digital Marketing Consulting Director (North America) at iQuanti (1/1/22 - 6/30/22) Consulted clients in the Financial Services, Insurance, and eCommerce industries to achieve digital marketing excellence across SEO, PPC, CRO, and Analyt",
        "6+ years of global digital marketing experience, I am a performance-driven leader who specializes in customer acquisition and online sales across diverse industries and markets. Currently, I lead a regional digital performance hub"
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        "-backed high-growth DTC brands. I specialize in building full-funnel strategies across performance marketing, lifecycle automation, & conversion rate optimization—powered by data, MarTech, & experimentation. I’ve led growth at",
        "0 --- # Amanda Jardine I’m a growth marketing leader with 10+ years of experience driving acquisition, retention, & revenue for venture-backed high-growth DTC brands. I specialize in building full-funnel strategies across",
        "8:29:05.875340 --- # Amanda Jardine I’m a growth marketing leader with 10+ years of experience driving acquisition, retention, & revenue for venture-backed high-growth DTC brands. I specialize in building full-funnel strateg",
        "oviding merchant tools and a partner program to enable businesses to offer Zip and grow sales.* ### Senior Acquisition Marketing Manager at Zip (10/1/19 - 7/31/20) Engagement: Amanda was tasked with developing and executing a growth strategy for",
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        "- Mature & Established # Capabilities tools: - Google Analytics max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - Maestrosfoundationrepair - The Pebble Spa Co. - Mountain V",
        "cal, and their customers. ### Director of Marketing at Rockpointe / CEA (12/1/19 - Present) - Implemented Salesforce/Pardot/Marketing Cloud/Ad Studio, Asana, and Grow BI Dashboard. - Launched Digital Marketing and Account Ba",
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        "founders can develop ideas, meet...* ### CodePath at CodePath (11/1/20 - 6/30/22) As CodePath.org’s first Digital Marketing Manager, I drove an 80% student application surge and 30% donor growth via targeted SEO, social storytelling, and Goo",
        "ss Manager - Google Campaign Manager - Google Tag Manager max_ad_spend: \"$25K - $100K\" channels: - Growth Marketer # Quality Signals recent_companies: - MammoLink dba 3D Mobile Mammography - Vajro, Inc. - SiPhox",
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        "scription rates while optimizing marketing performance and reducing costs.* ### Digital CX Strategy Lead – Acquisition & Search at Epsilon (1/1/19 - 3/31/22) I drove digital growth strategies across Pharma, Retail, and Finance,",
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        "for Sora Schools was to carve out a niche in the virtual education space and to develop a sustainable student acquisition strategy. With a high tuition cost, the company needed to effectively communicate its value proposition to po",
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        ": Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Marketplaces - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (B2C)",
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        "hat, TikTok) (2) Paid Search (SEM) (3) Referral (4) Mobile Ads (5) Affiliates & Influencers (6) SEO (7) Lifecycle Marketing (8) Retention Joined as the first growth hire. Working in close partnership with engineering, brand, desi",
        "es, sold directly to individual shoppers.* ### Head of Growth at Gainful (01/1/19 - 01/1/21) Grew monthly subscription revenues from $500K to $1.5M. Building out the growth marketing functions from the ground up, including:",
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        "Etter's leadership not only enhanced internal collaboration but also played a crucial role in the successful acquisition of Profound Cloud by Ripple IT. The improvements in efficiency and productivity were significant factors in p",
        "g users into the 7-step MindHacking™ method with clear, conversion-ready messaging. ## Work History ### Growth Marketer at Online Rewards (8/5/24 - 10/24/24) Online-Rewards (online-rewards.com) is a technology and marketing serv",
        "sident at Profound Cloud—Jason has built demand engines that move the needle. He connects brand, content, and go-to-market strategy so companies don’t just talk about growth—they achieve it. A master networker, Jason thrives on making the r",
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        "CRO",
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        "pabilities tools: - Google Analytics - LinkedIn - Salesforce max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - AHP - Upfire SEO - Medicus Healthcare Solutions has_quant",
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        "CRO",
        "Fintech",
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        "nd sales team during a turnaround initiative at a fledgling peer-to-peer car rental marketplace. Developing a performance marketing strategy to deliver B2B leads (individuals and small rental businesses) and grow the renter community. *Kars",
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        "Advisor at my local surgery (01/1/25 - Present) ### Advisor at my local surgery (01/1/25 - Present) ### Head of Growth at ThatRound (01/1/25 - Present) ThatRound, is on a mission to simplify, streamline and provide transparency",
        "& Early Stage # Capabilities tools: - Google Analytics max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Hästens - Vixa, from the AA - Clim8 has_quantified_result"
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        "Google Analytics",
        "Paid social",
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        "CRO",
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        "tegy & Planning Brand Positioning Content Strategy and Creation Pipeline Growth GTM Strategy & Execution Performance Marketing ### fractional CMO at Octellient (04/01/25 - Present) Lead campaigns across paid, owned, and earned media",
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        "Paid search",
        "Salesforce",
        "Google Analytics",
        "Email",
        "CRO",
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        "meta ads",
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        "WhatsApp"
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        "Businesses (B2B) - Consumers (B2C) company_stages: - Expansion & Growth # Capabilities tools: - A/B testing tools (Optimizely - Ahrefs - CRMs (Salesforce - Canva - Data Analyics - Excel/Sheets - Face",
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        "Conversions: Increased by 524, reaching a total of 1,080 qualified leads. Cost Efficiency: Reduced cost per acquisition (CPA) by $0.48, achieving an efficient $47.41 per acquisition. Cost Per Click (CPC): Maintained a low aver"
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        ", and Campaign Director. Neel's strategic approach to Facebook marketing has consistently resulted in reduced acquisition costs, enhanced campaign performance, and increased brand engagement. *Facebook, accessible at facebook.com,",
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        "Google Ads",
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        "Email",
        "Meta",
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        "hannel lifecycle strategies—leveraging automation, segmentation, and behavioral insights—to drive activation, retention, and revenue growth. My expertise spans media, FinTech, fitness, and digital platforms, where I’ve led high-i",
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        ": Growth Marketing years_experience: 0 seniority: Director # Classifications industries: - Apps - Ecommerce - Local Businesses - Marketing Agencies - Media - Services - Software & Tech audiences: -"
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        "ols (Optimizely, VWO, etc), Airtable, Amazon, Asana, CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag M"
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        "performance marketing",
        "Marketing automation",
        "Google Analytics",
        "Salesforce",
        "lifecycle",
        "HubSpot",
        "Email",
        "CRO",
        "Head of Growth",
        "cost per lead",
        "Meta"
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        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - AdRoll - Apollo - Asana - CRMs (Salesforce - Excel/Sheets - Figma -",
        "- The ROI on spend was over 980% - Increased inbound meetings by 56% through Organic Search and 230% through Paid Search - Increased inbound meetings by 56% through Organic Search and 230% through Paid Search - Increased inbound",
        "that have: ✔️ Reduced CPA by 80% while increasing SQLs by 20% (Credo AI) ✔️ Increased MQLs by 225% and cut acquisition costs by 50% (DocuSign) ✔️ 3x email open rates and 2x CTRs using AI-powered messaging (Lookout) I thrive",
        "- Google Tag Manager - Hotjar - HubSpot - Indeed.com max_ad_spend: \"$100K - $500K\" channels: - Growth Marketer # Quality Signals recent_companies: - Credo AI - Lookout - Docusign has_quantified_results: tru",
        "and scale impactful campaigns. Let’s build something great together. 💡 Specialties: Digital Demand Gen | Performance Marketing | ABM | AI & SaaS Growth | Revenue Attribution ## Career Highlights - Achieved a 225% increase in MQLs an"
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        "HubSpot",
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        "tc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag Manager, Instagram, LinkedIn, Looker, Loyalty too",
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        "\",\"tools\":\"A/B testing tools (Optimizely, VWO, etc), CRMs (Salesforce, HubSpot, etc), Canva, Ecommerce tools (Shopify, Magento, etc), Email tools (Mailchimp, Klaviyo, etc), Excel/Sheets, Facebook, Google Analytics, Google Tag M"
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        "HubSpot",
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        "performance marketing",
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        "Paid search",
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        "CRO"
      ],
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        "- Google Analytics - HubSpot - LinkedIn - Mailchimp - Zoho max_ad_spend: Unknown channels: - Growth Marketer # Quality Signals recent_companies: - TNT Growth - SG360° - Global Lighting has_quantified_resu",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - Google Analytics - HubSpot - LinkedIn - Mailchimp - Zoho max_ad_spend: Unknown channels: - Growth Marketer",
        "aging across various channels and increased ROI by 35% through retargeting efforts. 2. Sharon also managed retention campaigns to revive inactive accounts, updated CRM data, and used behavioral predictive models to target thos",
        "- Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - Google Analytics - HubSpot - LinkedIn - Mailchimp - Zoho max_ad_spend: Unknown channels: - Growth Marketer # Quality Si",
        "--- # Identity email: \"marketthisconsulting@gmail.com\" name: Sharon Jack linkedin: \"https://www.linkedin.com/in/market-this-shar"
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        "s (Salesforce - Canva - Data Analyics - Design tools (Photoshop - Excel/Sheets - Facebook - Google Analytics - Google Search Console - Google Tag Manager - HubSpot - OpenAI - Premiere Pro - Stripe ma",
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        "lp plan and create content marketing, drip campaigns and marketing automation, focusing on lead nurturing and retention. ### Graphic Designer - Email Marketing at OverDrive (10/1/11 - 01/1/13) In charge of design and coding o",
        "--- # Identity email: \"charleywilcock@gmail.com\" name: Charley Wilcock linkedin: \"https://www.linkedin.com/in/charleywilcock\" l"
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        "• Provide CRM strategy and operations consultancy services for various clients within the B2C and B2B SaaS Subscription, Lead Generation, and Consumer Product industries. • Through focused dialogue and knowledge sharing, I hel",
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        "Email Marketers.csv generated_at: 2026-01-11T18:29:05.409441 --- # Dory Blair ## Work History ### Lifecycle Marketing Lead at Nourish (04/1/25 - Present) ### Email Marketer at Nerdy (8/11/22 - 2/28/23) *Varsity Tutors provide",
        "Growth & Retention Marketing Manager at Blue Bottle Coffee (8/1/18 - 1/31/20) *Blue Bottle Coffee operates a direct-to-consumer platform selling roasted coffees, matcha, pantry staples, and related gear, with subscription options and caf"
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      "strategies": [
        "channels"
      ],
      "strategy_hits": 1,
      "strategy_score": 3,
      "profile_signal_score": 52,
      "matched_terms": [
        "Digital Marketing Manager",
        "ecommerce",
        "Google Analytics",
        "Paid social",
        "Email",
        "Financial services",
        "Facebook",
        "Meta",
        "CRO"
      ],
      "snippets": [
        "ine ordering, and an at-home range of products (frozen meals, sauces) with menu items and promotions.* ### Digital Marketing Manager at Sunswept Resorts (10/1/19 - 9/30/22) Led content creation across PPC, SEO, Email Marketing, CRM, Social,",
        "rimary_specialty: Email Marketing years_experience: 0 seniority: Mid # Classifications industries: - Ecommerce - Local Businesses - Marketing Agencies - Services audiences: - Businesses (B2B) - Consumers",
        "sinesses (B2B) - Consumers (B2C) company_stages: - Mature & Established # Capabilities tools: - Google Analytics max_ad_spend: Unknown channels: - Email Marketer # Quality Signals recent_companies: - Trilogy So",
        "ponsible for end to end management and content creation for all email marketing campaigns. - Responsible for paid social media content creation, targeting and delivery in Facebook Ad Manager. *TGI Fridays UK is a casual dining re",
        "--- # Identity email: \"eboniedunstan@icloud.com\" name: Ebonie Dunstan linkedin: \"https://www.linkedin.com/in/ebonie-dunstan-5818"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "frank.a.dorval@gmail.com",
      "name": "Frank Dorval",
      "candidate_id": "frank_a_dorval_at_gmail_com",
      "merged_rank": 198,
      "strategies": [
        "channels"
      ],
      "strategy_hits": 1,
      "strategy_score": 3,
      "profile_signal_score": 163,
      "matched_terms": [
        "lifecycle",
        "retention",
        "ecommerce",
        "full-funnel",
        "Lifecycle marketing",
        "a/b testing",
        "Klaviyo",
        "Google Analytics",
        "Facebook",
        "Email",
        "SMS",
        "CRO",
        "performance marketing",
        "Direct-to-consumer",
        "dtc",
        "HubSpot",
        "Meta"
      ],
      "snippets": [
        "Email Marketers.csv generated_at: 2026-01-11T18:29:05.438855 --- # Frank Dorval I’m a results-driven lifecycle and retention marketing specialist with over 8 years of experience helping DTC and B2B brands grow sustainabl",
        "rs.csv generated_at: 2026-01-11T18:29:05.438855 --- # Frank Dorval I’m a results-driven lifecycle and retention marketing specialist with over 8 years of experience helping DTC and B2B brands grow sustainably. I’ve led st",
        "y_specialty: Email Marketing years_experience: 0 seniority: Director # Classifications industries: - Ecommerce - Marketing Agencies - Services - Software & Tech audiences: - Businesses (B2B) - Consumers (",
        "ams from scratch for 5 startups in various stages of growth. - Generated $25M+ in gross revenue by launching full-funnel retention programs across email, SMS, and CRM. - Generated $25M+ in gross revenue by launching full-funnel r",
        "2/1/20 - 3/31/22) As a freelance consultant, I helped 5+ early-stage B2B and B2C startups build foundational lifecycle marketing programs. I set up and optimized email and SMS platforms, implemented automated workflows, and developed segm"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "socialgirlgalina@gmail.com",
      "name": "Galina Rodriguez",
      "candidate_id": "socialgirlgalina_at_gmail_com",
      "merged_rank": 199,
      "strategies": [
        "channels"
      ],
      "strategy_hits": 1,
      "strategy_score": 3,
      "profile_signal_score": 187,
      "matched_terms": [
        "a/b testing",
        "Klaviyo",
        "abandoned cart",
        "media buying",
        "retention",
        "ecommerce",
        "Instagram",
        "Facebook",
        "HubSpot",
        "Google Analytics",
        "acquisition",
        "shopify",
        "Email",
        "CRO",
        "Digital Marketing Manager",
        "Direct-to-consumer",
        "Paid social",
        "Meta",
        "SMS"
      ],
      "snippets": [
        "lved a comprehensive approach to email marketing, which included calculating Lifetime Value (LTV), conducting A/B testing on creative elements and subject lines, automating email processes based on customer interactions across vari",
        "ercoming the post-pandemic sales slump, which saw a 55% decrease, involved the use of email campaigns through Klaviyo, supplemented by extensive A/B testing. These campaigns targeted an audience of over 300,000 subscribers and",
        "bscribers. Her efforts resulted in a significant increase in sales by 27% month-over-month and a reduction in abandoned cart rates by 30%. This showcases her ability to effectively engage with a large audience and drive tangible busin",
        "g and implementing a comprehensive array of marketing strategies, including social media, digital, print, and media buying. She was responsible for structuring and maintaining corporate content calendars for various platforms and ev",
        "e traceability issues. This strategy not only increased web traffic and open rates but also improved customer retention and fostered strong referral relationships with other companies in need of AI software solutions. The case"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": false,
      "selected_reason": []
    },
    {
      "email": "gtharris88@gmail.com",
      "name": "Glenn Harris",
      "candidate_id": "gtharris88_at_gmail_com",
      "merged_rank": 200,
      "strategies": [
        "channels"
      ],
      "strategy_hits": 1,
      "strategy_score": 3,
      "profile_signal_score": 330,
      "matched_terms": [
        "Lifecycle marketing",
        "subscription",
        "a/b testing",
        "lifecycle",
        "retention",
        "winback",
        "acquisition",
        "Salesforce",
        "ecommerce",
        "email revenue",
        "Klaviyo",
        "Google Analytics",
        "Email",
        "SMS",
        "CRO",
        "Go-to-market strategy",
        "Instagram",
        "Facebook",
        "HubSpot",
        "Fintech"
      ],
      "snippets": [
        "y, data requirements, A/B testing approach, segmentation, and content creation - Optimized email channel and lifecycle marketing efforts, delivering 204% YoY revenue growth and a more relevant customer experience - Optimized email channe",
        "a third-party designer to produce new identity assets - Led email optimization and testing efforts for a key subscription service, resulting in a 29% lift in CTR and a 21% lift program sign-ups - Led email optimization and testing",
        "- Expansion & Growth - Mature & Established - Pre-Launch & Early Stage # Capabilities tools: - A/B testing tools (Optimizely - Asana - CRMs (Salesforce - Canva - Data Analyics - Design tools (Photoshop",
        "sion and vision statement, value proposition, and core values - Led key Member Onboarding project, including lifecycle strategy, data requirements, A/B testing approach, segmentation, and content creation - Led key Member Onboa",
        "ges and provided actionable recommendations for onboarding, app awareness and education, app adoption, member retention and churn prevention, trial-to-paid user conversion, upgrade/cross-sell, winback, and referrals. • Identifie"
      ],
      "profile_source": "fallback_profile",
      "selected_for_evaluation": true,
      "selected_reason": [
        "profile_signal_boost"
      ]
    }
  ]
}

Candidate Evaluations 0

raw candidate-evaluations.json

candidate-evaluations.json did not contain an array

Candidate Scoring Rubric 8

raw candidate-scoring-rubric.json

Schema Version

CandidateScoringRubricV2

Generated At

2026-07-06T19:52:06.461Z

Role Key

growth-marketer

Role Title

Growth Marketer

Score Range

0-100

Hard Fail Cap

Notes

This fixed rubric is role-neutral. The LLM applies each dimension against the specific brief, classified requirements, and candidate profile evidence., The pipeline recomputes the final score from these dimensions and caps hard-fail candidates at 59.

Raw candidate-scoring-rubric.json

{
  "schema_version": "CandidateScoringRubricV2",
  "generated_at": "2026-07-06T19:52:06.461Z",
  "role_key": "growth-marketer",
  "role_title": "Growth Marketer",
  "score_range": "0-100",
  "hard_fail_cap": 59,
  "dimensions": [
    {
      "key": "hard_requirements_fit",
      "label": "Hard requirements fit",
      "weight": 25,
      "guidance": "Strictly rewards concrete evidence that the candidate satisfies the role's HARD requirements. If a hard requirement is missing or contradicted, this score must be low and passes_all_hard must be false."
    },
    {
      "key": "functional_expertise",
      "label": "Functional expertise",
      "weight": 20,
      "guidance": "Rewards depth and specificity in the core function requested by the role, such as SEO, paid media, lifecycle, content, brand, creative, analytics, or growth."
    },
    {
      "key": "industry_audience_relevance",
      "label": "Industry and audience relevance",
      "weight": 12,
      "guidance": "Rewards comparable company stage, industry, audience, business model, regulatory context, marketplace, B2B/B2C motion, or customer segment evidence when relevant to the brief."
    },
    {
      "key": "hands_on_execution",
      "label": "Hands-on execution",
      "weight": 15,
      "guidance": "Rewards candidates who personally build, ship, optimize, write, manage, analyze, or execute the work. Penalize profiles that only show delegation or high-level advisory work when the role needs an operator."
    },
    {
      "key": "strategy_and_judgment",
      "label": "Strategy and judgment",
      "weight": 10,
      "guidance": "Rewards diagnosis, prioritization, planning, creative judgment, testing judgment, or ability to translate business goals into a practical marketing plan."
    },
    {
      "key": "tool_platform_fit",
      "label": "Tool and platform fit",
      "weight": 8,
      "guidance": "Rewards evidence with tools, platforms, channels, analytics systems, ad platforms, CMSs, ESPs, CRMs, or workflows that the role explicitly or strongly implies."
    },
    {
      "key": "measurement_optimization",
      "label": "Measurement and optimization",
      "weight": 6,
      "guidance": "Rewards reporting, experimentation, KPI ownership, funnel diagnosis, performance iteration, attribution, and ability to improve results from evidence."
    },
    {
      "key": "availability_budget_fit",
      "label": "Availability, budget, and engagement fit",
      "weight": 4,
      "guidance": "Rewards fit to budget, timeline, geography/timezone, availability, engagement type, and communication expectations. These are soft unless the requirements make them hard."
    }
  ],
  "notes": [
    "This fixed rubric is role-neutral. The LLM applies each dimension against the specific brief, classified requirements, and candidate profile evidence.",
    "The pipeline recomputes the final score from these dimensions and caps hard-fail candidates at 59."
  ]
}

Finalist Rerank 5

raw candidate-finalist-rerank.json

Schema Version

FinalistRerankV1

Role Key

growth-marketer

Overall Rationale

All eleven candidates pass the five HARD requirements, so ranking is driven by depth of evidence on the role-specific problem: a high-lead-volume, weak-conversion subprime lending funnel that must be built from near-zero, expanded across Meta/email/SMS/WhatsApp/programmatic-geofencing, and launched into the US Hispanic mainland market for the Credit Elevator product. I prioritized concrete proof on (1) subprime/consumer-lending direct-response CRO, (2) hands-on operator execution, (3) Spanish-language/US Hispanic market fit, and (4) infrastructure/CRM stand-up. Jeremy Sniezko leads because he uniquely combines direct subprime lending (Possible Finance), proven Spanish-language campaign wins, and a Miami base. Garrison Yang is the closest functional analog on the lending-CRO problem (Upstart credit-applicant funnel work, -10% CPL/+150% leads) but lacks Spanish-market fit. Nikhil Rao brings fintech neobank + lending-compliance Meta and infrastructure builds. Annabelle Wilson adds the strongest financial-services lifecycle/CRM stand-up depth. Juda Borrayo offers real financial-services (credit union) results plus Florida geography. Dillon Zolnierczyk has the clearest near-zero infrastructure/CRM build but weaker industry adjacency, so he rounds out the recommended set as an alternate. Near misses (Shaungh Wolf, Ro Ahuja, Lucas Mondora, Andre Lucha, Jake Madoff, Kevin Quang) are strong operators but fall short on subprime lending relevance, Spanish-market fit, the wanted lifecycle/programmatic channels, budget, timezone, or an operator-vs-advisory read. Every candidate shares the common gaps of thin WhatsApp mass-messaging and, for most, missing Spanish-language experience, so those should be probed in interviews regardless of rank.

Raw candidate-finalist-rerank.json

{
  "schema_version": "FinalistRerankV1",
  "role_key": "growth-marketer",
  "recommended_order": [
    {
      "candidate_id": "jsniezko_at_gmail_com",
      "email": "jsniezko@gmail.com",
      "name": "Jeremy Sniezko",
      "rank": 1,
      "recommendation": "recommend",
      "score_adjustment": 0,
      "rationale": "Strongest overall fit: a hands-on operator with direct subprime consumer-lending experience at Possible Finance, proven Spanish-language campaign wins, Miami base (exact timezone/HQ match), and deep quantified CRO/CPA reduction. He is the only finalist combining subprime lending, Spanish-market execution, and geography, which maps almost perfectly to Harmoney's Puerto Rico-to-Miami expansion. Passes all HARD requirements.",
      "tradeoffs": [
        "Lifecycle (SMS/WhatsApp mass messaging) and geofencing only lightly evidenced (ManyChat, Doubleclick)",
        "Near-zero marketing-infrastructure/CRM stand-up and a formal Credit Elevator GTM launch are inferred from adjacent skills rather than shown outright",
        "Several overlapping active roles pose a mild bandwidth risk for a fast-moving mandate"
      ],
      "evidence_snippets": [
        "Growth Marketer at Possible Finance... Repeatedly broke monthly new loan records",
        "Launched Spanish language campaigns which beat previous CPA record by over 50%",
        "managed $55M+ in spend across all the major ad platforms",
        "Reduced CPA of existing clients by up to 50%",
        "location: Miami, Florida, US"
      ]
    },
    {
      "candidate_id": "g_at_u13n_com",
      "email": "g@u13n.com",
      "name": "Garrison Yang",
      "rank": 2,
      "recommendation": "recommend",
      "score_adjustment": 0,
      "rationale": "Nearest match on the core lending-CRO problem: at Upstart he scaled Meta to $100K/day and ran signal segmentation to improve credit-applicant quality plus form-flow CRO reducing bounce, and delivered a -10% CPL / +150% leads result at SurveyMonkey. This is an almost exact analog of Harmoney's high-lead-volume, weak-conversion subprime funnel. Passes all HARD requirements.",
      "tradeoffs": [
        "No Spanish-language / US Hispanic / Puerto Rico market experience, a central audience for this brief",
        "No explicit WhatsApp mass messaging or geofencing evidence",
        "Pacific timezone (workable but offset from Miami)"
      ],
      "evidence_snippets": [
        "scaled Facebook advertising budget to $100,000 per day... signal segmentation which improved the quality of credit applicants",
        "reduction in the net cost per lead by an estimated 10%... expanded the volume of leads generated by 150%",
        "enhancements to Upstart's form flow, resulting in reduced friction and lower bounce rates",
        "integrating top-of-funnel acquisition strategies with existing user lifecycle marketing"
      ]
    },
    {
      "candidate_id": "nikhil_at_nikhilrao_io",
      "email": "nikhil@nikhilrao.io",
      "name": "Nikhil Rao",
      "rank": 3,
      "recommendation": "recommend",
      "score_adjustment": 0,
      "rationale": "Hands-on paid acquisition operator with fintech neobank (Avant) experience, including running Meta ads under special ad categories (directly relevant to lending compliance), building new digital channels from near-zero, standing up martech/reporting, and holding CAC while scaling spend and lifting lead volume 300%. Strong infrastructure-build and programmatic/geofencing signals. Passes all HARD requirements.",
      "tradeoffs": [
        "No explicit subprime lending or Spanish-language/US Hispanic market experience",
        "Product-launch experience is adjacent, not a formal US mainland GTM launch",
        "Lighter direct evidence on WhatsApp/SMS mass messaging"
      ],
      "evidence_snippets": [
        "establishment and scaling of new digital channels, including paid search, paid social, and email syndication",
        "managing Facebook ads within special ad categories, ensuring compliance",
        "scaled the monthly ad spend from $45,000 to $250,000, maintaining the target cost per acquisition and lead quality",
        "increased lead volume by 300% for the company's subscription products",
        "Launched the digital prescreen... at 70% the CAC of the traditional marketing channels"
      ]
    },
    {
      "candidate_id": "annabellewilson_info_at_gmail_com",
      "email": "annabellewilson.info@gmail.com",
      "name": "Annabelle Wilson",
      "rank": 4,
      "recommendation": "recommend",
      "score_adjustment": 0,
      "rationale": "Full-funnel growth + lifecycle operator with directly relevant financial-services lending experience (Ritchie Bros. Financial Services: $1B+ pre-approvals, 20K+ web applications, $72M financing) and proven marketing-automation/CRM stand-up (Salesforce Pardot, Dotmailer, HubSpot). Her lifecycle-journey depth directly addresses the ~3,000 leads/month nurture and infrastructure-from-zero need. Passes all HARD requirements.",
      "tradeoffs": [
        "No WhatsApp mass messaging, SMS, or programmatic/geofencing evidence (channels central to this brief)",
        "No Spanish-language / US Hispanic market experience",
        "Strong SEO/content lane only partially transferable to a paid/lifecycle-led mandate"
      ],
      "evidence_snippets": [
        "Marketing Manager at Ritchie Bros. Financial Services... generating $1B+ in financial pre-approvals",
        "Generated 20k+ web applications, resulting in $72M in financing and $6.5M in revenue",
        "Designed and implemented new marketing automation journeys contributing to 20% YOY growth",
        "reducing Facebook CPC by 50%",
        "leading Salesforce Pardot adoption"
      ]
    },
    {
      "candidate_id": "juda_borrayo_at_gmail_com",
      "email": "juda.borrayo@gmail.com",
      "name": "Juda Borrayo",
      "rank": 5,
      "recommendation": "recommend",
      "score_adjustment": 0,
      "rationale": "Hands-on paid-media + CRO operator with genuine financial-services experience (Island Federal Credit Union: +78% conversions, -41% cost per conversion), strong CPL reduction (~50%) and enrollment growth of 2.3x in a direct-response context, and Florida (Jupiter) location aligning with the Miami base. Passes all HARD requirements and offers a rare combination of financial-services proof plus geography.",
      "tradeoffs": [
        "Credit union work is prime/traditional banking, not subprime lending",
        "No WhatsApp/SMS mass messaging or programmatic/geofencing evidence",
        "No Spanish-language / US Hispanic market experience; formal US GTM product launch inferred, not shown"
      ],
      "evidence_snippets": [
        "Increased conversions by 78%... reduced Cost Per All Conversions by 41% (Island Federal Credit Union)",
        "Google Ads CPL dropped nearly 50% from ~$52 to ~$28... Enrollments grew 2.3x",
        "Managed Paid Media Campaigns and A/B Testing of over $2,500,000",
        "location: Jupiter, Florida, US"
      ]
    },
    {
      "candidate_id": "dillon_at_theconvertlab_com",
      "email": "dillon@theconvertlab.com",
      "name": "Dillon Zolnierczyk",
      "rank": 6,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "Excellent hands-on full-funnel operator with the clearest infrastructure/CRM-from-near-zero proof in the pool: funnel rebuilds, GTM/CAPI tracking, HubSpot+Salesforce attribution, and GoHighLevel automations, plus strong CPL/CPA reductions in high-lead-volume direct response. Passes all HARD requirements; ranked just below top five due to weaker industry/audience adjacency.",
      "tradeoffs": [
        "No subprime/fintech lending experience (verticals are home builders, tutoring, events)",
        "No WhatsApp/SMS mass messaging, programmatic/geofencing, or Spanish-language market evidence"
      ],
      "evidence_snippets": [
        "Slashed booked appt costs by 75% ($1,000 to $250) through funnel re-engineering",
        "Built a tracking system using GTM and CAPI to link paid ad traffic to CRM lead status",
        "built HubSpot+Salesforce attribution/reporting to tie ads to revenue",
        "Increased Annual New Customers by 334% (698 -> 3028)"
      ]
    }
  ],
  "near_misses": [
    {
      "candidate_id": "shaungh_wolf_at_gmail_com",
      "email": "shaungh.wolf@gmail.com",
      "name": "Shaungh Wolf",
      "rank": 7,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "Elite functional/CRO operator ($400M+ paid spend, Daily Harvest CPA $550->$250, 50% CPA cut) who passes all HARD requirements, but industry lane is DTC ecommerce with only light web3 fintech, no subprime lending, and no Spanish-market experience. His $200/hr rate also likely exceeds the ~$12-15K/month soft envelope. A GM should review him if raw performance-media horsepower is prioritized over industry adjacency and budget.",
      "tradeoffs": [
        "No subprime/consumer-lending or Spanish-language/US Hispanic experience",
        "No WhatsApp mass messaging or geofencing execution shown",
        "$200/hr rate may exceed the soft budget target"
      ],
      "evidence_snippets": [
        "$400M+ paid spend managed across Meta, Google, TikTok, Amazon",
        "reduce the CPA from $550 to $250",
        "50% reduction in the cost per acquisition (CPA), achieved while scaling the advertising spend",
        "Fintech & Web3 (StormX, GDA Capital, Secure Digital Markets)"
      ]
    },
    {
      "candidate_id": "ro_at_roahmarketing_com",
      "email": "ro@roahmarketing.com",
      "name": "Ro Ahuja",
      "rank": 8,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "Strong hands-on operator with a completed HubSpot stand-up plus customer-journey automations and 50% CPL improvement, US-based and budget-friendly. Held out of the top tier by essentially no relevant industry (salons, dog grooming, landscaping), no fintech/subprime, and no Spanish-market or WhatsApp/geofencing proof. Worth reviewing for infrastructure-build strength.",
      "tradeoffs": [
        "No financial services/fintech/subprime lending experience",
        "No Spanish-language/US Hispanic market or WhatsApp/geofencing evidence",
        "Only ~20 hrs/week availability"
      ],
      "evidence_snippets": [
        "Improved CPL cost efficiency by 50%",
        "Full HubSpot onboarding complete with customer journey automations",
        "Scaled Google Ads Spend from $70K a month to $160K a month... while maintaining CPA Goals"
      ]
    },
    {
      "candidate_id": "lucas_mondora_at_gmail_com",
      "email": "lucas.mondora@gmail.com",
      "name": "Lucas Mondora",
      "rank": 9,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "Strong hands-on CRO/paid operator (89% conversion lift, CPA cut 75%) with one relevant fintech US launch (Airwallex) and SMS/ManyChat lifecycle exposure. Held back by predominantly DTC/CPG lane, no subprime lending, no Spanish-market evidence, and a temporary non-US timezone that could strain the fast, CEO-direct launch cadence.",
      "tradeoffs": [
        "Depth is DTC ecommerce/CPG, not subprime lending",
        "No Spanish-language/US Hispanic or WhatsApp/geofencing evidence",
        "Temporary non-US timezone (workday starts 1pm PDT)"
      ],
      "evidence_snippets": [
        "89% increase in conversion rates through the optimization of landing pages, website messaging, and advertorials",
        "Launched Airwallex's Google Advertising into the USA and grew to a spend of $60,000/mo",
        "Decreased Meta CPA from $89 to sub $25 via AI enabled performance creative workflows"
      ]
    },
    {
      "candidate_id": "andreylucha_at_gmail_com",
      "email": "andreylucha@gmail.com",
      "name": "Andre Lucha",
      "rank": 10,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "Senior full-funnel growth leader with strong strategy/measurement and fintech/blockchain exposure, but marquee roles are VP-level leading 15-25 person teams, raising a delegation-vs-operator risk for a role that explicitly wants hands-on doing. Fintech is crypto/investment, not subprime consumer lending, and no Spanish-market fit. Review only if a more strategic operator is acceptable.",
      "tradeoffs": [
        "Director/VP-leaning profile vs. explicit hands-on-operator need",
        "Fintech is crypto/investment, not subprime consumer lending",
        "No Spanish-language/US Hispanic or WhatsApp/geofencing evidence"
      ],
      "evidence_snippets": [
        "built out sales funnels and customer journey maps... over 100 lead conversions in a quarter (Eternyze)",
        "20% year-over-year reduction in Customer Acquisition Costs",
        "The launch of Hume by FitTrack... led to $2 million in ARR in its first year"
      ]
    },
    {
      "candidate_id": "jakemadoff210_at_gmail_com",
      "email": "jakemadoff210@gmail.com",
      "name": "Jake Madoff",
      "rank": 11,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "Solid hands-on Meta/Google operator with quantified CPA/CVR wins and some financial-services lead-gen, but his finance work is high-net-worth advisory/investor targeting, the opposite end from subprime consumers. Lifecycle/WhatsApp and GTM launch are skill-tags rather than case studies, and no Spanish-market fit.",
      "tradeoffs": [
        "Finance experience is HNW advisory/investor, not subprime consumer lending",
        "Lifecycle/WhatsApp/SMS and structured GTM launch are thinly evidenced",
        "No Spanish-language/US Hispanic market experience"
      ],
      "evidence_snippets": [
        "managed $200K/month across Meta and Google Ads (PMax/Search)",
        "reduction of the cost per acquisition from $75 to under $50",
        "led paid media and SEO for SignatureFD, a high-net-worth financial advisory firm"
      ]
    },
    {
      "candidate_id": "kevinquangchicagobooth_at_gmail_com",
      "email": "kevinquangchicagobooth@gmail.com",
      "name": "Kevin Quang",
      "rank": 12,
      "recommendation": "alternate",
      "score_adjustment": 0,
      "rationale": "One of the few candidates with concrete geofencing execution and strong direct-response lead-gen/CRO, plus a very low rate. However, no fintech/subprime lending, no Spanish-market experience, weakest industry fit in the pool, and some Director-level advisory framing temper the operator read. Worth reviewing specifically for geofencing capability.",
      "tradeoffs": [
        "No financial services/subprime lending background; weakest industry relevance",
        "No Spanish-language/US Hispanic or WhatsApp/SMS lifecycle evidence",
        "Some recent titles skew Director-level/advisory"
      ],
      "evidence_snippets": [
        "geofencing technology to target potential patients within a 5-mile radius",
        "Drove a 20%+ month-over-month increase in patient conversions",
        "Generated a 50% increase in qualified leads within one quarter"
      ]
    }
  ],
  "overall_rationale": "All eleven candidates pass the five HARD requirements, so ranking is driven by depth of evidence on the role-specific problem: a high-lead-volume, weak-conversion subprime lending funnel that must be built from near-zero, expanded across Meta/email/SMS/WhatsApp/programmatic-geofencing, and launched into the US Hispanic mainland market for the Credit Elevator product. I prioritized concrete proof on (1) subprime/consumer-lending direct-response CRO, (2) hands-on operator execution, (3) Spanish-language/US Hispanic market fit, and (4) infrastructure/CRM stand-up. Jeremy Sniezko leads because he uniquely combines direct subprime lending (Possible Finance), proven Spanish-language campaign wins, and a Miami base. Garrison Yang is the closest functional analog on the lending-CRO problem (Upstart credit-applicant funnel work, -10% CPL/+150% leads) but lacks Spanish-market fit. Nikhil Rao brings fintech neobank + lending-compliance Meta and infrastructure builds. Annabelle Wilson adds the strongest financial-services lifecycle/CRM stand-up depth. Juda Borrayo offers real financial-services (credit union) results plus Florida geography. Dillon Zolnierczyk has the clearest near-zero infrastructure/CRM build but weaker industry adjacency, so he rounds out the recommended set as an alternate. Near misses (Shaungh Wolf, Ro Ahuja, Lucas Mondora, Andre Lucha, Jake Madoff, Kevin Quang) are strong operators but fall short on subprime lending relevance, Spanish-market fit, the wanted lifecycle/programmatic channels, budget, timezone, or an operator-vs-advisory read. Every candidate shares the common gaps of thin WhatsApp mass-messaging and, for most, missing Spanish-language experience, so those should be probed in interviews regardless of rank."
}

Selected Candidates 8

raw selected-candidates.json

Schema Version

CandidateSelectionV2

Generated At

2026-07-06T19:52:06.459Z

Sourced Count

200

Eval Limit

Merged Take

Recall Take

Selected Count

Raw selected-candidates.json

{
  "schema_version": "CandidateSelectionV2",
  "generated_at": "2026-07-06T19:52:06.459Z",
  "sourced_count": 200,
  "eval_limit": 50,
  "merged_take": 30,
  "recall_take": 20,
  "selected_count": 50,
  "selected": [
    {
      "rank": 1,
      "merged_rank": 1,
      "email": "marketing@roxanech.com",
      "name": "Roxane Chabassier",
      "candidate_id": "marketing_at_roxanech_com",
      "strategies": [
        "structured",
        "channels",
        "content"
      ],
      "strategy_hits": 3,
      "strategy_score": 189,
      "profile_signal_score": 624,
      "matched_terms": [
        "email revenue",
        "subscription",
        "a/b testing",
        "email flows",
        "Klaviyo",
        "Google Ads",
        "retention",
        "ecommerce",
        "Direct-to-consumer",
        "meta ads",
        "shopify",
        "Growth Marketing Manager",
        "Go-to-market strategy",
        "performance marketing",
        "Personal finance",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Salesforce"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 2,
      "merged_rank": 2,
      "email": "ro@roahmarketing.com",
      "name": "Ro Ahuja",
      "candidate_id": "ro_at_roahmarketing_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 170,
      "profile_signal_score": 308,
      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "Direct-to-consumer",
        "shopify",
        "Growth Marketer",
        "Programmatic",
        "Paid social",
        "Paid search",
        "full-funnel",
        "acquisition",
        "Salesforce",
        "meta ads",
        "Instagram",
        "Facebook",
        "HubSpot",
        "Twilio",
        "a/b testing",
        "Marketing automation",
        "Google Analytics",
        "Email"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 3,
      "merged_rank": 3,
      "email": "dlorango@gmail.com",
      "name": "David  Lorango",
      "candidate_id": "dlorango_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 161,
      "profile_signal_score": 573,
      "matched_terms": [
        "abandoned cart",
        "subscription",
        "Klaviyo",
        "Google Ads",
        "lifecycle",
        "retention",
        "ecommerce",
        "shopify",
        "welcome flow",
        "Direct-to-consumer",
        "a/b testing",
        "Go-to-market strategy",
        "meta ads",
        "Growth Marketer",
        "Head of Growth",
        "Paid social",
        "Paid search",
        "acquisition",
        "dtc",
        "Conversion rate optimization"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 4,
      "merged_rank": 4,
      "email": "g@u13n.com",
      "name": "Garrison Yang",
      "candidate_id": "g_at_u13n_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 129,
      "profile_signal_score": 426,
      "matched_terms": [
        "Lifecycle marketing",
        "subscription",
        "lifecycle",
        "ecommerce",
        "shopify",
        "performance marketing",
        "Direct-to-consumer",
        "Conversion rate optimization",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "dtc",
        "Credit Karma",
        "Facebook",
        "Fintech",
        "full-funnel",
        "Financial services",
        "Klaviyo",
        "Google Analytics"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 5,
      "merged_rank": 5,
      "email": "kcharettejobs@gmail.com",
      "name": "Kevin Charette",
      "candidate_id": "kcharettejobs_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 121,
      "profile_signal_score": 316,
      "matched_terms": [
        "a/b testing",
        "retention",
        "shopify",
        "subscription",
        "Marketing automation",
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Salesforce",
        "ecommerce",
        "Facebook",
        "HubSpot",
        "Klaviyo",
        "Google Analytics",
        "Google Ads",
        "Email",
        "Meta",
        "roas",
        "CRO"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 6,
      "merged_rank": 6,
      "email": "cynthia.hutchens@gmail.com",
      "name": "Cynthia Caridad",
      "candidate_id": "cynthia_hutchens_at_gmail_com",
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 116,
      "profile_signal_score": 302,
      "matched_terms": [
        "Lifecycle marketing",
        "a/b testing",
        "lifecycle",
        "retention",
        "Marketing automation",
        "Google Analytics",
        "full-funnel",
        "acquisition",
        "Salesforce",
        "abandoned cart",
        "ecommerce",
        "Klaviyo",
        "Email",
        "SMS",
        "CRO",
        "Facebook",
        "Paid search",
        "HubSpot",
        "Meta"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 7,
      "merged_rank": 7,
      "email": "raquel@raquelbowles.com",
      "name": "Raquel Bowles",
      "candidate_id": "raquel_at_raquelbowles_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 112,
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      "matched_terms": [
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        "retention",
        "a/b testing",
        "ecommerce",
        "shopify",
        "Growth Marketer",
        "acquisition",
        "Head of Growth",
        "lead nurturing",
        "Facebook",
        "HubSpot",
        "Google Analytics",
        "subscription",
        "Conversion rate optimization",
        "Klaviyo",
        "Paid social",
        "Geofencing",
        "Salesforce",
        "lifecycle",
        "Email"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 8,
      "merged_rank": 8,
      "email": "barri@risemarketing.uk",
      "name": "Barri Coen",
      "candidate_id": "barri_at_risemarketing_uk",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 109,
      "profile_signal_score": 360,
      "matched_terms": [
        "Lifecycle marketing",
        "subscription",
        "lifecycle",
        "retention",
        "ecommerce",
        "Google Ads",
        "performance marketing",
        "Klaviyo",
        "Growth Marketer",
        "acquisition",
        "shopify",
        "Facebook",
        "Instagram",
        "Google Analytics",
        "Paid social",
        "Salesforce",
        "Email",
        "CRO",
        "Digital Marketing Manager",
        "Go-to-market strategy"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 9,
      "merged_rank": 9,
      "email": "annabellewilson.info@gmail.com",
      "name": "Annabelle Wilson",
      "candidate_id": "annabellewilson_info_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 106,
      "profile_signal_score": 234,
      "matched_terms": [
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        "lifecycle",
        "Marketing automation",
        "retention",
        "Klaviyo",
        "email flows",
        "Facebook",
        "HubSpot",
        "Salesforce",
        "Financial services",
        "Google Analytics",
        "Growth Marketer",
        "Email",
        "Meta",
        "CRO",
        "Digital Marketing Manager",
        "Instagram",
        "cost per lead",
        "acquisition"
      ],
      "selection_reason": [
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      ]
    },
    {
      "rank": 10,
      "merged_rank": 10,
      "email": "baldev.asnanie@gmail.com",
      "name": "Baldev Asnanie",
      "candidate_id": "baldev_asnanie_at_gmail_com",
      "strategies": [
        "companies",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 105,
      "profile_signal_score": 195,
      "matched_terms": [
        "a/b testing",
        "performance marketing",
        "Facebook Ads",
        "Paid social",
        "Paid search",
        "acquisition",
        "Growth Marketing Manager",
        "ecommerce",
        "Facebook",
        "Programmatic",
        "Performance Marketing Manager",
        "Klaviyo",
        "Google Analytics",
        "Google Ads",
        "Salesforce",
        "CRO",
        "Marketing automation",
        "Instagram",
        "Email",
        "HubSpot"
      ],
      "selection_reason": [
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      ]
    },
    {
      "rank": 11,
      "merged_rank": 11,
      "email": "eugenepark81@gmail.com",
      "name": "Eugene Park",
      "candidate_id": "eugenepark81_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 104,
      "profile_signal_score": 233,
      "matched_terms": [
        "a/b testing",
        "ecommerce",
        "Go-to-market strategy",
        "Klaviyo",
        "Google Analytics",
        "Growth Marketer",
        "acquisition",
        "shopify",
        "Paid search",
        "Salesforce",
        "Marketing automation",
        "Direct-to-consumer",
        "Paid social",
        "Facebook",
        "Email",
        "CRO",
        "Conversion rate optimization",
        "HubSpot",
        "Programmatic",
        "Meta"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 12,
      "merged_rank": 12,
      "email": "shaungh.wolf@gmail.com",
      "name": "Shaungh Wolf",
      "candidate_id": "shaungh_wolf_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 99,
      "profile_signal_score": 274,
      "matched_terms": [
        "lifecycle",
        "Klaviyo",
        "performance marketing",
        "retention",
        "Head of Growth",
        "acquisition",
        "dtc",
        "cost per acquisition",
        "Google Ads",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Facebook Ads",
        "subscription",
        "Paid social",
        "Conversion rate optimization",
        "Growth Marketer",
        "media buying",
        "shopify",
        "Meta"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 13,
      "merged_rank": 13,
      "email": "cdigrazia.freelancer@gmail.com",
      "name": "Christopher Di Grazia",
      "candidate_id": "cdigrazia_freelancer_at_gmail_com",
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 98,
      "profile_signal_score": 179,
      "matched_terms": [
        "Google Ads",
        "ecommerce",
        "shopify",
        "Marketing automation",
        "Salesforce",
        "Facebook Ads",
        "HubSpot",
        "Facebook",
        "Google Analytics",
        "lifecycle",
        "Email",
        "Demand Generation Manager",
        "CRO",
        "Meta"
      ],
      "selection_reason": [
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      ]
    },
    {
      "rank": 14,
      "merged_rank": 14,
      "email": "jsniezko@gmail.com",
      "name": "Jeremy Sniezko",
      "candidate_id": "jsniezko_at_gmail_com",
      "strategies": [
        "companies",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 93,
      "profile_signal_score": 162,
      "matched_terms": [
        "Growth Marketer",
        "Paid social",
        "Paid search",
        "acquisition",
        "Google Ads",
        "ecommerce",
        "Facebook",
        "Google Analytics",
        "Possible Finance",
        "Conversion rate optimization",
        "cost per lead",
        "shopify",
        "Meta",
        "roas",
        "CRO",
        "Instagram",
        "meta ads",
        "Email",
        "Facebook Ads"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 15,
      "merged_rank": 15,
      "email": "darylwilliams02@gmail.com",
      "name": "Daryl Williams",
      "candidate_id": "darylwilliams02_at_gmail_com",
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 92,
      "profile_signal_score": 286,
      "matched_terms": [
        "Lifecycle marketing",
        "a/b testing",
        "Klaviyo",
        "lifecycle",
        "retention",
        "Marketing automation",
        "Salesforce",
        "ecommerce",
        "subscription",
        "Direct-to-consumer",
        "Email",
        "SMS",
        "CRO",
        "HubSpot",
        "Meta"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 16,
      "merged_rank": 16,
      "email": "stephen.shew@gmail.com",
      "name": "Stephen Shew",
      "candidate_id": "stephen_shew_at_gmail_com",
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 91,
      "profile_signal_score": 269,
      "matched_terms": [
        "lifecycle",
        "retention",
        "ecommerce",
        "Marketing automation",
        "subscription",
        "winback",
        "acquisition",
        "Salesforce",
        "Lifecycle marketing",
        "email flows",
        "Google Ads",
        "HubSpot",
        "Google Analytics",
        "a/b testing",
        "performance marketing",
        "media buying",
        "Email",
        "CRO",
        "Go-to-market strategy",
        "Instagram"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 17,
      "merged_rank": 17,
      "email": "juda.borrayo@gmail.com",
      "name": "Juda Borrayo",
      "candidate_id": "juda_borrayo_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 90,
      "profile_signal_score": 231,
      "matched_terms": [
        "ecommerce",
        "a/b testing",
        "Direct-to-consumer",
        "Google Ads",
        "performance marketing",
        "Growth Marketer",
        "Growth Marketing Manager",
        "Instagram",
        "Facebook",
        "Google Analytics",
        "Paid social",
        "acquisition",
        "cost per lead",
        "Salesforce",
        "Email",
        "Meta",
        "roas",
        "CRO",
        "Conversion rate optimization",
        "HubSpot"
      ],
      "selection_reason": [
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      ]
    },
    {
      "rank": 18,
      "merged_rank": 18,
      "email": "useracquisitionconsultant@gmail.com",
      "name": "Chris Ahn",
      "candidate_id": "useracquisitionconsultant_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 89,
      "profile_signal_score": 352,
      "matched_terms": [
        "subscription",
        "a/b testing",
        "retention",
        "performance marketing",
        "shopify",
        "Growth Marketer",
        "Head of Growth",
        "Paid social",
        "Paid search",
        "acquisition",
        "Google Ads",
        "lifecycle",
        "ecommerce",
        "Instagram",
        "Facebook",
        "Financial services",
        "meta ads",
        "Google Analytics",
        "Email",
        "Meta"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 19,
      "merged_rank": 19,
      "email": "kevinquangchicagobooth@gmail.com",
      "name": "Kevin Quang",
      "candidate_id": "kevinquangchicagobooth_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 88,
      "profile_signal_score": 254,
      "matched_terms": [
        "shopify",
        "Google Ads",
        "ecommerce",
        "Klaviyo",
        "performance marketing",
        "a/b testing",
        "Growth Marketer",
        "subscription",
        "acquisition",
        "Digital Marketing Manager",
        "Marketing automation",
        "Instagram",
        "Facebook",
        "meta ads",
        "Google Analytics",
        "Programmatic",
        "Salesforce",
        "Email",
        "Meta",
        "Paid social"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 20,
      "merged_rank": 20,
      "email": "erynn@ethicagency.com",
      "name": "Erynn Hart",
      "candidate_id": "erynn_at_ethicagency_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 87,
      "profile_signal_score": 174,
      "matched_terms": [
        "subscription",
        "ecommerce",
        "Klaviyo",
        "Growth Marketer",
        "Marketing automation",
        "Lifecycle marketing",
        "Google Analytics",
        "Salesforce",
        "HubSpot",
        "full-funnel",
        "lifecycle",
        "Email",
        "Meta",
        "CRO",
        "Digital Marketing Manager",
        "Financial services",
        "Direct-to-consumer",
        "Facebook",
        "lead nurturing",
        "acquisition"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 21,
      "merged_rank": 21,
      "email": "nprasath2511@gmail.com",
      "name": "Narayan Prasath",
      "candidate_id": "nprasath2511_at_gmail_com",
      "strategies": [
        "structured",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 85,
      "profile_signal_score": 169,
      "matched_terms": [
        "a/b testing",
        "performance marketing",
        "Growth Marketer",
        "acquisition",
        "Salesforce",
        "lifecycle",
        "Paid search",
        "Klaviyo",
        "Google Analytics",
        "Paid social",
        "Google Ads",
        "Email",
        "Meta",
        "CRO",
        "Conversion rate optimization",
        "Growth Marketing Manager",
        "Marketing automation",
        "Facebook",
        "HubSpot",
        "lead nurturing"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 22,
      "merged_rank": 22,
      "email": "nikhil@nikhilrao.io",
      "name": "Nikhil Rao",
      "candidate_id": "nikhil_at_nikhilrao_io",
      "strategies": [
        "companies",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 85,
      "profile_signal_score": 232,
      "matched_terms": [
        "subscription",
        "shopify",
        "Paid social",
        "Paid search",
        "acquisition",
        "Lifecycle marketing",
        "Financial services",
        "lifecycle",
        "ecommerce",
        "Growth Marketing Manager",
        "Klaviyo",
        "Google Analytics",
        "Programmatic",
        "Facebook",
        "Avant",
        "Email",
        "Meta",
        "CRO",
        "Conversion rate optimization",
        "performance marketing"
      ],
      "selection_reason": [
        "merged_rank"
      ]
    },
    {
      "rank": 23,
      "merged_rank": 23,
      "email": "eganjover@gmail.com",
      "name": "Egan Jover",
      "candidate_id": "eganjover_at_gmail_com",
      "strategies": [
        "channels",
        "content"
      ],
      "strategy_hits": 2,
      "strategy_score": 83,
      "profile_signal_score": 341,
      "matched_terms": [
        "Lifecycle marketing",
        "Klaviyo",
        "lifecycle",
        "retention",
        "ecommerce",
        "shopify",
        "Direct-to-consumer",
        "subscription",
        "Marketing automation",
        "email flows",
        "acquisition",
        "Salesforce",
        "a/b testing",
        "Email",
        "Meta",
        "SMS",
        "CRO",
        "performance marketing",
        "lead nurturing",
        "dtc"
      ],
      "selection_reason": [
        "merged_rank",
        "profile_signal_boost"
      ]
    },
    {
      "rank": 24,
      "merged_rank": 24,
      "email": "nnatale001@gmail.com",
      "name": "Nick Natale",
      "candidate_id": "nnatale001_at_gmail_com",
      "strategies": [
        "structured",
        "channels"
      ],
      "strategy_hits": 2,
      "strategy_score": 7,
      "profile_signal_score": 66,
      "matched_terms": [
        "a/b testing",
        "Klaviyo",
        "Google Analytics",
        "Salesforce",
        "lifecycle",
        "ecommerce",
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        "abandoned cart",
        "Go-to-market strategy",
        "Google Analytics",
        "Growth Marketer",
        "Paid search",
        "acquisition",
        "shopify",
        "Facebook",
        "subscription",
        "Paid social",
        "Direct-to-consumer",
        "Instagram",
        "Email",
        "CRO",
        "performance marketing",
        "full-funnel"
      ],
      "selection_reason": [
        "profile_signal_boost"
      ]
    }
  ]
}

Candidate Evaluation Cache 9

raw candidate-evaluation-cache.json

Schema Version

CandidateEvaluationPromptCacheV1

Generated At

2026-07-06T19:52:06.461Z

Enabled

true

Warmup Enabled

true

Min Candidates

Selected Count

Ttl

Role Packet File

candidate-evaluation-role-packet.md

Behavior

Anthropic uses an explicit cache_control breakpoint on the role packet. Gemini receives the role packet first so implicit caching can hit when available.

Raw candidate-evaluation-cache.json

{
  "schema_version": "CandidateEvaluationPromptCacheV1",
  "generated_at": "2026-07-06T19:52:06.461Z",
  "enabled": true,
  "warmup_enabled": true,
  "min_candidates": 2,
  "selected_count": 50,
  "ttl": "5m",
  "role_packet_file": "candidate-evaluation-role-packet.md",
  "behavior": "Anthropic uses an explicit cache_control breakpoint on the role packet. Gemini receives the role packet first so implicit caching can hit when available."
}

Candidate Evaluation Errors 5

raw candidate-evaluation-errors.json

Schema Version

CandidateEvaluationErrorsV1

Generated At

2026-07-06T20:03:36.281Z

Role Key

growth-marketer

Error Count

Errors

Raw candidate-evaluation-errors.json

{
  "schema_version": "CandidateEvaluationErrorsV1",
  "generated_at": "2026-07-06T20:03:36.281Z",
  "role_key": "growth-marketer",
  "error_count": 0,
  "errors": []
}