AImatch Review Admin

No-auth review of AImatch pipeline artifacts and LLM outputs from the live VM.

Marketing Graphic Designer GO

Ongoing/retainer graphic designer to handle all marketing asset production for the newly built internal marketing function, including website, sales collateral, landing page design, newsletter/email design, and client onboarding materials. Budget agreed at 5-7K/month.

Run ID: d3826c21-c8f3-4f74-b12b-3fbfbfc48a21 - Role key: graphic-designer - QC updated: Jul 06, 2026, 04:29 PM

Pipeline Overview

Follow the AImatch run from call intake through LLM synthesis, sourcing, ranking, and final match coverage.

1. Intake

present

Call transcript and meeting metadata are available for review.

106 transcript lines

2. Context

12 files

Distilled context files are available before role and brief generation.

company-profile.md, poc.md, attendees.md, budget.md

3. Role Detection

2 roles

The selected role appears in the detected role list.

graphic-designer

4. Brief Synthesis

brief ready

Generated freelancer-facing brief exists for this role.

internal notes: present, form data: present

5. Requirements

8 requirements

Classified requirements are available for candidate evaluation.

3 hard requirements

6. Brief QC

GO

Advisory GO — brief is accurate, faithful to the transcript, and matchable. Two non-blocking items for the recruiter/matcher: (1) The structured taxonomy label 'Graphic Designer (Paid Social)' is a mismatch; match to a general marketing production designer, not a paid-social specialist. (2) Monthly asset volume was never captured (client lost service mid-call); clarify expected output to validate single-marketer capacity and to calibrate the $5K vs $7K seniority target. Neither issue blocks matching.

advisory_note

7. Sourcing

missing

Candidate sourcing lanes collect possible matches before merging and reranking.

structured: 0, content: 0, companies: 0, channels: 0

8. Merge / Profile Refresh

200 merged

Lane candidates are deduped into a pre-rank pool and enriched with refreshed profiles.

50 profiles refreshed

9. Matches

5 top

Top matches and bench candidates are the final candidate outputs for the run.

5 bench candidates

10. Coverage

ready

The coverage matrix compares hard and important requirements against the top matches.

19 emitted match-reason rows

Raw Transcript

raw transcript file Fireflies metadata classification JSON

Title
Matching Agent <> Rob
Host
raaja@marketerhire.com
Fireflies date
7/6/2026, 3:30:00 PM

106 transcript lines

Show full transcript
# Matching Agent <> Rob
Meeting ID: 01KWW0XVBRE1Q5X5D8C8X143X9
Date: 2026-07-06T15:30:00.000Z
Host: raaja@marketerhire.com
Agent: Hey Rob, thanks for hopping on.
Agent: I'm the AI Assistant from Marketer Hire and I'll be running our intro chat today.
Agent: I've been trained on over 30,000 of our marketer matches so I can help zero in on the right fit for you.
Agent: Fast to start.
Agent: Would it help if I gave a quick overview of how we work or would you rather jump straight into what you're looking for?
Rob: Yes,.
Agent: Sure.
Agent: Let me give you a quick rundown.
Agent: Marketer Hire is the number one platform for premium freelance marketing talent in the us.
Agent: We connect companies with senior pre vetted specialists, think channel experts like paid social, paid search, email, SEO growth and more who can drop in and start fast with very little onboarding needed.
Agent: A couple of things that set us apart.
Agent: We accept less than 1% of applicants and every marketer is double vetted by our team and by another expert marketer.
Agent: So you're getting real senior talent, not generalists.
Agent: And it's all month to month with a no risk two week trial.
Agent: So there's no long term commitment to worry about.
Agent: Does that give you a good enough picture or any question?
Agent: Great.
Agent: So let's get into it.
Agent: Can you give me a quick overview of the company, what you do and what stage you're at?
Rob: So we're an Amazon marketing agency.
Rob: We have been in business for seven years.
Rob: We support premium DTC brands that sell their goods on Amazon, full service, holistic service offering, creative catalog advertising, fulfillment, inventory operations strategy, etc.
Rob: Basically with the goal of growing their business on Amazon.
Rob: We are 26 people in the company.
Rob: We are in the process of making some some updates to our brand style guide and and building and launching our marketing operation.
Rob: So we need a couple streetlance, our contract designers to support that, the brand brand strategist or brand designer to help make the updates to the style guide and the more graphic designer marketing graphic designer to support all of our marketing asset needs.
Agent: Got it.
Agent: That's really helpful context.
Agent: So you're essentially building out your own marketing function for the first time and you need two people, one more senior brand side to refresh the style guide and one more execution focused graphic designer to handle the ongoing marketing asset production.
Agent: That makes a lot of sense.
Agent: What are the current marketing challenges driving this?
Agent: Like what's the gap you're feeling most acutely right now?
Rob: We just don't have any dedicated resources to this and we have designers in house but they are working on client work full time and the marketing engine is going to be a full fledged effort on content, on you know, supporting the Website on sales, collateral, materials, you know, landing page design, newsletter, design client onboarding material.
Rob: Like the whole system needs design support and right now it's really being supported ad hoc by our design resources that we can't afford to pull away from client work.
Agent: That makes total sense.
Agent: Your design team is maxed out on client work and you've got a whole internal marketing system that needs to be built out properly.
Agent: So it's really two distinct needs.
Agent: The brand strategy piece to get the foundation right and then ongoing graphic design execution to keep the engine running.
Agent: How does your marketing function look today?
Agent: Beyond the design side, is there someone internally leading the marketing strategy or is that also being stood up fresh?
Rob: I'm leading the marketing strategy as CMO and I have a growth marketer that supports me.
Rob: We are in the process of hiring a director of marketing to run the content and lead gen funnel.
Rob: So those are the resources today.
Agent: Got it.
Agent: So you've got the strategy covered, a growth marketer on execution and a director of marketing coming in to own content and lead gen.
Agent: The missing piece is really the design layer to support all of that.
Agent: That makes a lot of sense.
Agent: The brand designer role, is this primarily about the style guide refresh or do you see that person also having an ongoing role once the guide is done?
Rob: Probably mainly about the style guide refresh.
Rob: Maybe some support with that implementation on a website outside for that not ongoing.
Agent: Okay, got it.
Agent: So the brand designer is more of a project based engagement style guide refresh plus some website implementation support and then it wraps up.
Agent: And the graphic designer is the ongoing resource for all the marketing asset production.
Agent: For the graphic designer role, what would a typical month of output look like?
Agent: What kinds of assets and roughly how much volume are we talking?
Rob: I don't know right now.
Rob: I'm going to lose service here momentarily, so I'm not sure how much more information I'll be able to give you.
Agent: No worries at all.
Agent: Let's make the most of the time we have Based on what you've shared, here's where I'd land on the two roles.
Agent: For the brand designer.
Agent: That sounds like a brand marketer or creative strategist.
Agent: Engagement project, scoped style guide plus website support for the ongoing graphic designer.
Agent: That's a great fit for our graphic designer role focused on marketing asset production.
Agent: Given the brand designer is more project based and lighter in scope, that would typically run around 10 to 12,000amonth.
Agent: And for the graphic designer on an ongoing basis, that usually lands around 6 to 7,000amonth.
Agent: Both are all in the marketer's rate plus us no separate fees, month to month with a simple 30 day notice.
Agent: Do those ranges feel roughly in line with what you were expecting or is there a budget number I should stay within for either role?
Rob: They're a little higher than I was expecting.
Rob: Yeah, probably by a few thousand dollars, I think.
Rob: I was thinking more like it would be 8, 8 to 10k for the creative strategist for probably one month and then.
Rob: Yeah, probably more 5 to 7 for the the graphic designer.
Agent: That's helpful.
Agent: Thanks for sharing that.
Agent: So for the brand designer, 8 to 10,000 for roughly a one month engagement.
Agent: That's actually very workable.
Agent: We can present the role to our marketplace at that budget and you'd get strong candidates in that range.
Agent: For the graphic designer at 5 to 7,000.
Agent: 5,000 Is really the practical floor for our retainer model.
Agent: So if you're thinking around five to seven, we can work with that.
Agent: The stronger end of that range will get you a more senior shortlist, but we can make it work.
Agent: And just so you know, both come with a no risk two week trial, fully refundable if the fit isn't right.
Agent: And it's month to month, so no long term commitment.
Agent: Does that feel like it could work on your end?
Rob: Yes.
Agent: Great.
Agent: And just to make sure I have the full picture, how soon are you looking to get someone started on both of these?
Rob: As soon as possible.
Agent: Perfect.
Agent: That works well with how we operate.
Agent: We typically match within about two business days.
Agent: Send you the marketer's bio to review, and once you're happy with the match, we go straight to the agreement and kick off the two week trial.
Agent: The whole process usually comes together within about a week.
Agent: I'll follow up by email with a recap and next steps.
Agent: We already have your contact details.
Agent: Is there anything else on your mind before we wrap up?
Rob: No.
Agent: This was really great.
Agent: Thanks so much for taking the time today, Rob.
Agent: I'll get to work on finding the right matches for both roles and follow up shortly with a recap and next steps.
Agent: Have a great rest of your day.
Agent: Ending the call now.
Agent: Take care, Rob.

Distilled Context Files

The 12-file context pass is the LLM's working memory before role/brief generation.

Company Profile company-profile.md

raw company-profile.md

Company Profile

Company: Not named in transcript. HubSpot deal name is "Voice Agent - Rob" (Deal ID: 62312988422), which does not disclose a company name. The client contact is Rob.

Business: Rob describes the company as an Amazon marketing agency in business for seven years, supporting premium DTC brands that sell on Amazon. They provide a full-service, holistic offering including creative, catalog, advertising, fulfillment, inventory operations, and strategy, with the goal of growing clients' businesses on Amazon.

Size / Stage: 26 people in the company. They are currently making updates to their brand style guide and building/launching their own marketing operation. This is effectively the first time they are standing up a dedicated internal marketing function.

Marketing org today: Rob leads marketing strategy as CMO, supported by a growth marketer. They are in the process of hiring a Director of Marketing to run the content and lead gen funnel. The missing piece is the design layer.

Poc poc.md

raw poc.md

Point of Contact

Primary contact: Rob, CMO of the company. He is leading marketing strategy internally and is the person scoping and approving the two freelance design roles.

Role in decision: Rob articulated budget expectations, timeline, and role requirements directly, indicating he holds decision authority for these engagements.

No other client-side contacts were named. The MarketerHire side was represented by an AI Assistant, with the call hosted under raaja@marketerhire.com.

Attendees attendees.md

raw attendees.md

Attendees

MarketerHire side:

  • AI Assistant ("the AI Assistant from Marketer Hire") ran the intro call.
  • Host of record: raaja@marketerhire.com.

Client side:

  • Rob, CMO of the Amazon marketing agency.

No additional attendees were mentioned on the call.

Budget budget.md

raw budget.md

Budget

MarketerHire's initial proposal:

  • Brand designer (project-based): "that would typically run around 10 to 12,000amonth."
  • Graphic designer (ongoing): "that usually lands around 6 to 7,000amonth."
  • Both quoted as "all in the marketer's rate plus us no separate fees, month to month with a simple 30 day notice."

Rob's reaction and counter: He said the ranges were "a little higher than I was expecting... probably by a few thousand dollars." His expectation: "8, 8 to 10k for the creative strategist for probably one month" and "probably more 5 to 7 for the the graphic designer."

Resolution: MarketerHire accepted. For the brand/creative strategist role at 8-10K for ~one month: "That's actually very workable. We can present the role to our marketplace at that budget." For the graphic designer at 5-7K: "5,000 Is really the practical floor for our retainer model... we can work with that. The stronger end of that range will get you a more senior shortlist." Rob confirmed "Yes."

Timeline timeline.md

raw timeline.md

Timeline

Client urgency: When asked how soon he wanted someone started on both roles, Rob said "As soon as possible."

MarketerHire process timeline: "We typically match within about two business days. Send you the marketer's bio to review, and once you're happy with the match, we go straight to the agreement and kick off the two week trial. The whole process usually comes together within about a week."

Engagement duration: The brand/creative strategist role is scoped as roughly a one-month project. The graphic designer role is ongoing/retainer-based.

Decisions decisions.md

raw decisions.md

Decisions

Agreed decisions:

  1. Proceed with two roles: (a) a brand designer / creative strategist for a ~one-month project (style guide refresh + some website implementation), and (b) an ongoing graphic designer for marketing asset production.
  2. Budgets accepted: ~$8-10K for the one-month creative strategist and $5-7K/mo for the graphic designer. Rob confirmed "Yes" that this could work.
  3. MarketerHire will begin matching for both roles and follow up by email with a recap and next steps.

Terms accepted implicitly: Month-to-month, no-risk two-week trial (fully refundable), 30-day notice.

Open Questions open-questions.md

raw open-questions.md

Open Questions

Unresolved items:

  • Graphic designer monthly output/volume: When asked what a typical month of output would look like, Rob said "I don't know right now" and noted he was about to lose phone service. This scope detail remains undefined.
  • Brand designer ongoing role: Rob indicated the brand designer is "probably mainly about the style guide refresh" with "maybe some support with that implementation on a website," but this was left somewhat tentative.

Call cut short: Rob warned "I'm going to lose service here momentarily, so I'm not sure how much more information I'll be able to give you," which limited further scoping.

Competitors competitors.md

raw competitors.md

Competitors

None mentioned. Rob did not reference any competing talent platforms, agencies, or alternative hiring approaches during the call.

Objections objections.md

raw objections.md

Objections

Pricing objection: Rob pushed back on the initial quotes, saying "They're a little higher than I was expecting. Yeah, probably by a few thousand dollars." He anchored to lower expectations: "8, 8 to 10k for the creative strategist for probably one month" and "5 to 7 for the the graphic designer."

Resolution: MarketerHire accepted both counter-ranges, noting the brand designer budget was "very workable" and that $5,000 is "the practical floor" for the graphic designer retainer, with the caveat that "the stronger end of that range will get you a more senior shortlist." Rob confirmed the terms would work.

No other objections (e.g., trial terms, commitment length, process) were raised.

Tools Mentioned tools-mentioned.md

raw tools-mentioned.md

Tools Mentioned

None mentioned. The conversation referenced general marketing deliverables and channels (website, newsletter/email design, landing page design, sales collateral, client onboarding materials, content, lead gen funnel, catalog advertising) but no named software, platforms, or tools were discussed.

Related Deals related-deals.md

raw related-deals.md

Related Deals

Within this deal: Two related roles are being sourced together for the same client — a project-based brand designer/creative strategist and an ongoing graphic designer.

HubSpot: Deal ID 62312988422, deal name "Voice Agent - Rob." No other related or historical deals were referenced in the transcript.

Case Study Shortlist case-study-shortlist.md

raw case-study-shortlist.md

Case Study Shortlist

None mentioned. No case studies, references, or example client work were requested by Rob or offered by MarketerHire during the call.

Role Detection

raw roles-detected.json

RoleRole keySummary
Creative Strategist / Brand Designer creative-strategist Project-based brand/creative strategist to refresh the company's brand style guide with some support on website implementation. Scoped as roughly a one-month engagement. Budget agreed at 8-10K for ~one month.
current Marketing Graphic Designer graphic-designer Ongoing/retainer graphic designer to handle all marketing asset production for the newly built internal marketing function, including website, sales collateral, landing page design, newsletter/email design, and client onboarding materials. Budget agreed at 5-7K/month.
Raw role detection JSON
[
  {
    "role_key": "creative-strategist",
    "role_title": "Creative Strategist / Brand Designer",
    "summary": "Project-based brand/creative strategist to refresh the company's brand style guide with some support on website implementation. Scoped as roughly a one-month engagement. Budget agreed at 8-10K for ~one month.",
    "confidence": "high",
    "source_quotes": [
      "the brand brand strategist or brand designer to help make the updates to the style guide",
      "Probably mainly about the style guide refresh. Maybe some support with that implementation on a website outside for that not ongoing.",
      "For the brand designer, 8 to 10,000 for roughly a one month engagement. That's actually very workable.",
      "8, 8 to 10k for the creative strategist for probably one month"
    ],
    "priority_rank": 1,
    "status": "active",
    "active_now": true,
    "proceed_to_matching": true,
    "reason_not_active": null
  },
  {
    "role_key": "graphic-designer",
    "role_title": "Marketing Graphic Designer",
    "summary": "Ongoing/retainer graphic designer to handle all marketing asset production for the newly built internal marketing function, including website, sales collateral, landing page design, newsletter/email design, and client onboarding materials. Budget agreed at 5-7K/month.",
    "confidence": "high",
    "source_quotes": [
      "the more graphic designer marketing graphic designer to support all of our marketing asset needs",
      "the graphic designer is the ongoing resource for all the marketing asset production",
      "For the graphic designer at 5 to 7,000. 5,000 Is really the practical floor for our retainer model... we can work with that.",
      "probably more 5 to 7 for the the graphic designer"
    ],
    "priority_rank": 2,
    "status": "active",
    "active_now": true,
    "proceed_to_matching": true,
    "reason_not_active": null
  }
]

Generated Brief

MarketerHire Brief - Marketing Graphic Designer

Snapshot

  • Company: A seven-year-old Amazon marketing agency (26 people) providing full-service support—creative, catalog advertising, fulfillment, inventory operations, and strategy—to premium DTC brands selling on Amazon.
  • Need: They're standing up their own internal marketing function for the first time. In-house designers are fully committed to client work, leaving marketing assets covered only ad hoc.
  • Role: An ongoing, execution-focused graphic designer to own marketing asset production as the engine ramps up.

What You'd Work On

  • Produce marketing assets across the full internal marketing system on an ongoing basis.
  • Design website support materials and landing pages.
  • Create sales collateral and client onboarding materials.
  • Design newsletters/email and other content assets for the marketing engine.

Must-Have Fit

  • Strong hands-on production designer who can turn around a steady, varied volume of marketing assets.
  • Comfortable working across web, email, landing pages, and sales/collateral formats.
  • Able to work within and apply an evolving brand style guide (the company is refreshing theirs in parallel).
  • Self-directed and fast-starting in a newly formed marketing team with minimal existing process.

Helpful Context

  • Channels/formats: Website, landing pages, email/newsletter, sales collateral, client onboarding materials.
  • Team/collaboration: Reports into a CMO-led marketing team that includes a growth marketer, with a Director of Marketing (content and lead gen) being hired. This role fills the design layer.
  • Nice-to-haves: Experience supporting DTC or eCommerce brands; familiarity working alongside a brand/creative strategist during a style guide refresh.

Internal Notes

Company / Identity

  • HubSpot deal: "Voice Agent - Rob" (Deal ID: 62312988422). Company name NOT disclosed in transcript or deal name.
  • Conflict/uncertainty: No verified company name available. Brief uses descriptive company framing rather than inventing a name. Website URL unknown — flagged as <UNKNOWN> in formData.
  • Business: Amazon marketing agency, 7 years in business, 26 employees. Full-service (creative, catalog advertising, fulfillment, inventory ops, strategy) for premium DTC brands on Amazon.
  • Stage: First-time build-out of an internal/dedicated marketing function; brand style guide refresh underway.

Point of Contact

  • Rob, CMO. Leads marketing strategy internally; scoped and approved both freelance roles; holds decision authority (set budget, timeline, requirements).
  • Supported by a growth marketer; hiring a Director of Marketing (content + lead gen). Design layer is the gap.
  • MarketerHire side: AI Assistant; call hosted under raaja@marketerhire.com.
  • Note: Rob warned he would lose service mid-call; asset volume details were not captured.

Budget (EXCLUDED from public brief)

  • This role (Graphic Designer, ongoing/retainer): Agreed at $5,000–$7,000/month. Midpoint used for matching = $6,000/month.
  • Agent's initial quote was $6–7K/month; Rob countered "more 5 to 7." Agent noted $5,000 is the practical floor for the retainer model; stronger end ($7K) yields a more senior shortlist. Rob confirmed "Yes."
  • Billing: retainer, month-to-month, 30-day notice, all-in marketer rate + MarketerHire (no separate fees). Two-week no-risk trial.
  • Confidence: high on this role's range.

Multi-role Context

  • Two roles from one call. The other role is a Creative Strategist / Brand Designer (project-based, ~one month, $8–10K) for the style guide refresh + website implementation support. That role gets its own standalone brief.
  • Combined monthly investment discussed: ~$15,000/month.
  • Overlap/coordination: This graphic designer applies/executes against the style guide the creative strategist refreshes. Sequencing matters — style guide refresh is short-term/project; this graphic designer is the ongoing execution resource.

Structured Budget Decision (BudgetDecisionV3)

  • Auto-QTB: needs_review (multi_role flag).
  • Flags: multi_role, budget_negotiated_take_final, trial_vs_ongoing_noted, role_not_in_taxonomy.
  • role_not_in_taxonomy flag applies here: mapped to "Graphic Designer (Paid Social)" in structured data, but actual scope is general marketing asset production, NOT paid social. Recommend matching to a general marketing graphic designer, not a paid-social specialist. The paid-social taxonomy label appears to be a mismatch.

Timeline

  • Rob: "As soon as possible" for both roles.
  • MH process: match within ~2 business days, bio review, then agreement + 2-week trial; full process ~1 week.
  • Duration: this role is ongoing/retainer (open-ended).

Tools

  • No named tools/platforms discussed. Only general deliverables/channels: website, sales collateral, landing pages, newsletter/email, client onboarding materials, content.

Matching Rationale

  • Prioritize a hands-on production designer with breadth across web, email, landing pages, and collateral rather than a brand strategist.
  • DTC/eCommerce familiarity is a plus given the client base (though the design work supports the agency's own marketing, not client brands).
  • Senior-end shortlist supported if Rob targets the $7K end; $5K floor viable for a capable mid-level.
  • Asset volume unknown — clarify expected monthly output before or during trial.

Classified Requirements

TierCategoryLabelValueSource
HARD Skill Hands-on marketing asset production Strong hands-on production designer able to turn around a steady, varied volume of ongoing marketing assets for a newly built internal marketing engine. Rob: "the more graphic designer marketing graphic designer to support all of our marketing asset needs." Brief Must-Have: "Strong hands-on production designer who can turn around a steady, varied volume of marketing assets."
HARD Skill Multi-format design breadth (web, email, landing pages, collateral) Comfortable designing across website support materials, landing pages, email/newsletter, sales collateral, and client onboarding materials. Rob: "supporting the Website on sales, collateral, materials, you know, landing page design, newsletter, design client onboarding material. Like the whole system needs design support."
HARD Budget Monthly retainer budget $5,000-$7,000/month retainer (midpoint $6,000/month), all-in marketer rate + MarketerHire, month-to-month with 30-day notice. $5,000 is the practical floor. Rob: "probably more 5 to 7 for the the graphic designer." Agent: "5,000 Is really the practical floor for our retainer model... we can work with that." Rob confirmed "Yes."
IMPORTANT Skill Applies and works within an evolving brand style guide Able to execute against a brand style guide that is being actively refreshed in parallel by a creative strategist; must coordinate/apply evolving brand standards. Rob: "We are in the process of making some some updates to our brand style guide." Internal Notes: "This graphic designer applies/executes against the style guide the creative strategist refreshes."
IMPORTANT Seniority Self-directed, fast-starting execution designer Self-directed and fast-starting in a newly formed marketing team with minimal existing process; execution-focused rather than a brand strategist. Capable mid-level viable at $5K floor; senior-end shortlist supported near $7K. Brief Must-Have: "Self-directed and fast-starting in a newly formed marketing team with minimal existing process." Internal Notes: "Senior-end shortlist supported if Rob targets the $7K end; $5K floor viable for a capable mid-level."
IMPORTANT Other Immediate availability / fast start Start as soon as possible; MarketerHire process ~1 week (match within ~2 business days, then agreement + 2-week trial). Role is ongoing/retainer (open-ended). Rob: "As soon as possible." Agent: "The whole process usually comes together within about a week."
PREFERRED Industry DTC / eCommerce experience Experience supporting DTC or eCommerce brands is a plus given the agency's client base (though this design work supports the agency's own internal marketing). Brief Nice-to-haves: "Experience supporting DTC or eCommerce brands." Rob: "We support premium DTC brands that sell their goods on Amazon."
PREFERRED Skill Comfort collaborating alongside a brand/creative strategist Familiarity working alongside a brand/creative strategist during a style guide refresh, coordinating sequencing between brand foundation and ongoing execution. Brief Nice-to-haves: "familiarity working alongside a brand/creative strategist during a style guide refresh."
Raw requirements JSON
[
  {
    "id": "req-001",
    "category": "Skill",
    "tier": "HARD",
    "label": "Hands-on marketing asset production",
    "value": "Strong hands-on production designer able to turn around a steady, varied volume of ongoing marketing assets for a newly built internal marketing engine.",
    "source": "Rob: \"the more graphic designer marketing graphic designer to support all of our marketing asset needs.\" Brief Must-Have: \"Strong hands-on production designer who can turn around a steady, varied volume of marketing assets.\""
  },
  {
    "id": "req-002",
    "category": "Skill",
    "tier": "HARD",
    "label": "Multi-format design breadth (web, email, landing pages, collateral)",
    "value": "Comfortable designing across website support materials, landing pages, email/newsletter, sales collateral, and client onboarding materials.",
    "source": "Rob: \"supporting the Website on sales, collateral, materials, you know, landing page design, newsletter, design client onboarding material. Like the whole system needs design support.\""
  },
  {
    "id": "req-003",
    "category": "Budget",
    "tier": "HARD",
    "label": "Monthly retainer budget",
    "value": "$5,000-$7,000/month retainer (midpoint $6,000/month), all-in marketer rate + MarketerHire, month-to-month with 30-day notice. $5,000 is the practical floor.",
    "source": "Rob: \"probably more 5 to 7 for the the graphic designer.\" Agent: \"5,000 Is really the practical floor for our retainer model... we can work with that.\" Rob confirmed \"Yes.\""
  },
  {
    "id": "req-004",
    "category": "Skill",
    "tier": "IMPORTANT",
    "label": "Applies and works within an evolving brand style guide",
    "value": "Able to execute against a brand style guide that is being actively refreshed in parallel by a creative strategist; must coordinate/apply evolving brand standards.",
    "source": "Rob: \"We are in the process of making some some updates to our brand style guide.\" Internal Notes: \"This graphic designer applies/executes against the style guide the creative strategist refreshes.\""
  },
  {
    "id": "req-005",
    "category": "Seniority",
    "tier": "IMPORTANT",
    "label": "Self-directed, fast-starting execution designer",
    "value": "Self-directed and fast-starting in a newly formed marketing team with minimal existing process; execution-focused rather than a brand strategist. Capable mid-level viable at $5K floor; senior-end shortlist supported near $7K.",
    "source": "Brief Must-Have: \"Self-directed and fast-starting in a newly formed marketing team with minimal existing process.\" Internal Notes: \"Senior-end shortlist supported if Rob targets the $7K end; $5K floor viable for a capable mid-level.\""
  },
  {
    "id": "req-006",
    "category": "Other",
    "tier": "IMPORTANT",
    "label": "Immediate availability / fast start",
    "value": "Start as soon as possible; MarketerHire process ~1 week (match within ~2 business days, then agreement + 2-week trial). Role is ongoing/retainer (open-ended).",
    "source": "Rob: \"As soon as possible.\" Agent: \"The whole process usually comes together within about a week.\""
  },
  {
    "id": "req-007",
    "category": "Industry",
    "tier": "PREFERRED",
    "label": "DTC / eCommerce experience",
    "value": "Experience supporting DTC or eCommerce brands is a plus given the agency's client base (though this design work supports the agency's own internal marketing).",
    "source": "Brief Nice-to-haves: \"Experience supporting DTC or eCommerce brands.\" Rob: \"We support premium DTC brands that sell their goods on Amazon.\""
  },
  {
    "id": "req-008",
    "category": "Skill",
    "tier": "PREFERRED",
    "label": "Comfort collaborating alongside a brand/creative strategist",
    "value": "Familiarity working alongside a brand/creative strategist during a style guide refresh, coordinating sequencing between brand foundation and ongoing execution.",
    "source": "Brief Nice-to-haves: \"familiarity working alongside a brand/creative strategist during a style guide refresh.\""
  }
]

Form Data

companyName
Voice Agent - Rob (company not named in call)
websiteUrl
<UNKNOWN>
marketerTypes
Graphic Designer
industry
Amazon marketing agency (serving premium DTC brands)
companySize
26 employees
freeformRequest
Ongoing/retainer graphic designer to handle all marketing asset production for a newly built internal marketing function. Scope spans website, sales collateral, landing page design, newsletter/email design, and client onboarding materials. The company's in-house design team is fully allocated to client work, so this role owns marketing-side execution. Start ASAP; agreed budget 5-7K/month (retainer).
Raw formData JSON
{
  "companyName": "Voice Agent - Rob (company not named in call)",
  "websiteUrl": "<UNKNOWN>",
  "marketerTypes": [
    "Graphic Designer"
  ],
  "industry": "Amazon marketing agency (serving premium DTC brands)",
  "companySize": "26 employees",
  "freeformRequest": "Ongoing/retainer graphic designer to handle all marketing asset production for a newly built internal marketing function. Scope spans website, sales collateral, landing page design, newsletter/email design, and client onboarding materials. The company's in-house design team is fully allocated to client work, so this role owns marketing-side execution. Start ASAP; agreed budget 5-7K/month (retainer)."
}

Escalation

Action: advisory_note

Edit/question: Confirm with Rob: (a) approximate monthly volume/mix of marketing assets expected, and (b) confirm the role is general marketing asset production (not paid-social focused) so we correct the taxonomy mapping before sourcing.

Advisory GO — brief is accurate, faithful to the transcript, and matchable. Two non-blocking items for the recruiter/matcher: (1) The structured taxonomy label 'Graphic Designer (Paid Social)' is a mismatch; match to a general marketing production designer, not a paid-social specialist. (2) Monthly asset volume was never captured (client lost service mid-call); clarify expected output to validate single-marketer capacity and to calibrate the $5K vs $7K seniority target. Neither issue blocks matching.

Checks

Transcript Fidelity pass

No details.

Role Alignment pass_with_note

No details.

Budget Realism pass

No details.

Niche Requirements pass

No details.

Single Marketer Feasibility pass_with_note

No details.

Raw QC JSON

{
  "schema_version": "BriefQcV1",
  "verdict": "GO",
  "checks": {
    "transcript_fidelity": {
      "status": "pass",
      "notes": "Brief accurately reflects the transcript. Company framing (7-year-old Amazon marketing agency, 26 people, full-service for premium DTC brands), first-time internal marketing build-out, and the ad hoc design coverage gap are all directly supported. Deliverables listed (website support, landing pages, sales collateral, client onboarding materials, newsletter/email, content) map to Rob's stated needs. Team structure (CMO-led, growth marketer, incoming Director of Marketing) is accurate. No invented facts; company name correctly left undisclosed rather than fabricated."
    },
    "role_alignment": {
      "status": "pass_with_note",
      "notes": "Public brief correctly frames this as an ongoing, execution-focused marketing graphic designer for asset production. IMPORTANT: structured data maps this to 'Graphic Designer (Paid Social)' (role_not_in_taxonomy flag), which is a mismatch — actual scope is general marketing asset production, not paid social. Internal notes correctly flag this. Ensure matching targets a general marketing production designer, NOT a paid-social specialist."
    },
    "budget_realism": {
      "status": "pass",
      "notes": "Agreed range $5,000–$7,000/month, midpoint $6,000 for matching. Agent stated $5K is the practical retainer floor and $7K yields a more senior shortlist; Rob confirmed. Realistic and viable for a mid-to-senior production designer on retainer. Budget correctly excluded from public brief."
    },
    "niche_requirements": {
      "status": "pass",
      "notes": "No specialized tools or platforms required (none discussed). Requirements are broad-generalist production skills across web, email, landing pages, and collateral, plus ability to apply an evolving style guide. DTC/eCommerce familiarity is a reasonable nice-to-have. No over-narrow niche constraints that would restrict the marketplace."
    },
    "single_marketer_feasibility": {
      "status": "pass_with_note",
      "notes": "A single hands-on production designer can feasibly own ongoing marketing asset production across the listed formats. Caveat: monthly asset volume is unknown (Rob lost service before answering), so scope/output expectations should be confirmed before or during the two-week trial to ensure one designer's capacity fits the actual load. Role is appropriately distinct from the separately-briefed Creative Strategist."
    }
  },
  "escalation": {
    "action": "advisory_note",
    "rationale": "Advisory GO — brief is accurate, faithful to the transcript, and matchable. Two non-blocking items for the recruiter/matcher: (1) The structured taxonomy label 'Graphic Designer (Paid Social)' is a mismatch; match to a general marketing production designer, not a paid-social specialist. (2) Monthly asset volume was never captured (client lost service mid-call); clarify expected output to validate single-marketer capacity and to calibrate the $5K vs $7K seniority target. Neither issue blocks matching.",
    "edit_or_question": "Confirm with Rob: (a) approximate monthly volume/mix of marketing assets expected, and (b) confirm the role is general marketing asset production (not paid-social focused) so we correct the taxonomy mapping before sourcing."
  }
}

Candidate Funnel Summary

0structured
0content
0companies
0channels
0unique sourced
200merged pool
50profiles refreshed
5top matches
5bench
8requirements

Missing/parse notes: structured: candidates-structured.json not found; content: candidates-content.json not found; companies: candidates-companies.json not found; channels: candidates-channels.json not found

Structured Lane 0

raw candidates-structured.json

candidates-structured.json not found

No candidates in this lane.

Content Lane 0

raw candidates-content.json

candidates-content.json not found

No candidates in this lane.

Companies Lane 0

raw candidates-companies.json

candidates-companies.json not found

No candidates in this lane.

Channels Lane 0

raw candidates-channels.json

candidates-channels.json not found

No candidates in this lane.

Merged Pre-Rank Pool 200

raw merged-ranked.json

RankCandidateMerge scoreStrategiesRank in lanesRolesSkillsTools
1 Rebecca ioannucci
hello@mischievousdesign.com
3 structured, companies, content
2 Joann Doan
joannbdoan@gmail.com
3 structured, channels, content
3 Bobby Taslimi
b@316-interactive.com
3 structured, companies, content
4 Myriam Gibson
myriam@mckcreatives.com
3 structured, companies, channels
5 Roxane Chabassier
marketing@roxanech.com
2 channels, content
6 Garrison Yang
g@u13n.com
2 structured, content
7 Ro Ahuja
ro@roahmarketing.com
2 companies, content
8 Sorrina Beecher
sorrina.bee@thewhiteagency.co
2 companies, content
9 Lisa Jeannet
lisa.vjeannet@gmail.com
2 companies, content
10 Lucas Mondora
lucas.mondora@gmail.com
2 companies, content
11 Karan Nanda
karan_nanda@hotmail.com
2 channels, content
12 Christopher Di Grazia
cdigrazia.freelancer@gmail.com
2 channels, content
13 Sheba Tamakloe
sheba.tamakloe@gmail.com
2 structured, content
14 Saskia Stel
saskia@savoirsocial.com
2 structured, content
15 Trustcia Pryor
trustcia-jnita94@live.com
2 structured, content
16 Juda Borrayo
juda.borrayo@gmail.com
2 structured, content
17 Stephen Shew
stephen.shew@gmail.com
2 channels, content
18 Adam Stanisic
adam.stanisic@gmail.com
2 structured, content
19 Nour Saber
nourzeko8@gmail.com
2 companies, content
20 Merry Richter
merryrichter@gmail.com
2 companies, content
21 Nick Herrera
nickherreramarketing@gmail.com
2 structured, content
22 Michael Emiliani
mikeemiliani@gmail.com
2 companies, content
23 Paarth Powale
ppaarth@gmail.com
2 companies, content
24 CERYN CHEN
ceryn524@gmail.com
2 structured, content
25 Chris McCarthy
chris@mcchammer.com
2 companies, content
26 Paul Didwall
paul@farfalla.io
2 companies, content
27 Stephen Kern
skernart@gmail.com
2 structured, content
28 Diana Perez
dianap@thecreativepencil.com
2 structured, content
29 Max Summit
maxsummit@gmail.com
2 companies, content
30 Galina Rodriguez
socialgirlgalina@gmail.com
2 structured, channels
31 Karen Spaeder
karenspaeder@gmail.com
2 structured, channels
32 Makenna Nielsen
kennanielsen@gmail.com
2 structured, channels
33 Ori Herschmann
oherschmann@gmail.com
2 structured, channels
34 Sam Omidi
sam@bravemedia.com
2 structured, channels
35 Steve Apter
apter.sk@gmail.com
2 structured, channels
36 Thu Nelson
thuphamnelson@blankbrief.com
2 structured, channels
37 Derek Saraiva
derek@dereksaraiva.com
2 structured, companies
38 Joshua Swales
swalesjc01@gmail.com
2 structured, companies
39 Amanda Luke
digitalexpertamanda@gmail.com
2 companies, channels
40 Brittany Young
brittannyoung@gmail.com
2 companies, channels
41 Renee Balgobin
rgbalgobin@gmail.com
2 companies, channels
42 Erynn LaFlamme
erynn@ethicagency.com
1 content
43 David Lorango
dlorango@gmail.com
1 content
44 Gloria Chik
gloria@roguestories.com
1 content
45 Michelle James
michellemoniquejames@gmail.com
1 content
46 Dillon Zolnierczyk
dillon@theconvertlab.com
1 content
47 Kamil Patel
patelkamil299@gmail.com
1 content
48 Taylor Pipes
taylorpipes@gmail.com
1 content
49 David Griffin
david@griffinand.co
1 content
50 Shayan Doosty
shayan.doosty@gmail.com
1 content
51 Abby Shepard
abbyshepard8@gmail.com
1 content
52 Ariana Arjona
arianaarjona@gmail.com
1 content
53 Brian Cliette
brian@briancliette.me
1 content
54 Amanda Garren
amandaelizabethgarren@gmail.com
1 content
55 Heather Wright
heatherwrightconsulting@gmail.com
1 content
56 Valbona Tika Demiri
valbonatika@gmail.com
1 content
57 Youssef Kholeif
yykholeif@gmail.com
1 content
58 Jonathan Levine
jlevine@emulsiongroup.com
1 content
59 Sergio Felix
sergio@sfelixmarketing.com
1 content
60 Holly Robowski
holly@hiattdigital.com
1 content
61 Jarred Whicker
jarred@leadmavericks.com
1 content
62 Katherine Bellando
bellando1026@gmail.com
1 content
63 Meredith Goldberg
mjg0614@gmail.com
1 content
64 Saima Omar
egb08so@gmail.com
1 content
65 Steve Longo
stephenflongo@gmail.com
1 content
66 Thy Nguyen
thykarlanguyen@gmail.com
1 content
67 Aric Whiteley
contact@aricwhiteley.com
1 content
68 Jessica Chiv
jessicachiv22@gmail.com
1 content
69 Lauren Taylor
laurtaylor1@gmail.com
1 content
70 Lisa Bankston
lisa@lisabankston.com
1 content
71 Rene Vincent Oftana
renewrites47@gmail.com
1 content
72 Reynold Krieg
renny@infinitymediala.com
1 content
73 Camila Kwong
projects@camilakwong.com
1 content
74 Priya Thatte
kanupriya.chandra@gmail.com
1 content
75 Andrew Kenneth Plonskier
andy51990@aol.com
1 content
76 Ben Gaut
bengautphotography@gmail.com
1 content
77 Daniel Zeevi
dan@creativeform.com
1 content
78 Esteban Martinez
addicted2ppc@gmail.com
1 content
79 Jason M Veen
jason@bravemedia.com
1 content
80 Juliana Casale
juliana.casale@gmail.com
1 content
81 Raquel Bowles
raquel@raquelbowles.com
1 content
82 Alan Moore
alan@patondigital.com
1 content
83 Marcus Genzlinger
marcus@megainteractive.com
1 content
84 Jason Tabuzo
jtabuzo@gmail.com
1 content
85 Julian Reiche
julian.reiche@gmail.com
1 content
86 Stephanie M Cockerl
stephanie.cockerl@gmail.com
1 content
87 Christy Roberts
christy.rob@pm.me
1 content
88 Helena Salvo Maranville
helenasalvo@hotmail.com
1 content
89 Andre Lucha
andreylucha@gmail.com
1 content
90 Annabelle Wilson
annabellewilson.info@gmail.com
1 content
91 Hugh Nelson
hugh.wolfe.nelson@gmail.com
1 content
92 Jhana Ellard
jhana.ellard@gmail.com
1 content
93 Kate Zbrzezny
kzbrzezny@yahoo.com
1 content
94 Lauren de Wet
laurendewet4@gmail.com
1 content
95 Pete Opakunle
peter.opakunle@gmail.com
1 content
96 Tomek Duda
tomzduda@gmail.com
1 content
97 Charlie Riley
charlieriley@me.com
1 content
98 Dylan Rhodes
dylan.rhodes@parker-lambert.com
1 content
99 Erin Gottfried
erin@skunkhillcreative.com
1 content
100 Geovanni Juarez
geovanni.juarez.pr@gmail.com
1 content
101 Pat Gibson
pgibson.growth@gmail.com
1 content
102 Sascha Stutz
contactstutz@gmail.com
1 content
103 Donald Kim
donaldkimba@gmail.com
1 content
104 Jason C
estuffs@gmail.com
1 content
105 Samantha Link
linkwithsamantha@gmail.com
1 content
106 Antonio Romo
tony@blastoffppc.com
1 content
107 Christina Diane Warner
christina.d.warner@gmail.com
1 content
108 Christopher Curry
chris@molab.studio
1 content
109 Kim Scott
kiiimscott@gmail.com
1 content
110 Kirill Lantsouzovski
kurlyrtr@gmail.com
1 content
111 Leah Lockyer
leah.lockyer@gmail.com
1 content
112 Brittany O'Shea
brittanyoshea7@gmail.com
1 content
113 Marissa Ryan
marissamarieryan@gmail.com
1 content
114 Rachael Kozlowski
rachael@demandquest.com
1 content
115 Alex Del Salto
mosaicdigital.ads@gmail.com
1 content
116 Brian Gaspar
brianjgaspar@gmail.com
1 content
117 Christopher Darabi
christopherdarabi@gmail.com
1 content
118 Jay Rathell
yamaro83@gmail.com
1 content
119 Katya Bovykina
katya.bovykina@gmail.com
1 content
120 Kelli Miller
kelliannmiller92@gmail.com
1 content
121 Kevin Finley
kfinley@getknowticed.com
1 content
122 Kim Cupka
kim.cupka@gmail.com
1 content
123 Steven Bui
steven@collidedigital.com
1 content
124 Tom Alan Briggs
tom@helloepigraph.com
1 content
125 Amber Greviskes
amber.greviskes@gmail.com
1 content
126 Andrew Rapier
andrew.rapier@gmail.com
1 content
127 Donna Mostrom
donna@damnsmartmarketing.co
1 content
128 Kendall Fuhrman
kendallfuhrmanmarketing@gmail.com
1 content
129 Kristine Zwick
hello@kristinezwick.com
1 content
130 Mike Craven
m.g.craven@hotmail.com
1 content
131 Mike Litwin
mikedlitwin@gmail.com
1 content
132 Sabrina Reid
sabrinareid@gmail.com
1 content
133 Susan Vega
susan@socialmediaawesomeness.com
1 content
134 Cameron Rzonca
cameron.rzonca@gmail.com
1 content
135 Colin Alsheimer
colin@alsheimer.me
1 content
136 Daniel Goodman
danielpaulgoodman@gmail.com
1 content
137 Dave Patnaik
dave.k.patnaik@gmail.com
1 content
138 Emily Higgins
emilyemmens17@gmail.com
1 content
139 Rahim Dhrolia
rahim.dhrolia01@gmail.com
1 content
140 Ryan Stafford
ryanstaf@gmail.com
1 content
141 Zana Ali
zana@acuityconsulting.io
1 content
142 Ashlee Campbell
ashlee.campbell1@outlook.com
1 content
143 Ashlyn Schwarz
ashlyndora@gmail.com
1 content
144 Dimana Markova
dimana@downtoearthmarketing.co.uk
1 content
145 Emma Sloan
emmacourtenaysloan@outlook.com
1 content
146 Jesse Tilner
jesse.tilner@gmail.com
1 content
147 Claire Mahon
clairedellamahon@gmail.com
1 content
148 Gen Furukawa
genfurukawa@gmail.com
1 content
149 Lindsey Sullivan
lindsey.sullivan13@gmail.com
1 content
150 Matthew Potter
pottermt@outlook.com
1 content
151 Melissa Ariganello
melrosaari@gmail.com
1 content
152 Alec Kirby
94alec@gmail.com
1 content
153 Alexei Ivanov
alex_ivanov4@hotmail.com
1 content
154 Alp Gursoy
alp@futureborne.com
1 content
155 Ashley Urbansky
aurbansky.2@gmail.com
1 content
156 Brennon Gagnon
brennon.gagnon1@gmail.com
1 content
157 Caroline Wilson
caroline.wilson@outlook.com
1 content
158 Carolyn Lighty
carolynlighty@gmail.com
1 content
159 Cesar Restrepo
cesar.augusto.opera@gmail.com
1 content
160 Elizabeth Kirchmer
eakirchmer@gmail.com
1 content
161 Ellie Stamouli
ellie.stamouli@hotmail.com
1 content
162 Katrina Gonzalez
kg@onnine.co
1 content
163 Leighann Huynh
leighann.huynh@gmail.com
1 content
164 Amanda Weisman
amandahweisman@gmail.com
1 structured
165 Andre Whittaker
info@andrewhit.com
1 structured
166 Androniki Bossonis
abossonis@gmail.com
1 structured
167 Carlos Ramos
crjr3000@yahoo.com
1 structured
168 Casey Krutz
caseykrutz@gmail.com
1 structured
169 Dan Maierle
dan@emdashmarketing.co
1 structured
170 Danielle Duncan
dduncan61@gatech.edu
1 structured
171 Diane Vadino
dianevadino@gmail.com
1 structured
172 Elizabeth Starkey
elizabethannstarkey@gmail.com
1 structured
173 Emilly Grueso
emillymariemedia@gmail.com
1 structured
174 Gabriella Perez
gabriellaperez.studio@gmail.com
1 structured
175 Jack Willoughby
hello@jackpwilloughby.com
1 structured
176 Jennifer Martinez
jen.yvette.martinez@gmail.com
1 structured
177 Jess Martin
hello@jessmaureen.com
1 structured
178 Joe Villanueva
joealexandervillanueva@gmail.com
1 structured
179 Jonathan Chase-Deban
jon@jcd.nyc
1 structured
180 Karla Gregg
greggkarla@gmail.com
1 structured
181 Kevin Quang
kevinquangchicagobooth@gmail.com
1 structured
182 Kimberly Tipton
heykim@kimberlydawn.co
1 structured
183 Logan Zinkhon
logan.zinkhon@gmail.com
1 structured
184 Lydia Khoo
lydia@studiokhoo.com
1 structured
185 Matthew Peters
mpetersdesigner@gmail.com
1 structured
186 Ryan Conklin
theimagineer83@gmail.com
1 structured
187 Samantha Bohn
samanthajbohn@gmail.com
1 structured
188 Sarah Stanis
sarah.r.stanis17@gmail.com
1 structured
189 Shikha Vaswani
shikhavaswani@outlook.com
1 structured
190 Tiffany Tibbot
tiffanytibbot@gmail.com
1 structured
191 Aman Mehta
amannikhilmehta@gmail.com
1 channels
192 Angela Ko
angelako87@gmail.com
1 channels
193 Bethany Wallace
bethanyjoy.wallace@gmail.com
1 channels
194 Brent Bradley
brentibradley@gmail.com
1 channels
195 Carrie Williams
cannw713@yahoo.com
1 channels
196 Charles Ade
charles.t.adesina@gmail.com
1 channels
197 Charley Wilcock
charleywilcock@gmail.com
1 channels
198 Christopher Schramm
chris@chrisschramm.com
1 channels
199 Cynthia Caridad
cynthia.hutchens@gmail.com
1 channels
200 Ebonie Dunstan
eboniedunstan@icloud.com
1 channels

Top Matches 5

raw source: matches.json

#1 Sheba Tamakloe score 79 passes hard

sheba.tamakloe@gmail.com

Sheba is a hands-on graphic/motion designer with 10+ years across print and digital, producing marketing assets (emails, banners, landing page content, collateral, newsletters, paid social) for brands like Allbirds, YouTube, FabKids, and Levi's. Her portfolio strongly matches the multi-format marketing asset production this role needs, with direct eCommerce/DTC exposure. Main gaps: her recent roles skew heavily toward motion/video, less explicit on ongoing retainer volume and working within an evolving brand style guide as a primary lane, and her $60/hr rate is well below the ~$6K/month midpoint (which is favorable for budget fit).

Why surfaced: Over 10 years of experience translating ideas into compelling designs across print and digital platforms... producing creative assets, preparing files for web development, email marketing, and printing, all while managing multiple complex projects within the client's brand guidelines.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown rendered profile

UNDEFINED Unknown Requirement - Produced brand ad content via emails/email headers, collages, banners and paid social; created landing page video content and the YouTube Kids Newsletter.
UNDEFINED Unknown Requirement - Graphic Designer at Allbirds and FabKids (children's clothing eCommerce).
UNDEFINED Unknown Requirement - Created and exported large amounts of PDP, display and lifestyle imagery; prepared files for web dev, email, and printing.
UNDEFINED Unknown Requirement - Active, has availability, $60/hr, US-based (Palo Alto).

#2 Rebecca ioannucci score 80 passes hard

hello@mischievousdesign.com

Rebecca is a hands-on production designer with 10+ years creating advertising creative, strongest in paid social/DTC eCommerce creative (Meta/Google ads, site banners, email-aligned graphics, motion). She has clear multi-format breadth including email campaigns and landing pages, works within strict brand guidelines, and is expert in Adobe CS + Figma. Her center of gravity is paid social ad creative rather than the broader marketing-collateral system (sales collateral, client onboarding decks, newsletters, website support), but adjacent evidence (email campaigns, landing pages, presentation decks) supports transferability. Rate ($75/hr) plausibly fits the 5-7K/month retainer at part-time volume.

Why surfaced: 10+ years of experience creating stunning, top-performing advertising creative... I can help with both strategy and production of creative assets still & motion.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown rendered profile

UNDEFINED Unknown Requirement -
UNDEFINED Unknown Requirement -
UNDEFINED Unknown Requirement -
UNDEFINED Unknown Requirement -
UNDEFINED Unknown Requirement -

#3 Stephen Kern score 59 hard fail

skernart@gmail.com

Stephen is a decade-experienced NYC motion/graphic designer with strong hands-on paid-social ad production credentials (Stash, PlusUp, Tinuiti, Trademark Engine, Healthcare.com). He clearly meets the volume/fast-turnaround production bar and works within brand systems. However, his portfolio is heavily concentrated in paid social ad creative, motion graphics, and 3D animation — not the specific marketing-asset formats this role centers on (website support, landing pages, email/newsletter design, sales collateral, client onboarding materials). The multi-format breadth HARD requirement is only partially satisfied, which caps his fit.

Why surfaced: Whether you need animated ad campaigns, 3D product renders, or interactive experiences, I bring strategic thinking, high-quality design, and seamless execution to every project.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown rendered profile

UNDEFINED Unknown Requirement - Generate hundreds of ad variations weekly across static and video formats
UNDEFINED Unknown Requirement - developed the brand's visual identity, including logo, color system, and brand deck
UNDEFINED Unknown Requirement - industries: ... Ecommerce

#4 Trustcia Pryor score 58 hard fail

trustcia-jnita94@live.com

Trustcia is a paid-social graphic designer specializing in motion graphics ads for consumer brands (EyeBuyDirect, Yelp, DoorDash, Yumble, Sunrun). Her demonstrated strength is social ad creative and motion graphics, not the multi-format marketing-asset production this role requires (website, landing pages, email/newsletter, sales collateral, client onboarding materials). The profile shows hands-on execution ability and some website-launch support, but there is no concrete evidence of the email, landing page, or sales/collateral breadth this retainer needs, so req-002 fails.

Why surfaced: Designing assets that aligned with Yumble's brand guidelines... Supporting the launch of an updated Yumble website.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

rendered profile

UNDEFINED Unknown Requirement - Designing assets that aligned with Yumble's brand guidelines
UNDEFINED Unknown Requirement - industries: Ecommerce, Marketing Agencies, Marketplaces
UNDEFINED Unknown Requirement - Supporting the launch of an updated Yumble website
UNDEFINED Unknown Requirement - a deep dive into the brand's elements and styles... true to Yumble's brand personality

#5 Gloria Chik score 51 hard fail

gloria@roguestories.com

Gloria is a seasoned growth/ecommerce marketer with real DTC and Amazon-adjacent breadth, but she is fundamentally a growth strategist and channel operator (paid media, email, CRO), not a hands-on production graphic designer. This role's HARD requirement is a strong production designer who can turn around a steady, varied volume of marketing assets across web, email, landing pages, and collateral. Her profile lists "Graphic design" as a skill and Canva/Photoshop/Illustrator among tools, and mentions "Paid Creative design," but there is no evidence of sustained, high-volume marketing asset production as a dedicated design function. The design signal is incidental to a growth role.

Why surfaced: A seasoned digital and growth marketer with roots in ecommerce, content, social media, and creative.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown rendered profile

UNDEFINED Unknown Requirement - "scaling direct-to-consumer channels and expanding beyond Amazon" at AlongFit
UNDEFINED Unknown Requirement - tools include "Canva", "Photoshop", "Landing page tools (Instapage, Unbounce, etc)"
UNDEFINED Unknown Requirement - "Meta Creative", "branding and product design" at diink pickleball

Bench Candidates 5

raw source: bench.jsonl

#6 Makenna Nielsen score 49 hard fail

kennanielsen@gmail.com

Makenna is a strong email/SMS lifecycle and retention marketer for DTC/luxury eCommerce brands, but she is not a hands-on production graphic designer. This role needs an ongoing marketing graphic designer to produce a steady, varied volume of assets across website, landing pages, email/newsletter, and sales/onboarding collateral. Her design work is confined almost entirely to email design within Klaviyo, with only "basic" graphic design listed as a skill and Canva/Photoshop/Figma as tools. She lacks evidence of producing website, landing page, and sales collateral design across formats. She fails the core hands-on marketing asset production requirement and the multi-format design breadth requirement.

Why surfaced: She partners with luxury and retail brands to provide full-service lifecycle marketing—owning strategy, copy, design, execution, and ongoing optimization.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown

UNDEFINED Unknown Requirement - 'supporting high-growth luxury and lifestyle brands like The RealReal, Gap, Gymboree, Yearly Co.'
UNDEFINED Unknown Requirement - 'code responsive, accessible emails from scratch... pixel-perfect rendering across devices'

#7 Adam Stanisic score 42 hard fail

adam.stanisic@gmail.com

Adam is an email/paid-social marketer with campaign management, copywriting, and fundraising experience, not a hands-on production graphic designer. His skills list includes only "Graphic design (basic)" plus template/email design tools (Canva, Photoshop, Mailchimp), with no evidence of ongoing, high-volume multi-format marketing asset production (website, landing pages, email design, sales collateral, onboarding materials). The role needs a dedicated production designer; Adam's core lane is email marketing and paid social. He fails the two HARD design requirements.

Why surfaced: "support a paid social media expert to test and optimize paid media campaigns" — Adam's profile centers on email marketing and paid social execution, not dedicated graphic design production.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown

UNDEFINED Unknown Requirement - tools include "Photoshop", "Canva", "Mailchimp"
UNDEFINED Unknown Requirement - industries: "Ecommerce, Local Businesses"
UNDEFINED Unknown Requirement - "Template development (HTML/CSS)", "Landing page optimization"

#8 Myriam Gibson score 41 hard fail

myriam@mckcreatives.com

Myriam is a senior lifecycle/retention and brand marketing leader (Fractional CMO / VP Marketing) with deep DTC eCommerce experience across beauty, wellness, and fashion brands. However, this role needs a hands-on production graphic designer to churn out marketing assets across web, email, landing pages, and collateral. Her design experience is explicitly "Graphic design (basic)" and "Visual Brand management (not direct design)" — she directs creative rather than executes it. She fails the core hard requirement of hands-on multi-format design production.

Why surfaced: Strategic marketing leader & Fractional CMO with 10+ years... I leverage analytics, behavioral insights, and platform fluency to guide strategy.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown

UNDEFINED Unknown Requirement - "high-velocity DTC brands spanning beauty, fashion, and wellness"
UNDEFINED Unknown Requirement - Tools include "Photoshop", "Canva", "Figma (Asset Management)"

#9 Diana Perez score 41 hard fail

dianap@thecreativepencil.com

Diana is a B2B social media and content strategist with 9 years of experience turning technical subject matter into organic social content and pipeline. Her core strength is organic social strategy, content writing, and community management—not hands-on marketing graphic design. This role requires a strong production designer who can turn around a steady, varied volume of marketing assets across website, email, landing pages, and sales collateral, applying an evolving brand style guide. Diana's profile shows only "light design," "creative direction to the graphic design team," and Canva/Photoshop listed as tools, with no evidence of a design portfolio or production-designer output. She fails the two HARD skill requirements.

Why surfaced: I'm a B2B social media and content strategist with 9 years of experience helping technical brands turn complex subject matter into content that builds authority and generates pipeline.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

profile markdown

UNDEFINED Unknown Requirement - "has_availability: true"; "$50/hr"
UNDEFINED Unknown Requirement - industries include "Ecommerce"; "Bria is a Visual Generative AI model"
UNDEFINED Unknown Requirement - tools: "Canva, ... Photoshop"

#10 Bobby Taslimi score 40 hard fail

b@316-interactive.com

Bobby is a strong paid social / performance marketer whose entire documented work history is Meta/TikTok paid acquisition, creative strategy, and scaling ad spend. While his skill list includes "Graphic design" and "Creative strategy/direction" and his tools include Canva and Photoshop, there is zero concrete evidence in his work history of hands-on marketing asset production across website, email/newsletter, landing pages, and sales/onboarding collateral. His creative involvement is oriented toward UGC briefing and ad creative direction for paid social, not production graphic design against a brand style guide. This role needs a dedicated production designer, and Bobby's proven strength lies in a different lane (paid social performance). He fails the two core HARD skill requirements on evidence.

Why surfaced: He 5x scaled ad spend while reducing CPA from $33 to $19–$21 ... deploying a proven UGC production system to source and brief creators for performance-driven ads.

Hard pass/partial/fail: 0/0/0 - Important pass/partial/fail: 0/0/0

UNDEFINED Unknown Requirement - Industries include 'Ecommerce', 'Marketing Agencies', 'Marketplaces'
UNDEFINED Unknown Requirement - $55/hr; status active; has_availability true
UNDEFINED Unknown Requirement - Tools: 'Canva', 'Photoshop'

Requirement Coverage Matrix

RequirementSheba Tamakloe
79
Rebecca ioannucci
80
Stephen Kern
59
Trustcia Pryor
58
Gloria Chik
51
HARD
Hands-on marketing asset production
Strong hands-on production designer able to turn around a steady, varied volume of ongoing marketing assets for a newly built internal marketing engine.
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HARD
Multi-format design breadth (web, email, landing pages, collateral)
Comfortable designing across website support materials, landing pages, email/newsletter, sales collateral, and client onboarding materials.
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HARD
Monthly retainer budget
$5,000-$7,000/month retainer (midpoint $6,000/month), all-in marketer rate + MarketerHire, month-to-month with 30-day notice. $5,000 is the practical floor.
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IMPORTANT
Applies and works within an evolving brand style guide
Able to execute against a brand style guide that is being actively refreshed in parallel by a creative strategist; must coordinate/apply evolving brand standards.
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IMPORTANT
Self-directed, fast-starting execution designer
Self-directed and fast-starting in a newly formed marketing team with minimal existing process; execution-focused rather than a brand strategist. Capable mid-level viable at $5K f...
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IMPORTANT
Immediate availability / fast start
Start as soon as possible; MarketerHire process ~1 week (match within ~2 business days, then agreement + 2-week trial). Role is ongoing/retainer (open-ended).
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Run Artifact Timeline

Logical artifact order with file presence and last modified time. This is filesystem-derived, not database status.

Transcript
raw/transcript.md
present
open Jul 06, 2026, 04:29 PM
Fireflies metadata
raw/fireflies-metadata.json
present
open Jul 06, 2026, 04:29 PM
Classification
raw/classification.json
missing
Not found
Roles detected
synthesis/roles-detected.json
present
open Jul 06, 2026, 04:29 PM
Job brief
synthesis/graphic-designer/job-brief.md
present
open Jul 06, 2026, 04:29 PM
Internal notes
synthesis/graphic-designer/internal-notes.md
present
open Jul 06, 2026, 04:29 PM
Form data
synthesis/graphic-designer/formData.json
present
open Jul 06, 2026, 04:29 PM
Requirements
synthesis/graphic-designer/classified-requirements.json
present
open Jul 06, 2026, 04:29 PM
Brief QC
synthesis/graphic-designer/brief-qc.json
present
open Jul 06, 2026, 04:29 PM
Structured candidates
output/graphic-designer/candidates-structured.json
missing
Not found
Content candidates
output/graphic-designer/candidates-content.json
missing
Not found
Company candidates
output/graphic-designer/candidates-companies.json
missing
Not found
Channel candidates
output/graphic-designer/candidates-channels.json
missing
Not found
Merged pool
output/graphic-designer/merged-ranked.json
present
open Jul 06, 2026, 04:29 PM
Top matches
output/graphic-designer/matches.json
present
open Jul 06, 2026, 04:29 PM
Bench
output/graphic-designer/bench.jsonl
present
open Jul 06, 2026, 04:29 PM
Slack refs
output/graphic-designer/slack-refs.json
present
open Jul 06, 2026, 04:29 PM